The Secret to a Successful Product Launch: - Emerson Consultants ...
The Secret to a Successful Product Launch: - Emerson Consultants ...
The Secret to a Successful Product Launch: - Emerson Consultants ...
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Phase III: Validation<br />
Key Integrated Activities<br />
Update individual strategies<br />
Implement publication strategy<br />
Update risk management plan<br />
Moni<strong>to</strong>r market changes and competition<br />
Continue market development activities<br />
Build relationships with key stakeholders<br />
Execute clinical trial<br />
Implement clinical trial reimbursement strategy<br />
Execute patient recruitment<br />
Finalize pricing strategy<br />
Finalize marketing and sales plan<br />
Execute regula<strong>to</strong>ry submission, agency interaction, and approval<br />
Develop payer value proposition<br />
Copyright <strong>Emerson</strong> <strong>Consultants</strong>, Inc. 2011<br />
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