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Leadership Summit - Training Press Releases

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Certificate Programs 7<br />

P04 MAKING TRAINING STICK<br />

USING PRINCIPLES FROM<br />

COGNITIVE NEUROSCIENCE<br />

Sharon Bowman, Author,<br />

<strong>Training</strong> from the BACK of the Room<br />

In this high-energy, practical and<br />

memorable certificate program<br />

you’ll explore current “cognitive<br />

neuroscience” that explains how ALL humans<br />

naturally and normally learn. Toss out outdated<br />

assumptions, pull in six specific learning<br />

principles based on current brain science and<br />

learn how to apply them to your training<br />

programs. Tour the physiological brain with<br />

an engaging introduction to brain anatomy. “It’s a<br />

Jungle in There!” You will:<br />

• Apply six learning principles based on current<br />

brain research every time you train, regardless<br />

of the complexity of the topic, size of group, or<br />

level of learners.<br />

• Demonstrate a variety of brain science<br />

elements using your own training topics, and<br />

dramatically increase learners’ attention,<br />

retention and engagement.<br />

• Make your own color-coded “map” of the<br />

learning brain and use it as a training design<br />

and delivery tool to make training stick.<br />

• Create your personal trainer’s toolbox of easyto-use,<br />

brain-based training strategies.<br />

• Access a collection of new brain science<br />

resources to enhance your instruction, both in<br />

the classroom and online.<br />

• Design a ready-to-use training module that<br />

combines your own topic and materials with<br />

the brain-based concepts and strategies from<br />

this program.<br />

BONUS! You’ll receive a FREE COPY of Sharon’s<br />

new book, Using Brain Science to Make <strong>Training</strong><br />

Stick and links to “It’s a Jungle in There!”<br />

activities, instructions, materials and resources.<br />

This certificate is designed for beginner and<br />

experienced trainers; anyone interested in<br />

improving their training and facilitation skills.<br />

2-DAY CERTIFICATE PROGRAMS<br />

2Saturday, February 11–<br />

Sunday, February 12<br />

9:00 am – 4:00 pm<br />

P05 PERFORMANCE CONSULTING:<br />

IDENTIFYING NEEDS,<br />

SELECTING INTERVENTIONS,<br />

MEASURING RESULTS<br />

Judith Hale, Author, The<br />

Performance Consultant’s Fieldbook:<br />

Tools and Techniques for Improving<br />

Organizations and People<br />

This certificate explores critical<br />

factors of effective performance consulting. You<br />

will receive four valuable tools. The first helps<br />

you and your clients quickly determine what is<br />

interfering with performance. The second<br />

helps you guide clients in selecting the right<br />

combination of solutions and develop a feasible<br />

implementation strategy based on their level of<br />

readiness for change and investment. The third<br />

tool helps you and your clients clearly<br />

communicate the logic behind the solution and<br />

show the relationship between the problem, the<br />

chosen solutions, and the desired and actual<br />

impact. The fourth tool helps you get the metrics<br />

to prove the worth of your work. These tools and<br />

numerous tips will help you become an efficient,<br />

professional and strategic performance<br />

consultant and:<br />

• Quickly uncover the factors that contribute to<br />

poor performance and missed opportunities.<br />

• Engage clients so they own the problem and<br />

the solution.<br />

• Present information so clients understand the<br />

relationship between what they do, the<br />

problem, the recommended solution, and the<br />

consequences.<br />

• Avoid the “silver bullet” syndrome and the<br />

“paralysis by analysis” trap.<br />

• Overcome “there’s no money to evaluate”<br />

challenge.<br />

• Stay above the political fray.<br />

This certificate is designed for trainers, training<br />

managers, and internal or external consultants<br />

wishing to work in partnership with clients as a<br />

performance consultant; anyone wanting to<br />

transition from a technical to a consulting role.<br />

P06 CREATING MOBILE LEARNING<br />

ASSETS AND COURSES — A<br />

HANDFUL OF KNOWLEDGE<br />

Jason Bickle, Learning Systems<br />

Architect, AMX<br />

Mobile learning is another example<br />

of how training can be enhanced<br />

through technology. However, the<br />

tools and techniques are changing daily, and<br />

creating mobile learning isn’t just about<br />

wrapping your content and pushing it to the<br />

learner. Developers must consider new<br />

instructional design and development techniques.<br />

So, where do you start When you finish this<br />

certificate, you will not only know the direction<br />

that will work best for your organization, you’ll<br />

know how to make it happen. This certificate<br />

program will cover: Basic Mobile Architecture &<br />

Instructional Design; Developing a Mobile<br />

Template; Graphics–Model Building, Tools and<br />

Tips; Video–Converting Video & SWFs to Mobile<br />

Video. We’ll use your favorite tools — Adobe<br />

Captivate 5, Articulate 9, and Rapid Intake<br />

mLearning Studio — to create mobile content.<br />

You will learn to:<br />

• Develop a mobile strategy.<br />

• Develop a mobile instructional design plan<br />

with mDECLARE Methodology.<br />

• Create a mobile content template.<br />

• Create graphics, videos, and other asset<br />

standards for mobile delivery.<br />

• Understand how to use industry tools to create<br />

mobile learning: HTML5, Dreamweaver, CSS,<br />

Captivate, Articulate, and mLearning Studio.<br />

This certificate is designed for managers or<br />

curriculum designers/developers needing to<br />

understand strategy, planning, and content<br />

development for mobile learning.<br />

Please bring your Wi-Fi enabled<br />

laptop. Specific requirements will be<br />

emailed to participants.<br />

P07 MEASURING THE ROI OF<br />

TRAINING<br />

Jack Phillips and<br />

Patti Phillips, Authors,<br />

Show Me the Money:<br />

How to Determine ROI<br />

in People, Projects,<br />

and Programs<br />

This certificate will prepare you to conduct<br />

effective ROI studies and gain an understanding<br />

of the skills needed to develop and deliver<br />

effective return on investment (ROI) evaluations<br />

for learning and performance. Learn how to<br />

apply the ROI Process Model—a results-based<br />

method for evaluating programs. This approach<br />

includes: developing objectives including<br />

application and impact objectives; planning the<br />

evaluation; collecting a variety of types of data;<br />

isolating the effects of the program, converting<br />

data to money, tabulating program costs;<br />

calculating the return on investment; and<br />

identifying intangible benefits: Learn:<br />

• To assess your readiness for ROI and the five<br />

key components that make it work.<br />

• Three ways to collect data during and after<br />

program implementation.<br />

• Three ways to isolate the effects of your<br />

program from other influences.<br />

• To apply the five steps to convert a measure<br />

to money.<br />

• To practice what you learn on a simple case<br />

study.<br />

Please bring a real-time project to maximize the<br />

transfer of learning by enabling you to build your<br />

skills with an example relevant to your<br />

professional responsibilities.<br />

BONUS: You will receive a detailed workbook, a<br />

copy of the ROI Methodology process model, and<br />

other tools to help you apply what you learned!<br />

This certificate is designed for instructional<br />

designers, training managers, training<br />

executives, and anyone who wants to measure<br />

the impact of learning and performance<br />

solutions—and who needs to develop the skills to<br />

determine the return-on-investment for specific<br />

programs, and align training programs to<br />

business objectives and budgets.<br />

Log on to <strong>Training</strong>Conference.com to register today!

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