REPUBLIC OF TURKEY MINISTRY OF CULTURE AND TOURISM ...

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CURRENT SITUATION OF TURKISHTOURISMTOURISM WORLD RANKING- 2011International Tourist Arrivals(million)1 FRANCE 77.12 USA 62.33 CHINA 57.64 SPAIN 56.75 ITALY 46.16 TURKEY 31.47 UNITED KINGDOM 28.38 GERMANY 28.49 MALAYSIA 24.710 AUSTRIA 23.0International Tourism Receipts(billion $)1 USA 116.32 SPAIN 59.93 FRANCE 46.64 CHINA 48.55 ITALY 42.96 GERMANY 38.87 UNITED KINGDOM 32.48 AUSTRIA 30.49 TURKEY 23.0
Page 6 and 7: CURRENT SITUATION OF TURKISHTOURISM
Page 12: INTERNATIONAL TOURISMTRENDS AND PER
Page 15 and 16: INTERNATIONAL TOURISMTRENDS AND PER
Page 27 and 28: IMAGE OF TURKEY“Meeting Point of
Page 29 and 30: TURKEY TOURISM PRODUCTACCOMMODATION
Page 35 and 36: TURKEY TOURISM PRODUCTCULTURE / CIT
Page 37 and 38: TURKEY TOURISM PRODUCTCULTURE / CIT
Page 39 and 40: TURKEY TOURISM PRODUCTHEALTH TOURIS
Page 41 and 42: TURKEY TOURISM PRODUCTGOLF TOURISM1
Page 43 and 44: TURKEY TOURISM PRODUCTSHOPPING TOUR
Page 45 and 46: TURKEY TOURISM PRODUCTYOUTH TOURISM
Page 47 and 48: TURKEY TOURISM PRODUCTIMPORTANT ORG
Page 49 and 50: TARGET GROUPS
Page 51 and 52: MARKETING OBJECTIVES
Page 53 and 54: COMMUNICATIONOBJECTIVES
Page 55 and 56: COMMUNICATION TONECommunication ton
Page 57 and 58: COMMUNICATION STRATEGYNarrating tra
Page 59 and 60:
CONSUMER OUTCOMEArousing curiosity
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REPUBLIC OF TURKEY MINISTRY OF CULTURE AND TOURISM ...

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