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Taiwan Business Guide - Management and Business Studies Portal

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INTRODUCTION<br />

WHY <strong>Taiwan</strong>? (CONTINUED)<br />

The Country at a Glance<br />

Full name: Republic of China (<strong>Taiwan</strong>)<br />

Capital:<br />

Taipei<br />

Other main cities: Taichung, Kaohsiung<br />

Area:<br />

36,188 sq. km/13,972 sq. miles (roughly the size of Wales)<br />

Population: 23.03 million (2010)<br />

Major languages: M<strong>and</strong>arin Chinese (official language), Min Nan Chinese (<strong>Taiwan</strong>ese)<br />

<strong>and</strong> Hakka. English <strong>and</strong> Japanese are also widely spoken<br />

Ethnicities: Han Chinese <strong>and</strong> indigenous minority of <strong>Taiwan</strong>ese aborigines<br />

Life expectancy: 73 years (men), 79 years (women)<br />

Major religions: Taoism, Buddhism, Christianity<br />

Monetary unit: New <strong>Taiwan</strong> dollar (NT$)<br />

Nominal GDP: US$427 billion<br />

GDP per capita: US$19,155<br />

World Bank ease 33<br />

of doing business<br />

ranking:<br />

A leading choice for investors<br />

<strong>Taiwan</strong>’s strategic location is one of its most<br />

significant advantages for international<br />

investors. It is ideally situated adjacent<br />

to China <strong>and</strong> within easy reach of major<br />

commercial centres <strong>and</strong> ports in the ASEAN<br />

(Association of Southeast Asian Nations)<br />

region. For example, the sailing time from<br />

<strong>Taiwan</strong>’s largest port, Kaohsiung, to five of<br />

the largest Asia-Pacific ports (Hong Kong,<br />

Manila, Shanghai, Tokyo <strong>and</strong> Singapore)<br />

is just over two days. This makes <strong>Taiwan</strong><br />

a favoured choice for headquarters in the<br />

Asia‐Pacific region, as well as R&D facilities.<br />

With direct flights having been introduced<br />

in 2008, travellers can now fly from <strong>Taiwan</strong><br />

to major cities in China with a journey time<br />

of just one to two hours.<br />

The continuing liberalisation of links across<br />

the <strong>Taiwan</strong> Strait means that foreign<br />

companies are increasingly choosing <strong>Taiwan</strong><br />

both as a market in its own right <strong>and</strong> as a<br />

stepping stone into China. <strong>Taiwan</strong> signed<br />

the Economic Cooperation Framework<br />

Agreement (ECFA) with China in 2010<br />

to reduce tariffs <strong>and</strong> commercial barriers<br />

6

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