Lighting Design + Application • October 2003 - Illuminating ...

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LIGHTING UPDATESPAPER CLASSIFICATIONThe IESNA Papers Committee will sponsor aclassification of paper presentation called“Lighting Updates” at the 2004 IESNAConference. In addition to formal technicalpapers, “Lighting Updates” (or shortreports) will be considered for presentationat paper sessions. These short reports willappear only in Conference Proceedings.Through “Lighting Updates,” the PapersCommittee provides an exciting forum forthe exchange of information and ideasamong members of the lighting community.“Lighting Updates” papers must adhere tothe following guidelines:Suggested “Lighting Updates”Areas/Topics:1. Research in progress2. Innovative activities in lighting education3. Novel ideas in lighting application and design4. Tutorials or overviews of particular topic areasrelated to lighting5. Detailed discussions of new, non-commercialproductsFor more information contact:Pekka HakkarainenChair, IESNA Papers CommitteeLutron Electornics Co., Inc.7200 Suter RoadCoopersburg, PA 18036Voice: 610-282-6766Fax: 610-282-6288E-mail: phakkarainen@lutron.comor:Lighting Updates papers will bereviewed by the Papers Committeeto ensure they:• Are of general interest to conference attendees• Provide sufficient and accurate detail of thesubject being addressed• Are technically accurate• Are timely in their reporting of new research,development and design-related activitiesSubmission Guidelines• Paper length:2,000 words maximum, plus graphics (Note:Conference Proceedings is printed in black andwhite)• Presentation format: the author will give a 15-minute formal presentation, which will be followedby a5-minute question-and-answer session (Note: Noprepared discussion will be solicited by thepaper-session chair)• Submittal procedures are the same as those forConference Papers.• Submission date: abstracts and paper deadlinesare identical to those for formal technicalpapers• Deadline for abstracts: December 1, 2003• Deadline for papers: February 24, 2004Papers accepted for presentation willbe assigned to a short paper session atthe conferenceRita M. Harrold, DirectorEducational and Technical DevelopmentIESNA, 120 Wall Street, Floor 17New York, N.Y. 10005-4001Voice: 212-248-5000, ext. 115Fax: 212-248-5017E-mail: rharrold@iesna.orgTheLIGHTINGAUTHORITY ®. . . . . . . . . . . . . . . . . . . November . . . . . 2003 . . . LD+A . . . 68 . . . www.iesna.org. . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .COMMERCEInnocents AbroadREFERENCES, REPUTATION, NETWORKING, LOCAL ALLIANCES.SOUNDS LIKE THE U.S. METHOD FOR SECURING WORK, BUT THESAME RULES OFTEN APPLY INTERNATIONALLY, ACCORDING TO AGLOBETROTTING GROUP OF LIGHTING DESIGNERSBy Julie LeibowitzILLUSTRATION: SAMUEL FONTANEZCreating a lighting design is a challenge in itself. Thedesigner must conceive a design that his clientlikes, that is appropriate for the setting being consideredand must adhere to a budget which often posesfinancial restrictions. Imagine all of these issues combinedwith working in a foreign country, and you’ve stumbledupon the delicate art of developing and executing a lightingdesign on an international stage.“References and reputation help greatly when securinginternational projects. Networking well makes all kindsof possibilities,” says George Sexton, of George SextonAssociates, a Washington, DC-based firm responsible fora variety of corporate, retail, and museum projectsthroughout the U.S., Europe and the Middle East, includingLouis Vuitton stores around the world and the HerzJesu Kirche (Heart of Jesus Church) in Munich, Germany,the winner of the European Lighting Design Award inJune 2001 and other U.S. awards. “Our goal is to work onquality projects, and our reputation on works such as theParliament House in Canberra, Australia, has helped ourreputation immensely overseas.” The project required alarge team of designers, and Sexton’s firm was responsiblefor every space in the complex. They relocated thereduring the construction. A major challenge, says Sexton,“is learning to work in a particular country, since eachhas its own way of putting a process together and gettingto the final product. The operational aspects can be differentbased on the locale.”Paul Gregory, founder, president and principal lightingdesigner of New York-based Focus Lighting seconds themotion that reputation and networking are often thedesigner’s entree. “One of the biggest jobs we did, the DanHotel in Eilat, Israel, came from a recommendation byBaldinger Architectural Lighting, which manufactures decorativechandeliers. [The assignment for lighting] TheEntel Tower in Chile was from an artist friend, through an. . . . . . . . . . . . . . . . . . . . . . . www.iesna.org . . . . . . . . 69. . LD+A . . . November . . . . . 2003 . . . . . . . . . . . . . . . . . . . . .
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Lighting Design + Application • October 2003 - Illuminating ...

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