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UNAIDS: The First 10 Years

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<strong>UNAIDS</strong> <strong>The</strong> <strong>First</strong> <strong>10</strong> <strong>Years</strong>96Kofi Annan,former United NationsSecretary-GeneralAnnan was aware that the major challenge in engaging leaders in the fight against AIDSwas stigma. He commented in an interview for this book: “To break the silence … toencourage the Heads of State and Government to become involved … for some Headsof State it was very difficult. I remember trying to encourage [one] to promote the use ofcondoms. He wouldn’t even pronounce the word. He said, ‘Mr Secretary-General, you

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