Elements of Quality Online Education cation

Reinventing the University: The Business of Online EducationREINVENTING THE UNIVERSITY:THE BUSINESS OF ONLINE EDUCATIONTana BishopUniversity of Maryland University College• Growth in online education is outpacing traditional classroom growth at a pace of around 3:1.• Higher education in the 21 st century is a global competition, and colleges and universitiesmust demonstrate both quality and efficiency.• Many in the academy still cling to the notion that “a university is not a business.”• Colleges and universities have the unique opportunity to reinvent themselves by leveragingtechnologies to restructure old processes and breathe new life into the academy.• Universities must demonstrate both quality and efficiency.197