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Boxoffice-August.11.1975

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—<br />

5th<br />

DISCUSSING 'JAWS'—Un a promotional<br />

visit to Cincinnati, "Jaws"<br />

producers Richard Zanuck. left, and<br />

David Brown, right, were interviewed<br />

by WLW-T's Rosemary Kelly. The<br />

record-breaking film which has touched<br />

off a wave of "sharkoniania" across<br />

the country is a Zanuck/ Brown production<br />

released bv Universal Pictures.<br />

'Jaws' 800, 'Nashville'<br />

700 in Cincinnati<br />

CINCINNATI — -Jaws" continued to<br />

scare patrons at four theatres with a big<br />

800 reported at boxoffices. "Nashville" rang<br />

out with 700 in its bow at Showcase 1 while<br />

•Rollerball" scored a bright 600 in its third<br />

frame at the Valley. "The Return of the<br />

Pink Panther" held onto fourth place with<br />

500 in a 10th outing at Times Towne.<br />

[Average Is 100)<br />

Carousel 1 The Other Side of the Mountain<br />

(Univ), loth wk 375<br />

Carousel 2, Skywolk—The Fortune (Col), 2nd wk. 150<br />

Four theatres Jaws (Univ), 6th wk 800<br />

Four theatres Bite the Bullet (Col), 4th wk. . . .175<br />

Four theatres The Apple Dumpling Gang (BV),<br />

3rd wk 300<br />

Northgate The Happy Hooker (SR), 6th wk. ..100<br />

Showcase 1 Nashville (Para) 700<br />

Showcase 2 Jocqueline Susann's Once Is<br />

Not Enough (Para), 5th wk 375<br />

Showcase 3— Funny Lody (Col), 20th wk 275<br />

Showcase A—Mondingo (Para), 10th wk 250<br />

Showcase 5 Monty Python and the Holy Grail<br />

(SR), 4th wk 300<br />

Times Towne The Return of the Pink Panther<br />

(UA), 10th wk 500<br />

Tri-County The Drowning 1<br />

Pool (WB), 2nd wk. 300<br />

Tri-County 2 W.W. and the Dixie Dancekings<br />

(20th-Fox), 2nd wk 400<br />

Volley— Rollerball UA), 3rd wk 600<br />

'laws' Attracts 480 in Detroit;<br />

'Nashville' Scores 375 in 3rd<br />

DETROIT — "Jaws" attracted a strong<br />

gross of 480 in a fifth week at seven theatres<br />

here. "Nashville" at Radio City rang<br />

out a hefty 375 in its third week. "One of<br />

Our Dinosaurs Is Missing" found 350 in a<br />

second week at 1 1 situations. "Rollerball"<br />

rated 290 in a second outing at the Northland.<br />

Americana Tommy (Col), 1 7th wk 145<br />

Eight theatres Jacqueline Susann's Once Is<br />

Not Enough (Para), 4th wk 150<br />

I 1 theotre^ One of Our Dinosaurs Is Missing<br />

(BV), 2nd wk 350<br />

Four theatres W.W. and the Dixie Dancekings<br />

(20th-Fox), 2nd wk 80<br />

14 theotres Aloha, Bobby and Rose (Col),<br />

2nd wk 65<br />

Northland— Rollerball (UA), 2nd wk 290<br />

Radio City— Nashville Parol, 3rd wk 375<br />

Seven theatres- Jaws Umv , wk 480<br />

Seven theatre;— Love ond Death UA), 4th wk. . .150<br />

Seven theatres— Bite the Bullet iCol), 3rd wk. . . 85<br />

Six theatres—The Wind and the Lion (UA),<br />

4th wk 120<br />

Six theatres The Fortune (Col), 4th wk 90<br />

Six theatres The Drowning Pool (Col), 4th wk. . . 90<br />

27 theatres—The Devil's Rain (SR) 115<br />

Two theotres Cooley High (AlP), 4th wk 125<br />

Two theatres Bucktown (AlP), 3rd wk 150<br />

Two theotres Bug (Para), 2nd wk 70<br />

BOXOFHCE .Xugust 1975<br />

World's Largest Indoor Screen<br />

Uses Impressive INIAX System<br />

.SANDUSK.Y. OHIO—The S2 million<br />

( cdar<br />

June<br />

Point Cinema<br />

and which<br />

which<br />

features<br />

opened last<br />

the I MAX system,<br />

projecting film images on the world's<br />

largest indoor motion picture screen, was<br />

the subject of an entire feature article by<br />

Cleveland Plain Dealer movie critic Emerson<br />

Batdorff. His comments about the cinema<br />

follow:<br />

"Sheer bigness is impressive. What is<br />

hilled as the world's largest indoor movie<br />

screen, new at Cedar Point, is so big it<br />

swallows you. It engulfs you. It washes over<br />

you. It is overpowering.<br />

Bigness Scares Viewers<br />

"It drags you along, willy-nilly, in an airplane<br />

making what appears to<br />

be a suicidal<br />

trip through the Grand Canyon and in a<br />

car being driven by an insane hot-rodder<br />

through crowded city streets.<br />

"In such situations it is even more upsetting<br />

than Cinerama was. Cinerama being<br />

just a kid in comparison. The big screen is<br />

about three times as large as Cinerama. If<br />

this were only an example of motion picture<br />

technical trickery the result would be impressive<br />

but the picture showing this summer<br />

is impressive artistically, making this<br />

perhaps the best of all possible worlds.<br />

"On the giant screen f66 feet high—as<br />

high as a seven-story building—and 88 feet<br />

wide) is "Man Belongs to the Earth.' This<br />

is a 22-minute effort to reconcile man with<br />

his living quarters.<br />

Film Not 'Gummed Up'<br />

"Do not be discouraged by the fact that<br />

it is an offering of the U.S. Department of<br />

Commerce. A man's initial reaction to this<br />

word is that government gums up everything<br />

else and most movies are gummed up anyhow,<br />

so the two together would be fairly unwatchable.<br />

"Somehow, the Department of Commerce<br />

realized this and got someone eke to make<br />

the movie. It is splendid. It was made for<br />

the U.S. Pavilion at the E.xpo in Spokane<br />

last year by. oddly enough, a group of Cana-<br />

after having been built at a cost of $2 million<br />

in a space of 80 days. Ferguson found<br />

things going well, somewhat to his surprise.<br />

It may not be hard to spend $2 million in<br />

80 days but to spend it productively is difficult.<br />

"Ferguson is part of IMAX, a Canadian<br />

organization with headquarters in southern<br />

Ontario. He's an artistic-looking duck with<br />

sprawling iron-gray hair and horn-rimmed<br />

glas.ses but dres-ses as a businessman . . none<br />

of the typical movie director's patched blue<br />

jeans and love beads for him. I think I endeared<br />

myself to Ferguson early in the game<br />

by asking if IMAX didn't stand for maximum<br />

image. He beamed and said it did.<br />

"At this point it is perhaps best to separate<br />

the picture from its system of projection.<br />

First, a discassion of the artistic<br />

merits; later, a di.scu,ssion of the new technology.<br />

'The first thing I found about the<br />

government policy on ecology was that every<br />

department had a different one. There was<br />

no fixed policy." Ferguson said. 'Obviously<br />

the picture would have to be general. But<br />

we didn't want it bland. What we needed<br />

was a father-figure who.se word could not<br />

be doubted.'<br />

"It was an inspiration of genius to settle<br />

on Chief Dan George, star of "Little Big<br />

Man' and a man of impressive if approachable<br />

dignity, to do this job. 'We figured the<br />

chief would have .some ideas about ecology,<br />

so we sent a researcher out to talk with him,'<br />

Ferguson explained.<br />

Chiefs Ecology Message<br />

".'Vs it turned out. Chief Dan George was<br />

a mine of information about ecology. Out<br />

of a three-day talk, which was taped, came<br />

all the words that the chief says on the<br />

screen. We didn't add anything,' said Ferguson.<br />

"That story he tells about his father<br />

catching him gaffing fish for the fun of it<br />

was exactly as he told it.'<br />

"What the chief's father said to him was,<br />

"Never destroy fish for the fun of it. It is<br />

not<br />

right with the Great Spirit.'<br />

"Chief Dan George showed up for the<br />

filming in<br />

his blue jeans and fringed leather<br />

jacket and perhaps 20 or 30 finger rings,<br />

his usual number. 'What he showed up in,<br />

he wore,' said Ferguson. 'You don't tinker<br />

with an authentic father-figure.'<br />

Rare, Impressive Images<br />

-The chief is only part of the movie. It<br />

also shows rare whooping cranes, an alligator<br />

lurking in the Everglades, a charming<br />

sea otter floating on its back while eating<br />

an abalone and also less desirable images.<br />

Suddenly the vast screen is full of ants. No,<br />

they aren't ants—they are motorcycles<br />

jouncing across a vast plain, cycles by the<br />

thousands, teeming, squirming and defacing.<br />

'We were hoping for something big<br />

for a climax,' said Ferguson. 'Finally we got<br />

dians.<br />

word that there was an oil well fire. Fortunately<br />

for us. it happened, although unfort-<br />

"Graeme Ferguson, the director and<br />

photographer, showed up at Cedar Point to<br />

unately for the ecology.' An oil well fire<br />

.see how the new theatre was working out<br />

being extinguished by dynamite is impressive.<br />

"Ferguson is a pioneer in working with<br />

IMAX. a screen system so big that you really<br />

can't in good conscience dolly in for a<br />

closeup. as is possible on other screens. The<br />

very idea of someone's teeth being shown<br />

.seven stories high is daunting and as for the<br />

camera concentrating on an actor's left<br />

nostril— well, the idea is just impossible.<br />

"You have to direct people's attention to<br />

your center of interest in other ways.' said<br />

Ferguson. 'The eye is free to roam, because<br />

the screen is so big.'<br />

"IMAX was developed following Expo<br />

"67 in Montreal, where many motion pic-<br />

(Continued on<br />

page)

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