Social Media - Louisiana Department of Insurance
Social Media - Louisiana Department of Insurance
Social Media - Louisiana Department of Insurance
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6© 2012All Rights ReservedUNDERSTANDING SOCIAL MEDIATWITTER• Launched in 2006 as a simple way to communicatein real-time.• Comparable to instant messaging.• Allows the user to send a concise message t<strong>of</strong>ollowers in under 140 characters.• Has become the pulse <strong>of</strong> real-time global news andempowers the masses to become citizen journalists.• Over 465 million registered accounts on Twitter.• 175 million tweets are sent per day.• Twitter’s projected advertising revenue in 2012 is$259 million.• 1 million accounts currently added to Twitter EVERYday.www.cftlaw.com
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