Healthcare
Entering the digital era Global Investor, 02/2012 Credit Suisse
Entering the digital era
Global Investor, 02/2012
Credit Suisse
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GLOBAL INVESTOR 2.12 — 23<br />
How do you get<br />
people moving?<br />
Change their<br />
environment. In<br />
2011, as part of an<br />
effort to combat<br />
obesity, the Los<br />
Angeles County<br />
Department of<br />
Public Health<br />
released a “Model<br />
Design Manual for<br />
Living Streets”<br />
and invited every<br />
city to use it.<br />
Reality<br />
According to the World Health Organization, 60%<br />
of all deaths are due to chronic diseases, including<br />
heart disease and diabetes. Their causes, or risk<br />
factors, are known. Some risk factors, like age and<br />
heredity, cannot be changed. But others, such as<br />
unhealthy diet, lack of exercise and tobacco use,<br />
can be. In fact, WHO reckons that eliminating<br />
these ” risk factors could prevent 80%<br />
of premature heart disease, strokes and type 2<br />
diabetes, and 40% of cancers.