ADDENDUM TO THE IAE <strong>2012</strong> CONTRACT AND REGULATIONSTHIS ADDENDUM TO THE IAE <strong>2012</strong> CONTRACT AND REGULATIONS (this “Addendum”) is between The International Association of Amusement Parks andAttractions (“<strong>IAAPA</strong>” or the “Association”) and your company, which intends to exhibit (“<strong>Exhibitor</strong>”) at the <strong>IAAPA</strong> Attractions Expo <strong>2012</strong> to be held in Orlando, Florida fromNovember 12 – November 16, <strong>2012</strong> (the “Event”). Now, therefore, in consideration of the mutual agreements covered by the <strong>2012</strong> Exhibit Contract for Trade Show (“<strong>2012</strong>Contract”), the Association and <strong>Exhibitor</strong> hereby agree to amend the <strong>2012</strong> Contract as follows:1. The parties agree to add a new Section 15 to the <strong>2012</strong> Contract, which shall read as follows:15. IP Enforcement Policy. In an effort to ensure any claims or disputes by exhibitors at the Event (or in the time period prior to the Event) are handled in a nondisruptivemanner, the Association hereby agrees to provide all exhibitors at the Event with the services of an intellectual property mediator (“IP Mediator”). At the Eventand in the time period leading up to the Event, IP Mediator will provide assistance to exhibitors by evaluating potential intellectual property infringement claims and willwork closely with the Association to issue any Sanctions (as defined below), if necessary.The <strong>Exhibitor</strong> understands and agrees that the IP Mediator is a neutral party enlisted to mediate and settle disputes between exhibitors related to intellectual property orproprietary rights, as well as any violation of the <strong>2012</strong> Contract (including this Addendum). <strong>Exhibitor</strong> understands and agrees that all decisions made by the IP Mediatorare final, and shall not be subject to appeal or challenge.The <strong>Exhibitor</strong> understands and agrees that, at the Event and in the time period leading up to the Event, any exhibitor (“Complaining <strong>Exhibitor</strong>”) may lodge with IPMediator a complaint against any other exhibitor (“Defending <strong>Exhibitor</strong>”), which after investigation may result in the Sanctions by the IP Mediator or the Association atthe Event. IP Mediator’s evaluation of such a complaint will be free of charge to the Complaining <strong>Exhibitor</strong>. If, however, IP Mediator believes that the complaint is onethat identifies a legitimate claim of intellectual property infringement, or a violation of the <strong>2012</strong> Contract (including the provisions of this Addendum), the Complaining<strong>Exhibitor</strong> must pay to the Association a sum of $2,500 (“Complaint Fee”) to cover the Association’s costs and expenses for the IP Mediator to evaluate and potentially takeany further action and/or issue any Sanctions (as defined below).<strong>Exhibitor</strong> understands and agrees that the enforcement action or sanctions (“Sanctions”) shall be issued by IP Mediator and/or the Association in their sole discretion andmay include but shall not be limited to: (i) the repayment by Defending <strong>Exhibitor</strong> to Complaining <strong>Exhibitor</strong> of the Complaint Fee, (ii) the removal of any item, product,catalog, photograph or image, printed material, product or device (“<strong>Exhibitor</strong> Content”), (iii) the shutdown of an exhibitor’s booth at the Event, (iv) restrictions on accessor services provided by the Association, (v) a loss of membership to the Association; or (vi) a ban from any future show or event.The <strong>Exhibitor</strong> understands and agrees that any determination by IP Mediator and/or the Association to issue any Sanctions is not a legal determination that any intellectualproperty infringement or violation has occurred; instead, Sanctions shall be issued (i) to enforce the rules and guidelines at the Event, including the <strong>2012</strong> Contract (whichshall include this Addendum); (ii) when IP Mediator believes that the display of any <strong>Exhibitor</strong> Content is potentially infringing on another exhibitor’s intellectual propertyor proprietary rights, or (iii) when IP Mediator and/or Association believes the display of any <strong>Exhibitor</strong> Content is disruptive to the Event.In exchange for being permitted to exhibit at the Event and also for the services described above, <strong>Exhibitor</strong> agrees as follows:(a) That Association is not responsible or liable for any claimed or recognized violations of the <strong>Exhibitor</strong>’s intellectual property or proprietary rights, including any claims fortrademark, copyright or patent infringement or any claims of counterfeiting or other violations of proprietary rights.(b) That the <strong>Exhibitor</strong> will abide by any and all intellectual property laws, rules or guidelines, including the <strong>2012</strong> Contract (which shall include this Addendum), whetherimposed by national or local laws or by the Association as part of its ownership and/or management of the Event.(c) That the IP Mediator and the Association have no obligation to enforce or act on the behalf of the <strong>Exhibitor</strong> and that both IP Mediator and Association may, in their solediscretion, determine whether to issue Sanctions or take any action in any case, depending on the facts presented by the Complaining <strong>Exhibitor</strong>. Nothing herein obligatesIP Mediator or Association to take any action or issue any Sanctions.(d) Not to display <strong>Exhibitor</strong> Content that violates or potentially violates the intellectual property or proprietary rights of another exhibitor at the Event or that is otherwisedisruptive to another exhibitor. <strong>Exhibitor</strong> hereby further agrees that the Association and/or its IP Mediator may determine – in their sole and complete discretion – whetherto issue the Sanctions described herein.(e) To comply with any Sanctions issued by IP Mediator and/or the Association. <strong>Exhibitor</strong> further understands that its refusal to comply with any issued Sanctions may resultin further action by Association, which may include the issuance of additional Sanctions or another action as determined by Association in its sole discretion.(f) That a failure by <strong>Exhibitor</strong> to abide by any Sanctions imposed by IP Mediator and/or the Association may lead to additional Sanctions imposed by Association.(g) That any claim of infringement made to IP Mediator or the Association shall be made with the good faith intent to enforce owned or licensed intellectual property orproprietary rights, and not solely in an effort to disrupt or impact another party’s ability to operate.(h) EXHIBITOR AGREES TO RELEASE AND HOLD HARMLESS THE ASSOCIATION, IP MEDIATOR, AND THEIR AGENTS, CONTRACTORS, AND SERVICEPROVIDERS, (COLLECTIVELY, THE “RELEASED PARTIES”) FOR ANY CLAIMS, DEMANDS, OR LIABILITIES RELATED TO: (i) A CLAIM ORDETERMINATION THAT A VIOLATION OF THE <strong>2012</strong> CONTRACT (INCLUDING THIS ADDENDUM) HAS OCCURRED; (ii) A CLAIM ORDETERMINATION THAT ANY EXHIBITOR CONTENT IS INFRINGING, POTENTIALLY INFRINGING, OR OTHERWISE DISRUPTIVE TO THE EVENT; OR(iii) ANY OTHER CLAIM OR DETERMINATION ISSUED BY THE IP MEDIATOR, ITS AGENT OR CONTRACTOR, OR THE ASSOCIATION RELATED TOACTIVITY AT THE EVENT. TO BE CLEAR, SUCH RELEASE OF LIABILITY WILL INCLUDE ANY CLAIMS OF TRADE LIBEL, DEFAMATION, UNFAIRCOMPETITION, OR NEGLIGENCE RELATED TO ANY DETERMINATION MADE AT THE EVENT BY THE RELEASED PARTIES.(i) To indemnify, hold harmless and defend the Released Parties from any claims, losses, damages or liability that may result from the Association or IP Mediator’senforcement of this IP Enforcement Policy.(j) That it will accept and not seek to challenge, modify or overturn any resolution made by IP Mediator or the Association, including the issue of any Sanctions.2. Except as otherwise provided in this Addendum, the <strong>2012</strong> Contract shall remain unmodified and in full force and effect. In the event of a conflict between the provisionsof the <strong>2012</strong> Contract and this Addendum, the provisions of this Addendum shall be controlling.3. This Addendum, together with the <strong>2012</strong> Contract, supersede all prior agreements among the parties with respect to the subject matter and contain the entire agreementamong the parties with respect to the subject matter hereof.4. The parties understand and agree that this Addendum is wholly incorporated and made a part of the <strong>2012</strong> Contract and that any reference to the <strong>2012</strong> Contract shall beinterpreted to include the Addendum; and, similarly, any reference to the Addendum shall be interpreted to include the <strong>2012</strong> Contract.5. If any provision of the <strong>2012</strong> Contract is held to be illegal, invalid, or unenforceable under the present or future laws, then such provision shall be fully severable, and the<strong>2012</strong> Contract shall be construed and enforced as if such illegal, invalid, or unenforceable provision had never comprised a part of the <strong>2012</strong> Contract and the remainingprovisions of the <strong>2012</strong> Contract shall remain in full force and effect and shall not be affected by the illegal, invalid, or unenforceable provision or by its severance from the<strong>2012</strong> Contract.6. By signing this Addendum, <strong>Exhibitor</strong> hereby agrees that the exclusive jurisdiction for any dispute, claim, or demand related in any way to the enforcement or constructionof the <strong>2012</strong> Contract will be decided by binding arbitration. Specifically, all disputes between <strong>Exhibitor</strong> and Association shall be submitted to Judicial Arbitration andMediation Services, Inc. (“JAMS”) for binding arbitration under its rules then in effect in the Arlington, Virginia, USA area, before one arbitrator to be mutually agreedupon by both parties. The parties agree to share equally in the arbitration costs incurred. It is the intention of the parties that all questions with respect to the constructionand enforcement of the <strong>2012</strong> Contract and the rights and liabilities of the parties hereto shall be determined in accordance with the laws of the State of Virginia, in theUnited States.7. By signing below, the <strong>Exhibitor</strong> hereby confirms its agreement to the terms of this Addendum and warrants and represents that he or she has the ability to enter into thisAddendum on behalf of the exhibiting company, and to bind the exhibiting company to the terms of this Addendum as made a part of the <strong>2012</strong> Contract.[ ] I ACCEPT the above terms, and confirm my agreement to the Addendum, as made a part of the <strong>2012</strong> Contract.Accepted and Agreed by:Exhibiting Company Representative Signature Date
Return completed form via post to:<strong>IAAPA</strong> Attractions Expo <strong>2012</strong>SPONSORSHIP AGREEMENTInternational Association of Amusement Parks and Attractions1448 Duke Street, Alexandria, Virginia 22314 USATEL: +1 703/342-7159 • FAX: +1 703/738-7460 • E-MAIL: epopovich@iaapa.org • www.<strong>IAAPA</strong>.orgExhibition Sales Manager, <strong>IAAPA</strong> 1448 Duke Street, Alexandria, VA 22314-9512 USAPHONE: +1 703/342-7159 • FAX: +1 703/738-7460 or +1 703/836-4801 • www.<strong>IAAPA</strong>.orgSPONSORSHIP AGREEMENTCompany <strong>Sponsor</strong>:Company Contact:Phone:Email:Full Address:Booth # (if applicable):Select <strong>Sponsor</strong>ship Level:SUPPORTING ORGANIZATION ($2,500 by June 15; $3,000 after) – Benefits include:3 Ability to Distribute Materials at Event (when applicable)3 Recognition by the Event Speaker or Moderator (when applicable)3 <strong>Sponsor</strong> Acknowledgment on Event Signage3 <strong>Sponsor</strong> Acknowledgment on the www.<strong>IAAPA</strong>.org Website3 <strong>Sponsor</strong> Acknowledgment in the November FUNWORLD <strong>Sponsor</strong> Recognition Ad and On-SiteShow Program Ad3 <strong>Sponsor</strong> Acknowledgment in Virtual TradeshowSILVER ($5,000 by June 15; $6,000 after) – All benefits mentioned above PLUS:3 Logo Banner Signage in Lobby3 Logo <strong>Sponsor</strong> Acknowledgment in the November FUNWORLD <strong>Sponsor</strong> Recognition Ad and On-Site Show Program Ad3 Category Specific or Event Attendee List3 Enhanced On-Site Show Program Listing3 Logo Signage over Tradeshow Booth3 Special Tradeshow Floor Signage3 Invitation to exclusive Chairman’s Reception3 Complimentary Tickets to Event Attendees3 Complimentary Digital Booth UpgradeGOLD ($10,000) – All benefits mentioned above PLUS:3 Full Post-Show Attendee List With Emails3 Recognition in <strong>IAAPA</strong>’s Newsflash Email3 Reserved Seating at Event (when applicable)3 Event Category Exclusivity (Dependent on Event)PLATINUM ($20,000) – All benefits mentioned above PLUS:3 Full PRE-Show Attendee List With Emails (supplied 2 weeks prior to Event)3 Event Exclusivity (Dependent on Event)3 Speaking Rights at Event – Two Minute Maximum (Dependent on Event)3 Press Attendee ListSelect <strong>Sponsor</strong>ed Event From The List Below:Additional Events/Programs at Same <strong>Sponsor</strong> LevelAvailable for Only $2,000 Per Event (ADD-ON).Special EventsBoard of Directors Reception SOLDBrass Ring AwardsChairman’s Reception (Silver Minimum)GM and Owners’ Breakfast (Gold Minimum)<strong>IAAPA</strong> CelebratesInstitute for Attractions Managers ReceptionKickoff Event (Silver Minimum)Lunch and LearnOpening ReceptionYoung Professionals ReceptionConstituency EventsAsia Pacific BreakfastCanadian BreakfastCarnival and Showmen’s ReceptionConstituency Lunch for Amusement ParksConstituency Lunches for FECs (3)European ReceptionFamily Entertainment Center ReceptionLatin American ReceptionRookies & Newcomers ProgramWaterparks ReceptionZoo, Aquarium, Museum and Science Center Dayand ReceptionSpecial ProgramsAmbassadors <strong>Sponsor</strong>Badges and Wristbands <strong>Sponsor</strong> SOLDBadge Holders SOLDCyber Café (Platinum) SOLDEducation Program (Silver Minimum)Expo BagsHotel TV and/or Room Drop <strong>Sponsor</strong>International Business Lounge SOLDKiosksLanyards SOLDMobile AppNaming Rights for the Special Events Theatre(Platinum Minimum)Shuttle Bus <strong>Sponsor</strong> (Silver Minimum)Trade Show Floor Tours— Payment Information, Terms, and Signature on Page 2 —
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