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Smart Industry 1/2017

Smart Industry 1/2017 - The IoT Business Magazine - powered by Avnet Silica

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Barcelona has avoided the raucous<br />

reputation of the holiday destinations<br />

in the Costa del Sol and Costa Brava<br />

and maintained a degree of dignity.<br />

The centerpiece of the city is the<br />

Basilica Sagrada Família, an elaborate<br />

art nouveau building that is still part<br />

church, part building site and more of<br />

a confection than a place of reflection.<br />

Such an architecturally disruptive<br />

concept is a fitting cornerstone to the<br />

Vila de Gràcia sector which is rapidly<br />

becoming the ‘Silicio Valle’ of Spain.<br />

Every year since 2011, Barcelona has<br />

been the host city for the Mobile<br />

World Congress which floods the city<br />

with 100,000 business people, geeks<br />

and nerds. Bestowing the city with<br />

the proud title of GSMA Mobile World<br />

Capital has raised the awareness of,<br />

and interest in, technology among<br />

the locals and the Catelonian startup<br />

scene is beginning to boom. In addition,<br />

Cisco has announced the city as<br />

the test bed for its Internet of Things<br />

development platform.<br />

The current rockstars on Barcelona's<br />

startup stage include cross-market<br />

sensor integrator Excelera, the Siine<br />

app keyboard designer for creating<br />

smart digital interfaces, and foreignexchange<br />

platform Kantox.<br />

Milan may be the fashion center of<br />

Europe but it's a haphazard city with<br />

very high class areas snuggling uncomfortably<br />

up against less-reputable<br />

estates. It all makes for an exciting<br />

scene which is constantly in flux.<br />

A good example is the Isola district<br />

which is rising from its depressed past<br />

to become a very trendy area. Google<br />

has recently opened an office there –<br />

boosting the attraction of the areas<br />

tech co-working spaces and hubs.<br />

In summer, it can be suffocatingly hot<br />

but that's a small price to pay for living<br />

in a city where homespun brands like<br />

Armani, Versace and Ferrero are being<br />

challenged by tech usurpers. Milan is<br />

the main focus for startups in Italy<br />

and key companies include the digital<br />

booking service Musement, fintech<br />

startup MoneyFarm, and D-Orbit.<br />

As GPS tracking satellites and various<br />

minifactory space stations start<br />

to proliferate, D-Orbit hopes to cash<br />

in on the multibillion dollar market as<br />

extraterrestrial trashmen cleaning up<br />

the resulting space junk.<br />

The Second World War destroyed 90%<br />

of Warsaw so if the Old Town area<br />

looks as good as new, the truth is – it<br />

is. It has been lovingly restored to its<br />

former glory over the past 70 years.<br />

Hard times call for such hard-headed<br />

enterprise and Warsaw has risen to<br />

become a city of tough, educated and<br />

ambitious people. Hardly surprising it<br />

is developing a reputation as a rising<br />

tech hub.<br />

In Warsaw, even established startups<br />

are less than four years old but there<br />

is a great infrastructure of financiers<br />

and technical talent to support future<br />

growth. Despite the youthfulness of<br />

the tech sector, it has already started<br />

to make its mark through companies<br />

like web site business management<br />

specialist SalesManago, international<br />

trade fintech specialist Azimo, and the<br />

social learning platform Brainly.<br />

In Prague, the district of Smichov<br />

(‘smich’ means smile) located to the<br />

south-west of the city is home to a<br />

Winning credibility<br />

Youness Lemrabet<br />

(right) and the<br />

Everysens team<br />

royally celebrate<br />

another success<br />

Milan Warsaw <br />

number of co-working spaces and<br />

several accelerators – the most established<br />

is the StartupYard which was<br />

founded in 2011.<br />

Prague itself is a beautiful city and<br />

the Charles Bridge with its statues<br />

is a popular tourist haunt. Night life<br />

has boomed in the past 10 years and<br />

there are plenty of great restaurants<br />

and bars, but central Prague tends to<br />

be teeming with tourists in summer.<br />

In 15 years, the city has grown from a<br />

local jewel into a cosmopolitan gem.<br />

The low cost of living and high quality<br />

infrastructure has encouraged entrepreneurs<br />

to arrive from across Europe.<br />

A spur to the Czech Republic recognition<br />

for tech prowess was the rise of<br />

security companies Avast in Prague<br />

and AVG in Brno. These have now<br />

been joined by the Apiary platform<br />

for representational state transfer<br />

(REST) APIs, 3D technology specialist<br />

Corinth, and network traffic analysis<br />

security firm Invea-Tech.<br />

Startup hubs now sprawl across<br />

Europe and national initiatives to<br />

link them up are appearing. The UK’s<br />

Northern Powerhouse, and Startup<br />

Delta in the Netherlands will improve<br />

links between major centers. These<br />

superhubs will allow more people<br />

to tap into an Internet of Startups –<br />

which would be awesome, dude.<br />

Prague<br />

Best place to locate: Isola<br />

Best place to hang out: Café Gorille, Via<br />

Gaetano de Castillia<br />

Best local attraction: Sforza Castle<br />

houses art collections and museums,<br />

including one for musical instruments<br />

What’s the weather like: Humid<br />

subtropical climate. Hot, sultry summers<br />

and cold, foggy winters.<br />

Temperature range: -1°C to 29°C<br />

Best place to locate: South Praga-<br />

Północ district<br />

Best place to hang out: Soho Factory,<br />

Mińska 25, Warsaw<br />

Best local attraction: Copernicus<br />

Science Centre<br />

What’s the weather like: Humid<br />

continental climate. Cold, snowy<br />

winters and mild to hot summers.<br />

Temperature range: -1.8°C to 19.2 °C<br />

Best place to locate: Smichov, Prague 7<br />

Best place to hang out: Kavárna co<br />

hledá jméno (Café With No Name)<br />

Best local attraction: Dancing House –<br />

formerly the Fred and Ginger building<br />

What’s the weather like: Oceanichumid<br />

continental climate. Winters are<br />

relatively cold with very little sunshine.<br />

Summers usually sunny.<br />

Temperature range: -2°C to 24°C<br />

21

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