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application of real options valuation to r&d investments in ...

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Real Options analysis may be still under developed. But with<strong>in</strong> the next few years,one important trend appear<strong>in</strong>g <strong>in</strong> the world would be the rapid migration <strong>of</strong> exist<strong>in</strong>gf<strong>in</strong>ancial option skills and models for use on <strong>real</strong> <strong>options</strong> (Howell, 2001). Brennan &Trigeorgis (2000): ―W here once the payback criterion reigned suprem e, ...discountedcash flow techniques … gradually ga<strong>in</strong>ed acceptance and now tend <strong>to</strong> have pride <strong>of</strong>place*; as yet, only a few corporations are beg<strong>in</strong>n<strong>in</strong>g <strong>to</strong> employ the <strong>real</strong> <strong>options</strong>paradigm that is derived from the classical f<strong>in</strong>ancial option pric<strong>in</strong>g paradigm <strong>of</strong>Black-S cho les and M er<strong>to</strong>n.‖Page | 70

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