Cindy Battye Marketing Master

Most JV pages (or blogs) will have a dedicated page – or at least a section – that will
contain all the tools that the JV’s will need to make a great promotion.
At the very least, you will need a set of swipe emails that the JV’s can easily copy and
paste – and then, if they want to, modify to suit their own style or bonuses that they’re
offering.
Each email should have a choice of subject headings and there should be a selection
of emails available for each section of the launch. This will include the pre-launch stage
and also the close – where many of the sales will be made.
The emails should include “angles” which suite different marketers lists, for example, you
could talk about the SEO aspect of a product, or how well it would suite video marketers
(assuming the product will be of value to video marketers). You could also include a
general make money online angle email to suite a more general email list.
Other tools can be banner ads, which can be made in a variety of shapes and sizes to
go on blogs and maybe on product thank you pages and member sites. Also graphics
and memes have been used in the past, along with social media marketing graphics.
All these can be made easily if you have an image editing program, or outsourced to
Fiverr if you don’t want to do the work yourself.
Other tools can be articles, and even blog posts that can be placed on blogs with an
affiliate link to the product by the JV who wants to promote.
These will give marketers more scope when promoting and will be less work for them to
edit, which a major time is saving element for them.
The main thing to remember is that the easier you make their jobs by providing what
they need, the more they are going to like promoting for you and will be more likely to
promote again.
If you are in doubt about what tools to put on a JV page (or blog) just look at some of
the JV pages that have done well (you can research this in sites such as JVzoo and look
at what products sold well). You can also look at emails by signing up to marketers email
lists and watching how they promote products using email sequences throughout the
launch.
This is always a good place to start if you are unsure about anything – just look at what
others are doing and model it – (not copy it) and make it your own.
These will all help you and your JV’s have a successful launch.
Carl Picôt
Launch Gigs | Issue 4
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