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Introduction - Genossenschaftsverband Bayern

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kilometres to the next branch office of a Bavarian Volksbank and<br />

Raiffeisenbank. For big banks, it is more than six kilometres. The<br />

Bavarian cooperative banks ensure the supply of the population and<br />

SMEs with banking and financial services in cities as well as in rural<br />

areas. Over 70 per cent of the customers appreciate branch office<br />

banking. For them, personal advice and guidance is elementary in<br />

their relationship to their bank.<br />

Different from the branch offices of bank groups, cooperative<br />

banks act locally autonomous as independent enterprises that are not<br />

subject to directives from a central institute. Therefore, they are able<br />

to adapt well to local conditions and requirements of their region.<br />

This is reflected in the business strategy and service range specifically<br />

designed to suit the market. Local and regionally-rooted business<br />

structures ensure the state-wide supply of all parts of the population<br />

with financial services.<br />

4 Corporate citizenship<br />

Through their socio-political orientation as branch offices in the<br />

region for the region, the Bavarian Volksbanks and Raiffeisenbanks<br />

play a central role for the economic development and stability of the<br />

rural areas in Bavaria. Combining the cooperative support mandate<br />

and the membership-oriented business principle, human beings are in<br />

the centre of business activities. The Bavarian cooperative banks<br />

show this also by their engagement for charity, sports and non-profit<br />

purposes. Since the year 2000, the Bavarian Volksbanks and Raiffeisenbanks<br />

have allocated about 21 million Euro for social purposes.<br />

Another 660,000 Euro were allocated by the Raiffeisen/Schulze-<br />

Delitzsch Foundation for the upkeep of Bavarian cultural assets. The<br />

payout of the Gewinnsparverein <strong>Bayern</strong> e.V. serves non-profit, social<br />

and charitable purposes. The Gewinnsparverein, which is the lottery<br />

of the Bavarian Volksbanks and Raiffeisenbanks, has the ambition to<br />

promote the savings propensity of the people by selling lottery<br />

tickets and simultaneously act for the public interest. Between the<br />

26 III Business principles

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