Delighting the retail world - Altavia

Client Asset
Altavia:
the leading European
marketing partner
for chain stores.
For more than 28 years, Altavia has been the preferred marketing partner
for chain stores.
On the strength of its positioning and the quality of its experts, today the group
can boast a Client Asset of more than 300 clients with whom it works on a daily
basis - both generalist and specialist retailers, market leaders across Europe
and in China.
The richness of our Client Asset represents a daily challenge for all of our people,
who have a common objective: the satisfaction of our clients. Our structures,
our processes and our ideas are all focused on this one goal.
At Altavia, this means not only a proactive and creative relationship, with high added
value in terms of ideas around marketing communication and technical advice,
but also an ever more in-depth knowledge of the behaviour of the end client.
It is to that end that we are observing as closely as possible the ongoing changes
in consumers’ behaviour, via ShopperMind ® (in partnership with OpinionWay).
Our mission
Altavia is the leading European marketing partner for chain stores and has
been an expert in marketing communication for more than 28 years.
From the generation of ideas to the production of printed and online media, from the
design of new and effective marketing themes to the creation of dynamic poster
advertising campaigns, from e-catalogues to descriptive websites, etc. Altavia is a
daily contributor to the stimulation of its clients’ marketing and communications.
We offer solutions that are designed to create value and delight the retail world:
enrich the relationship with the “consom’acteurs ® ” (proactive consumers), make it
smoother and more satisfying for the customer as well as for the store and the source
of the business by optimising the processes and the costs of publishing.
Retail-tainment: Every day, Altavia creates a multitude of new experiences for
the “consom’acteur ® ” (proactive consumer), designed to enrich and strengthen the
relationship between consumers and retailers.
Commerce is traditionally an act of exchange but should also be a pleasure: the
experience of buying can be a joyful moment and therefore one that engenders
customer loyalty. By establishing the most creative and fulfilling conditions for
consumers and for its clients, Altavia “delights the retail world”.
BRING
THE CUSTOMER
INTO
THE STORE
Our commitment
MAKE
THE CUSTOMER
BUY
IDEAS + SYSTEMS + TOOLS
21
MAKE
THE CUSTOMER
COME BACK
INTO THE STORE
news 2010