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Taiwan Business Guide - Management and Business Studies Portal

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Events <strong>and</strong> seminars<br />

UKTI organises events, seminars <strong>and</strong><br />

workshops in the UK <strong>and</strong> <strong>Taiwan</strong>, covering<br />

a wide range of business interests <strong>and</strong><br />

issues. Not only do these inform companies<br />

about business opportunities <strong>and</strong> offer the<br />

latest market information, they also provide<br />

a valuable platform for networking <strong>and</strong><br />

sharing experiences with like-minded peers,<br />

not to mention regular access to visiting<br />

<strong>Taiwan</strong>ese delegations.<br />

Sign up to a forthcoming event by visiting<br />

www.ukti.gov.uk<br />

Market visits <strong>and</strong> trade missions<br />

Visiting <strong>Taiwan</strong> is an invaluable part of the<br />

process of market entry. You will experience<br />

the marketplace first-h<strong>and</strong>, <strong>and</strong> make the<br />

contacts necessary to do business. This is<br />

essential, but it will be much more effective<br />

with careful planning.<br />

UKTI organises regular trade missions<br />

to <strong>Taiwan</strong> where you can benefit from<br />

group activities, in addition to your own<br />

programme.<br />

OMIS can be used to support visits,<br />

providing bespoke meeting arrangements<br />

with appropriate potential partners,<br />

agents <strong>and</strong> distributors, or with relevant<br />

government officials.<br />

Questions to ask yourself before<br />

you begin:<br />

• What are our business’ unique selling<br />

points? Is there likely to be a market<br />

for our product or service in <strong>Taiwan</strong>?<br />

• Are there any legal barriers to our<br />

business model?<br />

• Whereabouts in <strong>Taiwan</strong> should we<br />

start?<br />

• Do we have sufficient resources<br />

(management time, project finance<br />

<strong>and</strong> expenses) to fund our <strong>Taiwan</strong><br />

project?<br />

• Who will be leading the project within<br />

our company?<br />

• Do we need to work with a partner<br />

in <strong>Taiwan</strong> to succeed? If so, can we<br />

communicate effectively with them?<br />

• Have we evaluated business<br />

risks (such as protecting our IP)<br />

<strong>and</strong> conducted research <strong>and</strong> due<br />

diligence?<br />

• Do we know how to secure payments<br />

<strong>and</strong> get the right quality products?<br />

It is unlikely that you will have the<br />

answers to all these questions at the<br />

outset <strong>and</strong> these “knowledge gaps”<br />

should form the basis of further research<br />

<strong>and</strong> investigation.<br />

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