The sharing economy

GLOBAL INVESTOR 2.15 — 41
Coming to a
field near you
fubles.com
1
For athletes, finding a pickup
match is often a challenge.
Enter Italian start-up Fubles,
which aims to get them playing
the sport of their choice.
Fubles began in 2007, when
engineering student and
soccer aficionado Vito Zongoli
launched an online platform
to link players to matches. It was
a hit, and by 2009 there was a
new version. Growth has been
dramatic. Registered users
have jumped from 7,000 to
almost 500,000 in the last five
years. So far, over 150,000
matches have been played via
the Fubles website. Athletes can
use Fubles to find or organize
a match in their community,
list the final score and even
rate their fellow players.
POPULAR IN EUROPE
3
2
4%
OF THE WORLD’S
POPULATION IS
ACTIVELY INVOLVED
IN THE GAME OF
SOCCER.
Source: fifa.com
1 Soccer, or football as
most people prefer to
call it, is the world’s most
popular game. Fubles
gives people more
opportunities to play
the beautiful game by
connecting them with
available pickup matches
in their area.
2 A snapshot of the
Fubles website.
3 A list of matches on
the Fubles website.