City of Stoke-on-Trent Local Transport Plan 3 Focus Groups

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AECOM <strong>City</strong> <strong>of</strong> <strong>Stoke</strong>-on-Trent Local Transport Plan 3 31Capabilities on project:Transportation3.4.5 Bus UsersParticipants in the bus users group sorted the 17 policies intothree groups and labelled them: health; economy; andenvironment.- Policies included within the ‘economy’ group coveredtackling the high numbers <strong>of</strong> people in incapacity benefit,improving access to further education and training,increasing the labour pool and supporting businesses andinvestment.- The ‘environment’ group contained policies that referred toreducing the risk <strong>of</strong> death or serious injury due to transport,reducing carbon emissions and air pollution and increasingtransport efficiency.- The ‘health’ group included policies relating to encouragingthe use <strong>of</strong> sustainable modes <strong>of</strong> transport,The ‘health’ group was thought to be the most important. Thiswas followed in importance by the ‘economy’ group, whilst the‘environment’ group was felt to be <strong>of</strong> least importance. Thepolicies deemed to be most important in each group were:- Tackle the high numbers <strong>of</strong> people in ill health and/orclaiming incapacity benefits (Economy)- Continue to reduce the risks <strong>of</strong> death or serious injuriesassociated with transport (Environment)- Encourage the use <strong>of</strong> sustainable modes <strong>of</strong> transport(buses, walking, cycling etc) (Health)A full list <strong>of</strong> the policies by group can be seen in Table 3.5.With the exception <strong>of</strong> the policies in the ‘environment’ group, itwas felt that all policies needed to be implemented within thenext five years. It was thought that healthcare policiesunderpinned all other policies and so were <strong>of</strong> greatestimportance.“Because if it wasn’t addressed or didn’t look at thatthere would be less people, plus there’d be more deathsand whatever and people wouldn’t live as long to takebenefits <strong>of</strong> the services and obviously make it their city.”“And also as well, if more people are getting like sick,they’re not going to be going and working and gettingmore money in for the economy and that way then theycouldn’t tackle the environment problem.”The group thought that bus travel should be cheaper and moreincentives needed to be provided to encourage people to usethe bus.“I think they should take into consideration more aboutthe cost factor and maybe ask more people about whatthey actually think based on peoples’ incomes and theactual bus fares, because if they’re going to moveforward and they’ve got these passes and everything, Ithink we need to think about that…”“I think we need to give something back, I think theyneed to do a bit as well to encourage people and maybeif they had, if people are constant bus users, after theyget so many points or something like that, where theycan get a discount after so many, you know, they’vepaid £17 a week for so long or give them a free pass.”“Once a year in the town centre they have the comewithout your car day, which I think it’s something like50p, the journey there and back but that’s just once ayear, I think if they did more <strong>of</strong> that, people that workedin the town would use them more.”It was felt that improvements were needed to the bus service,in particular the current bus station, which was felt to beunpleasant and unsafe.“It used to be fantastic. You see I’m looking forward towhen the new bus station comes, because I’m not beingfunny, I don’t like sitting in that bus station, it’s horrible,isn’t it?”“You go in and it smells horrible and it’s dark and it’swet and everything and most <strong>of</strong> the bus stations are likethat.”“And the bars you sit on, they’re just so uncomfortableand you’ve got your shopping and there’s nowhere youcan get a nice hot drink from or nothing.”“I work in Hanley and now the dark nights I wouldn’t likethe thought <strong>of</strong> going on to the bus station to wait for abus home.”Road safety was felt to be another important issue. This wasalso thought to be linked to public transport use.“That’s the death one, so I think that’s top priority.”“So changing you to go on public transport won’t alwaysaffect it directly, will it, it’s just the bad drivers out therethat do the deaths, really, would you say?”“Yes, but if there were more buses available, then therewouldn’t be daft drivers on the streets, they’d be usingthe bus.”
AECOM <strong>City</strong> <strong>of</strong> <strong>Stoke</strong>-on-Trent Local Transport Plan 3 32Capabilities on project:TransportationTable 3.5: Policies prioritised: bus usersPolicyTackle the high numbers <strong>of</strong> people in ill health and/or claimingincapacity benefitsIncrease the labour pool and increase the area in which thepopulation can realistically workSupport Core Strategy policies to rejuvenate the area includingimprovements to housing, and the development <strong>of</strong> land foremploymentAttract inward investment through improving the appearance <strong>of</strong>the city centre and its gatewaysGroupGroupRankPriority 5 years 15 yearsEconomy 2 1 Economy 2 2 Economy 2 3 Economy 2 4 Support the development <strong>of</strong> the visitor economy Economy 2 5 Support existing businesses in maintaining their productivity Economy 2 6 Improve access to further education and training opportunities Economy 2 7 Continue to reduce the risks <strong>of</strong> death or serious injuriesassociated with transportImprove the internal environment through ‘place’ schemeswhich manage traffic and enhance pedestrian movementsEnvironment 3 1 Environment 3 2 Reduce the noise impacts <strong>of</strong> transport Environment 3 3 Reduce air pollution Environment 3 4 Reduce carbon emissions Environment 3 5 Reduce the reliance on oil based transport – Increase transportefficiencyEncourage the use <strong>of</strong> sustainable modes <strong>of</strong> transport (buses,walking, cycling etc)Environment 3 6 Health 1 1 Improve access to healthcare facilities Health 1 2 Promote the development <strong>of</strong> community facilities Health 1 3 Reduce obesity in the local population Health 1 4 Tackle the high numbers <strong>of</strong> people in ill health and/or claimingincapacity benefitsHealth 1 5
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City of Stoke-on-Trent Local Transport Plan 3 Focus Groups

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