The sharing economy

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GLOBAL INVESTOR 2.15 — 36 Bike $30 rent/day spinlister.com onefinestay.com Room $203 rent/night themrcollection.com $45 rent/month Clothing $154 handmade Backpack etsy.com $0 swap Food $300 rent/month Working space foodswapnetwork.com sharedesk.net Our thanks go to soeder.ch and citizen-space.ch
GLOBAL INVESTOR 2.15 — 37 2 1 Architect and founder of the pop-up service miLES, Eric Ho. 2 Listings of pop-up storefronts available on madeinles.org 3 Minimalist design makes optimal use of the limited space at this Lower East Side pop-up. 4 Fashion and accessories are among the wide range of miLES shopping options. 5 Looking for a bite to eat? Pop-up restaurants abound in the now revitalized Lower East Side of New York City. Pop-ups transform NYC! madeinles.org 1 4 A walk along a street filled with vacant storefronts in an otherwise thriving New York neighborhood prompted architect Eric Ho to start the civic-minded pop-up service miLES in 2012. The idea was simple: connect the organizations and people who want to use the space on a temporary basis with the owners who need to rent it. Through miLES, organizations can book a pop-up storefront and work with the team to develop the space in New York’s Lower East Side and beyond. The pop-up storefronts have been used to sell designer purses, serve up gelato and Thai cuisine, watch films, host art shows and hold classes on salary negotiations and energy management. 3 5 Global Investor: How has miLES changed the Lower East Side for the better? ERIC HO: We cultivate diversity within the neighborhood. miLES has enabled more than 100 pop-up uses, including for emerging brands, small businesses and the creative community who do not have access to commercial spaces. We are starting a movement where the neighborhood does not always have to be filled with bars, cafes, restaurants and retail chains, but independent activations that anyone who has an idea can start. How popular are these pop-ups? ERIC HO: We have received over a thousand requests over the two years since we started to operate. The most inspired use we had was a project called the “Strangers Project.” The founder of the project has collected anonymous stories of strangers on the streets of New York and other places. They filled our space with over 600 of these stories where people talked about the deepest aspects of humanity and their lives. This exhibit attracted the most diverse audience. miLES worked earlier this year with ETH Zurich for the Ideas Festival. How was that collaboration? ERIC HO: The experience with ETH Zurich was great! They had a storefront right across from their paper pavilion for their assembly process, instead of a warehouse space far away in a different neighborhood. What are your views on the sharing economy? ERIC HO: The sharing economy is simply providing shared access to resources, which is something that humans have done for many centuries. It is just that now it is enabled by technology and access becomes much easier, and it has added a component of creating trust between strangers.
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The sharing economy

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