Removing Barriers, Increasing Effectiveness - amarc

• What would you like to hear less of and why?• How often do you listen to this station (days, times, frequency)• How long do you listen each day and why? Who do you listen with?• Do you recall a time when the programming was not on the air, asanticipated? What happened? What did the station do as a result?• Are you involved in station operation? Why not? Do you know anyonewho is? Who and what does he/she do? Would you like to be involved inthe station?• Who are your favorite presenters and why? Your favorite programs andwhy? Least favorite?• What have you learned in the past 3 months from listening? What do youexpect to learn in the next 3 months?B. Impact or Social Influence (Outcome assessment)This form of assessment is looking at longer-term change, or indicators ofchange. Those within the community define change. These same communitymembers can also be involved in determining the indicators of progress or thecritical factors needed to bring about social change. Among the methods thatcan be used are elements of participatory monitoring and evaluation (see theConsortium publication “Who Measures Change?”) and Most Significant Changemethodology.Types of questions explored might include:• What are people saying about this community radio station within thiscommunity? What stories are most frequently told? How have thesestories changed over the past year, past two years?• Is this station contributing to how people think (about a stated issue)?How? Why do you think that is?• Is this station influencing the way people act in this community? How?What signs or evidence do you have of such change?• Do you see changes in public beliefs? Opinions? Values? (these shouldbe issue specific with definitions of these terms) Examine how and whyyou think this is happening.• What is the purpose or mission of this station? Do you think it is living upto its stated purpose? Why or why not?• How is this station contributing to local culture, local society, your country?• What is important for you to change in this community? How can thestation play a role? Is it playing such a role now, and if so, how? If not,why not?• What are you learning from listening regularly? What have you learned inthe past year? Before then?• If you could set guidelines for how the station should operate, what wouldthey be?• What do you know about how the station is managed? Are you satisfied?AMARC Community Radio Social Impact Assessment 2007 Page 54 of 128