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Annual Report 2008-2009 - National Gallery of Canada

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Bell Audioguide Program<br />

The <strong>Gallery</strong> met its target <strong>of</strong> producing three audioguides in<br />

support <strong>of</strong> the special exhibitions. Audioguides were made<br />

available to visitors for the 1930s exhibition and winter Bernini<br />

exhibition in Ottawa, and the Real Life exhibition shown at<br />

Shawinigan Space. New stops were added to the permanent<br />

collection audioguides. Verbal description stops were <strong>of</strong>fered<br />

for the 1930s exhibition. Overall, use <strong>of</strong> audioguides exceeded<br />

expectations by 11%. A total <strong>of</strong> 31,108 units was rented out for<br />

either the special exhibition or the <strong>Gallery</strong> collection. The<br />

audioguide program was made possible with the generous<br />

support <strong>of</strong> Bell.<br />

Audioguide Usage Projected Actual<br />

<strong>2008</strong>–09 <strong>2008</strong>–09<br />

Number rented for visits to<br />

the permanent collection 5,700 5,344<br />

Number rented for visits to<br />

special exhibitions 22,340 25,764<br />

Total 28,040 31,108<br />

Note: Includes Shawinigan Space<br />

Virtual Program<br />

All websites were updated regularly with new content and<br />

functionality. With a view to better serve schools, and thanks<br />

to the generous support <strong>of</strong> the RBC Foundation, the <strong>Gallery</strong><br />

developed a mini-site featuring its new school program, with<br />

program descriptions and curriculum links, frequently asked<br />

questions, visit information, and an online reservation form.<br />

In the fiscal year, four exhibition and event promotional<br />

sites were launched as planned.<br />

The <strong>Gallery</strong>’s intranet was redesigned and relaunched. The<br />

first phase <strong>of</strong> the project included surveying staff to better<br />

understand their needs and preferences. The new knowledge<br />

guided the structure <strong>of</strong> the site. The second phase <strong>of</strong> the project<br />

to develop a trading post and to redesign the forms will be<br />

completed next fiscal year depending on resources.<br />

A new <strong>Gallery</strong> Channels section was launched in December<br />

<strong>2008</strong>. The section will enable the visitor to access all new podcasts<br />

added on CyberMuse. Users will now be able to download<br />

content from the site to portable players, or view and listen to<br />

audio/visual content online. The Youth Careers section, consistently<br />

popular, has been completely redesigned with new<br />

content and functionality.<br />

Work began on a new Researchers sub-site based on the<br />

Veronese and Petrobelli Altarpiece. The development <strong>of</strong> the<br />

sub-site was generously funded by the Distinguished Patrons<br />

<strong>of</strong> the Foundation and will be launched in time for the opening<br />

<strong>of</strong> the exhibition in May <strong>2009</strong>.<br />

The website Drawing with Light was the winner <strong>of</strong> the<br />

2007 Grand Prix Web’Art <strong>of</strong> Virtual Exhibition Award presented<br />

by the International Council <strong>of</strong> Museums (ICOM). The <strong>Gallery</strong><br />

won a second international award for its online interactive<br />

children’s game – Eye Spies.<br />

More records are now available to the public on CyberMuse.<br />

Out <strong>of</strong> a total <strong>of</strong> 68,751 records representing 7,907 artists, 18,208<br />

(26.5%) are illustrated with digital images.<br />

The <strong>Gallery</strong>’s websites continue to surpass projections by<br />

almost 25%. New targets will be developed in the next year to<br />

better reflect current usage.<br />

Virtual Attendance Projected Actual<br />

<strong>2008</strong>–09 <strong>2008</strong>–09<br />

User Sessions<br />

NGC and CMCP 935,000 1,345,442<br />

CyberMuse 1,100,000 1,590,925<br />

Total 2,035,000 2,936,367<br />

Web Hits<br />

NGC and CMCP 5,910,000 20,177,688<br />

CyberMuse 24,000,000 47,041,226<br />

Total 29,910,000 67,218,914<br />

48 Key Expected Results

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