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The-Accountant-Jul-Aug-2017

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BOOK REVIEW<br />

Reviewed by Angela Mutiso, cananews@gmail.com<br />

Title: Jewish Wisdom for Business Success; lessons<br />

from the Torah and other ancient texts<br />

Author: Rabbi Levi Brackman and Sam Jaffe<br />

Category: Business/Judaica<br />

Publisher: Random House<br />

Reading Rabbi Levi Brackman<br />

and Sam Jaffe’s book,<br />

<strong>The</strong> Jewish wisdom for<br />

business success is a learning<br />

experience. By the time you<br />

reach the last page you will have learnt<br />

many lessons regarding business and life.<br />

It is noted in this 230 page book, packed<br />

with great information, that for millennia,<br />

sacred Jewish texts such as the Torah, the<br />

Tanach, the Talmud and the Kabbalah<br />

have provided a unique view of the world,<br />

giving readers a particular sense of the<br />

right and wrong, an ordering of priorities,<br />

and a way of doing things that reaches<br />

back to founding fathers like Moses and<br />

Abraham. Far more than just religious<br />

artifacts, these ancient Jewish writings<br />

are amazing repositories of knowledge,<br />

containing powerful advice anyone can<br />

apply to success in business as well as any<br />

other aspect of their life.<br />

Readers will find practical insights<br />

on: conquering fear; harnessing will<br />

power; removing ego from the equation;<br />

mas¬tering negotiation techniques;<br />

dealing with failure ;utilizing spiritual<br />

entre¬preneurship; harvesting the power<br />

of positivity; and finding the right balance<br />

of character traits to succeed in any career<br />

or business venture. <strong>The</strong> ancient Jewish<br />

writings contain a breadth of knowledge<br />

anyone can use, in business and in life.<br />

This enlightening and practical guide<br />

gives readers the direction they need to<br />

make it work for them.<br />

Excerpts from some editorial Reviews…<br />

Herb Rubenstein author of leadership<br />

for Lawyers says this book will help guide<br />

you up the ladder of success in a most<br />

satisfying way. It is full of history, insights,<br />

and approaches that have stood the test of<br />

time and are relevant for today.<br />

This is an enlightening, inspiring<br />

guide that will help you climb the rungs<br />

of success using the same principles that<br />

have worked since the days of the Bible.”<br />

—Jewish Ledger<br />

“Those seeking a spiritual dimension<br />

to their commercial enterprises might find<br />

this book useful.” — Book News, Inc.<br />

“This book may not turn you into a<br />

millionaire, but it could certainly help<br />

save—or wisely invest—the money you<br />

have.” — Jewish Exponent (Philadelphia,<br />

PA)<br />

“Brackman and Jaffe have done a<br />

superb job of demonstrating how the ideas<br />

found in ancient Jewish texts feed directly<br />

into successful business practices. Jewish<br />

Wisdom for Business Success will also<br />

help the reader deal with aspects of their<br />

personal life that affect their business, and<br />

it will no doubt take its place amongst<br />

the great business advice books. I am<br />

delighted to recommend this book, which<br />

will greatly contribute to the success of<br />

both your business and life. “Michael Port,<br />

author of Book Yourself Solid and Beyond<br />

Booked Solid.<br />

Meanwhile: Eddy Leks in his review<br />

says Jewish people have always been<br />

famous. One event that we may know<br />

well is because of the holocaust conducted<br />

by the Nazi led by Hitler. Another is the<br />

great recognition that a Jew is usually very<br />

rich. <strong>The</strong>y are financially much better than<br />

any other race, even Chinese (maybe).<br />

Jewish population only consists of 0.2%<br />

of the world population. However, more<br />

than 10% the richest man in the world<br />

are Jewish, according to FORBES 400,<br />

more than 10% becomes CEO of the<br />

500 biggest companies, according to<br />

FORTUNE, and almost 30% is the Nobel<br />

Rabbi Levi Brackman<br />

Prize winner. It is remarkable, isn’t it?<br />

Move Forward, Conquer Your Fear,<br />

Nobody Can Hinder Your Intention,<br />

Humility Path<br />

Do not be arrogant. Remember that<br />

when you achieve success, many people<br />

have helped you. God will always be with<br />

you when you endure all trials and errors<br />

before you can be on top.<br />

Patriarch Business Model<br />

Marketing is very important in business,<br />

as well as credibility, honesty and your<br />

belief on the sold product. However, there<br />

are also other factors that are required for<br />

long term success. Do what is right<br />

Making Sales<br />

Note that you always negotiate with other<br />

people. Negotiation skill is very important<br />

for every business. If you improve your<br />

negotiation skill, then your business will<br />

also be improved.<br />

Positive Thinking<br />

Think positive is the identity of a successful<br />

person.<br />

Way of the Wise<br />

Be rational. Use your head. Do not use<br />

your emotional feeling too much. You<br />

must balance your ratio and your feeling.<br />

When you use your feeling too much, it<br />

may result in a difficult situation.<br />

Get a copy from Amazon.com or from any<br />

well stocked bookshop near you.<br />

54 JULY - AUGUST <strong>2017</strong>

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