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THE STATUS OF WOMEN IN THE U.S MEDIA 2015

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Likewise, the annual census of new grads’ employment prospects, hiring and job satisfaction<br />

concluded that women graduating in 2013 and tracked through mid-2014<br />

found more jobs than men. Women job-winners also continued a long-standing trend<br />

of mainly choosing positions in advertising and public relations over careers in the<br />

news industry.<br />

Among racial minorities, the most recent year’s report showed an almost 5 percentage<br />

point, year-to-year decline in new grads landing full-time jobs:<br />

Of newly matriculated minorities with bachelor’s degrees, 55.1 percent landed fulltime<br />

jobs. That’s down from 60.3 percent in 2012 and 58.7 percent in 2011. During the<br />

survey’s 26-year history, minority bachelor’s degree holders fared best in 1995, when<br />

68.3 percent of them found full-time jobs.<br />

By comparison, 72.8 percent of white grads with bachelor’s degrees landed full-time<br />

employment in 2013. That compares to 72.7 percent in 2012 and 69.9 percent in<br />

2011. The figure for whites peaked at 81.9 percent in 1999.<br />

Overall, of 2013 graduates who earned bachelor’s degrees, 70.4 percent of females<br />

found full-time jobs and 65.9 percent of males did.<br />

The survey concluded that workplace prospects for these graduates have stalled since<br />

their industry began recovering in 2009 from an extended slump in hiring and salaries.<br />

Nevertheless, according to a press release about the survey, “Bachelor’s degree recipients<br />

from journalism and mass communication programs around the country in 2013<br />

reported the same level of job offers as a year earlier, the same level of employment as<br />

did 2012 graduates, and the same level of success in finding work that is in the field of<br />

professional communication.”<br />

It, too, concluded that journalism and mass communication programs continue to improve<br />

financially in 2013, continuing a trend begun in 2010 when their operating budgets<br />

increased. More than eight out of 10 program administrators reported that they<br />

faced no hiring freezes and that there was no talk of cutting their programs.<br />

98<br />

<strong>WOMEN</strong>’S <strong>MEDIA</strong> CENTER<br />

The Status of Women in the U.S. Media <strong>2015</strong> TOC womensmediacenter.com

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