instagram-report-2017
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06 Date and time<br />
The average number of posts that were posted in a day is 4,1 for<br />
women’s magazines and 5,4 for men’s magazines. In our study, we had<br />
10 publishers that addressed to the female public, while only 5 that had<br />
a male audience. For instance, Sports Illustrated was the most active<br />
account that we followed, thus it heavily influenced the result.<br />
AVERAGE NO. OF POSTS / DAY<br />
6.0<br />
5.4<br />
5.0<br />
4.0<br />
4.1<br />
3.0<br />
2.0<br />
1.0<br />
-<br />
Women<br />
Men<br />
The day of the week in which these publications posted the most, is Monday.<br />
There was a total of 1,156 posts on this day of the week, and most of them were<br />
posted by female audience publishers. The main reason for this situation could<br />
be the fact that during weekends, people spend less time on their phones, thus<br />
leading to a decrease in the number of posts.<br />
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