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Plastics and sport
Faster, Higher, Stronger
Wheels that meant the world
Announcements
A new look for BASF
European old car law
Network for Europe
Omnexus/Redistribution of task
VDI Plastics Innovation
Prize Awarded
Concentrating on our strengths
Cooperation, Competence,
Consistency
Improving efficiency with Colorflexx ®
With patience and endurance
Bella Plastica d’Italia
Ecoflex ® for the bag from the
fertile fields
Smooth running on safe track
Inconspicuous and yet
indispensable
Little figures make it big
BASF and Honeywell –
combined strength
Marketplace Capron ®
Design in the
engine compartment
Custom fit for everybody
Lightweight, strong and versatile
in terms of design
They all have one thing in common
A kettle proves its mettle
BASF takes over Ticona’s polyamide
6.6 business
Getting greener…from the top
A smoother ride for cyclists
Something new on the Western front
Always worth giving in to temptation
A foam that flies all over the world
Polystyrene Speciality to Spartech
Joint Venture for PBT Production
Fax reply
Editor
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Faster,
Higher,
Stronger
The Olympic motto Citius, Altius, Fortius or, in English
“Faster, Higher, Stronger” is the talk of town once
again. And this does not apply only to Athens in
2004. The spring sun has hardly driven the winter away and
droves of joggers, walkers and inline skaters are out and
about, trying to lose the few extra pounds gained over the
winter. One trend follows the next. Inline skaters have
become a familiar sight, while Nordic walking is still a thing
of the future. Whether trendy or not, sports without BASF
plastics are hardly conceivable.
The colloquial expression is “couch potato”. It describes us when
we struggle to overcome our inertia to get off the couch, go out and
get our hearts pumping with a sport. Europeans dig deep into their
wallets in the fight against this innate laziness: 36.25 billion euros.
This is how much they paid out for sporting
goods last year. The European Association of
Sporting Goods Retailers sees a future that is
“rosier than anything we have seen in a long
time”. Movement is the one thing all buyers
have in common – be it running, walking, gliding
or sailing. Plastics make all of this easier.
Ranging from impact absorption in shoes, UV