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Comments and questions In South Africa, a good example was given where alliances were benefiting from sharing databases of agricultural statistical information. It is important to bring managers on board early so they understand the purpose of the alliance. In Ghana, when developing a project on agricultural information system, all stakeholders were involved at the beginning until the implementation of the project (including the principals of institutions). Building a strategy is long process and involving people should start at a very early stage. 8.2 The ICM Strategy Templates – Dr Byron Mook The aim of this presentation was to show various components that can be included in the ICM strategy. Two models were discussed in detail; the IMARK template and the logic model. It becomes very clear that there are common elements that are included in ICM document such as; • Justifications • The strategy development process • The current ICM situation • Resources requirement (people, money, things) • Management 8.3 Two Critiques of an ICM Strategy – Mr. Tafireyi Chamboko and Mr. Zilole Phiri Two critiques of ICM strategies for the Information Policy for Agricultural Research (IPAR) of the Agricultural Research, Education and Extension Organisation (AREEO) of the Islamic Republic of Iran were assessed. Mr. Tafireyi Chamboko and Mr. Zilole Phiri looked critically at the content of the ICM strategies. The critiques helped the participants to understand how strategic plans and policies are developed and how to come up with content for ICM strategy document. The presentations gave the examples of processes of strategic plans and policies. Lessons learned from IPAR and AREEO ICM strategy • It is important to distinguish between a policy and strategy document. • Justifications must be very clear in the strategy document (vision and mission statement) • There must be a unit dealing with information management. • Team composition in the process of developing an ICM strategy is very important. All relevant stakeholders must participate in the process. • Resources requirements such as financial, human, physical and databases must be included in the ICM strategy document. • ICM strategy should outline how information could be integrated, shared and be made more accessible. • Descriptive information maybe useful in the development of strategic plan. • Developing a strategic plan is a process that requires a systems approach and thinking. 16 | P age
9. Implementing Your Strategy – Mr. Peter Walton The focus of this presentation was on what happens after one has developed the ICM strategy, selected the options, determined priorities, and identified activities. Implementation needed to be planned in much the same way as the development of the ICM. There is need to communicate the implementation process. However, a major question was whether the organisation can do this on its own. It was noted that one has to consider the partnerships that would have been formed through the ICM development process, and this included the alliances, bargains and compromises made in the process. The presentation highlighted the importance of communicating because implementation is about change, therefore one needs to communicate to achieve the following: • End uncertainty. • Communicate strategic goals. • Achieve its political potential –“a strategy is a political document”. • Promote your organisation (and yourself?). 10. The Journey Continues – After the Workshop Concludes – Mr. Peter Walton What Now for the Participant? The following are some of the options for the participant: • Become an IMARK Learner. The IMARK module “Investing in Information for Development” comprises 19 lessons divided into six units, each taking 20-30 minutes. • Host national sensitisation workshops. • Develop institutional ICM strategy and policies. • Avail yourselves for mentoring and support from CTA. Each participant received a CD of the IMARK module from CTA. The Imark website was given as (www.imarkgroup.org) for further information and the principal CTA contact is Ms Christine Webster (webster@cta.int). CTA has also developed a website (www.ink4dev.net) where a number of resources would be uploaded and would also set up a Wiki for the participants. One would have to register first on the website and this would act as a means to keep in touch. 17 | P age
Page 1 and 2: INFORMATION AND COMMUNICATION MANAG
Page 3 and 4: Executive Summary The Planning and
Page 5 and 6: 2. Workshop Proceedings 2.1 Plenary
Page 7 and 8: 3. Setting the Stage 3.1 Why do an
Page 9 and 10: • Organising information • Repa
Page 11 and 12: The following points should be note
Page 13 and 14: 7. Information Dissemination / Orga
Page 15: • Negating threats? • Does it f
Page 19 and 20: 19 | P age Appendices Appendix 1: P
Page 21 and 22: Question: What information technolo
Page 23 and 24: 3. Which of the following delivery
Page 25 and 26: Q1: Yes, to satisfy consumer and to
Page 27 and 28: Appendix 2: Workshop Programme TIME
Page 29 and 30: 3.45 pm - 4.00 pm Tea / coffee brea
Page 31 and 32: NAMIBIA Ms. Sylvia Karorua Katjepun
Page 33: SPECIAL GUESTS FAO Dr Justin Chisen

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