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WALLOON PIONEERS OF INTERNATIO THE WORLD OPENING UP Walloon leader PROFILES SUMMARY ALTERFACE .....................................................29 BELOVO ............................................................22 CARMEUSE ......................................................23 CMI ...................................................................22 DIAGENODE .....................................................30 EUROGENTEC..................................................23 GSK BIOLOGICALS ..........................................24 HAMON ............................................................26 ION BEAM APPLICATIONS ..............................27 JOSKIN .............................................................25 LHOIST .............................................................20 NMC .................................................................26 PRAYON ...........................................................24 SAMTECH ........................................................20 SOLVAY .............................................................28 SPACEBEL .......................................................29 SPADEL ............................................................30 STAR-APIC .......................................................31 STOQUART .......................................................27 TPF ...................................................................25 UCB ..................................................................28 UPIGNAC ..........................................................31 The business community was the first to recognise just how much the world has become a global village. Many companies have to acknowledge the strategic importance of choosing to operate on a worldwide scale and becoming established outside their home countries. The aims are to conquer new markets by becoming a local operator or to move closer to local partners or the locations where raw materials are produced. Such decisions are carefully matured. 16. Dynamisme Special Issue
NALIZATION s on the international scene ecause W allonia is a small mark et, its bor der r egions an d neighbouring c ountries r epresent the main mark etplace f or Walloon exports. Against the background of the economic crisis, however, there has to be more focus on those parts of the world where growth c ontinues, not l east the emer ging c ountries. The penny has dropped for some c ompanies, which hav e decided t o look for a breather elsewhere. A br eather in the f orm of sal es, sometimes made p rimarily in the wider world outside the r egion’s bor ders. F or some c ompanies these developments ar e p art and parcel of their s trategies r ight fr om the outset. They are part of their genetic makeup so to speak. Never too early, never too late The irresistible process of gl ob alis atio ion go t unde derw rway in the lat e 20th c entu tury ry: the inte rnat atio iona nali lisa sati tion oooooof finance and trad e, bus usin ines ses se ttin ing down rroo oots beyond t he ir b orde rs , gl obaliz izat atio n. The key tto all of this is th e digi tal revo volu luti tion on: everer -fas ter and mo re effecec tive com ommu mu ni cati tion sys yste tems . The wo rld ca n no w be rr ea ched w ith th e click of a mouse sso comp mpanie ies can oper ate on aaaaa wor orld ldwi de sscale. However, eelect ctro ni c systst ems cann ot a ddre ss aall conc ncer erns , as som ome inte tern at ional markets are a re flection of ve ry speci fic need eds, whil e pric ice wars are raging, s o th e wo rld aren a is p opulated by comp mpan anie ies of al l diff ffer eren en t size s. The multinationals are not the only pla yers e mbar arking upon th is pat h. Peop le a re now won onde deri ng wha hat the tren d will be by tthe end of the cris is The down turn ’s imp ac t is obvio ious ly on a par with that of globalisation , as und ersc ored by UNCT CTAD (UN Confere renc nce on Tra rade and Development) figu res: the yea ear 20080 signalled the end of a period of steady gr owth in di rect foreign investmen ents , with int nter erna tional flow ows down bbby more t han 20%. TThe g lobal financ nc ial crisis hhas s apped co rporat e investment energ rgy, owi ng to less acc es s to financialal resources at dome stic and nondome mestic level. Th is has bee n exac erbated by the dow nwar ard tren d in inves tments as a result of fewerer opportunities for gro rowt wth an d hi gher ris ks. At the hei gh t of the crisi s the level of foreign direct investme nts wa s mo re tha han on e-thir ird lower for the developed countr ies … In common wi th other busin es se s, Walloon com pani es have no other cho hoice duri ring thi s period of uncert rtai nt y. The heir future competitiv ive positi tion s depe nd on what aact ctio n is ttak aken now. An d any bright spo pot in this blea eak Euro rope pean landscape will no dou bt originate a lon g way aw ay. Al l the more reason to do so me hard thinki king and flesh out the location plan s. F rom the choi ce ooof the perfect s ite to th e pr oject ph asin ing proc ess and s taffing, nothing must be left to chance. WALLOON COMPANIES HAVE NO OTHER CHOICE DURING THIS PERIOD OF UNCERTAINTY. THEIR FUTURE COMPETITIVE POSITIONS DEPEND ON WHAT ACTION IS TAKEN NOW. Dynamisme Special Issue .17
Page 2 and 3: www.volkswagen.be Le nouveau Transp
Page 4: AG Employee Benefits www.agemployee
Page 10 and 11: Special Guest / Focus WALLOON EXPOR
Page 12 and 13: Special Guest / Focus So, they incr
Page 14 and 15: Companies / International trading "
Page 18 and 19: WALLOON PIONEERS OF INTERNATIONALIZ
Page 22 and 23: 22. Dynamisme Special Issue WALLOON
Page 36 and 37: Renforcez votre entreprise en engag
Page 38 and 39: Actions / International "THE 20 OR
Page 40 and 41: Actions / International LIEGE 2010
Page 43: Soyez de ceux qui comptent. L’Ech

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