Head - Department of National Parks, Recreation, Sport and Racing

2 Methodology
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Head 2 Methodology
2 .1 Steps taken to compile this TOP
To prepare this TOP, the following steps were undertaken:
� Review of previous plans prepared for other Queensland
regions, most notably Mackay/Whitsundays, Brisbane and
surrounds and the Sunshine Coast;
� Review of documents relevant to the regions and referred to
in the Bibliography that forms part of the Appendices
Document that accompanies this TOP;
� Interviews conducted with some 80+ stakeholders in
regards to the development of tourism to the regions: a list
of people13 interviewed is at Appendix 5 in the Appendices
Document;
� Field trips undertaken to review product and identify new
opportunities, especially in hinterland locations;
� Conducted focus group sessions within the regions; and
� Tested options, issues and opportunities with the Project
Steering Committee established for this TOP.
Bundaberg-Fraser Coast Tourism Opportunity Plan 2009-2019
2 .2 Data sources and limitations
Quantitative data was sourced from a range of sources. Where
possible, the sources are identified. Some information has been
obtained from confidential sources and has not been attributed
to any source provider as a result.
Marketing data for the regions in this TOP is not provided: this
data is not considered core to the Plan. 14
Much of the data has not been independently verified: the data
has been accepted in good faith.
Every effort has been made to present a robust and complete
picture of tourism development to the regions but there are
inherent limitations in data sets and at times the sample sizes
used.
Multi-cultural Festival, Childers
13 Approximately 20 additional people specifically asked that their names by kept confidential. All of these are Investors, developers or advisors to tourism projects.
14 Marketing data including qualitative and quantitative material on the regions can be accessed from either the RTOs or TQ.