1. 2. 3. 4.3) SCHEME FOR►To promote grading, standardization andDEVELOPMENT/quality certification system for giving a majorSTRENGTHENING <strong>OF</strong>thrust for promotion of pledge financing andAGRICULTURALmarketing credit, introduction of negotiableMARKETINGwarehousing receipt system and promotion ofINFRASTRUCTURE,GRADING &forward and future markets so as to stabilizeSTANDARDISATIONmarket system and increase farmers’ income.►To promote direct integration of processingunits with producers.►To create general awareness and provideeducation and training to farmers,entrepreneurs and market functionaries onagricultural marketing including grading,standardization and quality certification.4) SCHEMES FORMARKETDEVELOPMENT5) Scheme forInfrastructureDevelopmentAGRICULTURAL &PROCESSED FOODPRODUCTSEXPORTDEVELOPMENTAUTHORITY(Ministry ofCommerce, Govt. ofIndia),NCUI Building3, Siri InstitutionalArea, August KrantiMarg,New Delhi - 110 016MINISTRY <strong>OF</strong> FOODPROCESSINGINDUSTRIESPanchsheel Bhawan,August Kranti MargNew Delhi -110049►Provide development of packaging,standards and design.►Assistance to exporters for use ofpackaging material as per standards andspecifications developed or adopted byAPEDA.►Assistance to Exporters, Producers,Growers, service providers, Co-operativeOrganizations etc. For purchase of"Intermediate Packaging Material” fordomestic transportation of produce.►Development and dissemination of marketinformation data base on products,infrastructure, markets and pre-feasibilitysurveys / study etc.►Assistance to exporters, growersorganizations, trade associations forconducting surveys, feasibility studies etc.►Assistance to Semi Government, StateGovernment, Public Sector Undertakings forConducting surveys, feasibility studies etc.►Supply of material, samples, productliterature, development of website,advertisement etc, for publicity and marketpromotion for fairs / events organised /sponsored by APEDA.►Publicity & promotion through preparation ofproduct literature, Publicity material,advertisement, film etc by APEDA.►Brand publicity through advertisement etc.►Export promotion by APEDA undertakeactivities like buyer-seller meet, Productpromotion, exchange of delegations,participation in Exhibitions / Fairs / Events etc.► Food Park, Packaging Centre, ModernizedAbattoirs, Integrated Cold Chain Facilities,Value Added Centre, Irradiation Facilities.60
8.2 Institutional Credit Facilities :Agricultural credit is disbursed in the form of short term, medium term, long termloans through multi agency network consisting of –‣ Commercial Banks (CBs)‣ Regional Rural Banks (RRBs)‣ Co-operativesThe types of institutional credit facilities which are available for marketing / postharvest operations of agro commodities including potato are given as below.Table No. 20Types of Credit FacilitiesName of scheme Eligibility Facility1. 2. 3.ProduceMarketing LoanSchemeKishan CreditCard SchemeCrop LoanAgriculturalTerm LoansAll the categories of farmersi.e., small / marginal / othersare eligible.All types of agriculturalclients having good trackrecord for last two years areeligible.All categories of farmers i.e,Small / Marginal and othersare eligibleAll categories of farmersand agricultural labourersare eligible for this loanprovided they shouldpossess the necessaryexperience in this activity.This type of loan is given upto 1lakh against pledge/hypothecation of agriculturalproduce (including warehousereceipts) for a period notexceeding 6 months.Kissan credit card is valid for 3years through which thebarrower / farmer can meet hisproduction and othercontingency needs by usingeasy convenient withdrawalslips. The minimum credit limitis Rs.3000/- and based onoperational land holding,cropping pattern and scale offinance.Provides financial assistance tomeet cultivation expenditure forvarious crops including potato.It is provided to the activitiesi.e., land development, minorirrigation, farm mechanization,horticulture, dairying, etc.61