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Lifestyle for pets - Retail brochure (EN)

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Management and<br />

content management<br />

<strong>Lifestyle</strong> <strong>for</strong> <strong>pets</strong> can analyse all customer generated data<br />

and traffic in a specially designed system. This allows us to<br />

give you special insight into consumer behaviour.<br />

In this way we can work with you to directly respond to the<br />

needs of the customer. If we find there is a greater need <strong>for</strong><br />

knowledge about animal behaviour, we can ensure that this<br />

in<strong>for</strong>mation is made available to the customer on our plat<strong>for</strong>m.<br />

<strong>Lifestyle</strong> <strong>for</strong> <strong>pets</strong> listens 24/7 to its users in order to create<br />

interactive contact with all target audiences. This results in<br />

greater brand awareness, increased expertise and more sales.<br />

What content do they watch, and <strong>for</strong><br />

how long? Which products are highly<br />

sought after, and which are ultimately<br />

purchased? What is the target<br />

audience most interested in?<br />

28<br />

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