iif_kgpm_Dictionary_of_Media

articulationarticulation 1. process of expressingsomething; 2. in Marxist theory, aterm referring to the joining togetherof social forces in a hierarchicalway (with one being dominant overthe other); for example, in manypresent-day societies, capitalism isthe dominant force even in politicalsystems that include different modesof productionartificial intelligence [abbreviatedas AI] branch of computer sciencedevoted to the development of programsthat will allow computers tosimulate or even replicate patterns ofhuman intelligence (problem solving,speaking, etc.)artificial language linguistic systeminvented for a particular purpose.The best-known artificial languagedevised to facilitate communicationamong people of different languagesand cultural backgrounds is esperanto.ASCAP [see American Societyfor Composers, Authors andPublishers]ascription in media studies, adjustmentof statistical information toreflect unexpected circumstances; forexample, the reduced circulation of amagazine due to a printing delayA-side the more important side of amusic single (recording) that usuallycontains the title trackASCII [see American StandardCode for Information Interchange]ASP [see application serviceprovider]aspirer in advertising research, thetype of individual who wants productsthat improve his or her lifestyleimageassets data components (audio,video) that are used in multimediaapplicationsassignment desk [also called newsdesk] in print and televised media,staff responsible for dispatching reportersand/or camera crews to covernews eventsassimilation [see acculturation]assistive technology [abbreviated asAT] technology designed to assistdisabled individualsAssociated Press [abbreviated asAP] major international news agencyfounded in 1949 in New York City.Serves as a source of news informationand visual images for print media,radio, and television. Web site:www.ap.orgassociation psychological notionwhich contends that concepts areformed on the basis of one thoughtleading to another that is connectedwith it in some way (through experience,analogy, comparison, etc.).Starting in the 1920s, psychologistsof the behaviorist school used thetheory of association to explain thedevelopment of mental skills and28