CARTOONS BY CHRIS BRITT
StartUp_Wisdom_online2
StartUp_Wisdom_online2
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
– PREPAID SALES –<br />
With prepaid sales, you sell your product or service using a pre-paid gift card that sells<br />
for less than your cost. This provides you with startup capital and there is a secondary<br />
benefit in that you have<br />
a built-in customer<br />
base, the people who<br />
purchased your offer,<br />
who may end up<br />
spending even more<br />
at your business.<br />
Prepaid sales can even<br />
lead to long-term<br />
relationships, especially<br />
for retail operations<br />
such as a restaurant,<br />
pub or bar where walkin<br />
traffic can determine<br />
I can believe anything as long as it is incredible.<br />
success or failure,<br />
especially in the early stages.<br />
HOW DOES IT WORK?<br />
It’s pretty basic. You offer a $100 gift card to your customers for $75. The actual<br />
product or service costs you less than $75 so you generate a small profit from the start. If<br />
the individual uses the card, you generate even more revenue for your business and many<br />
customers will spend more than the gift card amount when they visit. More important,<br />
you get $75 up front from each sale to put directly into your business.<br />
25
Change language