Open Air Business June/July 2018

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EVENTS sound across the weekend. As part of this process, we work with our health and safety team to ensure that the impact on the local area is minimal and all regulations are adhered to. How do you manage admissions and visitor safety? We have a strong relationship with Eventbrite who we use for all of our ticketing, and due to the festival selling out over the last four years, no tickets are available on the door. In addition to this, we work with Showsec who provide all our security over the weekend including 24 hour security in areas such as the campsites, main festival arena and control hub. We also operate CCTV across the festival site, which allows us to be extremely reactive to anything that needs to be addressed. We also work with ETC who manage all parking provisions at the festival as well as ensuring all relevant signage is in place, making the arrival/departure process as simple as possible. What ground protection do you use for cars and footfall? We use aluminium trackway for vehicle routes in and around the festival site however the whole site drains extremely well. We also have some hard standing areas at the venue that are used for a number of caterers, traders and sponsors. “WE WILL BE LOOKING AT NEW STRUCTURES, THE FESTIVAL LAYOUT AND ALSO THE SPORTS OFFERING TO SEE IF WE CAN INCREASE THE PARTICIPATION” How do you publicise the event? We use social media a lot as our following is quite significant on these platforms. In addition to this, we have a number of media partners such as Rugby World, Wave 105 and Fire Radio, all of whom assist in the promotion of the festival and are a pleasure to work with. We are very lucky that we have a loyal following and see teams, spectators and festival-goers return annually. What challenges have you faced? With any event, you are very much relying on the weather and in 2014 we faced a weekend of rain and strong winds. The site held up extremely well and the provisions we had put in place to ensure the safety of our guests worked extremely well too. Every year we plan for all types of scenarios and will continue to do so to ensure the impact on the weekend is minimal and ultimately everyone still has the best time. What are your plans for next year? The plan is to go bigger and better! Every year we improve the overall festival offering, however it is important that the atmosphere remains the same because it has such a great feel to it. We will be looking at new structures, the festival layout and also the sports offering to see if we can increase the participation. Once our new website launches on 1 September, we will ensure that any announcements are made in line with this. What advice could you give to someone coming into the outdoor event industry? Ensure that the relevant research has been completed and you have everything mapped out well in advance. I think some people underestimate the detail that event organisers have to go to in order for the event to happen, so this must be taken into consideration. Build strong local/national relationships with brands, authorities and companies that can promote to your target audience and support your vision. This additional support helps spread the word and will be extremely beneficial in the long run. Finally, build a strong team that is capable of delivering your event; Bournemouth 7s wouldn’t be what it is today without the commitment and dedication of our team. There are quite a few long days and late nights as we get closer to the festival but the end goal is worth it! ADDRESS BOOK DETAILS 25-27 May 2019 Bournemouth Sports Club Chapel Gate East Parley Christchurch BH23 6BD www.bournemouth7s.com 50 WWW.OPENAIRBUSINESS.COM
OUTDOOR EVENTS Asset finance and loans From marquees to event structures, mobile catering to staging equipment, we have a range of outdoor and event financing solutions to help you invest in the equipment you need and protect your working capital. 01420 481500 bluestarleasing.com/events-finance Bluestar Leasing is a trading name of Blue Star <strong>Business</strong> Solutions Limited which is Authorised and Reegulated by the Financial Conduct Authority. The UK's Leading Outdoor Cinema and 'Drive In' Company Fully inclusive package Large Screen suitable for up to 750 people, starting from £1,250 + VAT Small Screen suitable for up to 250 people, starting from £650 + VAT Any location possible • No obligation quote Call us Today! 07739710272 | info@skylightcinema.co.uk | www.skylightcinema.co.uk WWW.OPENAIRBUSINESS.COM 51
Page 1 and 2: ISSUE 20 | June / July 2018 | www.o
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Page 5 and 6: World’s most expensive festival t
Page 7 and 8: The latest news from the world of o
Page 9 and 10: BUILD YOUR OWN SHEPHERD HUTS VISIT
Page 11 and 12: Glamping Shelter Distinctive Bell T
Page 13 and 14: INDUSTRY NEWS The Glamping Show 201
Page 15 and 16: Naked Flame Eco-Tubs - Stand 32 The
Page 17 and 18: FUNCTION VENUES CASE STUDY The Fire
Page 19 and 20: with a fun, creative festival feel.
Page 21 and 22: BARKER Marquees Fabric Engineering
Page 23 and 24: How does your decision to offer the
Page 25 and 26: FUNCTION VENUES INSPIRATION › The
Page 27 and 28: FUNCTION VENUES CASE STUDY KENSINGT
Page 29 and 30: For indoors and out, to buy or rent
Page 31 and 32: GLAMPSITES It is possible, with fav
Page 33 and 34: from £2,600 for a 13’ Designer o
Page 35 and 36: ZERO MAINTENANCE WHY CHOOSE OUR CAM
Page 37 and 38: en-suite campsite facilities Your g
Page 39 and 40: GLAMPSITES OUT & ABOUT with Kate Mo
Page 41 and 42: Naked Flame Ad 183 x 126mm_Layout 1
Page 43 and 44: GLAMPSITES PRODUCT IN FOCUS Site Fa
Page 45 and 46: SLADES FARM LEISURE Stunning accomm
Page 47 and 48: LICENCE TO BUILD GLAMPING JUST GOT
Page 49: EVENTS are covered and ultimately o
Page 53 and 54: EVENTS attend. Any awards won for e
Page 55 and 56: Amazingly Versatile, Strikingly Bea
Page 57 and 58: GETTY IMAGES Managing Cancellation
Page 59 and 60: Event insurance cover, come rain or
Page 61 and 62: EVENTS PRODUCT IN FOCUS Professiona
Page 63 and 64: PODS, HUTS AND GLAMPING ACCESSORIES
Page 65 and 66: CLASSIFIED DIRECTORY BARKER Marquee
Page 67: Stay Somewhere Magical Quality Unea

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