Sema Show Daily 2018
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
REGISTER NOW—WWW.SEMASHOW.COM<br />
DAILY NEWS, EVENTS AND SHOW INFORMATION<br />
October 1, <strong>2018</strong> www.SEMA<strong>Show</strong>.com Volume 16, Issue 1<br />
DON’T MISS<br />
THESE EVENTS<br />
SEMA <strong>2018</strong>: 10 Things to Know Before You Go<br />
MONDAY, OCTOBER 29<br />
8:30 a.m.–9:30 a.m., LVCC N258<br />
Opening Keynote: Megan Alexander,<br />
“Inside Edition”<br />
11:30 a.m.–1:00 p.m., Westgate Theater<br />
SEMA Launch Pad: The Next Great<br />
Business—Presented by YEN<br />
TUESDAY, OCTOBER 30<br />
7:30 a.m.–9:00 a.m.,<br />
Westgate Paradise Event Center<br />
New Products Breakfast<br />
12:00 p.m., LVCC Grand Lobby,<br />
SEMA Central<br />
Battle of the Builders Top 40<br />
Finalists Announcement<br />
WEDNESDAY, OCTOBER 31<br />
7:30 a.m.-9:00 a.m.,<br />
Westgate Paradise Event Center<br />
NHRA Breakfast<br />
1:00 p.m., Velocity Live and Discovery<br />
Motor Mondays Experience<br />
Battle of the Builders Top 12<br />
Finalists Announcement<br />
5:00 p.m.-6:30 p.m., LVCC N255<br />
International Happy Hour<br />
THURSDAY, NOVEMBER 1<br />
7:00 p.m.–11:00 p.m.,<br />
Westgate Paradise Event Center<br />
SEMA Industry Awards Banquet<br />
FRIDAY, NOVEMBER 2<br />
3:00 p.m.-10:00 p.m., LVCC, Platinum Lot<br />
SEMA Ignited and Battle of the<br />
Builders Winner Announcement<br />
4:00 p.m., LVCC South Hall, East Side<br />
SEMA Cruise and Battle of the Builders<br />
Top 4 Finalists Announcement<br />
WESTGATE & NORTH HALL CENTRAL HALL LOWER SOUTH HALL UPPER SOUTH HALL<br />
Mobile Electronics<br />
& Technology 13<br />
Collision Repair & Refinish 27<br />
Restyling & Car Care<br />
Accessories 75<br />
Tools & Equipment 81<br />
Racing & Performance 5<br />
Hot Rod Alley 19<br />
Restoration Marketplace 59<br />
The <strong>2018</strong> SEMA <strong>Show</strong> will be packed with business-building opportunities for attendees. Artwork by SEMA <strong>Show</strong> Artist Alex Carmona.<br />
1) Early registration for the<br />
<strong>2018</strong> SEMA <strong>Show</strong> is still available<br />
online. Registering early allows buyers<br />
to pay the discounted cost of $40<br />
per badge. After October 12, the price<br />
jumps to $90 per badge. Early registration<br />
also allows qualified domestic<br />
attendees to receive their credential<br />
in the mail before the <strong>Show</strong>, so they<br />
can skip registration lines on-site<br />
Global Tire Expo, Powered by TIA 47<br />
Wheels & Accessories 55<br />
Powersports &<br />
Utility Vehicles 43<br />
Trucks, SUVs & Off-Road 67<br />
Business Services 89<br />
and hit the ground running as<br />
soon as they arrive. Register now at<br />
www.SEMA<strong>Show</strong>.com/register. Onsite<br />
registration will be at the Westgate<br />
Las Vegas Resort & Casino.<br />
2) Free shuttles are the best way<br />
to get to the Convention Center<br />
from your hotel. Construction at<br />
the Las Vegas Convention Center<br />
(LVCC) has eliminated many of the<br />
parking lots. The shuttle bus service<br />
is available on all <strong>Show</strong> days<br />
from partner hotels. The free service<br />
runs every 20–30 minutes. Another<br />
option is the Monorail, which stops<br />
right in front of the LVCC. Trams<br />
leave every seven minutes throughout<br />
the day, starting as early as 7:00 a.m.<br />
and staying open until 2:00 a.m. on<br />
<strong>Show</strong> days. For a list of transportation<br />
options and shuttle bus schedules,<br />
visit www.SEMA<strong>Show</strong>.com/<br />
ground-transportation.<br />
Continued on page 2<br />
Monday Reveal Includes Exclusive Vehicle<br />
Preview, Announcement of Hottest Cars<br />
Last year’s inaugural event featured<br />
nearly a dozen vehicles and their builders.<br />
Media will be given a sneak peek<br />
at some of the most significant vehicles<br />
debuting at the <strong>2018</strong> SEMA<br />
<strong>Show</strong> during the SEMA <strong>Show</strong> Vehicle<br />
Reveal, taking place on Monday,<br />
October 29—the day before<br />
the SEMA <strong>Show</strong> opens to 170,000<br />
industry professionals in Las Vegas.<br />
Continued on page 3
Rock Artist ZZ Ward<br />
Performs at the SEMA <strong>Show</strong><br />
Amid business activity<br />
and networking at the<br />
<strong>2018</strong> trade-only SEMA<br />
<strong>Show</strong>, attendees will be<br />
treated to live music by<br />
blues-inspired, rock-pop<br />
artist ZZ Ward. Performing<br />
at numerous SEMA<br />
<strong>Show</strong> activities, including<br />
the coveted SEMA Industry<br />
Awards Banquet and ZZ Ward.<br />
SEMA Ignited in Vegas.<br />
Ward, a Los Angeles-based vocal<br />
powerhouse, kicks off her <strong>Show</strong><br />
appearances Monday, October 29, at<br />
the Exhibitor Appreciation Reception,<br />
featuring the Media Exclusive<br />
Vehicle Reveal. The fedora-rocking<br />
guitarist will also perform during the<br />
week in SEMA Central, where industry<br />
icons, celebrities and influencers<br />
are interviewed on stage. Before her<br />
final appearance at SEMA Ignited<br />
(the official after-party that is open<br />
to the public), Ward will perform at<br />
Actress Megan Alexander to Deliver<br />
Opening Keynote<br />
Correspondent,<br />
author and actress<br />
Megan Alexander<br />
will kick off the <strong>2018</strong><br />
SEMA <strong>Show</strong> Education<br />
program, Monday,<br />
October 29, at 8:30<br />
a.m. Alexander can be<br />
seen every evening as<br />
a correspondent on<br />
the longest-running,<br />
top-rated syndicated<br />
national news magazine<br />
TV show “Inside<br />
Edition.” She is known<br />
for her sense of humor<br />
and knack for putting people at ease<br />
while entertaining and informing<br />
Megan Alexander will kick off<br />
the SEMA <strong>Show</strong> Education<br />
Program on Monday, October 29.<br />
the SEMA Industry Awards<br />
Banquet on Thursday,<br />
November 1.<br />
Considered by many to<br />
be the industry’s premier<br />
awards ceremony, where<br />
the Person of the Year,<br />
Warehouse Distributor of<br />
the Year, Manufacturer of<br />
the Year and Manufacturers’<br />
Rep Agency of the Year<br />
are announced, the banquet<br />
is open to all SEMA <strong>Show</strong>goers.<br />
In addition to the awards, the evening<br />
includes dinner and, of course,<br />
entertainment by Ward, who made<br />
headlines earlier this year when NBC<br />
launched the second half of its NAS-<br />
CAR season coverage with her cover of<br />
Tom Petty’s “Runnin’ Down a Dream.”<br />
Exhibitors qualify to obtain a limited<br />
number of free tickets to the<br />
banquet. All <strong>Show</strong>goers are also<br />
able to purchase banquet tickets at<br />
www.SEMA<strong>Show</strong>.com/banquet.<br />
the public. In Alexander’s<br />
opening keynote,<br />
she will share intimate<br />
insights from her personal<br />
journey that will<br />
focus on how to thrive<br />
in your career while<br />
staying true to your<br />
beliefs. Attendees will<br />
learn about:<br />
• Plotting a career.<br />
• Coping with<br />
rejection.<br />
• Finding and being<br />
a mentor.<br />
• Maintaining positive<br />
self-esteem.<br />
Seating is limited, so register today!<br />
SEMA <strong>2018</strong>: 10 Things..., continued from page 1<br />
Buyers and media will be able to visit the New Products<br />
<strong>Show</strong>case when it opens at 8:00 a.m., then hit the <strong>Show</strong> floor<br />
immediately when it opens at 9:00 a.m. each day of the <strong>Show</strong>.<br />
3) To work smart, plan the <strong>Show</strong><br />
before you go. Exhibitor listings<br />
are available on www.SEMA<strong>Show</strong>.<br />
com/floorplan and the mobile<br />
app. The <strong>Show</strong> floorplan lets attendees<br />
search for specific exhibitors and<br />
build a customized itinerary.<br />
4) The New Products <strong>Show</strong>case<br />
is the number-one destination<br />
for buyers at the <strong>Show</strong> and<br />
opens at 8:00 a.m., one hour before<br />
the <strong>Show</strong> floor. The <strong>Show</strong>case is<br />
located on the Skybridge between<br />
South and Central Halls, which<br />
offers a fantastic overview of all the<br />
new technology and products from<br />
our <strong>Show</strong> exhibitors. This year, the<br />
<strong>Show</strong> app will feature a scanning<br />
function that will allow attendees<br />
to quickly capture barcode data on<br />
<strong>Show</strong>case products and find exhibitor<br />
booths easily.<br />
5) The <strong>Show</strong> has more than<br />
100 seminars tailored to small<br />
businesses, and most of the sessions<br />
are free. To preview the available<br />
learning opportunities, visit<br />
www.SEMA<strong>Show</strong>.com/education.<br />
6) The SEMA <strong>Show</strong> is the ideal<br />
place to network with the industry.<br />
Connect with current customers<br />
and meet new ones at the New<br />
Products Breakfast on Tuesday<br />
morning just before<br />
<strong>Show</strong> opening, and at<br />
Thursday evening’s<br />
Industry Awards<br />
Banquet.<br />
7) Explore interactive<br />
ride-and-drive<br />
opportunities from<br />
Continental, Ford,<br />
KIA and Polaris.<br />
These demonstrations<br />
allow you to experience<br />
industry innovation<br />
firsthand.<br />
8) All exhibitors<br />
are organized<br />
into 12 <strong>Show</strong> sections.<br />
The sections are<br />
color-coded according to the key on<br />
the front page of the SEMA <strong>Show</strong><br />
<strong>Daily</strong>. From Racing & Performance<br />
to Wheels & Accessories, we’ve got<br />
you handled.<br />
9) First-time exhibitors—<br />
offering products never before<br />
seen at the <strong>Show</strong>—are listed on<br />
our website and printed here on<br />
pages 60 and 66 of this issue of SEMA<br />
<strong>Show</strong> <strong>Daily</strong>. SEMA <strong>Show</strong> expansion<br />
areas housing first-time and featured<br />
exhibitors are located in four<br />
areas: The Performance Pavilion; the<br />
Upper South Hall; the Racing Annex<br />
in rooms N109/110 between North<br />
and Central Halls; and the Westgate<br />
Pavilion area of the Westgate Hotel,<br />
just north of the Las Vegas Convention<br />
Center.<br />
10) We’ve made Friday even better.<br />
Your SEMA <strong>Show</strong> credential provides<br />
entrance to the SEMA <strong>Show</strong> all<br />
four days of the event, so stay all week<br />
long. Education sessions are available<br />
each day of the <strong>Show</strong>. On Friday,<br />
the <strong>Show</strong> floor stays open until 4:00<br />
p.m., the New Products <strong>Show</strong>case<br />
remains open, and networking events<br />
are scheduled for the afternoon and<br />
evening—all adding up to an awesome<br />
end to the industry’s premier<br />
business week.<br />
Early-Registration Discount Still Available<br />
Registration for the <strong>2018</strong> SEMA <strong>Show</strong> is open and available online at www.SEMA<strong>Show</strong>.com/<br />
register. Qualified domestic attendees who register online prior to October 12 will be mailed their<br />
badge before the <strong>Show</strong>, enabling them to skip long registration lines on-site and pay the lower<br />
registration rate of $40 per badge.<br />
The SEMA <strong>Show</strong> is the world’s premier automotive specialty-products trade event, drawing the<br />
industry’s hottest companies and brightest minds to the Las Vegas Convention Center.<br />
Last year, the <strong>Show</strong> gathered more than 170,000 individuals together to do business. The annual<br />
<strong>Show</strong> features manufacturers representing all segments of the industry highlighting their latest<br />
product innovations—from wheels, tires, mobile electronics, restyling kits and paint, to exhaust<br />
kits, engine upgrades, suspension components, interior products and much more.<br />
More information about the <strong>2018</strong> SEMA <strong>Show</strong> is available at www.SEMA<strong>Show</strong>.com.<br />
Qualified domestic SEMA <strong>Show</strong> attendees who register prior to October<br />
12 will pay the discounted registration rate of $40 per badge and<br />
will be mailed their badge before the <strong>Show</strong>.<br />
2 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
Get Best Rates<br />
With SEMA <strong>Show</strong><br />
Official Housing<br />
Provider<br />
SEMA <strong>Show</strong> organizers have partnered<br />
with OnPeak, a housing services<br />
provider, to give attendees the<br />
best possible rates and service for the<br />
<strong>2018</strong> SEMA <strong>Show</strong>.<br />
The Travel & Lodging page on<br />
www.SEMA<strong>Show</strong>.com/travel provides<br />
an updated, real-time listing<br />
of hotel deals and discounts from<br />
partner hotels with rates as low as<br />
$89. Benefits of using OnPeak include<br />
guaranteed low rates, all-inclusive<br />
pricing with “resort fees” waived,<br />
exclusive room blocks, and extra services<br />
such as free shuttles.<br />
To secure rooms through the official<br />
SEMA Housing Services Provider,<br />
visit www.SEMA<strong>Show</strong>.com/travel.<br />
OnPeak can also be reached directly<br />
800-221-3531 or +1-312-527-7300<br />
(international callers).<br />
Hot Wheels to Display Life-Size Customs<br />
When Hot Wheels launched the<br />
original “Sweet 16” die-cast cars<br />
in 1968, they became some of the<br />
most influential and legendary cars<br />
in automotive history. Fifty years<br />
later, Hot Wheels is celebrating five<br />
decades of pushing the limits of<br />
performance and design. The Hot<br />
Wheels Legends 50th Anniversary<br />
Tour, the world’s largest traveling<br />
car show, challenged the custom car<br />
community to show their originality,<br />
authenticity, and garage spirit.<br />
Come check out the 15 outrageous<br />
finalists and find out which<br />
build will be immortalized as a diecast<br />
car and inducted into the Hot<br />
Wheels Hall of Legends alongside<br />
our own first street-legal supercar,<br />
the HW50. In addition to these<br />
“Sweet 16” custom builds, some<br />
of our current legendary life-size<br />
Hot Wheels will display a selection of legendary life-size custom car builds in Silver Lot<br />
booth #61045.<br />
builds will be on display, such as<br />
the Bone Shaker, Twin Mill and ’18<br />
Camaro Hot Wheels 50th Anniversary<br />
Edition, and an epic photo<br />
gallery display of the rest of the Hot<br />
Wheels Hall of Legends car fleet.<br />
Visit Hot Wheels Legends Tour<br />
in Silver Lot 1, Booth #61045.<br />
Hoonigan “SEMA of Shred” to Film at <strong>Show</strong><br />
The Travel & Lodging page on<br />
www.SEMA<strong>Show</strong>.com provides an<br />
updated, real-time listing of hotel deals and<br />
discounts from partner hotels with rates as<br />
low as $89.<br />
The <strong>2018</strong> SEMA <strong>Show</strong> will host the first-ever<br />
Hoonigan “SEMA of Shred,” featuring Hoonigan<br />
casts and vehicles along with gaming battles on<br />
twin simulators, the infamous Scumbug Guild in<br />
the BFGoodrich Garage, burnouts, donuts and<br />
more. <strong>Show</strong>goers are invited to watch as the crew<br />
films two live shows each day of the event in the<br />
Silver Lot outside of the South Hall, while consumers<br />
can tune in to Hoonigan’s Twitch channel<br />
and see edited segments on Hoonigan’s “<strong>Daily</strong><br />
Transmission” show on YouTube.<br />
<strong>Show</strong>goers are invited to watch as the Hoonigan crew films two live shows<br />
each day of the event in the Silver Lot outside of the South Hall.<br />
Monday Reveal,<br />
continued from page 1<br />
Taking place during the Exhibitor<br />
Appreciation Reception, media<br />
will hear from vehicle builders as<br />
their builds roll onto a stage in<br />
advance of the SEMA <strong>Show</strong> opening<br />
the next morning.<br />
In addition, the SEMA Awards<br />
recognizing the Hottest Vehicle<br />
winners will be presented during<br />
the Vehicle Reveal. The awards<br />
have been presented during the<br />
Tuesday New Products Breakfast<br />
in the past, but are being moved to<br />
give media a chance to report the<br />
news earlier and provide winning<br />
automakers more time announce<br />
the accolades during <strong>Show</strong> week.<br />
Media can select the Vehicle<br />
Reveal when applying for <strong>Show</strong><br />
credentials. To learn more or for<br />
details, visit www.SEMA<strong>Show</strong>.<br />
com/media or call 909-396-0289.<br />
Industry Leaders to Discuss Disruptive Vehicle<br />
Technology Opportunities<br />
An Emerging Trends & Technology Network-sponsored technology panel will feature<br />
industry experts sharing their understanding of opportunities presented by rapidly-advancing<br />
vehicle technologies.<br />
The New Technologies, New<br />
Opportunities: Vehicle Technology<br />
Roundtable will bring together SEMA<br />
councils and Emerging Trends &<br />
Technology Network’s (ETTN) technology<br />
experts to discuss how members<br />
can compete in today’s rapidly<br />
evolving market segments, as well as<br />
understand and leverage new aftermarket<br />
growth opportunities and<br />
immediate technology trends defined<br />
by the SEMA Cross-Council Vehicle<br />
Technology Task Force.<br />
Advanced vehicle technologies are<br />
changing how cars are designed, developed,<br />
manufactured, customized, sold,<br />
serviced, shared and owned. We are<br />
witnessing one of the most fundamental<br />
shifts in the history of the automotive<br />
industry. New vehicle technologies<br />
from advanced driver-assistance systems<br />
(ADAS) to autonomy are driving<br />
this shift, and it’s being shaped by<br />
demographic, regulatory, social and<br />
environmental pressures. Cars and<br />
trucks will grow smarter and cooler<br />
with connected vehicle systems, highefficiency<br />
engines, vehicle electrification<br />
and increased safety performance.<br />
The panel of ETTN representatives<br />
will be moderated by John Waraniak,<br />
SEMA vice president vehicle technology,<br />
with speakers from the ETTN<br />
Subcommittee.<br />
Don’t miss this session to be held<br />
Monday, October 29, in LVCC Room<br />
N258 from 1:00 p.m.–2:30 p.m.<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 3
Young Entrepreneurs Vie for Prizes<br />
in SEMA Launch Pad Live Event<br />
The winner of the <strong>2018</strong> SEMA Launch Pad competition will be determined in a live event, to<br />
be held Monday, October 30, at 11:30 a.m. in the Westgate Theater.<br />
The SEMA Launch Pad—Powered<br />
by Young Executives Network<br />
(YEN), among one of the most anticipated<br />
events at the SEMA <strong>Show</strong>, is<br />
the premier young automotive entrepreneur<br />
business competition. With<br />
three prize-package levels, the program<br />
is designed to take a budding<br />
business to the next level by bringing<br />
awareness, connecting entrepreneurs<br />
to business tools and resources, providing<br />
numerous networking opportunities<br />
with leaders in the industry<br />
and a $10,000 award to be used for<br />
the benefit of the winner’s business.<br />
This year, there were more than<br />
80 highly qualified applicants with a<br />
new automotive aftermarket product<br />
or service looking to launch their<br />
business by competing in the program.<br />
Through online voting, the<br />
program has been narrowed down<br />
to the top 10 competitors, who will<br />
participate in the live event at 11:30<br />
a.m., Monday, October 30, at the<br />
<strong>2018</strong> SEMA <strong>Show</strong>. During the live<br />
event, each competitor will take the<br />
stage in the Westgate Theater to<br />
pitch their products to a panel of<br />
industry judges. After learning about<br />
all of the contestants’ products, the<br />
judges will determine who will be<br />
named the winner of the <strong>2018</strong> SEMA<br />
Launch Pad.<br />
See the All-New ROXOR<br />
Off-Roader at SEMA<br />
Mahindra, a first-time SEMA<br />
<strong>Show</strong> exhibitor, recently announced<br />
a dealer recruitment campaign<br />
designed to attract powersports<br />
dealers across the United States and<br />
around the globe. The dealer recruitment<br />
drive is related to the recent<br />
launch of a new off-road vehicle, the<br />
ROXOR—the latest addition to the<br />
growing side-by-side recreational,<br />
work and ranching industry.<br />
Mahindra has been building vehicles<br />
for more than 70 years, including<br />
tractors, automobiles, trucks,<br />
military vehicles, airplanes, motorcycles<br />
and more. Established in<br />
2013, Mahindra Automotive North<br />
America’s team of executives, engineers<br />
and designers working with<br />
First-time SEMA <strong>Show</strong> exhibitor Mahindra<br />
will be located in the Upper South Hall,<br />
Booth #38007.<br />
affiliate Mahindra automotive teams<br />
in India, Korea and Italy, is playing<br />
a key role in growing Mahindra’s<br />
global automotive business.<br />
The ROXOR by Mahindra exhibit<br />
is in Upper South Hall, booth<br />
#38007. Information about the<br />
newly launched product is available<br />
at www.roxoroffroad.com.<br />
TAXI? SHUTTLE? MONORAIL?<br />
How to Get to the SEMA <strong>Show</strong><br />
Ground transportation improvements make commuting to the Las Vegas<br />
Convention Center (LVCC) during the <strong>2018</strong> SEMA <strong>Show</strong> easier than ever.<br />
As the single largest gathering of small businesses in America, the upcoming<br />
SEMA <strong>Show</strong> is expected to attract nearly 170,000 industry professionals to<br />
the LVCC October 30–November 2.<br />
SEMA to Spotlight “Young<br />
Gun” Vehicle Builders<br />
Regional Young Guns winners will<br />
compete alongside industry icons<br />
during the <strong>2018</strong> SEMA Battle of the<br />
Builders contest, which is the basis<br />
for a nationwide TV special that will<br />
premiere on the Velocity Channel.<br />
This year SEMA will expand the<br />
Young Guns program and give<br />
younger enthusiasts who may not<br />
already have a vehicle at the <strong>2018</strong><br />
SEMA <strong>Show</strong> an opportunity to network<br />
with industry leaders at the<br />
trade-only event. New for <strong>2018</strong> is the<br />
recognition of an overall Young Guns<br />
winner from the Top 10 finalists chosen<br />
by industry judges. To qualify for<br />
the Young Guns designation at each<br />
of the regional shows, a builder must<br />
be 27 or younger by the final night<br />
of the SEMA <strong>Show</strong>, November 2,<br />
and be registered at the participating<br />
regional show.<br />
For more Young Guns information,<br />
visit www.SEMA<strong>Show</strong>.com/botb.<br />
Cody Allen won the SEMA Young Guns<br />
regional award at the 4-Wheel Jamboree<br />
Nationals and, along with other young<br />
builders around the country, has received<br />
an all-expenses-paid trip to Las Vegas to<br />
enter the Battle of the Builders competition<br />
at the <strong>2018</strong> SEMA <strong>Show</strong>.<br />
Taxi: There will be two taxi stops at the LVCC, one on the northeast and<br />
one on the southeast side. Both locations are designed for maximum efficiency<br />
and will speed up the time it takes to pick up and drop off passengers.<br />
The Northeast Taxi Stop is located near the Racing Annex in the Blue Lot.<br />
The Southeast Stop is east of the Performance Pavilion. Both stops are in the<br />
same locations as last year’s SEMA <strong>Show</strong>.<br />
Monorail: The Las Vegas Monorail is great for those staying at a hotel<br />
near a Monorail station. Trains run every seven minutes throughout the day<br />
and stop right in front of the LVCC. The Las Vegas Monorail has extended<br />
hours during the SEMA <strong>Show</strong> starting as early as 7:00 a.m. and running until<br />
2:00 a.m. each day (until 3:00 a.m. on Friday, November 2).<br />
SEMA <strong>Show</strong> Hotel Shuttles: Available on all <strong>Show</strong> days,<br />
a free shuttle service runs every 20–30 minutes to and from select partner<br />
hotels. Shuttles stop at three locations—The Westgate Las Vegas Resort &<br />
Casino hotel, North Hall Door 10 and the east end of the Performance Pavilion—and<br />
each hotel has a designated pick-up/drop-off location.<br />
Ride-Sharing Services: <strong>Show</strong> organizers are working with<br />
Uber and Lyft to make using these ride-sharing services simple and efficient.<br />
Drivers will pick up and drop off in the two transportation hubs at the northeast<br />
and southeast taxi stops.<br />
For a list of ground transportation options, visit www.SEMA<strong>Show</strong>.com/<br />
ground-transportation or pick up the official SEMA <strong>Show</strong> Directory or<br />
Pocket Guide on-site at the <strong>2018</strong> SEMA <strong>Show</strong> magazine kiosks.<br />
4 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
RACING &<br />
PERFORMANCE<br />
Current as of August 23, <strong>2018</strong><br />
A-Belt-Lin Industrial & Trading Co Ltd ........ 23621<br />
Acat Global ............................ 52427<br />
ACC Performance Products Plus Inc. ......... 23318<br />
AccuAir Suspension................ 21224, 21227<br />
Ace Racing ............................ 71010<br />
ACL RACE Series ........................ 51202<br />
Acme Manufacturing Co. .................. 23027<br />
ADDCO Industries ....................... 23437<br />
Advance Adapters ....................... 22627<br />
Advanced Clutch Technology Inc. (ACT) ....... 22729<br />
Advanced Fuel Dynamics.................. 75011<br />
Advertising Edge Inc...................... 21715<br />
AERA Engine Builders Association ........... 23724<br />
Aero Exhaust ........................... 34336<br />
Aeromotive Inc. ......................... 23829<br />
Aero SunZ ............................. 53307<br />
Aerovault .............................. 52205<br />
aFe Power ............................. 21309<br />
Affordable Fuel Injection .................. 23818<br />
AFR-Air Flow Research ................... 20627<br />
Air Lift Co. ............................. 23733<br />
AirREX Digital Air Suspension System ........ 25063<br />
AkzoNobel ............................. 25163<br />
Alcon Specialist Brakes & Clutches .......... 24795<br />
Aldan American Suspension................ 21200<br />
Alientech srl ........................... 20031<br />
Alliant Insurance Services Inc. .............. 20757<br />
AMSOIL Inc............................. 24713<br />
Anderson Composites .................... 70006<br />
AnzoUSA .............................. 20125<br />
AP Racing/Essex ........................ 23561<br />
APR, B&M Racing, Dinan, Flowmaster<br />
& Hurst Performance ................... 22351<br />
ARK Performance Inc..................... 24421<br />
ARMA Speed . . . . . . . . . . . . . . . . . . . . . . . . . . . .31267<br />
ARP Inc................................ 22613<br />
Ashcroft............................... 33344<br />
ASNU/ACE ............................. 22632<br />
Atech Motorsports ....................... 23213<br />
ATI Performance Products Inc............... 21235<br />
Auburn Gear LLC ........................ 23527<br />
Aurora Bearing Co........................ 20743<br />
AutoGuide.com Group .................... 20161<br />
AutoMeter ............................. 22931<br />
AVO Turboworld ......................... 20066<br />
Badger Air-Brush Co. ..................... 25025<br />
BAER Inc............................... 24125<br />
Baixing Performance Industries Ltd........... 20067<br />
Baja Designs Inc ........................ 24325<br />
Bardahl Manufacturing Corp. ............... 50014<br />
Barrett-Jackson Auction Co. LLC . . . . . . . . . . . . .21429<br />
Bar’s Leaks-Rislone-Hy-PerLube ............ 30255<br />
BASF Corp. ............................ 20353<br />
Battery Saver........................... 20038<br />
BBK Performance Inc. .................... 23913<br />
BBS of America Inc....................... 32269<br />
BD Diesel Performance ................... 20171<br />
Billet Specialties/B-Forged................. 21359<br />
Billy Boat Exhaust ....................... 22519<br />
Blower Drive Service/Jamar ............... 21216<br />
BluePrint Engines ....................... 23223<br />
Bondurant School of High Performance Driving . 20513<br />
BOOSTane ............................. 75001<br />
BorgWarner ............................ 25125<br />
Borla Performance Industries Inc. ........... 23565<br />
Braille Battery .......................... 25029<br />
BrakeQuip LLC.......................... 20481<br />
Brembo North America Inc. ................ 23261<br />
Brisk USA Racing & Performance Spark Plugs .. 75005<br />
BSI Performance Chassis.................. 53423<br />
Buddy Bar Casting....................... 21254<br />
Camco Auto Sangyo Co. Ltd. ............... 20727<br />
C&R Advanced Cooling Technology .......... 23423<br />
Canton Racing Products................... 23433<br />
Capristo Exhaust ........................ 51131<br />
CarCapsule USA......................... 20137<br />
Car Mate USA/RAZO ..................... 20621<br />
CarTech/SA Design ...................... 22533<br />
CB Chassis Products/Rocbilt Industries ....... 21707<br />
Centerforce Clutches ..................... 23813<br />
Center of Repair Technologies Ltd............ 51241<br />
CFL Engine Parts ........................ 74004<br />
CFR Performance........................ 20004<br />
Champion Oil........................... 24217<br />
Championship Auto <strong>Show</strong>s ................ 23337<br />
CleanTools Inc........................... 24235<br />
CloverTurbo Co. Ltd....................... 74009<br />
Cometic Gasket Inc....................... 23532<br />
COMP Performance Group ................. 22943<br />
CORSA Performance/VOLANT Performance .... 24929<br />
Covercraft Industries LLC.................. 23243<br />
Coverite Industries Inc. ................... 23720<br />
Continued on page 18<br />
QA1 Celebrates 25 Years<br />
Lakeville, Minnesota-based QA1,<br />
an industry leader in high-performance<br />
suspension and driveline, celebrates<br />
its 25th anniversary in <strong>2018</strong>.<br />
QA1 was founded by Jim Jordan<br />
to introduce rod ends and spherical<br />
bearings for the performance racing<br />
industry. The vision for QA1 was<br />
incorporated into its very name as<br />
“quality and affordability are No. 1.”<br />
Since its inception, QA1 has grown<br />
into an advanced-technology engineering<br />
and manufacturing company<br />
producing performance shocks, fabricated<br />
suspension components, carbon-fiber<br />
driveshafts and more.<br />
With the purchase of Hal Shocks<br />
in 1998, QA1 began manufacturing<br />
shock absorbers for drag racing, and<br />
in 1999 it introduced racer re-valveable<br />
and rebuildable shocks for circle<br />
track racing, saving racers time and<br />
JE Pistons to Unveil<br />
“Masters of Motors”<br />
Competition<br />
The checkered flag waves at the end<br />
of the race, but it didn’t begin there.<br />
From torque wrench to testing, every<br />
ounce of ingenuity and engineering<br />
contributes to a first-place finish. JE<br />
Pistons, a premier performance piston<br />
manufacturer, knows well the dedication<br />
building an engine requires.<br />
Beginning at the <strong>2018</strong> SEMA <strong>Show</strong><br />
and <strong>2018</strong> PRI Trade <strong>Show</strong>, JE Pistons<br />
will recognize engine builders’ hard<br />
work, creativity and commitment to<br />
combustion with its new competition<br />
dubbed “Masters of Motors.”<br />
The competition will pit the top<br />
engines of each <strong>Show</strong> against each<br />
other on the grounds of creativity,<br />
style, engineering and several different<br />
facets, and reward victors with<br />
the coveted billet Masters of Motors<br />
Trophy along with other prizes.<br />
A panel of industry-icon judges<br />
will present trophies to winners in<br />
multiple engine classes at the JE Pistons<br />
booth. For more information on<br />
this exciting new competition, visit<br />
www.jepistons.com/mastersofmotors.<br />
Visit JE Pistons in Booths<br />
#22657 and 23017.<br />
money. Over the next six years, QA1<br />
fine-tuned and expanded its product<br />
offerings with shocks and struts for<br />
street performance and circle track.<br />
QA1 purchased Carrera Shocks in<br />
2004, making QA1 one of the leading<br />
manufacturers of performance racing<br />
shocks. In 2011, QA1 acquired<br />
Edelbrock’s suspension line and CAP<br />
Auto Products, expanding its line of<br />
fabricated suspension components.<br />
QA1 then expanded into the driveline<br />
market, offering in-house filament<br />
winding of carbon-fiber driveshafts.<br />
Now with more than 83,000 sq. ft.<br />
of space and state-of-the-art equipment<br />
that includes a complete line<br />
of CNC machines, hydraulic presses,<br />
filament winding and laser-cutting<br />
equipment, QA1 is continually evolving<br />
and innovating.<br />
Visit QA1 in Booth #21457.<br />
J.W. Winco Offers<br />
Latches With Safety<br />
Function<br />
J.W. Winco Inc. debuts its line of GN<br />
115.9 latches featuring zinc die casting.<br />
Available in three different types<br />
and options, these RoHS-compliant<br />
latches have a push-to-turn safety<br />
function. In the two end positions, the<br />
lock secures the spindle in place.<br />
The device can be turned 90<br />
degrees only when the operating element<br />
is pressed down, which releases<br />
the safety pin from the locked position.<br />
This is designed to protect the<br />
lock from moving on its own or<br />
from vibration.<br />
The lock’s beveled edges ensure that<br />
closing the door is easy. The 15 different<br />
offsets allow the latch Distance A<br />
to be set between 4 and 32 mm.<br />
Visit the J.W. Winco Inc.<br />
exhibit in Booth #52026.<br />
Boost Your Performance with E85<br />
Full bolt on flex fuel systems, staged<br />
performance packages, and tuning solutions<br />
Fully plug-and-play flex fuel<br />
systems available for:<br />
• Ford<br />
• Chevrolet<br />
• Dodge<br />
• Jeep<br />
• BMW<br />
• Mercedes<br />
• UTVs<br />
• And more!<br />
Advanced Fuel Dynamics is the leader<br />
in performance flex fuel solutions.<br />
SEE how it workS at<br />
Booth #75011<br />
www.advancedfueldynamics.com<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 5
Standard Parts.<br />
Winco.<br />
JW Winco offers a huge selection of<br />
metal and plastic standard components<br />
in inch and metric sizes.<br />
■<br />
■<br />
■<br />
■<br />
■<br />
Extensive Online Catalog<br />
Online Store<br />
Free CAD Download<br />
Free Shipping Program<br />
Customized Solutions<br />
J.W. Winco, Inc.<br />
Phone 800-877-8351<br />
Email sales@jwwinco.com<br />
www.jwwinco.com<br />
Booth 52026<br />
Performance Pavilon<br />
WHO<br />
LINK<br />
IS<br />
starts here<br />
ENGINE<br />
MANAGEMENT<br />
Link Engine Management are a world<br />
leader in Engine Management Technology<br />
with products sold in 65 countries, by over<br />
1,500 dealers.<br />
Link have products designed for your every need<br />
from Standalone ECUs, to Sensors and Dashes,<br />
plus the World’s largest range of PlugIn ECUs for<br />
Toyota, Honda, Volkswagen, Nissan, Subaru,<br />
Mazda, Mitsubishi, BMW and more.<br />
Link ECUs feature multiple Inputs and Outputs,<br />
Gasoline Direct Injection, Peak and Hold Injection,<br />
Drive by Wire, Traction Control, Knock Control,<br />
Gear Shift Control, Digital Wideband, VVT Control,<br />
Antilag, Flex-Fuel, Datalogging and more.<br />
To find out how you can get<br />
more power, performance<br />
and reliability, visit us at:<br />
SEMA booth 51007<br />
6 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
VISIT US AT THE<br />
OCT.30-NOV.2<br />
BOOTH #23213<br />
Global Wholesale<br />
DISTRIBUTOR<br />
HIGH PERFORMANCE & RACE<br />
OR VISIT US ONLINE<br />
TO BECOME AN ATECH DEALER—TODAY!<br />
STOP BY OUR BOOTH TO SEE ONE OF THE<br />
LATEST BUILDS BY THE ROADSTER SHOP<br />
LATE MODEL<br />
TRUCK & DIESEL<br />
JEEP & OFF-ROAD<br />
STREET ROD & RESTORATION<br />
PREMIUM & STOCK<br />
REPLACEMENTS<br />
NEW!<br />
You get it all…<br />
Now from 4 locations!<br />
Distribution Center • Arlington, TX<br />
AtechMotorsports.com<br />
MILLIONS OF PARTS IN-STOCK • UNBEATABLE SERVICE & SATISFACTION<br />
800.517.1040 I INT'L: 1.330.630.0888 I FAX: 1.330.630.5365<br />
TALLMADGE, OH I MCDONOUGH, GA I SPARKS, NV I ARLINGTON, TX<br />
Typographical errors and errors in description or photography are subject to correction. ©<strong>2018</strong> AUTOSALES, INC.<br />
SOURCE CODE:<br />
WHSE18SS<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 7
T H E I N A U G U R A L<br />
2 0 1 8<br />
Presented at the SEMA <strong>Show</strong><br />
«««««<br />
Recognizing the art of engines<br />
through creativity, craftsmanship,<br />
and world-class engine ingenuity.<br />
Coming soon: a Master is crowned.<br />
«««««<br />
JE SEMA BOOTH #22657<br />
Photo: FullerMoto.com<br />
For more information on this exciting new competition, visit...<br />
JEpistons.com/MastersOfMotors<br />
8 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
BMRACING.COM FLOWMASTERMUFFLERS.COM<br />
250<br />
OVER<br />
NEW PRODUCTS FOR <strong>2018</strong><br />
Check out all our new products at the SEMA <strong>Show</strong>:<br />
Main Hall Booth #22351 / Truck Hall Booth #34241<br />
NEW DIVISION<br />
HURST-SHIFTERS.COM<br />
XDROFFROAD.COM<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 9
10 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
STEALTH POWER STEPS<br />
EXTENDED<br />
RETRACTED<br />
RBP Stealth Power Running Boards are the Epitome of Rugged Luxury<br />
Imagine a beautiful, spacious, illuminated running board that appears each<br />
time you open your door, and disappears stealthily when the door’s closed.<br />
Stealth Power Running Boards are electric in every sense of the<br />
word, welcoming you into the vehicle’s cabin with a generous, welllit<br />
platform, then automatically tucking compactly away to blend in<br />
with the rocker panel.<br />
Crafted from military-grade aluminum that’s been textured, ribbed and black<br />
powder coated for added durability, maximum traction and cleanability, Stealth Power <br />
feature two motor assemblies per side to ensure smooth, even mechanics even in sweltering, gritty, sandy, or freezing, salty,<br />
slushy conditions. Illumination is provided by high-quality, bright, water and dust resistant LEDs with a very<br />
long lifespan.<br />
Precision engineered in the USA, Stealth Power Running Boards are designed to minimize impact on ground clearance<br />
and feature built-in resistance sensors to stop the progress of the steps if an obstruction is detected, preventing injury to<br />
your precious passengers.<br />
Stealth Power Running Boards by RBP may add a touch of luxury but they’re built every bit as rugged as your truck.<br />
BE ROGUE.<br />
BE BOLD.<br />
BE PROUD.<br />
ROLLINGBIGPOWER.COM<br />
Come visit our booth #20113 inside Central Hall<br />
and #61000 at our rig outside<br />
1-877-519-9090<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 11
WE ARE COMING<br />
BACK TO SEMA!<br />
Are you ready for SEMA <strong>2018</strong>? We are. Shell will be back in Las Vegas<br />
with an experience of a lifetime! Be sure to mark your calendars and be there!<br />
FOLLOW ALL THE ACTION AND UPDATES AT #SHELLATSEMA AND VISIT WWW.SHELL.US/SEMA<br />
for a full schedule of events and celebrity appearances as well as special vehicle unveils!<br />
VISIT THE SHELL “PIONEERING PERFORMANCE” EXPERIENCE (BOOTH #60005).<br />
© SOPUS Products <strong>2018</strong>. All rights reserved. CS14109-02<br />
12 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
MOBILE ELECTRONICS<br />
& TECHNOLOGY<br />
Current as of August 23, <strong>2018</strong><br />
Accele Electronics Inc......................11817<br />
AE Distributing...........................12039<br />
AeroLidz ...............................52114<br />
Aerpro .................................11932<br />
Antigravity Lithium Batteries ................12061<br />
ARC Audio ..............................11832<br />
Asuka Autotronics Inc. .....................52204<br />
AT&T . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .53021<br />
AudioControl ............................51204<br />
Audio Legion . . . . . . . . . . . . . . . . . . . . . . . . . . . .52240<br />
Autoequips Tech Co. Ltd. . . . . . . . . . . . . . . . . . . .11722<br />
Auto-i (Canada) Corp. .....................11660<br />
Autostar Electronics.......................12069<br />
Blackvue ...............................11764<br />
Boss Audio Systems ......................11769<br />
Brandmotion ............................11633<br />
Cability Inc. .............................12011<br />
Cable Builders Inc.........................11642<br />
Cerwin-Vega/Diamond Audio ................11761<br />
Chainstar Technologies Co. Ltd. ..............53409<br />
Chimei Motor Electronics...................51141<br />
CLD Ltd. ...............................11922<br />
Cobra Electronics.........................11620<br />
CRUX Interfacing Solutions .................11969<br />
Cub Group ..............................30307<br />
CWB Electronics Inc. ......................12077<br />
Cybcar America Drive Assist Technologies ......11961<br />
DB Drive Car Audio .......................50413<br />
Digital Guard Dawg .......................51140<br />
DS18 Car Audio & Electronics ...............11823<br />
Dynavin GmbH...........................12176<br />
E-LEAD Electronic Co. Ltd...................12064<br />
Elettromedia-USA ........................50139<br />
Escort Inc. ..............................11629<br />
Everise Industries (S.Z.) Ltd. ................11678<br />
EZ Fleet Tracking .........................51340<br />
FenSens Smart Car Accessories .............52037<br />
Full Throttle Battery .......................34299<br />
Fuzik SolarPro ...........................11711<br />
Genius Car & Audio .......................51243<br />
Gentex Corp. ............................11673<br />
Global Media Industry Group Co. Ltd...........12031<br />
Grace Tech Ltd. ..........................11965<br />
Griffen Security LLC.......................11666<br />
GripLockTies ............................11676<br />
Guangdong LFF Technology Co. Ltd. ..........12144<br />
Guangzhou Candid Co. Ltd. .................11644<br />
Guangzhou PJ-Auto Electronic Technology Ltd. ..11672<br />
Guangzhou POPNOW Electronic<br />
Technology Co. Ltd. .....................11674<br />
HornBlasters ............................11610<br />
Inteltransport Inc..........................11664<br />
Intrepid Control Systems ...................11812<br />
JPP ...................................12072<br />
Kicker .................................11861<br />
KISAE Technology ........................51211<br />
LinksWell Automotive Inc. ..................11781<br />
Maxxsonics USA Inc. ......................12081<br />
MCY Technology Ltd. ......................12065<br />
Medallion GPS ...........................12074<br />
Memphis Audio ..........................11833<br />
Metra Electronics Corp. ....................11639<br />
Mito Corp. ..............................11661<br />
MouseBlocker ...........................34316<br />
MTX Audio ..............................33301<br />
noLimits Enterprises ......................11777<br />
NSV ...................................11927<br />
PanaVise Products ........................11616<br />
Papago Inc. .............................12049<br />
PowerBass..............................11979<br />
PRV Audio Brazil .........................12068<br />
Race Sport Lighting .......................11879<br />
Redtail Telematics Corp. ...................11973<br />
Reikken ................................12085<br />
Rockford Fosgate.........................11839<br />
Rostra Accessories .......................11617<br />
RSC Labs Inc. ...........................12071<br />
Sage Human Electronics International Co. Ltd.. ..52443<br />
ScanGauge-Linear Logic ...................11652<br />
Scosche................................11717<br />
Shenzhen Aotop Electronic Industrial Co. Ltd. ...11628<br />
Shenzhen Betoptek Electronics Co. Ltd.. .......51034<br />
Shenzhen Carku Technology Co. Ltd. ..........11654<br />
Shenzhen Mingzong Technology Co. Ltd. .......33317<br />
Shenzhen Sunway Industry Co. Ltd............11912<br />
Shenzhen Vinstar Photoelectricity Co. Ltd. ......11921<br />
Sirius Light Technology Co. Ltd...............11623<br />
Sondpex Corp. of America . . . . . . . . . . . . . . . . . .11933<br />
Sony Car Audio ..........................12053<br />
SounDigital .............................11827<br />
Steelmate Co. Ltd. ........................11680<br />
Stonkam Co. Ltd..........................11632<br />
Sunfine Auto ............................51310<br />
Thinkware ..............................11668<br />
Topcity Lighting Group.....................11910<br />
Topo Tech Co. Ltd. ........................52345<br />
Toppking Electronics Ltd....................12164<br />
Tuzi Factory .............................52230<br />
Ultronix Products Ltd.......................12045<br />
Untouchable Sounds ......................51013<br />
Velex Tech Ltd............................51014<br />
Ventra Technology . . . . . . . . . . . . . . . . . . . . . . . .34338<br />
Vision Automobile Electronics ...............11646<br />
Vision Tech America Inc. ...................12148<br />
Voxx Electronics Corp. .....................12017<br />
Waylens Inc. ............................11665<br />
Wet Sounds Marine Audio ..................11651<br />
Whistler Group...........................11824<br />
XS Power Batteries .......................11917<br />
Yosky Global GoNav .......................12168<br />
Zhongshan Changfan Auto Security<br />
Equipment Co. Ltd.......................31344<br />
Zhongshan Hongmao Electronics Co. Ltd. ......12010<br />
Electronics Industry Opportunity Begins<br />
With Forward-Collision Warning<br />
By Mike Imlay<br />
Although still in its infancy, the<br />
U.S. aftermarket for advanced driver<br />
assistance systems (ADAS) and connected<br />
vehicle technologies (CVT)<br />
can be expected to grow into a $1.5<br />
billion industry within the next five<br />
years, according to SEMA research.<br />
Forward-collision warning/avoidance<br />
(FCW) systems have the ability<br />
to reduce vehicle accidents and<br />
their resulting injuries and fatalities<br />
significantly, especially when separate<br />
systems are used together to<br />
improve the safety and ADAS functionality<br />
of a vehicle. These systems<br />
can be divided into two categories:<br />
passive and active. There are three<br />
basic types of systems within the<br />
passive category. Going from lower<br />
to higher levels of functionality,<br />
they are:<br />
• FCW, Camera Only: The most<br />
basic form of the technology, this<br />
has the highest aftermarket adop-<br />
NEW PRODUCTS PREVIEW<br />
<br />
tion rate due to the ease of installation.<br />
Cameras are used to detect<br />
objects in front of a vehicle to<br />
warn the driver of an impending<br />
accident.<br />
HaulGauge Delivers Weight, Payload, Tongue<br />
Weight and More to Your Smartphone<br />
HaulGauge, a company specializing in measurement devices for towing, is<br />
proud to announce their new Bluetooth HaulGauge. The new version of the<br />
HaulGauge is simple and easy to use: the connector plugs into the OBD-II<br />
port and allows the user to read various key measurements<br />
from the convenience of a smart phone. Along with<br />
measuring GCW (gross combined weight), HaulGauge<br />
also measures Tongue Weight, Payload, Pin Weight and<br />
Weight Distribution. With the HaulGauge,<br />
drivers can now quickly and easily<br />
read live measurements on the app<br />
without even having to get out of<br />
the car, providing peace of mind<br />
and helpful information to drivers at<br />
great convenience<br />
Visit HaulGauge in Booth #38233.<br />
To see more New Products, visit www.SEMAphotos.com<br />
<br />
<br />
<br />
Forward-collision avoidance technologies are credited with a historic reduction in rearend<br />
accidents and are a fast-growing niche in the aftermarket safety performance category.<br />
<br />
<br />
<br />
• FCW, Camera and Radar: Radar<br />
assists the system in detecting<br />
objects or other vehicles in a car’s<br />
path in variable weather conditions<br />
that can “blind” other systems.<br />
• FCW, Camera and Lidar: Lidar<br />
(light detection and ranging)<br />
measures the distance to a target<br />
using a pulsed laser to light<br />
up the object ahead and measure<br />
the distance using onboard sensors.<br />
Lidar systems combined with<br />
camera systems recognize lane<br />
markings and detect other objects<br />
or vehicles.<br />
Beyond those, the most advanced<br />
levels of functionality can be found<br />
in the active category, where FCW<br />
is combined with automatic emergency<br />
braking (AEB). FCW/AEB systems<br />
deliver the highest rated safety<br />
because the vehicle is able to stop<br />
itself if the driver is unable to react<br />
in time. The most advanced AEB systems<br />
can also take over the throttle,<br />
brakes and/or steering when faced<br />
with an imminent collision.<br />
In general, FCW systems saw limited<br />
integration into vehicles from<br />
the early ’00s, with large-scale market<br />
Continued on page 14<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 13
Electronics Industry Opportunity Begins With Forward-Collision Warning, continued from page 13<br />
penetration beginning around 2011.<br />
We should again emphasize that,<br />
unlike active FCW/AEB systems,<br />
passive systems merely alert drivers<br />
to impending danger. In active<br />
systems, multiple types of AEB technologies<br />
are combined with FCW,<br />
such as dynamic brake support and<br />
crash-imminent braking.<br />
Dynamic brake support activates<br />
when a driver has not applied the<br />
brakes hard enough to avoid a collision,<br />
automatically increasing braking<br />
to assist in lessening an accident’s<br />
severity. Crash-imminent braking<br />
systems activate when a driver is not<br />
able to apply the brakes at all, automatically<br />
braking in an effort to avoid<br />
or reduce speed at impact. Available<br />
since the mid-’00s, these active systems<br />
have been tremendous advances<br />
in consumer safety.<br />
Adoption, Drivers<br />
and Barriers<br />
Forward-collision avoidance systems<br />
are playing an ever-greater role<br />
in OEM vehicle offerings. In fact,<br />
research credits them with a historic<br />
10%–15% reduction in rearend-type<br />
accidents—and an injury-reduction<br />
rate of 15%–20%. Research has also<br />
shown that pairing AEB systems with<br />
FCW can cut rearend accidents by as<br />
much as 50%.<br />
Even when accidents can’t be<br />
avoided, these systems nevertheless<br />
can reduce the severity of collisions<br />
and bodily-injury claims by<br />
approximately 30%. Adoption of<br />
these systems has therefore accelerated<br />
recently, with the National Highway<br />
Traffic Safety Administration,<br />
the Insurance Institute for Highway<br />
Safety and major automakers agreeing<br />
to standardize these technologies<br />
on every vehicle by 2020. That said,<br />
there are still as many as 230 million<br />
vehicles on the road that could potentially<br />
use aftermarket solutions.<br />
Increased adoption of FCW systems<br />
at the OEM level is expected<br />
to continue to dramatically decrease<br />
accidents as time goes on. These systems<br />
are most effective when combined<br />
with multiple technologies to<br />
assist drivers who may be distracted<br />
or slow to react to potential collisions<br />
on their own. For the aftermarket, one<br />
of the main challenges in the adoption<br />
of these systems are the false positive<br />
or negative readings they have been<br />
known to give, which can discourage<br />
drivers from using them.<br />
FORWARD-COLLISION AVOIDANCE SYSTEMS: AFTERMARKET PENETRATION<br />
Confidential<br />
© SEMA | Ducker<br />
© Ducker<br />
Worldwide<br />
Worldwide<br />
| Center for Automotive Research<br />
Aftermarket Presence<br />
While a growing number of OEMs<br />
offer FCW systems as standard or<br />
optional equipment on their vehicles,<br />
consumers are expected to fill gaps<br />
on lower-trim or older models with<br />
aftermarket solutions. In such cases,<br />
passive FCW technologies will be the<br />
SEMA Advanced Vehicle Technology<br />
Opportunity Report Study - 2017<br />
Despite an approximate 20% installation rate of forward-collision avoidance systems at the OEM level, these systems<br />
are installed on only 2%–3% of the total vehicles in operation; however, these systems will be standard on all new<br />
vehicles produced by 2022.<br />
140,000<br />
120,000<br />
100,000<br />
80,000<br />
60,000<br />
40,000<br />
20,000<br />
-<br />
Potential Aftermarket Passive FCW Systems Sales<br />
(annual units sold)<br />
57,692<br />
124,553<br />
86,170<br />
2016 2017 <strong>2018</strong> 2019 2020 2021<br />
• Forecasted increase in demand at the aftermarket level is due to lower system costs and a perception of greater need for safety<br />
systems on older vehicles.<br />
– Forward-collision systems cost on average about $800 in aftermarket; market participants have noted increased costs at the<br />
OEM level for these systems, as they are often bundled with AEB systems to meet the 2022 standardization for approximately<br />
$2,500.<br />
• Forward-collision systems often can be installed by the end user, and many systems will have additional functionality bundled, such<br />
as lane departure and other camera-based systems.<br />
Source: Market Feedback, Ducker Analysis<br />
SEMA research indicates that the aftermarket can expect a tremendous rise in passive<br />
FCW system sales through 2021.<br />
$140<br />
$120<br />
$100<br />
$80<br />
$60<br />
$40<br />
$20<br />
$0<br />
Potential Aftermarket Passive FCW Systems Sales<br />
(millions of USD)<br />
$46<br />
more common aftermarket systems<br />
due to lower complexity and cost.<br />
In fact, SEMA research foresees limited<br />
aftermarket adoption of FCW/<br />
AEB technologies, since they require<br />
integration with OE brake and powertrain<br />
control systems, making<br />
installation difficult.<br />
$127<br />
2016 2017 <strong>2018</strong> 2019 2020 2021<br />
$88<br />
Source Market Feedback, Ducker Analysis<br />
30<br />
RACING &<br />
PERFORMANCE<br />
Continued from page 5<br />
Current as August 23, <strong>2018</strong><br />
Coverking ..............................20313<br />
CP-Carrillo Inc............................22529<br />
Craftsman ..............................21535<br />
Crane Cams.............................22720<br />
Crawford Performance.....................72005<br />
CSF Cooling-Racing & High<br />
Performance Division . . . . . . . . . . . . . . . . . . . .21525<br />
Cummins Inc. ...........................24229<br />
CUSCO USA Inc...........................24957<br />
Darton Sleeves ..........................21234<br />
DashLogic Inc............................20018<br />
Daystar Products .........................21301<br />
DCI Performance Products..................22621<br />
DDXX Carbon Ceramic Brake................52308<br />
DeatschWerks ...........................20577<br />
Delta Tech Industries ......................23613<br />
Depo Racing Technology Co. Ltd..............20644<br />
Derale Performance.......................22335<br />
Design Engineering .......................20013<br />
DevilsOwn Injection .......................20745<br />
Diamond Racing Products ..................24013<br />
Different Trend Inc. .......................20671<br />
Digipower ..............................51327<br />
Dimsport S.R.L ..........................20637<br />
Disc Brakes Australia-DBA USA ..............24113<br />
DNA Motoring ...........................24857<br />
Dongguan Jiafu Automobile<br />
Accessories Co. Ltd......................32339<br />
Doug Thorley Headers . . . . . . . . . . . . . . . . . . . . .24637<br />
Drenth Motorsports Gearboxes USA. ..........25021<br />
Driven Racing Oil.........................22713<br />
DSCsport ...............................50307<br />
DSS Racing Pistons .......................22816<br />
DTE Systems ............................53121<br />
Dynapack Dynamometers ..................20071<br />
Dynocom Industries Inc. ...................20167<br />
Dynojet Research.........................20237<br />
DynoMax/Rancho.........................25133<br />
DYNOmite Dynamometer ...................20649<br />
Dynotech Driveshafts......................20044<br />
Eagle Specialty Products Inc.................23127<br />
14 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong><br />
Eaton Performance Products ................22543<br />
EBC Brakes .............................24967<br />
EcuTek Technologies Ltd.. ..................22435<br />
Edelbrock LLC ...........................22643<br />
Eibach .................................23531<br />
Element Fire Extinguisher ..................38193<br />
ELP Motorsports .........................70001<br />
E-Motion USA ...........................20731<br />
E-Motor USA Inc. .........................25037<br />
EMPI Inc. ...............................23137<br />
Emtron Australia .........................20014<br />
ENEOS Motor Oil .........................24313<br />
Energy Suspension .......................23267<br />
EnvisionTEC. ............................20753<br />
EPAS Performance. .......................25023<br />
Ercolina-CML USA Inc.. ....................20531<br />
ESAB Welding & Cutting Products ............21615<br />
E3 Spark Plugs ..........................71000<br />
Everlast Welders .........................25017<br />
Exedy Globalparts Corp.. ...................20045<br />
E-Z UP Instant Shelters ....................20269<br />
Factory Five Racing .......................23229<br />
FANDA International Development Co. Ltd.. .....50238<br />
FAST (Fuel, Air, Spark Technology) ............22943<br />
Featherlite Trailers ........................20713<br />
Federal New Power (Qingdao) Co. Ltd.. ........33319<br />
Ferrea Racing Components .................21258<br />
Fidanza Performance ......................24617<br />
FiTech EFI ..............................21729<br />
Flex-A-Lite. .............................22513<br />
Florida Torque Converter ...................21741<br />
Foose Design Inc. ........................61001<br />
Forgeline Motorsports .....................25151<br />
Fragola Performance Systems/FK Rod Ends. ....24021<br />
FTP Motorsport ..........................51105<br />
FUELAB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .20034<br />
Gandrud Parts Center .....................15515<br />
Garrett Turbochargers .....................24665<br />
GC Cooling. .............................75004<br />
GFB Go Fast Bits .........................20641<br />
GForce Engineering . . . . . . . . . . . . . . . . . . . . . . .25033<br />
G-Force Racing Gear . . . . . . . . . . . . . . . . . . . . . .20048<br />
Globaltech Auto Parts Co. Ltd. ...............20765<br />
Gold Eagle Co.. ..........................20527<br />
Goodridge USA ..........................24515<br />
Granatelli Motor Sports Inc. .................23329<br />
Grassroots Motorsports ....................24633<br />
Greatwall Automotive Parts Co. Ltd.. ..........52446<br />
GReddy Performance Products Inc. ...........24867<br />
Green Car Factory ........................52135<br />
Green Filter USA .........................22327<br />
H&R Special Springs LP. ...................21401<br />
Hangzhou Magic Power Racing Parts Ltd. ......21721<br />
Hard Media Inc./ DSPORT Magazine ..........20571<br />
Hardrace USA/Velocityshop .................50331<br />
Harrop .................................38243<br />
Hawk Performance .......................23729<br />
Hayden Blue Streak .......................23723<br />
Heatshield Products Inc. ...................22721<br />
Hedman Performance Group ................22343<br />
High Performance Gear/RBT Transmissions .....24613<br />
Hillco Fastener Warehouse Inc. ..............71003<br />
Hi-Lustre Car Care Products ................20032<br />
HKI Air Suspension .......................21743<br />
HKS USA Inc. ............................21761<br />
Holley/MSD .............................22563<br />
Holley/Powerteq Group ....................22555<br />
Hondata Inc. ............................20166<br />
Hotchkis Sport Suspension .................21261<br />
Hot Rodders of Tomorrow ..................60007<br />
Hot Shoppe Designs Inc. ...................20646<br />
Hot Wheels Legends Tour. ..................61045<br />
House of Kolor ...........................23513<br />
Howards Cams ..........................20761<br />
HPS Performance Products .................31259<br />
HP Tuners LLC ...........................23629<br />
Hyperco-MW Industries ....................32255<br />
Hyperfuel Systems Inc. ....................24963<br />
Hypertech Inc ...........................20613<br />
IDEAL Co. Ltd. ...........................73001<br />
Inglese. ................................22943<br />
Injen Technology Co. ......................20343<br />
Innovate Motorsports. .....................22829<br />
Intercomp ..............................21206<br />
Intro-Tech Automotive Inc. ..................24775<br />
ISKY Racing Cams ........................22819<br />
ISSPRO Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .22717<br />
JDM Sport ..............................24017<br />
JE Pistons ........................22657, 23017<br />
Jet-Hot ................................20143<br />
JET Performance Products. .................23713<br />
Jilcat Proline ............................51445<br />
JMD Perfortubeshop ......................50038<br />
JMS Chip USA ...........................20576<br />
JRP Inc./Sprint Booster ....................24835<br />
Junesun Industry.........................74005<br />
Justice Brothers Inc. ......................22924<br />
Kaeser Compressors Inc....................20037<br />
K&N Engineering . . . . . . . . . . . . . . . . . . . . . . . . .22755<br />
K&P Engineering .........................20046<br />
KC HiLiTES Inc. ..........................23835<br />
KEMA Enterprise Co. Ltd....................20076<br />
Keystone Automotive Operations Inc...........21249<br />
King Engine Bearings......................73009<br />
KONI Shock Absorbers.....................24035<br />
Kooks Headers & Exhaust ..................24849<br />
KTS Turbobillet X .........................25120<br />
KUHL Racing ............................52327<br />
KW Automotive North America Inc.............23351<br />
L.A.SLEEVE .............................20176<br />
Ldrship Designs..........................34251<br />
Liang Fei Industry Co. Ltd. ..................21210<br />
Lincoln Electric ..........................24643<br />
Lingenfelter Performance Engineering .........25075<br />
Link Engine Management ..................51007<br />
LIQUI MOLY .............................51017<br />
Lithium Pros ............................22827<br />
Livernois Motorsports & Engineering . . . . . . . . . .23716<br />
LPC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33309<br />
LubeLocker .............................50032<br />
Mackin Industries Inc. ...............22813, 22913<br />
Magnaflow..............................23543<br />
Magnuson Superchargers ..................24659<br />
MAHLE Motorsports.......................20245<br />
Manley Performance Products ...............23237<br />
Mantic Clutch USA........................71001<br />
Manton Pushrods.........................73012<br />
Maradyne/SuperTrapp/PMAS ................23035<br />
Mars Auto Parts & Engine Swaps.............53026<br />
Mastershift .............................23623<br />
Maxon Auto Corp. ........................52451<br />
McGaughy’s Suspension ...................21415<br />
McLeod Racing ..........................22835<br />
Meguiar’s...............................23643<br />
Melling ................................71004<br />
Mentor Performance Parts ..................20648<br />
Meziere Enterprises.......................22628<br />
Miller Electric Manufacturing LLC ............23113<br />
Milltek Sport ............................30271<br />
Milodon Inc .............................22735<br />
Mishimoto . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .20024<br />
Continued on page 57
Supplier Landscape<br />
Market share for aftermarket FCW<br />
systems is currently maintained by a<br />
few leading suppliers, with secondary<br />
participants accounting for a relatively<br />
limited presence. BrandMotion<br />
(Booth #11633), in particular, offers<br />
an ADAS system featuring not only<br />
FCW but also lane-departure warning,<br />
integrated camera and other similar<br />
technologies. In addition, there<br />
are a variety of aftermarket ADAS<br />
suppliers working toward eventually<br />
providing fully autonomous aftermarket<br />
systems.<br />
Secondary participants often bring<br />
additional options to market with<br />
lower price points, but those systems<br />
sometimes lack the functionality and/<br />
or durability of brand leaders.<br />
Aftermarket Penetration<br />
Despite the approximately 20%<br />
installation rate at the OEM level,<br />
only 2%–3% of total vehicles in<br />
operation currently have FCW systems<br />
installed. However, such equipment<br />
will be standard on all new<br />
vehicles produced by 2022. Meanwhile,<br />
aftermarket sales of FCW<br />
units are expected to climb alongside<br />
growing consumer safety awareness<br />
and demand for lower-cost<br />
alternatives.<br />
Aftermarket FCW systems presently<br />
cost an average of $800. By contrast,<br />
market participants have noted<br />
increased costs at the OEM level at<br />
approximately $2,500, with systems<br />
often bundled with AEB to meet the<br />
2022 standardization target. An aftermarket<br />
selling point for FCW systems<br />
is that end users can often install them<br />
and they can be bundled with other<br />
technologies, such as lane-departure<br />
alerts and various camera-based<br />
features. (See chart: “Forward-Collision<br />
Avoidance Systems: Aftermarket<br />
Penetration”.)<br />
Summing Up the Data<br />
FCW systems are already proving<br />
their safety potential and cutting accidents<br />
on the highways, and OEMs<br />
have stepped up deployment of these<br />
systems. In short, FCW and other<br />
ADAS technologies are here to stay<br />
and will soon impact every segment<br />
of the aftermarket. Now is the time to<br />
evaluate your business readiness for<br />
this technological revolution.<br />
For additional information about<br />
ADAS technologies and how they<br />
may impact your business, attend<br />
the Vehicle Technology education<br />
sessions at the SEMA <strong>Show</strong>. Register<br />
now at www.SEMA<strong>Show</strong>.com/<br />
education-track-vehicle-technology.<br />
NEW PRODUCTS PREVIEW<br />
Directed Brings Additional DS4<br />
Products to Clifford, AstroStart and<br />
Autostart Brands<br />
Directed announced<br />
further expansion of its<br />
DS4 product ecosystem.<br />
The DS4, a relay-less version<br />
of Directed’s popular<br />
DS4+, has launched<br />
in Clifford, AstroStart<br />
and Autostart brands.<br />
DS4 had been previously<br />
introduced in the Viper and Automate brands.<br />
The DS4 is ideal for the majority of modern vehicles, which rarely require<br />
the integrated remote-start relays of the DS4+, saving dealers and consumers<br />
the added expense. The DS4 is a more compact package, with the main<br />
module 42% smaller than the DS4+.<br />
Directed says the DS4 technology offers advantages for dealers and consumers.<br />
For dealers it means a flagship product that is easier and quicker<br />
to install thanks to onboard Bluetooth capability, the Directlink app and<br />
Directed’s assortment of vehicle platform T-Harnesses. It also means easier<br />
inventory management. For consumers, DS4 offers “Driveway Range” Bluetooth<br />
control.<br />
Visit Directed in Booth #37003.<br />
To see more New Products, visit www.SEMAphotos.com<br />
Just in Case, Just Got Easier<br />
#1 Connected Car Safety Product - CTIA<br />
TWICE VIP Award - Driver Assistance Technology<br />
Top New Technology - AARP Health Innovation@50+<br />
Editor’s Choice - PC MAG<br />
MITO<br />
CORPORATION<br />
Electronics Quality for Electronics Safety, Comfort & Technology & Convenience Solutions Since Since 1974 1974<br />
splitsecnd is endorsed by:<br />
Plug in Peace of Mind<br />
Crash Detection 24/7 Live Emergency Response<br />
GPS Based Dashboard Boundary/Arrival Alerts<br />
ISO 9001:2015 CERTIFIED<br />
North Hall - Booth: 11661<br />
You can’t always be in the car with your teen, senior or fleet driver... splitsecnd can.<br />
Designed to plug into any 12V lighter outlet, the onboard cellular device instantly connects<br />
your driver with live assistance if a crash is detected. Our GPS technology and companion<br />
dashboard app lets you to keep up with your driver location status without distracting them and<br />
gives you peace of mind with destination arrival and crossed boundary alerts. Safety, Simplified.<br />
MITO-splitsecnd.com | 800-433-6486<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 15
PERFORMANCE RATED<br />
PLATINUM<br />
CONGRATULATIONS ON GOING PLATINUM<br />
The SDC is the largest industry data repository of manufacturer product information. Manufacturers achieving<br />
Platinum status have provided every applicable product description, image, video, fitment and sales metric to<br />
make it easy for retailers, jobbers and WDs to create impressive and informative product listings so that customers<br />
will understand what they are buying and how it will benefit them. Please stop by to congratulate these Platinum<br />
manufacturers in their <strong>2018</strong> SEMA <strong>Show</strong> booths and see their latest product offerings.*<br />
*List current as of August 24, <strong>2018</strong><br />
SDC MEMBER SEMA SHOW BOOTH # SDC MEMBER SEMA SHOW BOOTH #<br />
COLLISION REPAIR & REFINISH<br />
Seymour of Sycamore . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10925<br />
HOT ROD ALLEY<br />
Borgeson . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22791<br />
HushMat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23297<br />
Zycoat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23297<br />
MOBILE ELECTRONICS & TECHNOLOGY<br />
Auer Automotive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11617<br />
Rostra Accessories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11617<br />
VSM. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11617<br />
POWERSPORTS & UTILITY VEHICLES<br />
Advanced Accessory Concepts. . . . . . . . . . . . . . . . . . . . . . . . 38033<br />
RACING & PERFORMANCE<br />
Advanced Clutch Technology . . . . . . . . . . . . . . . . . . . . . . . . . 22729<br />
AEM Induction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22755<br />
Aeromotive Fuel System . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23829<br />
Air Lift Performance. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23733<br />
AIRAID . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22755<br />
Aldan American . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21200<br />
Anzo USA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20125<br />
AutoMeter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22931<br />
B&M . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22351<br />
Baer Brake Systems . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24125<br />
Baer Sport . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24125<br />
BD Diesel. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20171<br />
Billy Boat Exhaust . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22519<br />
Bilstein . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23043<br />
BluePrint Engines. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23223<br />
BOOSTane . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75001<br />
Brisk . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75005<br />
Bully Dog. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21337<br />
Centerforce . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23813<br />
COMP Cams . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22943<br />
Covercraft . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23243<br />
Coverking . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20313<br />
Dedenbear. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22931<br />
DiabloSport . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22555<br />
Dinan. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22351<br />
Disc Brakes Australia. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24113<br />
Driven Racing Oil . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22713<br />
EBC Brakes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24967<br />
Edge . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22555<br />
EXCel from Richmond . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23661<br />
Exedy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20045<br />
Fast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22943<br />
Fidanza . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24617<br />
Flex-A-Lite. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22513<br />
RACING & PERFORMANCE CONTINUED<br />
Flowmaster . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22351<br />
Flowmaster Catalyic Converters. . . . . . . . . . . . . . . . . . . . . . . 22351<br />
Fuelab . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20034<br />
Go Fast Bits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20641<br />
Granatelli Motor Sports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23329<br />
H&R Springs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21401<br />
Hamburger’s Performance . . . . . . . . . . . . . . . . . . . . . . . . . . . 22343<br />
Heatshield Products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22721<br />
Hedman Hedders. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22343<br />
Hotchkis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21261<br />
HP Tuners . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23629<br />
Hurst . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22351<br />
Intro-Tech Automotive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24775<br />
Jet Performance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23713<br />
JMS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20576<br />
K&N. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22755<br />
KC HiLiTes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23835<br />
King Engine Bearings. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 73009<br />
MagnaFlow Exhaust Products . . . . . . . . . . . . . . . . . . . . . . . . 23543<br />
Melling . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51443<br />
Melling Select Performance . . . . . . . . . . . . . . . . . . . . . . . . . . 51443<br />
Mishimoto . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20024<br />
Motive Gear Performance Differential. . . . . . . . . . . . . . . . . . . 23661<br />
Motul. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24721<br />
Northern Radiator . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20257<br />
Oracle Lighting . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21215<br />
Powerhouse Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22943<br />
Powertrax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23661<br />
QA1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21457<br />
Racing Head Service (RHS) . . . . . . . . . . . . . . . . . . . . . . . . . . 22943<br />
Richmond . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23661<br />
Royal Purple . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23061<br />
S&B Filters. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23365<br />
SCT Performance. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21337<br />
Scorpion Racing Products . . . . . . . . . . . . . . . . . . . . . . . . . . . 70010<br />
Sparta Evolution. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24861<br />
Spectre . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22755<br />
Stack. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22931<br />
StopTech . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24535<br />
Superchips . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22555<br />
TCI Automotive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22943<br />
TEN Factory . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23661<br />
Trans-Dapt Performance . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22343<br />
TurboSmart USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21531<br />
USA Standard Gear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20149<br />
Vibrant Performance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24333<br />
SEMADATACOOP.org<br />
16 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
SDC MEMBER SEMA SHOW BOOTH # SDC MEMBER SEMA SHOW BOOTH #<br />
RACING & PERFORMANCE CONTINUED<br />
Whiteline Suspension. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21517<br />
Xforce . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50327<br />
Yukon Gear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20149<br />
ZEX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22943<br />
RESTORATION MARKETPLACE<br />
Auto Custom Carpet. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24375<br />
Fairchild Industries . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24380<br />
Lloyd Mats. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24075<br />
Metro Moulded Parts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24475<br />
Newark Auto Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24483<br />
Performance Distributors . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24192<br />
Retro Sound. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23889<br />
RESTYLING & CAR CARE ACCESSORIES<br />
Coast to Coast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12639<br />
FIA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12721<br />
Sherwood Innovations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12715<br />
STO N SHO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12575<br />
Trim Illusion. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12818<br />
TOOLS & EQUIPMENT<br />
Adenna . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10561<br />
TRUCKS, SUVs & OFF-ROAD<br />
Acess Covers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34089<br />
Addictive Desert Designs . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35137<br />
Air Lift . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30210<br />
Alloy USA. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30024<br />
AMP Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31017<br />
Aries . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34017<br />
Armordillo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37196<br />
Auto Ventshade (AVS). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31017<br />
B&W Trailer Hitches . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30173<br />
Backroadz . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33087<br />
BAK . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30115<br />
Bed Rug. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30115<br />
Bestop. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30017<br />
Bolt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37071<br />
Bushwacker . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31017<br />
Caltrend. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37049<br />
CIPA USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37067<br />
Clinched Flares . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 53221<br />
CURT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34017<br />
Dee Zee. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30039<br />
Diode Dynamics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37179<br />
Duck Covers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51113<br />
DU-HA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33067<br />
Elongator Tailgate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30278<br />
Extang . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30115<br />
Fabtech . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36227<br />
Focus Auto Design Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38205<br />
Fox Factory Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30192<br />
Full Throttle Battery . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34299<br />
G2 Axle & Gear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35061<br />
Go Rhino . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34059<br />
Hellwig . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33077<br />
Hornblasters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38105<br />
TRUCKS, SUVs & OFF-ROAD CONTINUED<br />
Husky Liners . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30115<br />
Insane Audio . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38139<br />
Lazer Star Lights . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31185<br />
Lomax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34089<br />
LRG Rims. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35061<br />
Lund . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31017<br />
LUVERNE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34017<br />
Motor City Aftermarket. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34307<br />
N-FAB . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30115<br />
Omix-ADA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30024<br />
Outland . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30024<br />
Painless Wiring . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33027<br />
Paramount Automotive. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35109<br />
Pavement Ends . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30017<br />
Pedal Commander . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 53213<br />
Pedders Suspension . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33281<br />
Precision Gear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30024<br />
Pro Comp Suspension . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35061<br />
Pro Comp Tires . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35061<br />
Pro Comp Wheels . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35061<br />
Rampage. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31017<br />
Raptor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32193<br />
Retrax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30115<br />
Rigid Industries . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34207<br />
Rockstar Mud Flaps. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34089<br />
Roll N Lock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31017<br />
Rubicon Express . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35061<br />
Rugged Ridge . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30024<br />
Sinister Diesel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37141<br />
Snowsport . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34089<br />
Sportz . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33087<br />
Smittybilt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35061<br />
Stampede . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31017<br />
Steer Smart . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35243<br />
Super Springs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33133<br />
Superlift. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30024<br />
Tonno Pro . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31017<br />
Trail FX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30059<br />
T-REX Grilles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33109<br />
Truck Covers USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33061<br />
Truxedo . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30115<br />
Tuffy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30017<br />
Undercover . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30115<br />
Up Down Air. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33295<br />
UWS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34017<br />
Vanguard Off Road. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37185<br />
Warn Industries . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31049<br />
Westin . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31075<br />
WHEELS & ACCESSORIES<br />
McGard . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45019<br />
MGP Caliper Covers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46079<br />
To learn more, visit the SDC<br />
at the <strong>2018</strong> SEMA <strong>Show</strong> in<br />
Booth #20679<br />
SEMADATACOOP.org<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 17
INTRODUCING<br />
THE<br />
QUAD<br />
POWERED BY<br />
ONLY AT:<br />
CONNECT. LEARN. LEAD.<br />
THE QUAD IS YOUR GATEWAY TO SEMA SHOW<br />
EDUCATION IN A MODERN SETTING. THE FOLLOWING<br />
FEATURES ARE DESIGNED TO ENHANCE YOUR OVERALL<br />
EXPERIENCE DURING THE SHOW.<br />
INDUSTRY CAREERS: Check out the latest job openings using the SEMA Career Center<br />
online job board. Search for jobs, upload your résumé or find qualified applicants.<br />
PROFESSIONAL DEVELOPMENT: Attend more than 60 free education sessions*<br />
specifically designed to enhance your professional career.<br />
STUDENT PROGRAMS: Network with industry leaders, meet new faces and apply for<br />
industry jobs using the SEMA Career Center online job board.<br />
S T O P B Y<br />
T H E Q U A D<br />
F O R A<br />
F R E E G I F T<br />
*ICAR, TIA and SCRS sessions are paid sessions.<br />
MAKE THE MOST OF YOUR TIME AND MAKE LONG-LASTING<br />
PARTNERSHIPS IN A PLACE WHERE YOU CAN BE YOURSELF.<br />
VISIT THE QUAD, POWERED BY SEMA EDUCATION<br />
Open During SEMA <strong>Show</strong> Hours.<br />
Located across from the SEMA Members Lounge (N251)<br />
18 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
HOT ROD ALLEY<br />
Current as of August 23, <strong>2018</strong><br />
Air Zenith.............................. 23595<br />
All American Billet . . . . . . . . . . . . . . . . . . . . . . . .23579<br />
American Autowire ...................... 23697<br />
American Classics & Hotrods............... 22375<br />
American-Retro LLC ..................... 22679<br />
AM Hot Rod Glass ....................... 22783<br />
Aprisa Industrial Co. Ltd. .................. 23788<br />
ARMO/HRIA ............................ 23395<br />
Autotrickz ............................. 22486<br />
Axalta Coating Systems ................... 22391<br />
Bed Wood & Parts ....................... 23289<br />
Borgeson Universal Co. Inc. ................ 22791<br />
Bous Performance ....................... 70007<br />
Brookville Roadster Inc. ................... 22697<br />
Burr King Manufacturing Co. Inc. ............ 23683<br />
Carbuffnetwork.com ..................... 22484<br />
Castel Technologies ...................... 23293<br />
Chris Alston’s Chassisworks ............... 23193<br />
Classic Instruments ...................... 22583<br />
Classic Performance Products Inc............ 23083<br />
Coker Tire ............................. 22775<br />
CON2R Inc. ............................ 22678<br />
CVF Racing ............................ 23585<br />
Dakota Digital .......................... 22675<br />
Detroit Speed Inc. ....................... 23080<br />
Don Hardy Race Cars..................... 23782<br />
Dynacorn.............................. 22891<br />
Dynamic Control/Dynamat ................. 22593<br />
Eddie Motorsports . . . . . . . . . . . . . . . . . . . . . . . .23797<br />
Engaged Media Inc....................... 23097<br />
E-Stopp ............................... 23388<br />
Flaming River Industries Inc. ............... 22683<br />
FLO Airride Manufacturing ................. 23792<br />
Gear Vendors Overdrive ............. 22475, 22580<br />
Gennie Shifter .......................... 22778<br />
Goodguys Rod & Custom Association......... 22975<br />
Grex Airbrush........................... 22582<br />
GSI Machine & Fabrication................. 23589<br />
GT Performance Steering Wheels............ 23679<br />
Heidts Hot Rod & Muscle Car Parts .......... 23883<br />
Hemmings Motor News ................... 23675<br />
The Hoffman Group ...................... 23775<br />
Hoonigan Media Machine ................. 62109<br />
HotRod Innovations ...................... 51409<br />
Hotwire Auto ........................... 23688<br />
Hughes Performance ..................... 23778<br />
HushMat & Zycoat ....................... 23297<br />
ididit LLC .............................. 22989<br />
Intellitronix............................. 23479<br />
J.C. Taylor Insurance ..................... 22782<br />
JJ’S Rods & E-Z Firewall Boots . . . . . . . . . . . . . .23682<br />
LEED Brakes ........................... 30337<br />
Level Ride Air Suspension ................. 30308<br />
LizardSkin LLC.......................... 23093<br />
Lokar Inc. ............................. 23275<br />
March Performance ...................... 23375<br />
Marquez Design......................... 22981<br />
Mast Motorsports ....................... 23575<br />
Mattson’s Custom Radiator ................ 22485<br />
MB Marketing & Manufacturing............. 22784<br />
Mooneyes USA Inc. ...................... 22385<br />
National Street Rod Association ............. 22575<br />
NHRA................................. 10000<br />
NotcHead.............................. 22682<br />
P-Ayr Products ......................... 22379<br />
Petty’s Garage .......................... 23783<br />
Powermaster Performance................. 23187<br />
Restomod Air........................... 23597<br />
Revology Cars .......................... 50008<br />
Rich Honest Machinery & Tools Co. Ltd.. ...... 22482<br />
Rick’s Tanks............................ 23392<br />
Ridetech .............................. 22587<br />
Ringbrothers ........................... 23283<br />
Rocket Racing Wheels .................... 23381<br />
Ron Francis Wiring....................... 22795<br />
RPC-Racing Power Co..................... 23875<br />
SAE-Speed ............................ 23693<br />
Save the Salt ........................... 24099<br />
Shelby American Inc...................... 53203<br />
<strong>Show</strong> Cars Automotive Inc. ................ 23689<br />
Spectra Chrome......................... 23475<br />
Speedway Motors ....................... 23880<br />
SSBC Performance Brake Systems .......... 23280<br />
Steele Rubber Products ................... 23181<br />
Swag Custom Rides...................... 23781<br />
Syracuse Nationals ...................... 22383<br />
TechAFX .............................. 23691<br />
Tuff Stuff Performance Accessories Ltd.. ...... 22885<br />
Unisteer Performance .................... 22993<br />
United Pacific Industries .................. 23175<br />
U.S. Radiator Corp. ...................... 23075<br />
U.S. Wheel............................. 22478<br />
VDO Instrumentation ..................... 22693<br />
Veethree Instruments..................... 22483<br />
Viking Performance Inc.................... 23793<br />
Vintage Air Inc. ......................... 22579<br />
Wheel Vintiques ......................... 22875<br />
Celebrate the Hot-Rod Industry at<br />
the HRIA Reception<br />
Join the Hot Rod Industry Alliance<br />
(HRIA) as members get together<br />
for a lively evening of networking,<br />
appetizers and beverages to celebrate<br />
individuals and companies<br />
that have contributed to the progress<br />
of the hot-rod industry. The<br />
much-anticipated event is slated for<br />
5:15 p.m.–8:30 p.m., Wednesday,<br />
October 31, at the Westgate Paradise<br />
Event Center.<br />
Mix and mingle with industry<br />
friends in a relaxed environment.<br />
Grab a drink, a plate of snacks and<br />
settle in at a table to watch the show.<br />
After the colors are presented by the<br />
color guard and the national anthem<br />
is sung, John McLeod will emcee the<br />
event as industry leaders are awarded<br />
and recognized for their outstanding<br />
achievements.<br />
Companies may also purchase<br />
reserved tables for the best seats<br />
in the house. All proceeds from<br />
The HRIA Reception honors both individuals and companies who have made a significant<br />
impact on the hot-rod market. Last year, Jane and Ken Callison (center) of ididit were<br />
inducted into the HRIA Hall of Fame.<br />
table reservations benefit the SEMA<br />
Memorial Scholarship Fund. But<br />
act fast—tables sell out quickly. To<br />
“TUX” will be featured in the ARP Inc. booth #22613.<br />
reserve a table, email Jim Skelly,<br />
jimsk@sema.org. Register for the<br />
event at www.sema.org/hriaevents.<br />
Detroit Speed Inc. Earns Goodguys Street<br />
Machine of the Year Award for <strong>2018</strong> With<br />
“TUX” Camaro<br />
Detroit Speed Inc., an industry<br />
leader in aftermarket suspension and<br />
chassis components and respected<br />
musclecar builder, earned its second<br />
Goodguys Street Machine of the<br />
Year award with a custom-built ’69<br />
Chevrolet Camaro at the <strong>2018</strong> PPG<br />
Nationals, held in Columbus, Ohio,<br />
in July. This honor comes 18 years<br />
after the “Twister” ’69 Camaro took<br />
home the award. Twister is the car<br />
that ultimately led to the beginning<br />
of Detroit Speed Inc.<br />
Designed in partnership with<br />
long-time customer and friend Stuart<br />
Adams, this car took 13 years to<br />
complete. The car had simple beginnings<br />
as a green-on-green, base-<br />
Continued on page 20<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 19
NEW PRODUCTS PREVIEW<br />
DEI Introduces GOLD Heat Protection<br />
Designed for motorsports, DEI’s new GOLD line sleeving reduces heat<br />
quickly and efficiently to protect critical lines and hoses from excessive heat<br />
load. Cool Cover GOLD air tube cover reduces heat at the air intake, improving<br />
air density for added horsepower.<br />
All DEI GOLD heat protection products are developed from 20-oz. heattreated<br />
lock weave pattern base glass fiber rated to 1,100°F and metalized<br />
polyimide lamination designed to handle direct heat up to 800°F. Heat<br />
Sheath GOLD is available in multiple diameters from ¾ in. to 21/4 in. Heat<br />
Shroud GOLD has an adjustable diameter of 1/2 in.–11/4 in.x36 in. length, and<br />
has a hook-and-loop closure with open edges for easy installation.<br />
Cool Cover GOLD Air Tube Cover fits air intakes up to 4 in. in diameter<br />
and 28 in. in length and also features the convenience of a hook-and-loop<br />
closure design that allows the cover to be added or removed in seconds.<br />
Heat Screen GOLD Metalized Radiant Matting, designed to be only<br />
.031-in. thick, can be used on protect body panels, air boxes, firewalls, transmission<br />
tunnels and more to significantly reduce heat from transferring to<br />
the vehicle’s interior.<br />
Visit Design Engineering in Booth #20013.<br />
Heidts Teams Up With Woody’s Hot Rodz<br />
to Bring Tri-Five Chevrolets Into the 21st<br />
Century<br />
Heidts Hot Rod<br />
& Muscle Car Parts<br />
has partnered with<br />
Woody’s Hot Rodz<br />
to offer Tri-Five<br />
enthusiasts an OE<br />
reproduction chassis<br />
paired with a<br />
modern Heidts<br />
four-link rear suspension or PRO-G Independent Rear Suspension system<br />
with tubular control arms. The Woody’s Hot Rodz Tri-Five chassis offers<br />
an updated and sturdy foundation for any Tri-Five build and with multiple<br />
options of Heidts suspension setups, enthusiasts can find the right setup for<br />
any level of driving.<br />
The front end of the Woody’s Hot Rodz Tri-Five chassis features a stocktype<br />
crossmember paired with Heidts upper and lower tubular control arms,<br />
billet coilover shocks, PRO-G drop spindles, 1-in. sway bar and optional<br />
Wilwood brake kit. This setup is complete with Heidts triangular four-link<br />
rear suspension. With the four-link kit being one of Heidts’ most popular<br />
choices, users can improve the overall ride quality and handling with updated,<br />
modern suspension.<br />
The chassis is also available with identical front suspension components<br />
and a PRO-G IRS that is sure to rival the handling of modern sports cars. The<br />
PRO-G IRS is a complete hub-to-hub assembly that includes a Currie third<br />
member; Wilwood brake kit; standard or high-horsepower CV shafts; billet<br />
adjustable coilover shocks and springs; and all the necessary brackets.<br />
Visit Heidts Hot Rod & Muscle Car Parts in Booth #23883.<br />
E3 Debuts DiamondFIRE Racing Wire Sets<br />
E3 DiamondFIRE Racing Wire Sets are made for durability in the harshest race environment and offer excellent<br />
protection from heat, abrasions and chemical contaminants. Manufactured with a class F40 spiral conductor<br />
in 8mm, 8.5mm and 9mm configurations with ratings of 15, 30 or 40 ohms per ft. (depending on application), E3<br />
DiamondFIRE Racing Wire Sets offer the highest silicone content rating of any wire today, giving you maximum<br />
performance. Featuring a rock-solid braided Aramid base core and Carblex outer core which makes up part of<br />
the DiamondFIRE Tri-Core, the nickel copper alloy conductor provides exceptional spark energy transfer.<br />
Pre-terminated sets feature a high-temperature micro-woven fiberglass, silicone-cased sleeve rated with 4,000<br />
extra volts of protection and capable of withstanding in excess of 600º F. The heat-shield sleeves have the highest<br />
percentage of silicone of any on the market, delivering unparalleled heat and abrasion resistance capability. The<br />
spark-plug boot ends deliver exceptional dielectric strength. Fourteen part numbers cover a wide variety of Ford<br />
and Chevy race applications.<br />
Visit E3 Spark Plugs in Booth #71000.<br />
To see more New Products, visit www.SEMAphotos.com<br />
Detroit Speed Inc. Earns Goodguys Street Machine of the Year Award for <strong>2018</strong> With<br />
“TUX” Camaro, continued from page 19<br />
optioned, automatic V8 Camaro<br />
Coupe. It had nothing to brag about<br />
other than being an incredibly solid<br />
sophisticated, performance-packed,<br />
and one that would never go out<br />
of style.<br />
machine and straight survivor. TUX is a car builder’s paradise.<br />
For this car to be top-of-the-line<br />
it needed to be a ’69 Camaro in<br />
appearance with an aura of elegance<br />
and sophistication. It needed to be<br />
extremely detailed, while maintaining<br />
function and performance. Soon<br />
into the build, the car came to earn<br />
its name, “TUX”—detailed and<br />
With thousands of modifications<br />
and small details, spending just an<br />
hour discovering her elegance would<br />
only be scratching the surface. From<br />
the hand-fabricated, custom floor<br />
pan and transmission tunnel, handbuilt<br />
and narrowed Detroit Speed<br />
front subframe with hydroformed<br />
20 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong><br />
framerails and custom stampedsteel<br />
crossmembers, to the six-point<br />
roll cage that’s integrated into the<br />
dash and interior body lines, and the<br />
hand-built, custom dash panel and<br />
console, this ’69 Camaro is not like<br />
any other. Boasting the deepest PPG<br />
black paint, smoothed, polished,<br />
painted, cleared and buffed engine<br />
block, heads, supercharger and<br />
transmission, and polished chrome<br />
vehicle trim, TUX’s beauty is nothing<br />
short of perfected.<br />
In addition to the honor of being<br />
named the <strong>2018</strong> Goodguys Street<br />
Machine of the Year award winner,<br />
TUX received Great 8 recognition at<br />
the <strong>2018</strong> Detroit Autorama, where it<br />
was initially unveiled. TUX will also<br />
compete in the SEMA Battle of the<br />
Builders competition before being<br />
turned over to the owner.<br />
Visit Detroit Speed Inc. in<br />
Booth #23080.
HRIA Booth to Display Top Cars<br />
By Katie Carson<br />
Some of the nation’s most outstanding cars are unveiled every SEMA <strong>Show</strong> at the HRIA booth in Central Hall. This year, Dutchboy’s ’69<br />
Camaro is scheduled to be unveiled at 11:00 a.m. on Tuesday, October 30. <strong>Show</strong>n is Troy Gudgel with a ’69 Charger, which was revealed in<br />
2017 and built at BBT Fabrications of Mahomet, Illinois.<br />
The Hot Rod Industry Alliance<br />
(HRIA) will have a large presence<br />
at the SEMA <strong>Show</strong> with its iconic<br />
booth and industry awards reception.<br />
HRIA members are encouraged to<br />
take advantage of being at the same<br />
place at the same time and enjoy<br />
some quality networking and recognition<br />
opportunities as well as see some<br />
really cool hot rods.<br />
You can always catch HRIA members<br />
and select-committee members<br />
in the HRIA booth, located in Hot<br />
Rod Alley in Central Hall, booth<br />
#23395. HRIA and the Automotive<br />
Restoration Market Organization<br />
(ARMO) have historically shared one<br />
large booth space, allowing collaboration<br />
between the two councils.<br />
HRIA and ARMO have separate<br />
initiatives and programs, but their<br />
overall goals are typically in alignment,<br />
and members benefit from networking<br />
with one another. The booth<br />
is commonly referred to as Central<br />
Park, because it is always buzzing and<br />
has nice sitting areas to rest your feet<br />
and meet other council members.<br />
Three vehicles will be displayed<br />
in the HRIA booth, such as Dutchboy’s<br />
killer ’69 Camaro, which will<br />
be unveiled Tuesday, October 30, at<br />
11:00 a.m. Another six will be featured<br />
at the HRIA industry reception<br />
(with one as an alternate). The three<br />
HRIA display vehicles are from builders<br />
who were selected from the HRIA<br />
feature vehicle program, which highlights<br />
young up-and-coming builders<br />
in the industry. The program provides<br />
exposure for 10 hot-rod builders<br />
to thousands of potential partners<br />
and buyers. HRIA feature vehicles<br />
have historically taken home awards<br />
such as the Mother’s Shine Award,<br />
the Ford Best in <strong>Show</strong>, the Gran Turismo<br />
Award, the GM Design Award<br />
and more.<br />
HRIA Builder’s Panel<br />
On Thursday, November 1, from<br />
11:00 a.m.–12:00 p.m., come to room<br />
N258 in the North Hall of the Las<br />
Vegas Convention Center for an<br />
interactive panel discussion with<br />
well-established hot-rod builders and<br />
shop owners as they go through their<br />
best practices in customer relations,<br />
business operations and building tips,<br />
tricks and stories. Moderated by Rick<br />
Love of Vintage Air and includes panelists<br />
Troy Trepanier, Bobby Alloway<br />
and Kyle Tucker.<br />
IT’S A RADIAL!<br />
COME SEE US!<br />
BOOTH #22775<br />
IN HOT ROD ALLEY<br />
FIRST ALL-NEW<br />
MODEL A RADIAL<br />
• Vintage Bias Ply<br />
Profile with Radial<br />
Ride Quality<br />
• Now Available in<br />
475/500R19 and<br />
440/450R21<br />
• Available in Wide<br />
Whitewall and<br />
Blackwall<br />
• Perfect for Model A<br />
and other 1920’s<br />
and 1930’s cars<br />
• Made in the USA<br />
and DOT approved<br />
Coker Tire<br />
Does It Again!<br />
Dealers Welcome! Info: wholesale@coker.com<br />
877-786-5614 COKERTIRE.COM<br />
Find Out More<br />
At Our Press<br />
Conference<br />
October 31st<br />
@ 9:30am<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 21
Megui<br />
BATTLE OF THE BUILDERS PREVIEW<br />
Dave Salvaggio, ’70 Dodge<br />
Charger “Evolution”<br />
Meguiar’s, Booth #23643<br />
This build from SpeedKore is a ’70 Dodge Charger named “Evolution.”<br />
Quite notably, the entire body is constructed from 100%-prepreg, aerospacegrade<br />
carbon fiber, molded to maintain the original lines of the vehicle. This<br />
body sits on a 2x3-in. box frame, designed and fabricated in-house along with<br />
the 14-point rollcage. While much of the vehicle was custom designed and<br />
manufactured in-house by SpeedKore, they have also included parts from<br />
other suppliers, including a Dodge Demon engine and Demon Tremec 6060<br />
six-speed transmission with a Bad Boyz Garage triple-disc clutch and carbonfiber<br />
driveshaft from FCA. Inside the car, the Recaro seats have been reupholstered<br />
with Italian leather. That same leather has been used to trim the interior<br />
by Gabe’s Custom Interiors.<br />
Darin Smith, ’64 Chevy C10 Fleetside Short Bed<br />
POR-15, Booth #24197<br />
This ’64 custom Chevy truck has a distinctive patina finish. It was designed by previous Battle<br />
of the Builders competitor Darin Smith and the team at DWSClassics in Huntington Beach, California.<br />
Based on a stock frame with CPP suspension and disc brakes at all four corners, all of the<br />
chassis and many other components of this vehicle are finished with POR-15 finishes. This truck<br />
takes a retro-modern angle with a wood-finished bed and an interior finished with custom carpet<br />
from Rodeo Carpet. The interior upholstery is from Bill Dunn Upholstery.<br />
NEW PRODUCTS PREVIEW<br />
Wilwood Disc Brakes<br />
Releases C4 Brake<br />
Upgrade<br />
Disc brake manufacturers and<br />
designer Wilwood has announced a new<br />
upgraded rear brake kit for the C4 Corvette.<br />
The new Superlite 4R rear bigbrake<br />
kits are designed for ’88–’96 C4<br />
Corvette rear axles and offer two performance-level<br />
configurations for highcapacity<br />
braking on the street, slalom or<br />
track. The OE brakes are replaced with<br />
four piston SL4R calipers and 12.88-in.<br />
diameter rotors, and kits are also available<br />
with an MC4 mechanical parking<br />
brake caliper.<br />
Visit Wilwood Disc Brakes in<br />
Booth #25043.<br />
Vintage Air Introduces Low-Profile LS Front Runner System<br />
Vintage Air has announced the release of its new Low-<br />
Profile Front Runner system for LS engines with aftermarket<br />
or custom intake manifolds that utilize large-diameter<br />
throttle bodies.<br />
The modern Chevrolet small-block V8 engine, most commonly<br />
known as the LS series, has been a staple within the<br />
GM lineup for more than two decades. Thanks to the engine’s<br />
ease of modification and ability to be stuffed into just about<br />
any vehicle ever made, it has become one of the most popular<br />
engine platforms among performance enthusiasts. In response<br />
to the increasing demand for an LS accessory belt system with “extra clearance” to accommodate aftermarket<br />
intake manifolds and large-bore throttle bodies, Vintage Air has designed and introduced its new Low-Profile<br />
Front Runner system.<br />
These new low-profile kits are machined from the same high-strength 6061-T6 billet aluminum used on all<br />
Vintage Air Front Runner kits. The kit features a redesigned main truss-bracket that provides the additional<br />
space required to run an aftermarket intake manifold and larger throttle body. The system also includes a new<br />
Edelbrock water pump with replaceable impeller cartridge and threaded heater hose outlets.<br />
The system is available in four different finishes—bright, bright and chrome, black, and black and chrome. The<br />
bright finish (PN 174027) features a machine-finished bracket with polished compressor and alternator, chrome<br />
pulleys, and polished clutch and tensioner covers. The bright and chrome finish (PN 174028) adds a chrome<br />
compressor, alternator and clutch and tensioner covers. The black finish (PN 174029) features a black anodized<br />
bracket with natural-finish compressor and alternator, black hardcoat pulleys, and black anodized clutch and<br />
tensioner covers while the black and chrome option (PN 172030) adds a chrome compressor and alternator.<br />
Vintage Air Front Runner systems are proudly manufactured in the U.S.A., include parts necessary for installation,<br />
and are backed by its standard warranty.<br />
Visit Vintage Air Inc. in Booth #22579.<br />
22 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong><br />
To see more New Products, visit www.SEMAphotos.com
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 23
TICKETS $20 | SEMA SHOW ATTENDEES GET IN FREE WITH <strong>2018</strong> BADGE<br />
PRESENTED BY<br />
TOP VEHICLES OF THE SEMA SHOW | FORMULA DRIFT DEMONSTRATIONS | MUSIC<br />
LIVE FILMING SEMA BATTLE OF THE BUILDERS® TV SPECIAL | CELEBRITIES | FOOD TRUCKS<br />
FRIDAY, NOVEMBER 2 | 3PM–10PM<br />
LAS VEGAS CONVENTION CENTER | PLATINUM LOT<br />
THANK YOU TO OUR EVENT SPONSORS<br />
DOWNLOAD<br />
FIND MORE EVENTS LIKE THIS, NEAR YOU.<br />
24 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
NEW PRODUCTS SHOWCASE<br />
START THE SEMA SHOW<br />
WITH NEW PRODUCTS<br />
MORE THAN 3,000 NEW PRODUCTS.<br />
EASILY FIND YOUR NEXT TOP SELLER.<br />
The SEMA <strong>Show</strong> New<br />
Products <strong>Show</strong>case is the<br />
world’s largest collection<br />
of automotive innovation<br />
and is the number-one<br />
feature among buyers.<br />
Grab a free scanner and<br />
scan all the new and hot<br />
products from companies<br />
you are interested in<br />
seeing during the SEMA<br />
<strong>Show</strong>, print the list, and<br />
start your booth visits.<br />
<strong>Show</strong>case hours:<br />
Tuesday–Thursday<br />
8:00 A.M.–6:00 P.M.<br />
Friday<br />
8:00 A.M.–3:00 P.M.<br />
Located on the Skybridge.<br />
FOR MORE INFORMATION, visit<br />
SEMAshow.com/new-products<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 25
PRESENTED BY<br />
SEE WHO IS CROWNED THE WINNER LIVE AT SEMA IGNITED, ®<br />
FRIDAY, NOVEMBER 2, IN THE LVCC PLATINUM LOT.<br />
ATTENDEES WITH A SEMA SHOW BADGE GET IN FREE.<br />
LEARN MORE AT SEMAIGNITED.COM<br />
FRIDAY, NOVEMBER 2, <strong>2018</strong> • LAS VEGAS, NEVADA • 3:00 P.M.–10:00 P.M.<br />
26 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
COLLISION REPAIR<br />
& REFINISH<br />
Current as of August 23, <strong>2018</strong><br />
ABRN................................. 10905<br />
Accudraft Paint Booths ................... 11045<br />
AccuVision-3D, Fimer USA................. 16021<br />
Aeromotive Services Inc. . . . . . . . . . . . . . . . . . . .11529<br />
AFC Finishing Systems ................... 11517<br />
Airgas Inc. ............................. 10753<br />
A.J. Dralle Inc. .......................... 50010<br />
Alldata LLC ............................ 10631<br />
All Good (China) Ltd. ..................... 16812<br />
Alpha Professional Tools .................. 15022<br />
Amaxi Proucts by GL Enterprises ............ 51417<br />
American Honda Parts, Service & Technical. ... 15325<br />
American Innovative Manufacturing.......... 11453<br />
AMH Canada Ltd......................... 11481<br />
Anest Iwata ............................ 11027<br />
Anest Iwata Sparmax Co. Ltd. .............. 11377<br />
ANI USA............................... 50401<br />
Apollo Sprayers International Inc............. 10884<br />
Arconic Fastening Systems ................ 10747<br />
Aria Tools Inc. .......................... 11361<br />
asTech................................ 15621<br />
Astro Pneumatic Tool Co................... 11129<br />
Autobody News . . . . . . . . . . . . . . . . . . . . . . . . . .10870<br />
Autocap North America ................... 11573<br />
Auto Glass Safety Council (AGSC) ........... 51415<br />
Auto Magic ............................ 10627<br />
Automotive Art Refinish ................... 10639<br />
Autozone Inc............................ 10755<br />
Axis Performance Coatings ................ 11260<br />
B&B Blending .......................... 11467<br />
BETAG Innovation ....................... 15317<br />
Beugler Stripers......................... 11185<br />
BHG Import Export Inc..................... 11321<br />
Blair Equipment Co....................... 11161<br />
Blowtherm USA ......................... 16107<br />
BodyShop Business ...................... 10844<br />
Bolt Buster Heat Induction Tool ............. 11476<br />
Bonding Solutions ....................... 11267<br />
CAPA Tools....................... 10765, 10773<br />
Car Bench ............................. 11221<br />
Carcoon America ........................ 62260<br />
Car-O-Liner . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10839<br />
Car-Part.com ........................... 11186<br />
Car System/Mass King.................... 16407<br />
Carworx Distribution Inc. .................. 11417<br />
C.A.Technologies/Wagner Group ............ 11086<br />
CCC Information Services ................. 15427<br />
CCG Products .......................... 11510<br />
Cebotech Inc............................ 11153<br />
Celette Inc. ............................ 11261<br />
Challenger Lifts Inc....................... 10839<br />
CJ Inc. Signature/Staraliner Collision Repair ... 11547<br />
Collision Edge .......................... 15527<br />
Collision Services ....................... 16507<br />
Cosmichrome/Gold Touch. Inc............... 10709<br />
Crest Industries Inc....................... 11160<br />
Crystal Tack Cloth-Bond Corp. .............. 10771<br />
Cumberland Products Inc. ................. 11327<br />
Custom Paints Inc........................ 10778<br />
Deerfos America Inc. ..................... 51037<br />
Delta Kits Inc. .......................... 11460<br />
Dent Fix Equipment ...................... 11069<br />
Dichem Auto Refinishing .................. 31319<br />
Disco Automotive Hardware................ 11249<br />
Divine Brothers Co. ...................... 52137<br />
DJS Fabrications ........................ 10777<br />
Dominion Sure Seal Ltd. .................. 11581<br />
Dongguan Golden Sun Abrasives Co. Ltd.. ..... 16710<br />
Donglai Coating Technology................ 51143<br />
Duncan Systems Inc. by Lippert Components .. 11253<br />
Dura-Block ............................ 52132<br />
Eagle Abrasives Inc....................... 11353<br />
EdgeChem Jamaica Ltd. .................. 52236<br />
emm Specialties N.A...................... 10933<br />
Elcometer Inc. .......................... 11560<br />
Equalizer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10373<br />
Equip Automotive Systems................. 16707<br />
Equipment Gateway...................... 11051<br />
Euro Spray Guns/M.G. Distributor Inc. ........ 10661<br />
Eurovac ............................... 11464<br />
Evercoat .............................. 10627<br />
E-Z MIX ............................... 10816<br />
Fandeli Coated Abrasives.................. 10686<br />
FBS Distribution Co. Inc. .................. 10848<br />
Fillon Technologies North America ........... 11521<br />
FindPigtails.com ........................ 16026<br />
FINIXA ................................ 10767<br />
Fisheye Filter ........................... 11545<br />
Ford Customer Service Division ............. 16207<br />
Fuji Spray ............................. 52008<br />
Gammatrade-The Rim Straightener Expert. .... 34344<br />
Garmat USA............................ 10825<br />
Continued on page 92<br />
Welcome to the SEMA <strong>Show</strong>!<br />
By Kye Yeung, SCRS Chairman<br />
If you have never<br />
been to the SEMA<br />
<strong>Show</strong>, I can’t imagine<br />
a better year to make<br />
it your first. And even<br />
if you have seen them<br />
all year after year, I feel<br />
confident that the best<br />
is yet to come!<br />
Finding a<br />
Home<br />
In my time serving<br />
on the board of the<br />
Society of Collision Repair Specialists<br />
(SCRS), I’ve had the pleasure of<br />
watching the collision-repair industry<br />
blossom at the SEMA <strong>Show</strong>. I’ve<br />
had a front-row seat as our crucial<br />
segment in the automotive aftermarket<br />
found its home in the North<br />
Hall of the tradeshow floors, and as<br />
the programs, support and deliverables<br />
for attendees found root and<br />
flourished.<br />
There is nowhere the collisionrepair<br />
industry can find greater<br />
advantages or opportunities than<br />
through the Repairer Driven Education<br />
(RDE) series and the SEMA<br />
Repairer Driven Education Schedule<br />
Monday, October 29<br />
3:00 p.m.–5:00 p.m.<br />
• RD1–2025 The Millennial Takeover–<br />
How to Find, Train and Pay Qualified People<br />
Mike Lanza, manager of global business<br />
consulting services, Sherwin-Williams Automotive<br />
Product Finishes; Room N233<br />
• RD2–Corrosion Protection: Is Your Shop Ready<br />
for the Post-Repair Inspection Era?<br />
Shawn Collins, senior technical service engineer,<br />
3M Automotive Aftermarket Division; Room N237<br />
• RD3–Gauges of Your Business:<br />
Maximize Profits in Your Collision Shop<br />
Jim Anderson, senior consultant, DRIVE; Room N241<br />
Tuesday, October 30<br />
9:30 a.m.–11:30 a.m.<br />
• RD4–Auto Body Growth Hacks<br />
Ryan Taylor, CEO, Bodyshop Booster; Matthew<br />
McDonnell, president, Big Sky Collision; Room N233<br />
• RD5–Preparing for Negotiations<br />
Eric Newell, chief operating officer, Tom & Ed’s<br />
Autobody; Andy Tylka, Tom & Ed’s Autobody;<br />
Room N237<br />
Kye Yeung, SCRS chairman.<br />
<strong>Show</strong>. I love that<br />
the collaboration<br />
between two great<br />
industry associations<br />
can be credited with<br />
such a positive contribution<br />
to industry<br />
resources, and I’m<br />
incredibly proud to<br />
be part of the team<br />
at SCRS that has<br />
worked side by side<br />
with those at SEMA<br />
to find ways to challenge<br />
ourselves each year to refresh<br />
curriculums, seek out talented subject-matter<br />
experts and reinvent the<br />
program in ways that speak specifically<br />
to industry needs.<br />
Networking<br />
I’ve shared in the past that the<br />
greatest value I receive from the<br />
<strong>Show</strong> is taking the time to break<br />
away from the day-to-day and surrounding<br />
myself with peers who are<br />
equally hungry for information and<br />
inspiration. There is nothing comparable<br />
to letting the spark and enthusiasm<br />
of the <strong>Show</strong> take over. It has<br />
• RD6–Understanding Shop Liability in This<br />
New Era of Diagnostics, Calibrations<br />
and Programming<br />
Michael Quinn, senior vice president of business<br />
development, AirPro Diagnostics; Chuck<br />
Olsen, executive director of operations, AirPro<br />
Diagnostics; Aaron Clark, vice president of<br />
technical compliance, Assured Performance; Scott<br />
Kaboos, assistant manager, collision marketing,<br />
American Honda Motor Co. Inc.; Nick Notte,<br />
senior vice president, I-CAR; Jack Rozint, senior<br />
vice president of sales, Auto Physical Damage<br />
Solutions, Mitchell; Todd Tracy, The Tracy Law<br />
Firm; Room N241<br />
12:30 p.m.–2:30 p.m.<br />
• RD7–Visually Managed Collision Repair<br />
Lee V. Rush, manager of business consulting<br />
services, Sherwin-Williams Automotive Finishes;<br />
Room N233<br />
• RD8–Building Your Business to Meet the<br />
Direction of the OEM<br />
David Gruskos, president, Reliable Automotive<br />
Equipment; Room N237<br />
truly never failed to rejuvenate my<br />
excitement. I’ve never walked away<br />
without a new colleague. I’ve never<br />
walked away without a new idea that<br />
has contributed to my success. And<br />
I’ve certainly never headed home<br />
without a renewed appreciation for<br />
this industry.<br />
A Challenging Industry<br />
I’m reminded most days at work<br />
why this industry is hard. I love the<br />
challenge, because the work we do is<br />
meaningful. It’s meaningful to people<br />
who are in a time of need, and we<br />
offer a great service to our communities.<br />
As much as I love what we do,<br />
sometimes getting to the best end<br />
result can be trying and tiring. The<br />
need to reset and recharge is crucial,<br />
and I’m reminded at SEMA why the<br />
challenge of this industry is fun. I’m<br />
reminded why the technology and<br />
evolving repair solutions represent<br />
a better, safer tomorrow, and how<br />
expansive that opportunity is for<br />
businesses like ours with an eye on<br />
the horizon ahead. I don’t think there<br />
has ever been a more pivotal time in<br />
Continued on page 42<br />
• RD9–Facing Increased Complexity and Liability—<br />
How to Protect Your Collision Repair Business!<br />
David B. Willett, CPCU ALCM CYB, GM Auto<br />
Aftermarket, Intrepid Direct Insurance; Ron<br />
Reichan, president, Precision Body and Paint;<br />
Shaughn Kennedy, ASE Master and TIA Certified,<br />
CSA, Intrepid Direct Insurance; Bill Eveland,<br />
president, Eveland Brothers Inc.; Room N241<br />
3:00 p.m.–5:00 p.m.<br />
• RD10–The Imperative of Accessing and<br />
Retaining OEM Repair Information on Every<br />
Structurally Repaired Vehicle<br />
Pete Tagliapietra, business development leader,<br />
NuGen IT Inc.; Will Peck, software development<br />
leader, NuGen IT Inc.; Room N233<br />
• RD11–4 Steps to Set Proper and Profitable<br />
Labor Rates for Your Individual Shop<br />
Sam Valenzuela, president, National AutoBody<br />
Research; Richard Valenzuela, CEO, National<br />
AutoBody Research; Room N237<br />
Continued on page 36<br />
To register for the SCRS Repairer Driven Education seminars, visit www.SEMA<strong>Show</strong>.com/scrs<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 27
Don’t Miss the IDEAS Collide <strong>Show</strong>case!<br />
For those still coordinating travel<br />
arrangements for the <strong>2018</strong> SEMA<br />
<strong>Show</strong>, you’re going to want to make<br />
sure you budget plenty of time for<br />
Friday events.<br />
In addition to great Friday mainstays<br />
such as SEMA Ignited, the Society<br />
of Collision Repair Specialists<br />
(SCRS) has announced the launch of<br />
the IDEAS Collide <strong>Show</strong>case, which<br />
is quickly becoming one of the most<br />
anticipated events in the collision<br />
industry.<br />
The IDEAS Collide <strong>Show</strong>case will<br />
highlight visionary disruption and<br />
solution in the collision repair industry,<br />
and serves as the newest extension<br />
of the association’s ever-evolving<br />
Repairer Driven Education series.<br />
The two-hour-long session will run<br />
from 10:00 a.m.–12:00 p.m. on Friday,<br />
November 2, and will feature<br />
10 fast-paced presentations designed<br />
to stimulate thought, innovation and<br />
resolution of business challenges with<br />
brash, outspoken and thought-provoking<br />
concepts from thought leaders<br />
both in and out of the industry.<br />
Meet and hear from captivating<br />
individuals, concept-driven startups<br />
and tenured companies with an eye<br />
11SE_18BSGoffs1Pre 7/31/18 10:06 AM Page 1<br />
The two-hour-long IDEAS Collide <strong>Show</strong>case will run from 10:00 a.m.–12:00 p.m. on Friday, November 2.<br />
on the future—all of whom will take<br />
center stage and present innovative<br />
ideas, business models and concepts<br />
that have the potential to revolutionize<br />
the future of the collision repair<br />
industry.<br />
“The concept behind the event<br />
was developed with an emphasis on<br />
breaking away from how we believe<br />
the industry needs to operate, and<br />
exploring concepts and business solutions<br />
that have the potential to create<br />
real paradigm shifts in the businesses<br />
we serve,” said Brett Bailey, vice chairman<br />
of SCRS.<br />
The presentation subject matter will<br />
focus on either industry disruption or<br />
industry solution:<br />
• Industry disruption will rattle the<br />
status quo with ambitious ideas that<br />
have a transformative effect on the<br />
industry. From conceptual alternatives<br />
to existing business models,<br />
technological advancements that will<br />
shake up the automotive aftermarket<br />
landscape, to changing the consumer<br />
expectation of what is possible, this<br />
segment is certain to leave heads<br />
spinning with possibility.<br />
• Industry solutions would offer conceptual<br />
keys to resolving existing<br />
market challenges, business consid-<br />
erations, resources and<br />
solutions that stem from,<br />
or can be implemented<br />
by, great minds within the<br />
industry.<br />
“We’ve really put an<br />
emphasis in our Repairer<br />
Driven Education sessions<br />
on being practical,<br />
tangible solutions to<br />
bettering your business,”<br />
said Aaron Schulenburg,<br />
SCRS executive director.<br />
“The IDEAS Collide<br />
<strong>Show</strong>case is really poised<br />
to counter that by also celebrating<br />
thinking that breaks past the practical<br />
and explores what could be. We<br />
sought dreamers, idealists, big thinkers<br />
and people with a passion for promoting<br />
change for the better within<br />
the industry. Not every idea may resonate,<br />
but they should all make you<br />
think and inspire the audience to<br />
consider what could be in the future<br />
state of our industry.”<br />
Those interested in securing<br />
seats in the inaugural event can<br />
do so in advance of the <strong>Show</strong> at<br />
www.scrs.com/rde, or at on-site<br />
registration desks.<br />
28 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 29
Not Your Average Road Test<br />
By Mitch Becker<br />
Some vehicles today may require a<br />
dynamic road test after a post-scan to<br />
calibrate cameras and sensors, which<br />
is a far cry from the road tests old.<br />
When I visit shops to do training<br />
or help answer questions, I like to<br />
ask how they’re doing certain procedures.<br />
The reason I do this is so<br />
I can learn about any new ideas or<br />
solutions to ever-changing procedures<br />
in our industry. The surprising<br />
fact is how many shops don’t<br />
know what procedures I’m talking<br />
about. This really resonates with<br />
me as a trainer. I strongly desire<br />
for every person to know everything<br />
needed to be done for every<br />
procedure, but the problem is there<br />
is so much to know. I can tell collision<br />
repairers to look up procedures<br />
on websites or use I-CAR or<br />
ALLDATA, but there are so many<br />
changes to keep up with.<br />
That is the reality we’re all facing.<br />
Technology is taking us all in directions<br />
we never dreamed of, much<br />
less prepared for. The technology<br />
improvements in computers and<br />
sensors has brought us to a major<br />
11SE_18BSshootsuit1pre 8/2/18 10:36 AM Page 1<br />
What does the camera need to see on a test drive for calibration requirements to be met?<br />
crossroads as an industry. Scan tools<br />
and recalibration tools are a major<br />
change to all of us. I know we’ve had<br />
scan tools for years, but now the<br />
depth to which we need to access<br />
the vehicle’s electronics is unprecedented<br />
for the collision industry.<br />
The mechanical repair side of the<br />
industry has much more experience<br />
with this kind of repair. The issue is<br />
that the requirements for electronics<br />
today go much further than many<br />
of us are accustomed to or comfortable<br />
with.<br />
Scanning<br />
We’ve been talking about pre-repair<br />
Continued on page 32<br />
30 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 31
Not Your Average Road Test, continued from page 30<br />
scans and post-repair scans on<br />
today’s vehicles. With advanced electronics,<br />
these scans become necessary<br />
procedures to evaluate what is<br />
damaged or has set diagnostic trouble<br />
codes (DTCs), commonly called<br />
codes or faults. These DTCs can be<br />
set at any time in a vehicle’s life and<br />
are the result of hiccups in the operation<br />
of either computers or their<br />
connections or even the computer<br />
codes originally used from the factory.<br />
Many of these codes may be set<br />
from minor communication glitches<br />
to a failure of a component. Unless<br />
the fault or code involves a major<br />
failure to critical components, the<br />
dashlight will not activate. This leads<br />
to the statement, “Just because there<br />
is no light does not mean it’s right.”<br />
These codes may just sit in the computer’s<br />
memory waiting for someone<br />
to notice them.<br />
When these codes are created is<br />
a critical factor to consider when<br />
repairing a vehicle. Codes not crashrelated<br />
need to be singled out. Those<br />
that are crash-related need to be<br />
repaired correctly. So many systems<br />
are tied together and may share<br />
components, so if one component<br />
is damaged, multiple systems may<br />
have codes.<br />
11SE_18BSMartin1Pre 8/6/18 8:29 AM Page 1<br />
The white square is a blind-spot detection sensor on a ’17 Hyundai.<br />
A New Twist<br />
With all of these components, testing<br />
for problems takes on a new<br />
twist. In the old days, a road test was<br />
always done to see how the vehicle<br />
handled. We listened for squeaks,<br />
rattles and pops. We also checked to<br />
Continued on page 34<br />
32 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 33
Not Your Average Road Test, continued from page 32<br />
make sure the vehicle stayed straight<br />
on the road. Electronics in today’s<br />
vehicles now require a great deal<br />
more “testing” to verify operation<br />
parameters. Radars and cameras<br />
have changed the scope of what we<br />
must test. In many cases, sensors and<br />
cameras must be aligned correctly to<br />
the vehicle.<br />
Static testing is done in shop with<br />
targets being placed at specific points<br />
for radar systems in blind spot detection<br />
systems or, in the case of forward<br />
crash warning, target boards<br />
are placed in front of the vehicle to<br />
align cameras with the vehicle. When<br />
a vehicle is stationary, the environment<br />
around the computers and sensors<br />
that could possibly affect them is<br />
not changing.<br />
Once aligned, sensors and cameras<br />
must see correctly and be tested.<br />
Dynamic testing is designed to do<br />
that. When in motion, the environment<br />
and parameters change.<br />
Sensors must be able to work in both<br />
static and dynamic scenarios. The<br />
other factor is that vibration and<br />
shocks can change the parameters,<br />
too. Not testing the system under,<br />
for lack of a better term, “stress,” can<br />
lead to problems later. This is why<br />
codes can be set at any time, and<br />
11SE_18BSSCOCHE1Pre 8/15/18 8:43 AM Page 1<br />
When you have systems such as adaptive cruise control, emergency automatic braking, lane departure and crash avoidance systems, you<br />
have to look up procedures to see what will be required.<br />
knowing when and why the code set<br />
is important information.<br />
Wikipedia defines dynamic testing<br />
(or dynamic analysis) as a term used<br />
in software engineering to describe<br />
the testing of the dynamic behavior<br />
of code. That is, dynamic analysis<br />
refers to the examination of the<br />
physical response from the system<br />
to variables that are not constant and<br />
change with time.<br />
Post-Repair Scan<br />
So now we have to take a look at<br />
a post-repair scan of vehicles. Do<br />
we scan before a road test or after?<br />
Maybe both? We know codes will<br />
be set from the repair process. Many<br />
times, just disconnecting the battery<br />
will set a DTC. During a post-repair<br />
scan, we can remove all DTCs after<br />
we record them and match to the<br />
pre-repair scan.<br />
Continued on page 36<br />
34 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 35
Not Your Average Road Test, continued from page 34<br />
Once DTCs are cleared, we’re set,<br />
right? Maybe not. We need to test<br />
that the repairs are correct or that<br />
no other codes will be set while<br />
driving. During a test drive, we may<br />
need to drive the vehicle much more<br />
than around the block. Some systems<br />
will not achieve testing parameters<br />
until certain speeds or even certain<br />
distance requirements are met. In<br />
the case of recalibrations of cameras,<br />
speed and a specific number<br />
of required indicators must be met.<br />
Signs, lines in the road, etc., all may<br />
be a part of the dynamic test. Since<br />
there are variables such as light and<br />
weather conditions that can affect the<br />
sensors detecting required objects,<br />
the dynamic test while driving is<br />
required to ensure that the sensors<br />
do work under all conditions.<br />
No More Average<br />
Road Tests<br />
So we now know the road test is<br />
not just a drive around the block and<br />
that there is much more involved.<br />
This brings up a whole new group of<br />
factors for shops.<br />
I want to be sure to clarify that<br />
some vehicles will require a simple<br />
road test and post-repair scan. Some<br />
may require more. When you have<br />
systems such as adaptive cruise control,<br />
emergency automatic braking,<br />
lane departure and crash avoidance<br />
systems, you have to look up procedures<br />
to see what will be required. In<br />
the process of dynamic testing, here<br />
are some interesting thoughts.<br />
Time<br />
The time required for a technician<br />
to hook up and set up for a dynamic<br />
test may not take very long; it’s a<br />
simple hook-up to the OBD port.<br />
The drive itself, however, may take<br />
time. In some cases, test drives up to<br />
70 miles have been noted before the<br />
computer successfully tested. I also<br />
want to note that in some states with<br />
distracted driving laws, it may take<br />
two technicians to do the test.<br />
Distance<br />
Think about what goes through a<br />
customer’s mind when they get their<br />
vehicle back and there are 40 additional<br />
miles on the odometer. What<br />
would you think?<br />
Fuel<br />
Some tests require that the vehicle<br />
have a full tank of gas for the test so<br />
that the vehicle is at the correct pitch<br />
or angle during tests.<br />
Continued from page 27<br />
Repairer Driven Education Schedule<br />
• RD12–Current and Future OEM Styling Trends<br />
and the Impact on Refinish<br />
Jennifer Boros, director of marketing, PPG USCA<br />
Collision Segment; Frank Jemiola, global technical<br />
manager, Pigments, PPG; John Thomas, color<br />
technical manager, PPG Automotive OEM; Darin<br />
Poston, application specialist, PPG USCA Collision<br />
Segment; Room N241<br />
Wednesday, October 31<br />
9:30 a.m.–11:30 a.m.<br />
• RD13–The Importance of ADAS System Resets<br />
When Performing Wheel Alignments during the<br />
Collision Repair Process<br />
John Shewbridge, technical training instructor,<br />
Hunter Engineering Co.; Room N233<br />
• RD14–Why You Should Embrace Post-Repair<br />
Inspections<br />
David Smith, Auto Damage Experts; Room N237<br />
• RD15–Leading the OEM Transition<br />
Jeff Wildman, OEM and industry relations<br />
manager, BASF; Steve Feltovich; Room N241<br />
12:30 p.m.–2:30 p.m.<br />
• RD16–OEM Repair Procedure Best Practices<br />
Mike Anderson, CEO, Collision Advice; Room N233<br />
• RD17–You Schedule How?<br />
Charlie Whitaker, services consultant, AkzoNobel;<br />
Room N237<br />
• RD18–Damage Assessment Documentation:<br />
Key Steps for Maximum Reimbursement<br />
John Shoemaker, business development manager,<br />
BASF Automotive Refinish Coatings; Room N241<br />
3:00 p.m.–5:00 p.m.<br />
• RD19–More Than Just a Hand Shake: The<br />
Professional Administrative (Legal) Documents<br />
You Really Need to Operate a Successful Shop<br />
Erica L. Eversman, J.D., attorney, Auto Education<br />
Policy Institute; Wade Ebert, former owner,<br />
American Auto Body; Room N233<br />
• RD20–Developing an Effective Digital<br />
Marketing Strategy in Collision Repair<br />
Lee Emmons, chief marketing officer, AP Digital;<br />
Brent Betts, senior digital marketing consultant, AP<br />
Digital; Room N237<br />
• RD21–Know Your Score<br />
Jennifer Hubbard, industry relations strategic<br />
solutions advisor, CCC Information Services<br />
Inc.; Ray Chew, national account manager, CCC<br />
Information Services Inc.; Room N241<br />
Thursday, November 1<br />
9:30 a.m.–10:30 a.m.<br />
• OEM1: The Rules—and Challenges—of Structural<br />
Repair on Modern Vehicle Architecture; Room N241<br />
11:00 a.m.–12:30 p.m.<br />
• OEM2: The Evolution of OEM Network and<br />
Expectations; Room N241<br />
3:00 p.m.–5:00 p.m.<br />
• OEM3: The Future of Telematics, Technology<br />
and Transportation and the Collision Industry;<br />
Room N241<br />
9:00 p.m.–12:30 a.m.<br />
• SCRS RDE Sky Villa After Party; Westgate Las<br />
Vegas Resort & Casino, Sky Villa Suite<br />
OEM Collision Repair Technology Summit<br />
The OEM Collision Repair Technology Summit is designed to put SEMA <strong>Show</strong> attendees in a room with automotive<br />
structural design and technology innovators. The Summit’s three session times will feature discussions between<br />
companies and individuals with rich histories of producing sophisticated advancements in the automotive and<br />
collision repair fields. The event content will highlight architectural and technological developments in modern<br />
vehicles, with a focus on emerging trends that influence vehicle repairability and collision industry preparation.<br />
Every participant in this industry can benefit from better insight into how vehicles and materials are evolving,<br />
what that means in the repair process and what will be expected of those who are performing these repairs. The<br />
future of our collision-repair industry is highly skilled professionals working on highly sophisticated automobiles<br />
that require the industry to embrace the necessary investments in training and equipment. But it also relies on<br />
informed business owners who understand how to define for themselves what a sustainable and successful<br />
business model to support that investment looks like. Space will be limited, so early registration is encouraged.<br />
Sessions can be selected individually or as part of the Full Series Pass.<br />
36 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 37
Scamming for Dollars: Domain Name<br />
Registration Ploys<br />
By Mark Claypool<br />
Such a deal! Today I received a<br />
very official-looking notice, by mail,<br />
that my website domain was coming<br />
up for renewal. The company<br />
that sent this to me was Internet<br />
Domain Name Services, or iDNS.<br />
The registration for my domain,<br />
www.optimaautomotive.com, was<br />
about to expire at the end of June and,<br />
according to them, I needed to take<br />
action. This notice had big bold lettering<br />
at the top that read, “Domain<br />
Name Expiration Notice.” In the middle<br />
of this notice were the pricing<br />
plans. At the bottom, it had a tearoff<br />
section to submit the renewal. It<br />
was “recommended” that I renew for<br />
at least two years, but if I renewed<br />
for five years, which was what they<br />
described as the “best value,” I could<br />
“save” $45! Wow, where do I sign up?<br />
The problem is their one-year<br />
renewal cost, $45, is four-and-a-half<br />
times more expensive than where my<br />
domain name is currently registered.<br />
Their five-year plan, or “best value,”<br />
costs $180, yet my current service<br />
11SE_18BSMotorGuard1pre 7/26/18 3:15 PM Page 1<br />
38 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong><br />
charges me only $60<br />
for the exact same<br />
thing. If I had fallen<br />
for this ploy, this<br />
“best value” would<br />
have cost me an extra<br />
$120.<br />
Send in Your<br />
Registration<br />
I also received an<br />
email for another<br />
domain I own the<br />
rights to.<br />
“This letter is to<br />
inform you that it’s<br />
time to send in your<br />
registration,” the<br />
email said. “Failure<br />
to complete your<br />
domain name search engine registration<br />
by the expiration date may<br />
result in cancellation of this offer,<br />
making it difficult for your customers<br />
to locate you on the web.” Oh<br />
no! Notice how they slipped in the<br />
term “search engine registration”?<br />
If you get a notice about your domain name expiring, don’t fall for it—it’s most<br />
likely a scam.<br />
What a ruse! This was not a domain<br />
renewal notice, this was simply to<br />
“register” with search engines, which<br />
is basically done for free if you know<br />
what you’re doing. It’s deceptive and<br />
worthless and comes from an offshore<br />
source.<br />
No Action Required<br />
No doubt you’ve received similar<br />
notices about domain name expiration<br />
and “registration.” You’ve<br />
received them by mail or gotten<br />
emails and/or phone calls. Many of<br />
our clients who have received these<br />
notices have contacted us over the<br />
years, asking if they needed to do<br />
anything. Almost always, they require<br />
no action unless they’re registered by<br />
the actual service that has contacted<br />
them. It pays to educate yourself.<br />
Legally, these companies are operating<br />
within the law. But that doesn’t<br />
necessarily make what they do right.<br />
They’re hoping that people are ignorant<br />
of the facts, not paying attention<br />
or scared by such an official looking<br />
“notice.” Who wants their website<br />
domain to go down? That would<br />
mean emails would go down, too.<br />
Can’t have that happen! “Better take<br />
care of this now while I’m thinking of<br />
it,” some people say.<br />
To be fair, the mailed notice says,<br />
“As a courtesy to domain name holders,<br />
we are sending you this notification<br />
of the domain name registration<br />
that is due to expire in the next few<br />
months. When you switch today to<br />
Internet Domain Name Services, you<br />
can take advantage of our best savings.<br />
Your registration expires June<br />
30, <strong>2018</strong>. Act today!”<br />
Later in the notice it<br />
says, “You are under no<br />
obligation to pay the<br />
amounts stated below,<br />
unless you accept this<br />
offer. This is not a bill, it<br />
is rather an easy means<br />
of payment should you<br />
decide to switch your<br />
domain name registration<br />
to Internet Domain Name<br />
Services.” But this is the<br />
fine print, and the rest of<br />
the solicitation is skillfully<br />
crafted to draw your<br />
attention and make you<br />
think this is an actual bill.<br />
Even the company name<br />
seems official. It’s bordering<br />
on being deceptive, yet<br />
their lawyers have word-smithed it in<br />
such a way to keep them out of legal<br />
jeopardy.<br />
What to Do<br />
How do you know what to do when<br />
these notices come in? Know the<br />
facts. Where is your domain actually<br />
registered? If you don’t know,<br />
you need to find out. To find out<br />
where it’s registered, and to whom<br />
(hopefully you), visit https://whois.<br />
icann.org/en. Most of the time, your<br />
domain will be registered at places<br />
like GoDaddy, Network Solutions,<br />
ENOM, HostGator or some other<br />
large domain registration service.<br />
The owner of the shop needs to<br />
own the rights to your domain name,<br />
not your developer or anyone else,<br />
such as an employee. It needs to<br />
be the owner. In addition, if you<br />
pay your registration services a little<br />
extra, you can have your registration<br />
information hidden from public<br />
view. This will cut down on getting<br />
these annoying and confusing solicitations<br />
and protect you from falling<br />
prey to their tactics.<br />
BodyShop Business Contributing<br />
Editor Mark Claypool has more than<br />
30 years of experience in the fields<br />
of workforce development, apprenticeships,<br />
marketing and web presence<br />
management with SkillsUSA,<br />
the I-CAR Education Foundation,<br />
Mentors at Work, VeriFacts<br />
Automotive and the NABC. He is<br />
the CEO of Optima Automotive<br />
(www.optimaautomotive.com), which<br />
provides website design, SEO services<br />
and social-media management services.
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 39
MIG Brazing: It’s Here<br />
By Mitch Becker<br />
Are you capable of repairing a<br />
vehicle that requires MIG brazing?<br />
Whether you like it or not, that’s<br />
something you need to ask yourself.<br />
As you walk through just about any<br />
shop in America, you’ll find possibly<br />
one if not more vehicles using silicon<br />
bronze welding or what we call MIG<br />
brazing. It may not be needed for<br />
the repairs the vehicle is there for,<br />
but what if it was? Are you capable<br />
of fixing the vehicle? This question,<br />
whether you like it or not, is something<br />
you need to ask yourself.<br />
Research the equipment and training<br />
and you’ll see how this process<br />
is not only necessary but valuable to<br />
any shop. It’s critical that the shop<br />
perform the repairs correctly. MIG<br />
brazing has so many benefits that I<br />
see no slowdown in use by vehicle<br />
manufacturers and shops.<br />
MIG Brazing Defined<br />
Many vehicle manufacturers were<br />
searching for a procedure or option<br />
to use for joining mild steel, highstrength<br />
steel and ultra-high-strength<br />
steel. Squeeze-type resistance spot<br />
welding (STRSW) is great but not<br />
for all applications. Another option is<br />
MIG brazing.<br />
The benefits of MIG brazing are too<br />
great to ignore. The weight savings is<br />
beneficial, but the key factor is the<br />
ability to join steels without damaging<br />
the strength properties of the steel<br />
from heat.<br />
The repair industry has been<br />
adjusting to vehicle manufacturers’<br />
requirements of lower heat in repair<br />
processes. STRSW and MIG brazing<br />
address these concerns. The problem<br />
with STRSW is that it can’t reach all<br />
areas. Heat is also a factor in corrosion<br />
issues with steel. Burning off or<br />
vaporizing the zinc coating or the<br />
galvanic coating defeats the protection<br />
offered against corrosion. The<br />
lower temperatures of MIG brazing<br />
reduce the damage to these coatings<br />
and leave the corrosion protection<br />
properties intact. And there are even<br />
more benefits to MIG brazing:<br />
1. Easy to train and learn.<br />
2. There is less chance of a burnthrough<br />
due to lower temperatures<br />
used in MIG brazing.<br />
3. Less warpage of panels.<br />
4. Easy sanding or finishing of MIG<br />
braze joints or other welds.<br />
These benefits are achieved by the<br />
fact that MIG brazing is an adhesion<br />
process vs. fusion process. Fusion<br />
involves the melting the steel to com-<br />
40 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong><br />
When performing MIG brazing, it’s important to watch your heat. It is not about melting base metals, but proper surface contact of filler metal.<br />
bine metals at temperatures around<br />
1,650ºC or 3,000ºF, but MIG brazing<br />
is done at a much lower temperature.<br />
The silicon copper-based wire is the<br />
only metal melting. The heat allows<br />
the “flow” of the silicon-based filler<br />
wire to form almost an adhesive bond<br />
between the metals being joined. The<br />
footprint size of this adhesion is what<br />
gives the weld its strength. The filler<br />
material will flow to where the heat<br />
is being applied past the weld edges.<br />
The low heat required to adhere the<br />
metals also protects the zinc coatings<br />
and maintains the strength of<br />
the steels.<br />
I do want to caution all shops at<br />
this point. The MIG brazing process<br />
is a much easier type of repair than<br />
traditional steel welds done in the<br />
past. The easy finishing and low<br />
warpage of panels has drawn technicians<br />
into using it on all vehicles,<br />
especially on sail panels and rockerpanel<br />
seam welds. However, MIG<br />
brazing should only be used if the<br />
vehicle manufacturer has written<br />
guidelines and/or has approved it.<br />
I see MIG brazing being used too<br />
liberally and where there is yet no<br />
recommendation when I do weld<br />
testing in shops.<br />
I also want to state that MIG brazing<br />
is required in the proper repair<br />
of many newer vehicles. No substitution<br />
or alternative is allowed.<br />
Vehicle manufacturers explicitly<br />
state when STRSW is required<br />
or—where STRSW electrodes cannot<br />
reach—when MIG brazing is<br />
to be performed. Read the welding<br />
requirements of all vehicles to understand<br />
the type of welds and welding<br />
equipment required for correct<br />
repairs.<br />
Conventional vs.<br />
Pulse GMA Welders<br />
MIG brazing can be achieved using<br />
traditional GMA (MIG) welding<br />
machines. You may have a welder in<br />
your shop capable of doing MIG brazing,<br />
as some conventional or short<br />
circuit GMA welders may be able to<br />
achieve proper welds in some applications.<br />
To be sure, however, you must<br />
do your research and proper training<br />
in welding parameters to be certain<br />
the welding is being done correctly to<br />
vehicle manufacturer requirements.<br />
One parameter that does make a difference<br />
is the specification by many<br />
vehicle manufacturers of at least a<br />
220-/230-volt welder. Having the correct<br />
power is a high priority for any<br />
weld to be successful.<br />
Vehicle manufacturers may require<br />
that GMA machines be capable of<br />
pulse welding. There is a major difference<br />
in the pulse requirements, and<br />
it’s not just the price of the equipment<br />
as the pulse feature does increase the<br />
price extensively. A machine not capable<br />
of pulse welding may make welds<br />
that look the same, but according to<br />
vehicle manufacturers, the strength<br />
difference between non-pulse and<br />
pulse welders may cause failures in<br />
the welds. The pulse requirements<br />
are similarly found in the aluminum<br />
welding process. So if your shop has<br />
set up for aluminum welding and has<br />
purchased a pulse welder for this reason,<br />
you’re set to go.<br />
Pulse welding is designed to offer<br />
heat control to the person welding,<br />
and that’s the name of the game: heat<br />
control. Pulse welding uses spray arc<br />
transfer to deliver droplets of molten<br />
metal to the surface. The pulse controls<br />
these droplets, producing less<br />
heat on the base metal. The computer<br />
controls the parameters of the weld<br />
once certain aspects are entered by<br />
the technician performing the weld.<br />
Pulse welders are somewhat more<br />
complicated to learn and operate than<br />
traditional welders. Once technicians<br />
learn how to use them and figure<br />
out how easy there are, many never<br />
go back to traditional welders. Weld<br />
quality is not only improved by MIG<br />
brazing and aluminum but also steel<br />
welding. The synergy option during<br />
pulse or traditional GMA welding<br />
makes any type of welding easier and<br />
reduces dressing welds and warpage<br />
considerably.<br />
In doing training with various<br />
equipment offered, I have to agree<br />
with industry assessments that it’s<br />
easier to produce quality welds with<br />
pulse welding than traditional welding.<br />
The heat control is why many<br />
manufacturers such as Honda require<br />
pulse welders. As MIG brazing is a<br />
push technique for welding, the pulse<br />
feature controls the bead and heat into<br />
the weld. A quality pulse welder could<br />
be one of the best investments a shop<br />
can make. Not only will you meet all<br />
vehicle manufacturer requirements,<br />
you’ll boost morale in the shop.<br />
As the requirements for pulse welding<br />
capabilities have been around for<br />
a while now, the choice of welders and<br />
costs have changed dramatically in<br />
the last year. If you do your research,<br />
Continued on page 42
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 41
Not Your Average Road Test, continued from page 36<br />
Route<br />
Plan your route. The vehicle may<br />
need to drive north/south routes so<br />
as to avoid driving into the sun while<br />
testing. Be sure the route has all the<br />
parameters needed, such as signs and<br />
lines on the road. Failure to have all<br />
these parameters can be the difference<br />
between a test being successful<br />
or not. Vehicles may need to maintain<br />
highway speeds for up to 10 min. for<br />
completion of the dynamic test.<br />
Weather<br />
Weather can play a big role in testing.<br />
Rain, snow and clouds can have<br />
an impact on testing as these factors<br />
or lighting conditions could affect<br />
the sensors.<br />
Equipment<br />
Not every scan tool can do static<br />
or dynamic testing. On newer vehicles,<br />
a factory tool may be required.<br />
Whether you scan in-house or sublet<br />
it out, be sure the tools are right for<br />
the job. Scanning is not the same<br />
as static testing or dynamic testing.<br />
Scanning involves the reading<br />
of DTCs and functioning of the circuits.<br />
Recalibration is the aiming of<br />
sensors with static tests, dynamic<br />
tests or both.<br />
Obviously, the advanced cameras<br />
and systems can work in many<br />
challenging environments. During<br />
testing, these variables must be limited<br />
to calibrate the systems. You<br />
cannot calibrate or test with too<br />
many variables affecting the outcome<br />
because then you won’t know<br />
why the test failed. Did the test<br />
fail due to bad sensors or was it<br />
raining?<br />
MIG Brazing: It’s Here, continued from page 40<br />
This is what a good MIG braze should look like, but looks aren’t everything. That control<br />
is critical so as not to melt through or destroy the properties of the base metals.<br />
Welcome to the SEMA <strong>Show</strong>!, continued from page 27<br />
this industry, or that there has ever<br />
been a better forum than the one<br />
in the first week of November, to<br />
connect with the people and the<br />
things that can help position your<br />
business on the right side of the<br />
coming changes.<br />
42 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong><br />
RDE Series<br />
This year’s RDE series curriculum<br />
is special. Since we launched<br />
our first program in November<br />
2010, we’ve continually worked to<br />
make each year a bit different. In<br />
looking at the lineup this year,<br />
nearly half of the 20-plus regular<br />
sessions on Monday, Tuesday<br />
and Wednesday feature a first-time<br />
speaker, while the other half sees<br />
the return of some of our most<br />
favorite RDE alumni.<br />
On Thursday, our program will<br />
see another iteration of what has<br />
become one of my favorite events<br />
of the week: the OEM Collision<br />
Repair Technology Summit. The<br />
Summit is an ever-evolving program<br />
looking at the future of the<br />
industry and its relationship to<br />
the automakers, their certification<br />
programs, their design considerations<br />
and repair expectations, and<br />
the future of technology and transportation<br />
and the impact that will<br />
have on collision repair. It’s going<br />
to be an amazing day.<br />
Lastly, we plan to introduce a<br />
new program called IDEAS Collide<br />
<strong>Show</strong>case on Friday (see p. 28<br />
in this edition of the SEMA <strong>Show</strong><br />
<strong>Daily</strong>) that’s going to look at celebrating<br />
bold and wildly unconventional<br />
ideas that have the potential<br />
to transform and reshape how we<br />
think about collision repair and/or<br />
the business models associated with<br />
it. I’m beyond excited to take part<br />
in this first-ever event on Friday<br />
morning.<br />
If you haven’t registered for any of<br />
the aforementioned events yet, you<br />
can still do so at www.scrs.com/<br />
rde. My personal advice would be<br />
to secure a Full Series Pass to take<br />
advantage of the best value and<br />
greatest flexibility throughout the<br />
week, and all of the events I have<br />
talked about in this article.<br />
If you do not pre-register, you<br />
can register for SCRS’ education<br />
programs on-site either at the main<br />
registration desk or in the hallway<br />
outside the education classes.<br />
They will all be held in the North<br />
Hall upper level (take the escalator<br />
by the food court) in rooms<br />
N233–N241.<br />
Once you’re at the SEMA <strong>Show</strong>,<br />
stop by the SCRS booth (North<br />
Hall Booth #11173) and share with<br />
us sessions that hit home, ideas<br />
that inspired or questions you<br />
have that we can help answer. Take<br />
advantage of the community we’ve<br />
fostered and use it to grow your<br />
network. Like I said before, there<br />
has never been a better time to<br />
take in the SEMA <strong>Show</strong>, and I can’t<br />
wait to connect with you as we<br />
work toward a more well-informed<br />
and better connected industry<br />
of tomorrow.<br />
Safe travels, and we’ll see you in<br />
Las Vegas!<br />
you’ll find a great quality welder for a<br />
fair price.<br />
Wire used for MIG brazing is silicon-based<br />
or CuSi. Honda states<br />
that shops need ERCuSi-A (USA)<br />
CuSi-3 (Euro) with diameter of .8.<br />
The shielding gas will be argon, as<br />
this is truly MIG welding. Be sure to<br />
follow welder guidelines on welding<br />
tips, liners and rollers as they will<br />
all make a significant difference in<br />
weld quality.<br />
Common Mistakes<br />
When performing MIG brazing, it’s<br />
important to watch your heat. It is not<br />
about melting base metals but proper<br />
surface contact of filler metal. If you<br />
use too much heat, you destroy the<br />
properties of steel and zinc; that’s the<br />
reason for using this type of process.<br />
When welding seams, be sure to<br />
use the welder in non-pulse mode<br />
as it will give you better results. The<br />
panels must have a proper root gap<br />
to allow the filler metal to flow to the<br />
backside. Once completed, the front<br />
and back side of the weld (doing the<br />
stitch process) must look similar. Be<br />
sure to practice heat control and allow<br />
cooling between stitches before pulling<br />
the trigger. Do not get greedy or<br />
go to fast as you may melt through or<br />
create too much heat and destroy the<br />
properties of the base metals.<br />
Take the Quiz<br />
1. What is MAG welding?<br />
2. What is MIG welding?<br />
3. What is MIG brazing?<br />
4. What’s the difference?<br />
5. What’s in your welding tank?<br />
6. Why does it matter?<br />
All other welds require the pulse<br />
mode on the welder and provide<br />
much better strength when this is<br />
used. Practice controlling the speed<br />
as you zigzag across the welds. The<br />
zigzag pattern allows heat to be created<br />
beyond the weld edges, which<br />
allows filler material to flow and make<br />
a large footprint. The pulse mode<br />
controls overheating of the metal during<br />
the weld. Be sure to slow down<br />
slightly as you cross the hole or recommended<br />
opening in the top metal<br />
as you weld. Also, watch the clamping<br />
pressure of parts; too tight will stop<br />
the filler metal from flowing into the<br />
heat zone.<br />
Always do destructive tests. Use<br />
metal from damaged parts to set up<br />
the welder. Take pictures and document<br />
all welds and procedures.<br />
Summary<br />
To all shop managers and owners:<br />
welding supply companies have made<br />
extensive changes to guide you in<br />
your purchase. Many offer welding<br />
testing or a test trial of the equipment<br />
before purchasing, either on-site or at<br />
their locations. Take advantage of this<br />
and make the right choice after testing.<br />
The investment of a good pulse<br />
welder is invaluable to a shop and<br />
some of the best money you’ll spend.<br />
The best advice I can give to a shop<br />
on this subject is to take the new<br />
MIG brazing BRZ02 hands-on training<br />
course from I-CAR. This course<br />
is done in your shop and can provide<br />
the best information and hands-on<br />
training you’ll find.<br />
Mitch Becker has been a collision<br />
industry trainer for 30 years and an<br />
I-CAR instructor for more than 25<br />
years. Contact him at 763-585-6411<br />
or mb227701@gmail.com.
POWERSPORTS<br />
& UTILITY VEHICLES<br />
Current as of August 23, <strong>2018</strong><br />
AAC ........................... 38033<br />
Advertising Edge Inc............... 38015<br />
AO Coolers. ..................... 38003<br />
Arcimoto ....................... 38026<br />
Bonnier Events .................. 38011<br />
Buggy Whip Inc................... 36003<br />
CargoBuckle/IMMI ................ 36021<br />
Custom <strong>Show</strong> Emirates ............ 38029<br />
Directed. ....................... 37003<br />
DSRAIDER ...................... 38017<br />
GSP XTV Axles ................... 37016<br />
HISUN Motors ................... 37031<br />
Hornling Industrial Inc.............. 38013<br />
Icebear ........................ 37017<br />
Inferno USA Eyewear .............. 38019<br />
Metra Electronics Corp. ............ 37011<br />
Moon Buggy LLC ................. 37027<br />
Multi Seal ...................... 36017<br />
Optimate-The Battery<br />
Saving Charger ................. 37020<br />
OTR Wheel Engineering Inc.......... 36027<br />
RAM Mounts .................... 36033<br />
Rival .......................... 32295<br />
Roxor by Mahindra ............... 38007<br />
Sherp North America .............. 37005<br />
SuperATV. ...................... 37023<br />
Tarazon ........................ 53103<br />
Tie Boss LLC . . . . . . . . . . . . . . . . . . . . 37008<br />
Tuson RV Brakes ................. 37012<br />
US Chrome Cylinder Plating<br />
& Piston Coatings ............... 37001<br />
Vertically Driven Products .......... 36009<br />
WOWHIPS ...................... 38025<br />
Xprite. ......................... 36005<br />
Slingshot:<br />
The Ultimate<br />
Joyride<br />
The three-wheeled Slingshot<br />
roadster delivers a ride like nothing<br />
you’ve ever experienced. Each<br />
model is powered by a GM Ecotec<br />
2.4L DOHC four-cylinder engine<br />
and delivers 173 hp by way of a fivespeed<br />
manual transmission. Join<br />
the Polaris team in the Westgate<br />
Parking Lot and hop in the passenger<br />
seat as professional drivers take<br />
you on a joyride through a drift<br />
course, Tuesday, October 30, and<br />
Thursday, November 1, 9:00 a.m.–<br />
5:00 p.m.; and Friday, November 2,<br />
9:00 a.m.–4:00 p.m.<br />
Stop by the Westgate Parking Lot for a<br />
drifting ride in a Slingshot.<br />
Selling UTVs: Five Best Practices<br />
That Turn Shoppers Into Buyers<br />
By Mike Imlay<br />
Retailers operating in the off-road<br />
powersports segment may want to<br />
carefully review how their dealership<br />
or shop staff approaches and follows<br />
through with the customers who walk<br />
through the front door.<br />
Within the off-roading segment,<br />
side-by-sides (aka UTVs) have<br />
emerged as popular second vehicles<br />
for Jeep and truck enthusiasts.<br />
Beyond this crossover market, a<br />
growing number of newbie buyers<br />
are also opting for UTVs as their first<br />
forays into outdoor and powersports<br />
recreation, thanks to the economical<br />
price of admission. Nowadays, a<br />
reasonably capable stock UTV can<br />
be had for as little as $11,000, and<br />
manufacturers have become fiercely<br />
competitive in the race to offer consumers<br />
a bevy of tough, agile, trailready<br />
side-by-sides.<br />
Whether you are an actual UTV<br />
dealer or prefer to deal only in parts<br />
NEW PRODUCTS PREVIEW<br />
Within the off-roading market, UTVs are hotter than ever. Whether you’re a retailer selling<br />
the vehicles themselves or solely upgrade accessories, expert research has verified the five<br />
best practices that can give you a competitive edge.<br />
and accessories, the proper sales tactics<br />
can give you the essential edge in<br />
LastBoks New Product to Roll Out at the<br />
<strong>2018</strong> SEMA <strong>Show</strong><br />
Finally, a simple<br />
solution to a long-time<br />
problem. LastBoks is a<br />
cargo box that fits in<br />
the tail end of a truck<br />
bed. LastBoks keeps<br />
your stuff secure and<br />
within reach in your<br />
truck or SUV. It protects<br />
your vehicle as<br />
well as your cargo.<br />
Come see us in the<br />
Upper South Hall.<br />
Visit LastBoks in<br />
Booth #37200.<br />
To see more New Products, visit www.SEMAphotos.com<br />
this highly competitive climate. And<br />
now there’s research to prove it, courtesy<br />
of the recent “U.S. UTV Industry<br />
Benchmarking Study” released<br />
by Pied Piper, a company based in<br />
Monterey, California, with 15 years of<br />
experience developing and measuring<br />
successful dealer sales programs.<br />
“The UTV study is interesting for<br />
us because that market overlaps powersports<br />
and also the outdoor powerequipment<br />
folks,” said Fran O’Hagan,<br />
Pied Piper president and CEO. “This<br />
is the first time that we have done<br />
anything to understand their part of<br />
the business. It’s very useful if a manufacturer<br />
and its dealers have a way to<br />
measure how effectively a dealership<br />
sells—something factual, not somebody’s<br />
opinion. What specifically is a<br />
dealership doing that is going to turn<br />
shoppers into buyers? And what are<br />
they not doing?”<br />
For its UTV report, Pied Piper<br />
applied its PSI methodology—or<br />
“prospect satisfaction index,” which<br />
focuses solely on the sales behaviors<br />
that actually convert lookers into<br />
Continued on page 44<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 43
Media Preview to Give Media Early Access to<br />
Truck Innovations<br />
The Light Truck Accessory Alliance (LTAA)<br />
will host its annual media preview event at the<br />
<strong>2018</strong> SEMA <strong>Show</strong>, where select LTAA exhibitors<br />
will bring their hottest products for display in an<br />
exclusive media preview. The Monday event offers<br />
media a sneak peak at the SEMA <strong>Show</strong>’s hottest<br />
light-truck products. Members of the media will<br />
be able to photograph and inquire about the products<br />
on display, getting a head start on their full<br />
week of <strong>Show</strong> activities and gain exclusive early<br />
access to the manufacturers prior to <strong>Show</strong> open.<br />
The LTAA will also present the Influencer of<br />
the Year award to a media member who does an<br />
exemplary job at covering the truck market. The<br />
event will be held on Monday, October 29, from<br />
12:00 p.m.–2:00 p.m. in the Media Center (S229),<br />
located on the Skybridge in the Las Vegas Convention<br />
Center. New this year, the event will move to<br />
a two-hour preview, so both exhibitors and media<br />
can expect a busy floor.<br />
LTAA’s Media Preview will be held on Monday, October 29, in the Media Center on the Skybridge in room S229.<br />
Selling UTVs: Five Best Practices That Turn Shoppers Into Buyers, continued from page 43<br />
purchasers—over a seven-month<br />
period to rank the most successful<br />
UTV dealerships, along with the<br />
sales practices associated with their<br />
success. The survey measured treatment<br />
of UTV shoppers who visited a<br />
dealership through a mix of “mystery<br />
shoppers” and scoring across 60-plus<br />
industry indicators for sales success.<br />
Regardless of dealership rankings,<br />
O’Hagan said that there were five basic<br />
sales behaviors universally shared by<br />
retailers who topped the list:<br />
1. Selling Yourself, the Sales Person:<br />
“If we take this first one, selling<br />
yourself, that’s a little misleading,”<br />
O’Hagan said. “I’m not really saying,<br />
hey, I’m a wonderful person.<br />
What it means is that I’m building<br />
rapport and I’m making a positive<br />
first impression. There’s a cliché in<br />
selling anything, which is that we<br />
humans buy from people we like.<br />
And it’s really true. It’s very simple.<br />
You need to set a positive first<br />
impression.”<br />
2. Selling the Dealership: This<br />
second step is all about letting<br />
the customer know that they’ve<br />
found a business that offers them<br />
With the UTV market growing, the aftermarket is also thriving for parts and accessories that<br />
UTV owners crave, including shocks and suspension upgrades, wheels and tires, lighting<br />
and safety equipment, and mobile electronics and infotainment options.<br />
44 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong><br />
something more than UTVs, parts<br />
or accessories. Don’t be afraid<br />
to present your business’ background.<br />
Is it family owned? Has it<br />
sold UTVs for a number of years?<br />
Perhaps it’s your post-purchase<br />
services that make you stand out.<br />
Or perhaps it’s selection, awesome<br />
techs, special UTV outings<br />
or events. “Any dealership should<br />
be able to list a bunch of reasons<br />
that the customer has come to the<br />
right place,” O’Hagan asserted.<br />
3. Understanding the Customer:<br />
“You need to understand the customer<br />
to match their needs with<br />
product features,” O’Hagan said.<br />
Get to know the customers. Listen<br />
to their questions and answer<br />
them helpfully. Introduce them to<br />
products appropriate to their needs<br />
and budget. Involve them through<br />
a walk-around or a see-and-touch<br />
experience. If it’s a vehicle, get them<br />
to sit inside and, if possible, offer<br />
a test drive. If they’re shopping<br />
parts or accessories, demonstrate<br />
how the products work. Exchange<br />
knowledge and give your customer<br />
reasons to buy.<br />
4. Asking for the Sale: According to<br />
O’Hagan, an incredible number of<br />
sales people skip this step. “One<br />
reason is that we humans don’t like<br />
rejection,” he said. “So maybe we<br />
size up the customer and tell ourselves<br />
that they’re just looking or<br />
maybe they’re not serious or whatever<br />
it is. I have to ask for the sale.<br />
I have to get contact information<br />
to be able to follow up.” Of course,<br />
how a sales person does so will<br />
depend on region and customs,<br />
along with the product selections<br />
and the flavor of the store or dealership.<br />
“It can be the softest of soft<br />
closes—just inviting the customer<br />
to sit down at your desk,” O’Hagan<br />
suggested. “Or it can be asking,<br />
‘Are you interested in buying this<br />
product from me today?’ The point<br />
is that we have to ask customers<br />
to buy in order to get their ‘yes’<br />
or state their concerns so we can<br />
address them.”<br />
5. Following Through: “Statistically,<br />
out of five customers who initially<br />
walk into a dealership to<br />
shop UTVs, only one of them<br />
buys during that visit,” O’Hagan<br />
said. “The other four walk out<br />
without buying.” That doesn’t<br />
mean they will never buy, but it<br />
does mean a sales person needs<br />
to get their contact information<br />
and stay in touch. Make yourself<br />
a friendly resource until they’re<br />
ready to buy. That way they return<br />
to you.<br />
Complete Pied Piper PSI industry<br />
study results are available to<br />
national dealer groups. For more<br />
information about the Pied Piper<br />
Prospect Satisfaction Index and the<br />
firm’s proprietary PSI process, go to<br />
www.piedpiperpsi.com.
NEW PRODUCTS PREVIEW<br />
AMSOIL Launches Innovative Packaging<br />
Solution for Challenging Gear Lube<br />
Applications<br />
AMSOIL has unveiled a revolutionary new packaging system for hardto-reach<br />
gear lube installations. The new AMSOIL Severe Gear Easy-Pack<br />
eliminates the challenges presented when changing gear lube by providing<br />
less mess, reduced waste and easier access.<br />
The innovative flexible packaging allows for improved maneuverability<br />
and access to fill holes, even in<br />
confined spaces. This results in<br />
less mess and less wasted product<br />
than commonly seen when using<br />
traditional quart containers. The<br />
Easy Pack has undergone extensive<br />
testing and development to<br />
ensure a durable, all-in-one package<br />
that can withstand even the<br />
most aggressive handling.<br />
Easy Packs are available with<br />
AMSOIL Severe Gear 75W-90<br />
and 75W-140 100% Synthetic<br />
Gear Lube.<br />
Visit AMSOIL Inc. in Booth<br />
#24713.<br />
Viper Powersports GPS VPS450 Now<br />
Shipping<br />
Directed announced<br />
that it is now shipping<br />
the all-new Viper Powersports<br />
GPS model<br />
VPS450. The innovative<br />
VPS450 takes Directed’s<br />
popular Viper SmartStart<br />
experience off-road.<br />
“The Viper Powersports<br />
GPS is a revolutionary<br />
product designed<br />
specifically for today’s<br />
popular powersports<br />
vehicles—ATVs, watercraft, motorcycles and snowmobiles,” said Directed<br />
Vice President of Connected Car Geoff Weathersby. “The Viper VPS450<br />
provides consumers peace of mind knowing their powersports vehicles are<br />
safe and secure when they are away from their vehicles. If the vehicle is<br />
moved or tampered with the customer receives a notification to his or her<br />
phone and can locate the vehicle using GPS.”<br />
The Viper Powersports GPS is weather resistant and includes a starter<br />
kill, accelerometer and a tamperproof backup battery.<br />
Visit Directed in Booth #37003.<br />
To see more New Products, visit www.SEMAphotos.com<br />
BATTLE OF THE BUILDERS PREVIEW<br />
Christopher Varner, ’10 Jeep Wrangler<br />
TIS Wheels, Booth #62125<br />
The Jeep Wrangler remains one of the most popular vehicles to customize<br />
in the automotive aftermarket. The people at Varnbilt Motorsports have<br />
done just that with this ’10 Jeep Wrangler. Under the hood is a Camaro 6.2L<br />
SS engine with an in-house, custom-built intake system and a JAMO 3-in.<br />
exhaust. Along with the new engine, this Jeep has been upgraded for off-road<br />
with 24x14 TIS off-road wheels and Dirt Logic 2.5 coilovers. The exterior is<br />
finished with a blue paint job and a custom Kevlar-texture. The interior finish<br />
includes Roadwire black and blue suede.<br />
Jared Grossman<br />
ZDOG Truck Tool Boxes, Booth #34308<br />
Melding performance and heavy-duty charm, this RAM Sport 1500 4x4 is off-road ready, courtesy of Jared<br />
Grossman. Under the hood rests a 5.9 Hemi V8 capable of 410 hp and 410 lb.-ft. of torque. It is equipped with<br />
a K&N 77 series cold intake, Edelbrock Performer Cylinder Heads and a Cherry Bomb Extreme Exhaust. The<br />
truck bed has green bedliner by OC Rhino Linings, matching the custom green headlights from Herculeds<br />
and the green LED wheel rings from LEDWheelKit.com. The wheels themselves are 20x12 Centerline LT3’s<br />
with a Superlift Suspension 6-in. lift kit, Bilstein DP1 Shocks, and Atturo Trailblade Boss 375x55x20 tires.<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 45
EMISSIONS LAB INSTALLATION CENTER TRAINING CENTER VEHICLE TECHNOLOGY TECH TRANSFER<br />
YOUR GARAGE<br />
Now you can have the same ground-breaking CAD files<br />
that are used by OEMs to build their factory vehicles.<br />
The Tech transfer program gives you access to:<br />
42,000 OE CAD files for more than<br />
59,808 vehicle applications<br />
With the SEMA Garage, you can design with precision,<br />
shorten your development cycle and improve quality.<br />
Call us today at 909-978-6732.<br />
NEW FILES:<br />
CUMMINS AND<br />
DYNACORN<br />
46 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong><br />
SEMAGARAGE.COM<br />
FOR MORE INFORMATION, VISIT US AT SEMA CENTRAL
GLOBAL TIRE EXPO<br />
POWERED BY THE TIRE INDUSTRY ASSOCIATION<br />
Current as of August 23, <strong>2018</strong><br />
Accufill Technology Co. Ltd. .................40138<br />
Achieva Rubber Corp. .....................42247<br />
Achilles Radial ...........................40196<br />
Advance Tire Wholesale....................41293<br />
Alliance Tire Americas Inc...................41185<br />
Allied Wheel Components Inc./Raceline Wheels ..42043<br />
Alligator North America Inc. .................42297<br />
AME International ........................41191<br />
American Omni/Thunderer..................43099<br />
Andreoli Software ........................42263<br />
Anji Rubber Industrial Co. Ltd. ...............40142<br />
A.O.K. Industrial Co........................44296<br />
ASA Automotive Systems...................41043<br />
ATEQ TPMS Tools LC ......................40217<br />
Atturo Tire Corp. .........................43221<br />
Aufine Group Co. Ltd.......................41295<br />
Autel US Inc. ............................43263<br />
Autopromotec ...........................43286<br />
Barkley ................................42311<br />
Bartec USA LLC ..........................40039<br />
Bee Line Co. ............................42172<br />
Best Choice International Trade Co. Ltd.. .......40304<br />
BFGoodrich .............................62110<br />
BKT USA Inc. ............................41137<br />
Blackstone Rubber Industries (India) ..........43325<br />
Branick Industries ........................42205<br />
Cangzhou Sheen Auto Parts Co. Ltd. ..........44325<br />
Cattini Oleopneumatica Srl .................43290<br />
Chaoyang Long March Tyre Co. Ltd............40187<br />
Chariot Concepts/TruStack Tire Dolly ..........40114<br />
CIMS Tire Registration .....................44288<br />
Coats..................................43129<br />
Continental Tire Extreme Experience ..........69000<br />
Cooper Tire .............................43019<br />
Corghi USA Inc. ..........................43185<br />
Counteract Balancing Beads Inc. . . . . . . . . . . . . .40083<br />
Cronus Tire Co. Ltd. .......................43297<br />
Cub Group ..............................40207<br />
Daeho Industry/Pacific Treads ...............40082<br />
Deestone Corp. Ltd. .......................40104<br />
Deldo Autobanden NV .....................43326<br />
Dill Air Controls Products ...................41209<br />
Dong Ah Tire & Rubber Co. Ltd. . . . . . . . . . . . . . .40122<br />
Dongying Fangxing Rubber Co. Ltd. ...........41221<br />
Duraturn Tires ...........................40027<br />
Duro Tire ...............................43196<br />
Enforce Products .........................42163<br />
ESCO ..................................41299<br />
Exactra Inc. .............................42274<br />
Exmile Tire North America . . . . . . . . . . . . . . . . . .45274<br />
Falken Tires.............................50028<br />
Federal Tire . . . . . . . . . . . . . . . . . . . . . . . . . . . . .40186<br />
FILCAR.................................42289<br />
Foreign Tire Sales Inc. .....................40047<br />
Foundation For Export Promotion.............44324<br />
Freedomsoft ............................41051<br />
Fury Offroad Tires ........................43251<br />
Gaither Tool Co. Inc........................42191<br />
GEM-CAR...............................41285<br />
Goodtire Rubber Industrial Co. Ltd. ...........40100<br />
Greenball Corp. ..........................41127<br />
GTC North America Inc. ....................42257<br />
Guang Dong Victor Electronics Co. Ltd. ........43333<br />
Haltec Corp..............................40061<br />
Hamaton Inc. ............................40287<br />
Hanksugi Japan Tire Ltd. ...................40144<br />
Haweka USA/Allpart Supply .................40133<br />
Henan Farride Rubber Technology Co. Ltd.. .....44313<br />
Himile .................................44275<br />
Hixih Tires ..............................40276<br />
Horizon Tire .............................41233<br />
Huf North America ........................43271<br />
Hunter Engineering Co. ....................41013<br />
Hwi Li Hwa Auto Parts (Tire Supplies) .........42201<br />
Industrias Vermar, S.A. de C.V. ...............40336<br />
INSA Turbo Tires .........................44337<br />
ITRS/Bestpatch ..........................43321<br />
Jiangyin Chuangxin Tyre Valve Co. Ltd. ........43331<br />
JK Tyre-Tornel ...........................40225<br />
JMK Computerized TDIS Inc. ................41082<br />
Kelsey Tire Inc. ..........................40019<br />
Kenda Tires .............................43091<br />
Ken-Tool ...............................40126<br />
Keter Tire...............................42251<br />
Kex Tire Repair ..........................43161<br />
King Auto TPMS..........................43336<br />
KJC Engineering Inc. ......................41213<br />
Koryo Tires .............................40201<br />
Lakin Tire West ..........................40013<br />
LAUGFS Corp.(Rubber) Ltd. .................44331<br />
Lenston Rubber Technology Co. Ltd. ..........40337<br />
Leonardo ...............................45302<br />
Continued on page 57<br />
See All the Industry Has to Offer<br />
at the 8th Annual Global Tire Expo<br />
In its eighth year, the Global Tire<br />
Expo—Powered by the Tire Industry<br />
Association (TIA) will take place<br />
in the South Hall of the Las Vegas<br />
Convention Center during the <strong>2018</strong><br />
SEMA <strong>Show</strong>. Each year, the <strong>Show</strong><br />
continues to grow with tire manufacturers<br />
adding more interactive events.<br />
The Global Tire Expo is a tire exhibition<br />
and conference that serves the<br />
needs of tire dealers and tire business<br />
community. Targeted to all segments<br />
of the tire industry, including<br />
light-duty, medium-duty, heavy-duty,<br />
retreading, recycling and more, the<br />
Global Tire Expo serves as the tire<br />
industry’s comprehensive industry<br />
trade gathering place.<br />
Product categories you’ll find at the<br />
<strong>Show</strong> include passenger cars, trucks<br />
and off-the-road (OTR), equipment,<br />
recyclers, retreaders, suppliers and<br />
The Tire Industry Association<br />
(TIA) will once again host the Tire<br />
Industry Honors Awards Ceremony<br />
on Monday, October 29, at Paris Las<br />
Vegas Hotel.<br />
At the ceremony, TIA will induct<br />
new members into the Tire Industry<br />
Association Hall of Fame and honor<br />
the recipients of<br />
the Ed Wagner<br />
Leadership Award.<br />
The <strong>2018</strong> Hall<br />
of Fame inductees<br />
are Bob Majewski,<br />
president of<br />
Sumerel Tire Service<br />
Inc., and Arvind<br />
Poddar, chairman<br />
and managing<br />
director of<br />
Balkrishna Industries<br />
Ltd. Recipients<br />
of the <strong>2018</strong><br />
Ed Wagner Leadership<br />
Award are<br />
Mike Baggett,<br />
Mark Rhodes of Plaza Tire (left) and<br />
Craig Wortham of Alyeska Tire share their<br />
insights and best practices with the audience<br />
at the Tires at 2 session at the 2017<br />
Global Tire Expo.<br />
affiliated organizations.<br />
Opportunities for networking,<br />
social events, educational sessions as<br />
well as participation in an incredible<br />
trade show are all part of the Global<br />
Tire Expo’s activity-packed week.<br />
The <strong>2018</strong> Global Tire Expo—Powered<br />
by TIA takes place Monday,<br />
October 29 and runs through Friday,<br />
November 2.<br />
Celebrate Your Colleagues at the<br />
Tire Industry Honors Event<br />
a former Yokohama Tire Corp.<br />
employee, and Freda Pratt-Boyer,<br />
senior auditor for the Purcell Tire Co.<br />
Tire Review will also announce<br />
the winners of its <strong>2018</strong> Top Shop<br />
Award. Started in 2007, the Top Shop<br />
Award recognizes independent tire<br />
dealers each year that best epitomize<br />
the key attributes<br />
and values of a<br />
highly successful<br />
business.<br />
Monday, October 29<br />
9:00 a.m.–9:30 a.m.<br />
TIA Board Continental Breakfast<br />
9:30 a.m.–12:00 p.m.<br />
TIA Board of Directors Meeting<br />
8:00 a.m.–2:00 p.m.<br />
TRMG Meeting<br />
9:00 a.m.–4:00 p.m.<br />
TIAE Meeting<br />
12:00 p.m.–12:30 p.m.<br />
Annual Membership Meeting<br />
(open to all members)<br />
12:30 p.m.–2:00 p.m.<br />
TIA Appreciation Lunch With State and<br />
Provincial Executives (by invitation only)<br />
2:30 p.m.–5:00 p.m.<br />
TRIB Meeting<br />
5:00 p.m.–6:00 p.m.<br />
Cocktail Hour (complimentary tickets;<br />
open to all members)<br />
6:00 p.m.–8:00 p.m.<br />
Tire Industry Honors Awards Ceremony<br />
(ticketed event open to all members<br />
and <strong>Show</strong> attendees)<br />
8:00 p.m.–10:00 p.m.<br />
TIA Welcome Reception (Tickets are $65<br />
per person; open to all <strong>Show</strong> attendees)<br />
Tuesday, October 30<br />
9:00 a.m.–5:00 p.m.<br />
Global Tire Expo—<br />
Powered by TIA/SEMA <strong>Show</strong><br />
10:00 a.m.–11:00 a.m.<br />
TPMS at 10: Understanding Original<br />
Equipment TPMS<br />
10:00 a.m.–11:00 a.m.<br />
Truck Tires at 10: Wheel Torque for Trucks<br />
and Trailers<br />
12:00 p.m.–1:30 p.m.<br />
TIA Past Presidents Luncheon (by invitation only)<br />
2:00 p.m.–3:30 p.m.<br />
Tires at 2: Successful Tire Dealers Share<br />
Their Secrets<br />
Wednesday, October 31<br />
9:00 a.m.–5:00 p.m.<br />
Global Tire Expo—<br />
Powered by TIA/SEMA <strong>Show</strong><br />
10:00 a.m.–11:00 a.m.<br />
ATS at 10: Puncture Repair Facts<br />
10:00 a.m.–11:00 a.m.<br />
Truck Tires at 10:<br />
Tire Preventing Irregular Treadwear<br />
Hon-<br />
11:10 a.m.–11:30 a.m.<br />
Press Conference<br />
12:00 p.m.–1:00 p.m.<br />
TIA’s <strong>2018</strong> Legislative Review<br />
2:00 p.m.–3:00 p.m.<br />
Management at 2: Servicing the Next<br />
Generation of Consumers and Vehicles<br />
Thursday, November 1<br />
9:00 a.m.–5:00 p.m.<br />
Global Tire Expo—<br />
Powered by TIA/SEMA <strong>Show</strong><br />
Friday, November 2<br />
9:00 a.m.–4:00 p.m.<br />
Global Tire Expo—<br />
Powered by TIA/SEMA <strong>Show</strong><br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 47<br />
The<br />
Industry<br />
ors Awards Ceremony<br />
starts at<br />
6:00 p.m. The<br />
event is open to<br />
all TIA members<br />
and <strong>Show</strong> attendees<br />
but tickets<br />
are required. For<br />
more information,<br />
go online to<br />
www.tireindustry.<br />
org.<br />
GTE Events At-a-Glance
48 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 49
50 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 51
52 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 53
54 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
WHEELS &<br />
ACCESSORIES<br />
Current as of August 23, <strong>2018</strong><br />
Alex Global Aerospace Technology Inc.. ........46099<br />
Aluminum Wheels Manufacturing Inc. .........44287<br />
American Force Wheels ....................62117<br />
American Truxx/Kraze Wheels ...............46105<br />
Atrump Machinery Inc......................47179<br />
Autom Wheel ............................45221<br />
Autopulit-Maquinaria Para el<br />
Pulido Automatico, S.A....................48129<br />
AVA Wheels .............................48093<br />
Azad Wheels ............................45225<br />
Bayspeed Aero Kit . . . . . . . . . . . . . . . . . . . . . . . .48083<br />
Bimecc USA Inc. .........................47079<br />
Blaque Diamond Wheels ...................46125<br />
BSI Wheels .............................46185<br />
Cangzhou Shengshiweiye Automobile<br />
Accessory Co. Ltd. ......................48238<br />
CEMB USA..............................43231<br />
Changzhou Hongsheng Machine<br />
Fittings Factory.........................48089<br />
Cherng Yi Hsing ..........................48219<br />
Corleone Forged .........................46083<br />
Cosmis Racing Wheels/Silver’s Suspension . . . . .50201<br />
Cragar Wheel............................46059<br />
Custom Wheel Accessories Inc. ..............45053<br />
Custom Wheel Solutions LLC ................45233<br />
DB Motoring Group .......................48135<br />
Deluxe Wheel Co..........................46191<br />
Design Infini Inc. .........................48101<br />
Direct Wheel ............................47121<br />
Direct Wheel Source ......................47185<br />
DNA Specialty Inc. ........................48197<br />
DUB...................................62114<br />
Dynamic Wheel Group/ITM..................46229<br />
Elite Wheel Warehouse ....................46047<br />
Enkei Wheels............................47029<br />
ESM Wheels ............................45209<br />
Euro Racing Wheels.......................46163<br />
Excalibur Wheel Accessories ................47018<br />
EZ Blust Japan ..........................44326<br />
Factory Reproductions .....................46091<br />
Farad..................................48121<br />
Ferrada Wheels ..........................47167<br />
Forgiato ................................46024<br />
Fracing Wheels ..........................44323<br />
Fujian Shenlika Aluminum Industry<br />
Development Co. Ltd. ....................47221<br />
Galaxy Wire Wheels .......................46028<br />
GATZ China .............................47239<br />
Giovanna Wheels .........................45115<br />
Gorilla Automotive Products.................45041<br />
Grade Fortune Ltd.........................48190<br />
Guangzhou Jova Car Accessories Co. Ltd. ......49238<br />
GUNIWHEEL.............................52439<br />
Hands Corp. Ltd. .........................46215<br />
Hangzhou Boruike ........................43337<br />
Hebei XST Wheel Weights ..................46216<br />
Inforged International Co. Ltd. ...............47233<br />
Jianda Auto Parts & Wheel Accessories ........45185<br />
Jiangsu Saintek Co. Ltd. ...................48095<br />
Jiangyin Premier Autoparts<br />
Industry Co. Ltd.........................45213<br />
Jiaxing Fengpai Wheel Co. Ltd. ..............48109<br />
Jiaxing Tangdong Auto Parts Co. Ltd. ..........48133<br />
Katana Wheels/Saffiro Tires/Arroyo Tires .......43111<br />
Kinghwa Toptrue Wheel Co. Ltd...............47197<br />
Konig American ..........................43083<br />
Kunshan Zhongyite Machinery<br />
Industrial Co. Ltd. .......................52141<br />
L&B Forged .............................47193<br />
Lawrence Auto Machinery Co. Ltd.............44263<br />
Lexani Wheel Corp. .......................45133<br />
LT Auto Parts ............................48079<br />
Luxxx Alloys, Luxxx HD, Versatyre ............43257<br />
McGard LLC.............................45019<br />
MGP Caliper Covers.......................46079<br />
MKW Wheels ............................47037<br />
Momo Forgestar .........................46063<br />
MV Forged..............................48187<br />
National Wheel Accessories .................48162<br />
Ningbo Fortune Auto Parts<br />
Manufacturer Co. Ltd.....................45217<br />
Ningbo Haishu Elite Auto Parts Co. Ltd. ........46238<br />
Ningbo Qiyao Auto Parts Factory .............48188<br />
Ningbo Qiyu Forged Wheels .................48239<br />
Ningbo Siming Automotive..................48191<br />
Ningbo Xiangheyuan Autoparts Co. Ltd. ........47163<br />
Ningbo Yinzhou Huachi Auto Parts Co. Ltd.. .....46026<br />
Ningbo Yinzhou Jinuo Auto Accessories Co. Ltd. ..46021<br />
ORBIS .................................44317<br />
Paragon Luxury Wheels ....................47061<br />
PDW International ........................46197<br />
Prime Wheel Corp.........................46019<br />
Protech Wheel Industrial Co. Ltd. .............48177<br />
PWC Forged Wheels.......................48115<br />
Revolution Supply/PDQ TPMS/Coyote Wheel<br />
Accessories/Oro-Tek TPMS................46030<br />
Continued on page 56<br />
Wheel Market Trends<br />
How Consumers Will Roll in <strong>2018</strong> and Beyond<br />
By Mike Imlay<br />
Wheels and tires are fundamental<br />
to every automobile and therefore<br />
remain aftermarket staples. The “2017<br />
SEMA Market Report” estimates the<br />
current custom wheel market to be<br />
worth $1.21 billion in sales.<br />
Gavin Horlick, Voxx Products vice<br />
president and immediate past chairman<br />
of the SEMA Wheel & Tire<br />
Council (WTC), saw parallels between<br />
the uncertainty surrounding ADAS<br />
technology and the recent impact<br />
TPMS had on the wheel industry.<br />
The latter, he said, was a significant<br />
change for the wheel and tire market<br />
five to seven years ago. Nonetheless,<br />
the aftermarket quickly embraced the<br />
new technology, adjusted product,<br />
and learned to leverage it.<br />
“SEMA supported our WTC<br />
research, which we then basically<br />
distributed to aftermarket retailers,<br />
warehouse-distributor wholesalers<br />
and the manufacturers,” Horlick said.<br />
“Within about a year, everyone’s prod-<br />
ucts were aligned to accept TPMS<br />
monitors. Now it’s second nature—<br />
everyone builds wheels that accept<br />
the sensors. I think that smart-tire<br />
interaction is going to have a lot of the<br />
Wheel and Tire Professionals<br />
Connect at the SEMA <strong>Show</strong><br />
The Wheel & Tire Council<br />
(WTC) will be hosting<br />
events that allow members<br />
of the aftermarket wheel<br />
and tire community to<br />
meet, mingle, collaborate<br />
and celebrate industry<br />
leaders at the SEMA <strong>Show</strong><br />
in Las Vegas. The events<br />
include networking at the<br />
council’s annual reception,<br />
to be held Tuesday evening<br />
at 5:00 p.m. at the Renaissance<br />
Hotel pool.<br />
Attendees who walk the<br />
Lower South Hall of the Las Vegas<br />
Convention Center at the <strong>Show</strong><br />
will be passing the booths of hundreds<br />
of WTC-member companies.<br />
Fundamentals to every vehicle, wheels and tires remain staples of the aftermarket and<br />
among the first upgrades vehicle owners will make. In evidence at the 2017 SEMA <strong>Show</strong><br />
were beefy truck and Jeep assemblies, but expect virtually every wheel and tire segment<br />
to grow steadily in <strong>2018</strong>.<br />
The WTC’s events at the SEMA <strong>Show</strong> are aimed at creating<br />
community among wheel and tire professionals<br />
through engagement with the council.<br />
All employees of WTC-member<br />
companies are encouraged to connect<br />
with their fellow members and<br />
Continued on page 56<br />
same characteristics and questions,<br />
[especially] for the tire companies<br />
that are building compounds that are<br />
going to be used on future vehicles.<br />
I think there are probably a couple of<br />
companies at the OEM level that are<br />
developing the technology to interact<br />
with the car systems, and the companies<br />
that are Tier-2 or Tier-3 tire suppliers<br />
are going to have to understand<br />
the technology pretty quickly to come<br />
out with the same thing.”<br />
What smart tires will actually do<br />
is still unclear. However, if aftermarket<br />
wheel and tire packages alter<br />
unsprung weight or rotational mass—<br />
or even the diameter or width of<br />
the finished wheel and tire assembly—they<br />
could conceivably interfere<br />
with the newest technologies now<br />
found on cars and trucks. That, in<br />
turn, could adversely affect performance<br />
and safety, meaning that the<br />
wheel segment can expect an urgent<br />
need for knowledgeable retailers and<br />
installers to properly suggest product<br />
and maintain the systems.<br />
For the present, the new technologies<br />
literally shaping today’s wheels<br />
center around manufacturing and<br />
production. Flow-form aluminum<br />
Continued on page 56<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 55
Wheel Market Trends, continued from page 55<br />
casting continues to improve, and<br />
enhanced robotics and quality-assurance<br />
techniques are spreading to more<br />
and more manufacturing plants in the<br />
United States and Asia, significantly<br />
reducing operator error, especially at<br />
machining stages.<br />
“Cast-aluminum wheels are fairly<br />
heavy by nature of their production<br />
process,” Horlick said. “As more automation<br />
is introduced into the production<br />
process, the finish quality of the<br />
parts becomes more consistent and<br />
the weight is often reduced. That can<br />
equate to the vehicle performing a<br />
little bit better compared to a traditional<br />
cast-steel wheel.”<br />
Style Trends<br />
No matter how they are manufactured,<br />
wheels are among the biggest<br />
style statements the average consumer<br />
can make to a car or, more likely,<br />
a truck. And “big” remains <strong>2018</strong>’s<br />
operative word.<br />
“Like last year, the big-diameter<br />
truck applications were certainly the<br />
paramount trend at the 2017 SEMA<br />
<strong>Show</strong>,” Horlick noted. “We saw a lot of<br />
forged, eight-lug, wide, tall-diameter<br />
truck wheels. But it’s really important<br />
In the wheel market, expect the ongoing<br />
improvement of aluminum casting and<br />
quality assurance technologies, along with<br />
increasingly innovative designs. The Voxx<br />
Falco wheel’s Flip Cap allows for multiple<br />
bolt circle diameters to reduce inventory,<br />
while having the appearance of a exposed<br />
lug, direct drill styling.<br />
to remember that a lot of times that’s<br />
a fairly regionalized market. So that’s<br />
absolutely the trend down in Texas<br />
and maybe in other areas of the South<br />
and in Southern California. But that’s<br />
not a trend we’re seeing in the Northeast<br />
or in areas around Detroit or the<br />
Pacific Northwest. The people who<br />
are customizing vehicles aren’t doing<br />
the 6-, 8- or 10-in. lifts required to fit<br />
those massive tire and wheel assemblies<br />
on truck applications. They’re<br />
maybe using a 20x10, 20x12 or 22x12<br />
size, which is starting to trend toward<br />
bigger, more robust wheels, but it’s not<br />
as extreme as what we expect to see at<br />
the SEMA <strong>Show</strong>.”<br />
The extremes include 1-ton truck<br />
applications sporting beefy 26x14 or<br />
26x16 forged truck wheels. But since<br />
they’re expensive to produce, such<br />
wheels are usually cost-prohibitive<br />
to the average consumer, and the<br />
requisite custom suspension components<br />
only add to the price tag.<br />
Consequently, many customizing<br />
consumers opt for a deep-lift truck<br />
design with 20x10 or 20x12 wheels.<br />
The advantages can include readily<br />
available tires and significantly lessexpensive<br />
cast wheels.<br />
In terms of passenger applications,<br />
concave designs remain incredibly<br />
popular.<br />
“The passenger market is becoming<br />
a little more segmented, too,” Horlick<br />
added. “Ten years ago, it was the<br />
import-tuner scene, and wheel manufacturers<br />
were able to build a few part<br />
numbers that sat on every vehicle.<br />
Now, because of social-media influence,<br />
consumers who are driving, say,<br />
Although more expensive than the average<br />
cast wheel, forged designs for trucks and<br />
Jeeps remain consumer favorites. Allied<br />
Wheel introduced this 20-in. Raceline Modular<br />
Double Beadlock wheel at the 2017<br />
SEMA <strong>Show</strong>. It features a long drop center<br />
for customized back spacing.<br />
a Ford Mustang are putting particular<br />
application products on their vehicles,<br />
where that’s not necessarily the same<br />
application or the same kind of design<br />
features that we’d see on a different<br />
vehicle such as a Chevrolet Camaro<br />
or a Dodge or even a high-end Lexus.”<br />
Whatever comes, aftermarket<br />
retailers will be on the front lines of<br />
identifying high-quality wheel and<br />
tire products, demonstrating superior<br />
technical know-how, and upselling<br />
consumers with value propositions<br />
that clearly explain why the highertech<br />
innovations are worth the cost.<br />
Wheel and Tire Professionals Connect at the SEMA <strong>Show</strong>,<br />
continued from page 55<br />
council leadership while at the <strong>Show</strong>.<br />
Nonmembers are also encouraged<br />
to learn more about WTC membership<br />
and the benefits that come<br />
with it.<br />
Be sure to catch up with WTC<br />
select-committee members on the<br />
morning of Thursday, November 1,<br />
outside the Global Tire Expo located<br />
in Lower South Hall to learn about<br />
the latest updates to council initiatives<br />
and resources that are available<br />
to member companies. The goal is to<br />
NEW PRODUCTS PREVIEW<br />
help businesses succeed in the wheel<br />
and tire industry. Select-committee<br />
members and SEMA staff will be on<br />
hand to discuss how individuals can<br />
become more involved in the industry<br />
through the WTC.<br />
“The wheel and tire segment of<br />
the industry is heavily represented<br />
at the Global Tire Expo,” said Greg<br />
Parker, WTC chair. “There are literally<br />
thousands of industry employees<br />
and affiliates in attendance, and the<br />
WTC is already working on new<br />
Meguiar’s Introduces Advanced Wheel Cleaner<br />
Meguiar’s Ultimate All Wheel Cleaner is an active gel formula that clings to wheels and stays<br />
wetter longer, providing better cleaning action than traditional foaming wheel cleaners. This<br />
advanced chemistry blends road-grime-attacking surfactants with active brake-dust-dissolving<br />
agents that work to quickly loosen dirt, grime and brake dust with little or no agitation.<br />
pH-balanced and acid-free formula will not harm wheels or painted brake components and<br />
safe on sensitive surfaces such as polished and uncoated aluminum wheels. Comes in a 24-oz.<br />
spray bottle.<br />
Visit Meguiar’s in Booth #23643.<br />
To see more New Products, visit www.SEMAphotos.com<br />
and exciting opportunities for those<br />
groups to engage and network with<br />
each other. As of now, the best way<br />
to tap into this resource is by attending<br />
the WTC reception on Tuesday<br />
night at the Renaissance Hotel pool.<br />
There will be many segment leaders<br />
in attendance, as well as SEMA<br />
Board members and Hall of Famers<br />
who you can meet and network with.<br />
We hope everyone who loves wheels<br />
and tires will make it the can’t-miss<br />
opportunity of their week.”<br />
WHEELS & ACCESSORIES<br />
Continued from page 55<br />
Current as of August 23, <strong>2018</strong><br />
Rev Wheel LLC ..........................46025<br />
RideStyler by Burkson . . . . . . . . . . . . . . . . . . . . .46052<br />
Rohana Wheels ..........................47067<br />
Rotawheels .............................45035<br />
RTX Wheels .............................48181<br />
Rucci Forged Wheels ......................45197<br />
Savini Wheels LLC/Grid Offroad ..............45047<br />
Shandong Better Wheel Co. Ltd...............47058<br />
Shandong Meika Wheel Co. Ltd. .............52315<br />
Shandong Zhengyu Wheel Group Co. Ltd. ......46212<br />
Standards Testing Laboratories ..............45163<br />
Stellar Wheels ...........................47225<br />
Strada Wheels Inc.........................47105<br />
Stud Kleen..............................43323<br />
Styluz Wheels ...........................48113<br />
Topline Products .........................45079<br />
True Spike Lug Nuts ......................47175<br />
TSW Alloy Wheels ........................45093<br />
2CRAVE ................................47089<br />
TW Racing Parts Inc. ......................47213<br />
Ultra Wheel Co. ..........................47097<br />
Uniauto ................................45031<br />
U.W.T. Inc. ..............................44274<br />
Varro Wheels ............................47209<br />
VCT Wheels .............................48209<br />
Velocity Wheel ...........................45167<br />
Vision Wheel ............................47017<br />
Vorsteiner ..............................47053<br />
Voxx Wheels ............................46033<br />
The Wheel Group/Wheel-1..................43063<br />
Wheel Pros .............................43049<br />
WheelRepairUS ..........................48184<br />
White Knight Wheel Accessories .............46041<br />
Xiamen Sunrise Group Co. Ltd. ..............45191<br />
XIX Wheels..............................46055<br />
Xtreme Force Wheels......................48225<br />
Xtreme Mudder ..........................48203<br />
XXR Wheels .............................45061<br />
Yangzhou Haina Auto Parts<br />
Manufacturing Co. Ltd....................47238<br />
ZCC/Zenas..............................47203<br />
Zhejiang Baochi Industry & Trade Co., Ltd ......46056<br />
Zhejiang Baokang Wheel Manufacturer Co. Ltd...46040<br />
Zhejiang Buyang Autowheel Co. Ltd. ..........48212<br />
Zhejiang Hongxin Technology Co. Ltd. .........47085<br />
Zhongxin Wheels .........................48216<br />
Zhuhai EST M&E Equipment Co. Ltd. . . . . . . . . . .45336<br />
56 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
RACING &<br />
PERFORMANCE<br />
Continued from page 14<br />
Current as of August 23, <strong>2018</strong><br />
Mitsubishi Turbocharger....................24829<br />
Mittler Bros. Machine & Tool ................20537<br />
Mobil 1 ................................24243<br />
Moroso Performance Products<br />
& Competition Engineering ................22417<br />
Mothers Polish...........................22957<br />
Motive Gear/Richmond ....................23661<br />
Moton/AST Suspension ....................24949<br />
Motor State Distributing....................21209<br />
Motor Trend Group (Formerly TEN) ............22743<br />
Motovicity Distribution .....................24525<br />
Motul..................................24721<br />
Mubea .................................51419<br />
Mustang Dynamometer ....................21241<br />
NASCAR................................22299<br />
Nashin USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . .23219<br />
National Emblem Inc.......................22730<br />
Netami USA Inc...........................70002<br />
The Next Generation ......................52131<br />
NGK Spark Plugs (U.S.A) Inc. ................23343<br />
NGR Performance ........................53206<br />
920 Engineering .........................21759<br />
Ningbo Henri Development Trade Co. Ltd. ......20636<br />
Ningbo Sunrising Silicone Hose Co. Ltd.. .......24823<br />
Ningbo USJ Transmission Co. Ltd. ............51030<br />
Ningbo Xinlu Polyurethane Industrial Co. Ltd.. ...24960<br />
Ningguo BST Thermal Products Co. Ltd.. .......21745<br />
Nitro Gear & Axle .........................21627<br />
Northern Factory Sales Inc. .................20257<br />
North Carolina Center for Automotive Research ..20767<br />
NorthStar Battery.........................24943<br />
Nostrum High Performance .................74001<br />
NPW- National Performance Warehouse .......24213<br />
NRG Innovations .........................24917<br />
Odyssey Battery .........................24875<br />
Öhlins .................................25069<br />
OPTIMA Batteries.........................20323<br />
Oracle Lighting ..........................21215<br />
OS Giken USA ...........................24923<br />
PaceSetter Exhaust .......................22331<br />
Pacific Performance Engineering .............21331<br />
Pakelo Lubricants (Risi Performance Oils) ......32261<br />
PASMAG’s Tuner Battlegrounds ..............24117<br />
Pegasus Auto Racing Supplies...............21749<br />
PennGrade Motor Oil ......................24787<br />
Penske Racing Shocks.....................24319<br />
Performance Design ......................73008<br />
Performance Electronics ...................24629<br />
Performance Forge Inc. ....................70012<br />
Performance Plus Motor Oil .................50427<br />
Performance Tube Bending Inc. . . . . . . . . . . . . . .20162<br />
Perma-Cool Inc...........................22726<br />
PerTronix LLC ...........................22635<br />
Pilot Inc. ...............................20113<br />
Pirngder Industry Co. Ltd. ..................20640<br />
Pitboxes.com............................24223<br />
PML Inc. ...............................21262<br />
Power Automedia.........................20078<br />
Power Stop .............................22427<br />
Powerteq ...............................22555<br />
PPG ...................................24601<br />
Precision Engine Parts .....................20733<br />
Premier Performance Products ..............21325<br />
Prestone Products Corp. ...................60009<br />
Procar Custom Seating Systems by SCAT ......22536<br />
ProCharger Supercharger Systems ...........23819<br />
PROFORMULA ...........................51028<br />
Proheader Inc. ...........................20020<br />
Prosport Gauges Inc. ......................23429<br />
Prothane Products ........................23133<br />
PRW Performance ........................24116<br />
PTP Turbo Blankets .......................25132<br />
Pypes Performance Exhaust ................21501<br />
QA1 ...................................21457<br />
QTP Quick Time Performance ...............24415<br />
Quarter Mile Foundation ...................10010<br />
QuickCar ...............................21220<br />
RAB Performance Parts ....................24716<br />
RaceDeck ..............................21513<br />
Race Ramps ............................21201<br />
Racing Auto Parts Co. Ltd. . . . . . . . . . . . . . . . . . .70008<br />
RacingJunk.com .........................24621<br />
Ramair Filters Group ......................32286<br />
Rancho/DynoMax.........................25133<br />
Range Technology ........................21737<br />
Recaro Automotive........................51119<br />
Redhorse Performance ....................23719<br />
Red Line Synthetic Oil . . . . . . . . . . . . . . . . . . . . .22525<br />
Red Roberts Inc. dba<br />
Driveline Components Co. ................23617<br />
Remus-Sebring Group .....................24727<br />
Renegade Performance Fuels & Lubricants .....34290<br />
Revive Turbo Cleaner ......................21719<br />
Revotec Ltd. ............................52038<br />
R5 Racing Suspension & Brakes .............53204<br />
RHS (Racing Head Service) .................22943<br />
RIPP Superchargers. ......................37205<br />
Thermal R&D Exhaust .....................24429<br />
Thermo-Tec. ............................23013<br />
Roadster Shop. ..........................37233<br />
R1 Concepts ............................25157<br />
Ross Racing Pistons ......................23722<br />
Royal Purple Synthetic Oil ..................23061<br />
Ruian Dongjinlong Auto Parts Co. Ltd. .........24732<br />
S&B Filters Inc. ..........................23365<br />
SCAT Enterprises.com . . . . . . . . . . . . . . . . . . . . .22537<br />
Scoggin Dickey Chevrolet ..................20769<br />
Scorpion Racing Products ..................70010<br />
Scotchman Industries .....................20672<br />
SCT/Bully Dog . . . . . . . . . . . . . . . . . . . . . . . . . . .21337<br />
SCW Driveline Aust .......................71007<br />
Sebring Tuning Exhaust ....................23625<br />
Seibon Carbon. ..........................21653<br />
SEMA Action Network (SAN) ................60003<br />
SEMA Data Co-op ........................20679<br />
Shanghai Engin Industry Co. Ltd. .............33345<br />
Shanghai Jiawen Performance<br />
Industries Co. Ltd. ......................21549<br />
Shell ..................................60005<br />
Shenzhen LeMyth Technology Co. Ltd.. ........70000<br />
The Shop Magazine. ......................22823<br />
6LE Designs Inc. .........................52045<br />
Slam Specialties .........................34325<br />
Slingshot–The Ultimate Joyride ..............53012<br />
Sonnax ................................20059<br />
Spaceloc Corp. ..........................75003<br />
SPAL USA ..............................24543<br />
Sparta Evolution .........................24861<br />
SPA Technique Inc. .......................24232<br />
SPC Performance. ........................20519<br />
SPEC Clutches & Flywheels .................20631<br />
Spec-D Tuning. ....................20555, 20659<br />
Specialty Auto Parts USA Inc./Proform .........23667<br />
Specialty Products Co.. ....................20519<br />
Speed Dawg Shift Knobs ...................20177<br />
Speede Clutch Co. ........................51403<br />
Speedhut. ..............................73005<br />
Speedmaster ............................20735<br />
Speed Max Corp. .........................20079<br />
Speed Turbo Technology ...................71005<br />
Speedway Garage Tile Manufacturing .........20281<br />
Spring Mountain Motor Resort<br />
& Country Club. ........................24029<br />
Sprintex Superchargers ....................20379<br />
Spyder Auto. ............................21631<br />
SSworxs/KRC Japan ......................52144<br />
Stage 8 Locking Fasteners .................23023<br />
Steinjäger Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . .20060<br />
Stewart Warner ..........................22317<br />
StopTech ...............................24535<br />
Stratasys ...............................20547<br />
Summernats Motorex Australia ..............10007<br />
Sunoco Race Fuels .......................25062<br />
Sun Top Hi-Tech Manufacturing Inc.. ..........52445<br />
SuperFlow ..............................51041<br />
SuperPro Suspension. .....................20178<br />
SuperStik. ..............................50043<br />
Supertech Performance ....................50113<br />
Swai Differential Parts .....................20740<br />
Sway-A-Way Inc. .........................22430<br />
Swisstrax Modular Flooring .................21219<br />
SYKED ECU Tuning. .......................72013<br />
SYZ Machine Co. Ltd.. .....................38239<br />
Tanabe USA/SSR Wheels ...................23432<br />
Tarox Performance Brakes. .................50212<br />
Taylor/Vertex ............................23635<br />
TBM Brakes. ............................20263<br />
TCI. ...................................22943<br />
Techflex Inc. ............................22532<br />
Tech Line Coatings Inc. ....................23321<br />
TEIN USA Inc.. ...........................24817<br />
Thunderbolt Racing Fuel ...................34277<br />
Thyssenkrupp Bilstein of America ............23043<br />
Tomioka Racing ..........................21755<br />
Topgear USA ............................21701<br />
Top Speed ..............................51103<br />
Top Street Performance ....................20563<br />
Torco Oils & Fuels ........................24843<br />
Torsen Differentials .......................20645<br />
Total Seal Piston Rings ....................22421<br />
Trans Am Worldwide ......................21453<br />
Traxxas ................................21443<br />
Trick Flow Specialties .....................23313<br />
Trick-Tools. .............................20027<br />
Trufiber ................................25057<br />
The Tuning School ........................72001<br />
Turbonetics/Precision Turbo & Engine .........23925<br />
Turbosmart .............................21531<br />
TurboZentrum GmbH . . . . . . . . . . . . . . . . . . . . . .20744<br />
Turn 14 Distribution. ......................21555<br />
U&C Auto Parts Co. Ltd. ....................73004<br />
UCoat It ................................21257<br />
United Engine & Machine Co.. ...............23413<br />
UpRev LLC. .............................31283<br />
US Gear. .........................22927, 23022<br />
US Shift ................................20063<br />
Valvoline ...............................21753<br />
VBox Motorsport .........................52219<br />
Velocity Channel .........................60006<br />
Vibrant Performance ......................24333<br />
Vision X Lighting .........................20019<br />
Vortech Superchargers ....................22321<br />
VP Racing Fuels Inc. ......................23919<br />
Wagner Tuning. ..........................24733<br />
Wavetrac Differentials .....................23333<br />
WELD–MOMO–ADV.1–CCW–Forgestar–HiPer. ...20365<br />
West Coast Customs ......................68200<br />
Western Pacific Trading-Thermal<br />
Control Products. .......................70005<br />
Whiteline ...............................21517<br />
WickedFlow. ............................20630<br />
Wilwood Disc Brakes. .....................25043<br />
Winjet Automotive Inc. .....................21351<br />
Wiseco Performance Products ...............24137<br />
Woolf Aircraft Products Inc. .................20251<br />
World Products ..........................22825<br />
Wossner Pistons .........................24519<br />
Wuxi Booshiwheel Power<br />
Technology Co. Ltd. .....................51341<br />
Wuyi Shengtai Auto Parts Co. Ltd. ............50402<br />
Xcargot ................................32283<br />
Xceldyne/X2 Valvetrain ....................20763<br />
XClutch ................................31255<br />
XForce Performance Exhaust ................50327<br />
XRP Inc.. ...............................24435<br />
YCW Suspension/Swift Springs ..............24133<br />
Yellowspeed Racing Co. Ltd. ................23417<br />
Yukon Gear & Axle ........................20149<br />
Zeitronix ...............................24531<br />
ZEX ...................................22943<br />
ZF Aftermarket. ..........................50138<br />
GLOBAL TIRE EXPO<br />
POWERED BY THE<br />
TIRE INDUSTRY ASSOCIATION<br />
Continued from page 47<br />
Current as of August 23, <strong>2018</strong><br />
Lift & Shift Loyalty, Rewards<br />
& Incentives ...........................41271<br />
Loudi City Zhuo Rui Chemical Co. Ltd. .........42327<br />
Lucy’s Tire Americas ......................40167<br />
MaddenCo ..............................40080<br />
MAM Software Inc. .......................40195<br />
M&R Tire Products Inc. ....................42161<br />
Martins Industries ........................43211<br />
Maruni Industry Co. Ltd.. ...................43289<br />
Maxtrek Tyres ...........................40137<br />
Maxxis Tires ............................41097<br />
Megalith Industrial Group Co. Ltd. ............44303<br />
Mickey Thompson Tires & Wheels ............43035<br />
Mighty Auto Parts ........................41167<br />
Modern Tire Dealer .......................40079<br />
MRL TYres Ltd.-India ......................41203<br />
Myers Tire Supply ........................43167<br />
Nankang Rubber Tire Corp. Ltd.. .............42209<br />
Net Driven ..............................40112<br />
Nexen Corp.. ............................42054<br />
Nexen Tire America .......................40081<br />
Nitto Tire U.S.A. Inc.. ......................41079<br />
Ohio Rack Inc. ...........................41161<br />
OMER .................................42281<br />
Optimize Social Media Inc.. .................42292<br />
P.C. Products International Co. Ltd. ...........40094<br />
Pirelli Tire North America ...................40078<br />
Prestige Tires Distributors ..................43262<br />
Prinx Chengshan (Shandong)<br />
Tire Co. Ltd. ...........................40307<br />
Qingdao Aonuo Group .....................42294<br />
Qingdao Arestone Tyre Co. Ltd. ..............43301<br />
Qingdao Florescence Co. Ltd.. ...............44300<br />
Qingdao Fullrun Tyre Corp. Ltd. ..............41177<br />
Qingdao Grip Tyre Co. Ltd. ..................45286<br />
Qingdao Hans Tyre Co. Ltd. .................43317<br />
Qingdao High Mountains International<br />
Commerce Co. Ltd.. .....................44318<br />
Qingdao Honestar Tyre Co. Ltd. ..............42317<br />
Qingdao Honghua Tyre Factory ..............42275<br />
Qingdao Lakesea Tyre Co. Ltd.. ..............41305<br />
Qingdao Marcher Rubber Co. Ltd. ............41323<br />
Qingdao Marris Rubber Co. Ltd.. .............53109<br />
Qingdao Nama Industrial Co. Ltd.. ............42301<br />
Qingdao Poplar Tire Co. Ltd.. ................41247<br />
Qingdao Qihang Tyre Co. Ltd.. ...............40130<br />
Qingdao Rhino International Co. Ltd. ..........41281<br />
Qingdao Sentury Tire Co. Ltd. ...............43119<br />
Qingdao Shining Roads Tyre Co. Ltd. . . . . . . . . . .41337<br />
Qingdao Tracross Tire Co. Ltd. . . . . . . . . . . . . . . .44307<br />
Qingdao Zeal-line Stainless Steel<br />
Products Co. Ltd. .......................44320<br />
RAV-Ravglioli ............................43201<br />
Rema Tip Top............................42181<br />
RML Tyre, India ..........................45306<br />
Roadclaw Tyre (Hong Kong) Ltd...............44271<br />
Royal4/WISE ............................40116<br />
Rubber King Tyre Pvt. Ltd. ..................40108<br />
Safety Seal by North Shore Labs .............40086<br />
Schrader Performance Sensors . . . . . . . . . . . . . .40101<br />
Shandong Fengyuan Tire<br />
Manufacturing Co. Ltd....................42323<br />
Shandong Fuyu Lanshi Co. Ltd. ..............45328<br />
Shandong Haohua Tire Co. Ltd. ..............40297<br />
Shandong Hawk International Rubber<br />
Industry Co. Ltd.........................41275<br />
Shandong Hengfeng Rubber<br />
& Plastic Co. Ltd. .......................40206<br />
Shandong Huasheng Rubber Co. Ltd...........43293<br />
Shandong Linglong Tire Co. Ltd. .............43243<br />
Shandong Longyue Rubber Co. Ltd............43305<br />
Shandong New Continent Tire Co. Ltd..........42219<br />
Shandong Province Sanli Tire<br />
Manufactured Co.Ltd.....................42197<br />
Shandong Shuangwang Rubber Co. Ltd. .......43281<br />
Shandong Transtone Tyre Co. Ltd. ............42271<br />
Shandong Yueheng Tyre<br />
Chemical Co. Ltd........................42330<br />
Shandong Zhangchi Rubber Co. Ltd. ..........44327<br />
Shandong Zhentai Group Co. Ltd..............43329<br />
Shanghai Baolong Automotive Corp. ..........41173<br />
Shengtai Group Co. Ltd.....................40296<br />
Shield Tire ..............................42284<br />
Shifeng Juxing Tire Co. Ltd..................42254<br />
Shouguang Firemax Tyre Co. Ltd..............42307<br />
Sonnybosco Inc.-DRC,<br />
Viet-Nam Tires .........................42331<br />
South China Tire & Rubber Co. Ltd. ...........40235<br />
Speedways Rubber Co. ....................40127<br />
Sportrak Tire Group Ltd.....................42326<br />
Strategic Import Supply ....................44283<br />
SUNF ..................................41317<br />
Suretrac Tire ............................41263<br />
Sutong Tire Resources Inc. .................40181<br />
Synchrony Car Care.......................42055<br />
TBBtires................................40247<br />
TCS Technologies, an ARI Co.................42175<br />
TECH ..................................40089<br />
Techno Vector ...........................40323<br />
Teknel .................................42287<br />
31 Inc..................................40033<br />
Tianjin Wanda Tyre Group Co. Ltd. . . . . . . . . . . . .41197<br />
Tidewater Finance Co. .....................53004<br />
Tionale Pte. Ltd...........................41331<br />
Tire Business............................41055<br />
TIRECO Inc. .............................41061<br />
TireConnect .............................42288<br />
Tire Group International ....................40044<br />
Tire Guru Software, Websites, & More .........44284<br />
Tire Industry Association .............40066, 40067<br />
Tire Intelligence LLC ......................42270<br />
Tiremetrix ..............................41251<br />
Tire Profiles .............................40111<br />
Tire Review .............................41078<br />
Tire Service Equipment<br />
Manufacturing Co. Inc. ...................42167<br />
Tire Stickers ............................50027<br />
Tireweb Marketing........................40088<br />
TKO Solutions ...........................44333<br />
TOMKET ...............................43330<br />
Toyo Tire U.S.A. Corp. .....................62122<br />
TredWear...............................45308<br />
TRI-ACE TIRES ...........................40271<br />
Triangle Tire USA .........................43177<br />
Trimax Tire..............................43285<br />
Tube and Solid Tire, Ltd. ...................42050<br />
TVS Srichakra Ltd.........................40286<br />
Tyredog TPMS ...........................40136<br />
Tyrefare International Ltd. ..................44316<br />
Tyres International Inc......................42215<br />
Unicorn Tire Corp. ........................42227<br />
Universal Tire International .................40095<br />
Vee Rubber .............................40121<br />
Wegmann Automotive .....................40255<br />
Weifang Huadong Rubber Co. Ltd. ............44336<br />
Weifang Jintongda Tyre Co. Ltd...............40134<br />
Weihai Joyall Tire Co. Ltd. ..................41336<br />
Wendeng Sanfeng Tyre Co. Ltd. ..............42250<br />
Western Weld ...........................45322<br />
Windforce Tyre Co. Ltd. ....................43275<br />
World Wide Distribution Inc..................40279<br />
X Comp Tires by Gladiator ..................40145<br />
Xingyuan Tire Group Co. Ltd. ................41227<br />
Xinjiang Kunlun Tyre Co. Ltd. . . . . . . . . . . . . . . . .44297<br />
Ying Paio Enterprise Co. Ltd. ................41329<br />
ZECA ..................................42291<br />
Zhangjiagang Tom Tyre Co. Ltd...............44293<br />
Zhejiang Qingda Rubber Co. Ltd. .............41257<br />
Zhongce Rubber Group Co. Ltd...............41115<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 57
MIDDLE EAST<br />
BUSINESS<br />
DEVELOPMENT<br />
PROGRAM<br />
MARCH 26–31, 2019<br />
ABU DHABI, UAE<br />
SELL TO THE MIDDLE EAST<br />
MEET TOP BUYERS THROUGHOUT THE REGION<br />
Turnkey package includes booth space, meals and hotel accommodations.<br />
PARTICIPANTS WILL LEARN ABOUT:<br />
• The distribution system in the UAE<br />
and the region.<br />
• The local automotive market in an<br />
interactive market briefing with top<br />
buyers and US government officials<br />
in the region.<br />
FIRSTHAND EXPERIENCE:<br />
• Visit customizing shops.<br />
• Meet with pre-vetted buyers.<br />
• Exhibit in the SEMA Section<br />
at the Custom <strong>Show</strong> Emirates.<br />
US GOVERNMENT GRANTS AVAILABLE FOR QUALIFIED COMPANIES.<br />
REGISTRATION IS NOW OPEN.<br />
REGISTER AT SEMA.ORG/MIDDLEEAST<br />
FOR MORE INFORMATION, CONTACT LINDA SPENCER AT LINDAS@SEMA.ORG.<br />
The STEP program is funded in part through a Cooperative<br />
Agreement with the U.S. Small Business Administration.<br />
The 2019 SEMA Middle East Business<br />
Development Program will be held at<br />
the Custom <strong>Show</strong> Emirates.<br />
FOR MORE INFORMATION, VISIT US AT THE CENTER FOR INTERNATIONAL COMMERCE—LVCC N252<br />
58 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
RESTORATION<br />
MARKETPLACE<br />
Current as of August 23, <strong>2018</strong><br />
Abhirashi Impex India .................. 24297<br />
Adept Performance & Restoration Products .. 24689<br />
ASP Sealing Products Ltd. . . . . . . . . . . . . . . . . 24394<br />
Auto Custom Carpets Inc. ............... 24375<br />
Billet Badges Inc.. ..................... 24580<br />
Carlisle Events. ....................... 24195<br />
Classic Industries/OER. ................. 23975<br />
Classic Tube ......................... 24093<br />
Classic 2 Current Fabrication. ............ 24578<br />
Clean Seal Inc.. ....................... 24081<br />
Colorbond ........................... 24181<br />
Custom Autosound Manufacturing ......... 24175<br />
Dashtop by Palco Industries Inc. .......... 24790<br />
Distinctive Industries ................... 24281<br />
Douglass Interior Products. .............. 24597<br />
Dustless Blasting. ..................... 24693<br />
Eclipse Surface Technologies. ............ 71008<br />
Evapo-Rust .......................... 24180<br />
Fairchild Automotive ................... 24380<br />
Forever Car Care Products. .............. 24085<br />
Hagerty Insurance ..................... 24290<br />
Icebox Performance. ................... 24591<br />
JCBL India Pvt. Ltd. .................... 24481<br />
Jooltool by Anie ....................... 24479<br />
KNS/Grand General Accessories Manufacturer 24275<br />
Legendary Auto Interiors Ltd.. ............ 24381<br />
Lloyd Mats. .......................... 24075<br />
Mar-K .............................. 52421<br />
Mecum Auctions ...................... 24392<br />
Metro Moulded Parts ................... 24475<br />
MrTailLight. .......................... 37229<br />
NC Carpet Binding & Upholstery Machines .. 34293<br />
Newark Auto Products .................. 24483<br />
Old Air Products. ...................... 24097<br />
Original Parts Group Inc./Restoparts ....... 23987<br />
Performance Distributors (D.U.I.) .......... 24192<br />
Pilkington Classics. .................... 23895<br />
Plastex Plastic Repair Kits . . . . . . . . . . . . . . . . 24094<br />
POR-15/POR Products .................. 24197<br />
Precision Replacement Parts ............. 24187<br />
Prismatic Powders/Cerakote ............. 24089<br />
Proforged Chassis Parts. ................ 24289<br />
QuietRIDE Solutions LLC ................ 23997<br />
Quintin Brothers Dream Builds. ........... 53225<br />
Rare Parts Inc.. ....................... 24184<br />
Real Deal Steel ....................... 24191<br />
Retro Manufacturing ................... 23889<br />
R3 Performance Products Inc. ............ 70011<br />
Seatbelt Solutions LLC. ................. 24582<br />
SpeedKore Performance Group ........... 24293<br />
S.R.Beadings Ltd./sRs McCoy Inc. ......... 23784<br />
TMI Products ......................... 24675<br />
TrimParts Inc./RPUI .................... 24575<br />
Vibro Solution ........................ 31303<br />
Omix-ADA to <strong>Show</strong>case Custom Jeeps<br />
Omix-ADA, a leading manufacturer<br />
of high-quality Jeep, truck and<br />
off-road parts and accessories, will<br />
feature a selection of Jeeps from its<br />
vintage and historic Jeep collection at<br />
the company’s Off-Road Success Center<br />
during the <strong>2018</strong> SEMA <strong>Show</strong>. The<br />
collection will include a Hurst Commando<br />
and other modern builds that<br />
showcase the possibilities for adventure<br />
activity.<br />
This year will mark the sixth year<br />
that Omix-ADA has featured significant<br />
Jeeps at the SEMA <strong>Show</strong> for spectators<br />
to enjoy. Debuting back in 2013<br />
to wide appeal, the Off-Road Success<br />
Center is a forum where business owners<br />
and industry enthusiasts within the<br />
Jeep and off-road market can meet,<br />
freely exchange ideas and learn new<br />
concepts for success while networking<br />
with other industry professionals.<br />
Omix-ADA invites all SEMA <strong>Show</strong><br />
attendees to come to the Off-Road<br />
Success Center to view the featured<br />
vehicles from the collection,<br />
celebrate Jeep’s<br />
proud military heritage<br />
and learn how<br />
to thrive in the growing<br />
Jeep and off-road market.<br />
Visit Omix-ADA in booth<br />
#30024 and the Off-Road Success<br />
center in Booth #34000.<br />
Supporting the “Your Jeep, Your Adventure”<br />
theme at the Omix-ADA Off-Road<br />
Success Center will be a variety of Jeeps<br />
that illustrate how to thrive in the growing<br />
Jeep and off-road marketplace.<br />
Visit ARMO in Central Hall<br />
The Automotive Restoration<br />
Market Organization<br />
(ARMO) and the<br />
Hot Rod Industry Alliance<br />
(HRIA) will share<br />
a booth space located<br />
in Central Hall booth<br />
#23395. Because ARMO<br />
and HRIA have a lot of<br />
crossover in membership,<br />
the shared space<br />
works well for collaboration<br />
between council<br />
members. The booth<br />
Be sure to catch the vehicle unveilings in the ARMO/HRIA booth at<br />
the SEMA <strong>Show</strong> at 11:00 a.m. on Tuesday, October 30.<br />
will display six feature vehicles—three from the hot-rod segment and three from the<br />
restoration segment. Two of the featured vehicles will start the SEMA <strong>Show</strong> covered<br />
and will be unveiled at 11:00 a.m. on Tuesday, October 30, attracting media coverage<br />
and attendee attention. You don’t want to miss those cars.<br />
ARMO select-committee members and SEMA staff will be in the booth throughout<br />
the <strong>Show</strong>. The booth provides a perfect opportunity for attendees to stop by and ask<br />
questions regarding ARMO membership and how you or your company can get more<br />
involved. The booth is commonly referred to as Central Park because the seating areas<br />
act as a great place to rest your feet and network with industry friends in a location that<br />
anchors the intersection of the Restoration Marketplace and Hot Rod Alley sections<br />
of the <strong>Show</strong> floor.<br />
CLeo Award to Be Announced<br />
The fifth annual Colorbond<br />
CLeo Award will be presented at<br />
the <strong>2018</strong> SEMA <strong>Show</strong> in the Colorbond<br />
booth #24181<br />
on Wednesday, October<br />
30, at 12:00 p.m.<br />
The CLeo recognizes<br />
individuals who have<br />
shown excellence<br />
utilizing Colorbond<br />
car interior paint to<br />
restore or restyle the<br />
interior of any type of<br />
Las Vegas, after which the SEMA<br />
<strong>Show</strong> became the world’s largest<br />
automotive aftermarket trade<br />
show. Kagan is 102<br />
years old and continues<br />
to work for Colorbond<br />
Automotive<br />
Paint. Following the<br />
award presentation,<br />
Colorbond will celebrate<br />
Kagan’s 103rd<br />
birthday. Kagan’s party<br />
starts at 1:00 p.m. and<br />
everyone is invited.<br />
Cake and coffee will<br />
be served.<br />
If you would like to<br />
be considered for the<br />
award, show your best work using<br />
Colorbond for a chance to head to<br />
the <strong>2018</strong> SEMA <strong>Show</strong>. The rules<br />
are simple: Send photos and a<br />
brief testimonial write-up of your<br />
Colorbond success story to info@<br />
automobile, including<br />
trucks, musclecars<br />
Leo Kagan at the 2017<br />
and classics. Recipients<br />
SEMA <strong>Show</strong>.<br />
receive the CLeo Crystal<br />
trophy, $500 and<br />
have their vehicle showcased in the<br />
Colorbond booth.<br />
The CLeo was established in<br />
2014 to honor Leo Kagan, who was<br />
responsible for moving the SEMA<br />
<strong>Show</strong> in 1977 from Anaheim, California,<br />
to its current location in colorbondpaint.com.<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 59
NEW PRODUCTS PREVIEW<br />
ProtoMAX Abrasive Waterjet Is a Multiuse<br />
Cutting Tool<br />
The ProtoMAX, by<br />
OMAX, can cut through<br />
nearly any material including:<br />
steel, aluminum, glass,<br />
rubber, as well as a variety<br />
of plastics. The compact<br />
machine footprint combined<br />
with its comprehensive<br />
versatility makes the<br />
ProtoMAX an ideal abrasive waterjet for prototyping,<br />
customer fabrication or as a complement<br />
to a larger machine shop.<br />
Perfect for on-the-spot jobs, the pump and<br />
cutting table are on casters for easy relocation<br />
to anywhere you may need quick custom fabrication.<br />
Work material is submerged under<br />
water for quiet cutting that won’t disrupt your<br />
work space. With the clamshell cover and submerged<br />
cutting, ProtoMAX is safe and quiet<br />
(approximately 76 db).<br />
Though compact, the ProtoMAX delivers<br />
30,000-psi cutting power with a 5hp pump.<br />
Like all OMAX abrasive waterjets, the Proto-<br />
MAX cuts with a no heat-affected zone and no<br />
change to the material properties. The waterjet<br />
plugs into a 240V AC outlet and does not<br />
require any hardwiring.<br />
ProtoMAX is controlled<br />
by OMAX’s Intelli-MAX<br />
Proto software. Software<br />
comes pre-installed on an<br />
included laptop for easy<br />
use. OMAX’s powerful<br />
software makes converting<br />
drawings to cutting<br />
paths easy.<br />
OMAX Corp. Vice President of Marketing<br />
Stephen Bruner commented, “It’s easy to program<br />
even complex paths on the ProtoMAX.<br />
We’ve taken many of the same popular CAD/<br />
CAM software features that we use in our<br />
industrial waterjet systems and incorporated it<br />
into the compact ProtoMAX waterjet. Behind<br />
the scenes, the software uses sophisticated<br />
waterjet cutting models that predict the jet’s<br />
precise behavior when cutting different materials,<br />
thicknesses and shapes. But the user<br />
interface is simple and straightforward, making<br />
it an ideal learning tool for computer-aided<br />
manufacturing.”<br />
For more information, visit www.omax.com.<br />
Visit OMAX Corp. in Booth #53413.<br />
Innovative Components Inc.<br />
Offers New Thread Detective<br />
Innovative Components Inc. offers the new all-in-one<br />
Thread Detective thread pitch identifying tool, a useful<br />
and necessary tool in any mechanic’s toolbox, tire shop and<br />
automotive repair shop, and in every gearhead’s garage.<br />
The Thread Detective is a precise, portable and easy-touse<br />
thread identifier for nuts, bolts, tapped holes, mounted<br />
or affixed studs, including lug nuts and wheel bolts. Each<br />
individual steel identifier is permanently laser etched with<br />
the thread size and features an internal female threaded<br />
hole accompanied by a male threaded stud on the opposing<br />
end.<br />
For more information, visit www.threadetective.com or<br />
call 800-566-2774.<br />
Visit the Innovative Components Inc. exhibit<br />
in Booth #52217.<br />
To see more New Products, visit www.SEMAphotos.com<br />
ARMO<br />
Restoration<br />
Builder’s Panel<br />
The Restoration Builder’s Panel<br />
education seminar, October 31, from<br />
11:15 a.m.–12:15 p.m., Upper North<br />
Hall N258, will feature well-known<br />
restoration builders discussing best<br />
business practices and how they have<br />
made careers out of their passion.<br />
Restoration builders, professionals,<br />
shop owners and enthusiasts are<br />
encouraged to attend this interactive<br />
discussion. Bring questions or challenges<br />
that your business is currently<br />
facing, as the builders will engage the<br />
audience and answer their questions.<br />
This year’s complete list of panelists<br />
was still being finalized at press<br />
time, but E.J. Fitzgerald of Cool Hand<br />
Customs and Tim Strange of Strange<br />
Motion have confirmed they will both<br />
be back as panelists. Jesse and Jordan<br />
Henke of JH Restorations will<br />
join the panel for the first time as<br />
well. Another one or two builders<br />
are still being courted to round out<br />
yet another unique opportunity for<br />
attendees to hear firsthand accounts<br />
of what worked and maybe what<br />
didn’t from accomplished builders.<br />
60 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong><br />
FIRST-TIME &<br />
FEATURED EXHIBITORS<br />
(WESTGATE HOTEL)<br />
Current as of August 23, <strong>2018</strong><br />
AccuVision-3D, Fimer USA. ................... 16021<br />
Alpha Professional Tools ..................... 15022<br />
American Authority ......................... 16025<br />
American Honda Parts,<br />
Service & Technical ....................... 15325<br />
Anglo American Tools. ....................... 16015<br />
Ansell ................................... 15117<br />
asTech. .................................. 15621<br />
Autofiber ................................. 16425<br />
Automotive Training Institute .................. 15822<br />
Baileigh Industrial .......................... 16513<br />
BETAG Innovation .......................... 15317<br />
Blowtherm USA ............................ 16107<br />
Brila Premium Automotive<br />
& Marine Coating ......................... 15027<br />
Car System/Mass King. ...................... 16407<br />
CCC Information Services .................... 15427<br />
CMYK Grafix .............................. 16525<br />
Cobra Systems Inc. ......................... 15014<br />
Collision Edge ............................. 15527<br />
Collision Services .......................... 16507<br />
Cosber GmbH ............................. 15417<br />
Creaform ................................. 15306<br />
Dongguan Golden Sun Abrasives Co. Ltd.. ........ 16710<br />
EDC Hand Tools ............................ 15006<br />
Envira-North Systems Ltd.. ................... 16727<br />
Equip Automotive Systems. ................... 16707<br />
EZ Cut CNC ............................... 16215<br />
EZ Pulley LLC ............................. 16611<br />
FindPigtails.com ........................... 16026<br />
Ford Customer Service Division ................ 16207<br />
Gandrud Parts Center ....................... 15515<br />
GM Genuine Parts .......................... 15407<br />
Gtechniq ................................. 15217<br />
GYS ..................................... 15627<br />
Halder/Picard. ............................. 16713<br />
Hexis .................................... 16125<br />
Hurco Companies Inc. ....................... 15509<br />
Huth Ben Pearson International LLC. ............ 15824<br />
Kapci Coatings. ............................ 15227<br />
KECO Body Repair Products. .................. 16717<br />
Legacy Mfg. Co.. ........................... 15223<br />
Lenco Holdings LLC. ........................ 15820<br />
Lianyungang Orientcraft Abrasives Co. Ltd. ....... 16510<br />
MAHA USA. ............................... 16621<br />
Maxpro Window Films . . . . . . . . . . . . . . . . . . . . . . . .16325<br />
MetalMizer. ............................... 15018<br />
MIG Buddy/GeorgeB Design. .................. 15324<br />
Mitchell .................................. 16607<br />
MONTI Tools Inc. ........................... 16121<br />
National Alliance of PDR Technicians ............ 15012<br />
Neonetics Inc. ............................. 16615<br />
NOVOL. .................................. 16521<br />
NRD LLC-Staticmaster. ...................... 16723<br />
OKI ..................................... 16524<br />
PartsTrader ............................... 15010<br />
Peddinghaus MOB Germany .................. 16022<br />
Precision Equipment Systems-<br />
UnoLiner-INFRARR ........................ 15017<br />
ProLine Tool & Supply LLC. ................... 16421<br />
Prona Tools ............................... 15626<br />
Quickjack. ................................ 16415<br />
Reelcraft Industries ......................... 16420<br />
Réflectiv SAS. ............................. 16411<br />
Robaina Direct/Robaina Industries .............. 16006<br />
Rongpeng Air Tools ......................... 16315<br />
Rotake Tools Co. Ltd. ........................ 16024<br />
Sartorius ................................. 16014<br />
Sawblade.com. ............................ 15421<br />
Scholl Concepts GmbH ...................... 15211<br />
servFaces GmbH ........................... 15309<br />
ShineMate Auto Polishing<br />
Tool System ............................. 15026<br />
Shipper’s Advocate Inc. ...................... 15507<br />
Spraylift. ................................. 15123<br />
Summit CRS .............................. 16321<br />
Summit Glove Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . .15016<br />
Sunmatch Industrial Co. Ltd. .................. 15511<br />
Suzhou EAE Automotive<br />
Equipment Co. Ltd.. ....................... 15007<br />
Tamco Paint. .............................. 15023<br />
Teckwrap Inc. ............................. 16221<br />
Tekton ................................... 15107<br />
THA Hydraulics ............................ 16627<br />
Thread Kits Co. ............................ 16429<br />
Tianmei Auto Seat Cover ..................... 15521<br />
Truflex Sanders ............................ 15322<br />
Tuxedo Distributors LLC/iDEAL. ................ 15411<br />
UPPF . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .15111<br />
Vampire Tools ............................. 15620<br />
VeriFacts Automotive ........................ 16725<br />
Viktory the K Brand ......................... 16721<br />
VistaClear Pro ............................. 15207<br />
Vonixx Car Care ............................ 15122<br />
Wallmek Tools . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .15206<br />
FIRST-TIME &<br />
FEATURED EXHIBITORS<br />
(RACING ANNEX)<br />
Current as of August 23, <strong>2018</strong><br />
Ace Racing .............................. 71010<br />
Advanced Fuel Dynamics.................... 75011<br />
Anderson Composites ...................... 70006<br />
BOOSTane ............................... 75001<br />
BOUS Performance ........................ 70007<br />
Brisk USA Racing &<br />
Performance Spark Plugs.................. 75005<br />
CFL Engine Parts .......................... 74004<br />
CloverTurbo Co. Ltd......................... 74009<br />
CounterPoint ............................. 70003<br />
Crawford Performance...................... 72005<br />
Eclipse Surface Technologies................. 71008<br />
ELP Motorsports .......................... 70001<br />
E3 Spark Plugs ........................... 71000<br />
GC Cooling............................... 75004<br />
Hillco Fastener Warehouse Inc. ............... 71003<br />
IDEAL Co. Ltd. ............................ 73001<br />
Junesun Industry.......................... 74005<br />
King Engine Bearings....................... 73009<br />
Levrack ................................. 72004<br />
Mantic Clutch USA......................... 71001<br />
Manton Pushrods.......................... 73012<br />
Melling ................................. 71004<br />
Netami USA Inc............................ 70002<br />
Nostrum High Performance .................. 74001<br />
Performance Design ....................... 73008<br />
Performance Forge Inc. ..................... 70012<br />
Racing Auto Parts Co. Ltd. . . . . . . . . . . . . . . . . . . . 70008<br />
R3 Performance Products Inc. ................ 70011<br />
Scorpion Racing Products ................... 70010<br />
SCW Driveline Aust ........................ 71007<br />
Shenzhen LeMyth<br />
Technology Co. Ltd. ...................... 70000<br />
Spaceloc Corp. ........................... 75003<br />
Speedhut................................ 73005<br />
Speed Turbo Technology .................... 71005<br />
SYKED ECU Tuning......................... 72013<br />
The Tuning School ......................... 72001<br />
U&C Auto Parts Co. Ltd. ..................... 73004<br />
Western Pacific Trading-<br />
Thermal Control Products.................. 70005
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 61
CELEBRITY APPEARANCE SCHEDULE List as of August 29, <strong>2018</strong><br />
Time Celebrity Known For Exhibiting Company<br />
Tuesday, October 30<br />
9:00 a.m.–11:00 a.m. Johnny Bohmer Guinness World Record; fastest standing-mile street car ACC Performance Products Plus Inc., Booth #23318<br />
9:00 a.m.–5:00 p.m. Ian Johnson “Big Tire Garage” ESAB Welding & Cutting Products, Booth #21615<br />
10:00 a.m.–11:00 a.m. Justin, Maegan, Ziggy, Nick, The cast of Velocity’s “Wrench’d” Motive Gear/Richmond, Booth #23661<br />
Dave and Kyle<br />
10:00 a.m.–12:00 p.m. Tanner Foust Professional racing driver, stunt driver and TV host ODYSSEY Battery, Booth #24875<br />
10:00 a.m.–3:00 p.m. John Kraman NBC Sports Network TV commentator Mecum Auctions, Booth #24392<br />
11:00 a.m.–12:00 p.m. Bo Butner NHRA Pro Stock World Champion Speed Dawg Shift Knobs, Booth #20177<br />
11:00 a.m.–12:00 p.m. Ken Block Known for his award-winning viral video franchise of Gymkhana films Toyo Tire U.S.A. Corp., Booth #62122<br />
11:00 a.m.–2:00 p.m. EddieX YouTube personality Nostrum High Performance, Booth #74001<br />
12:30 p.m.–2:30 p.m. Leah Pritchett Record-setting NHRA Top Fuel drag racer MagnaFlow, Booth #23543<br />
1:00 p.m.–2:00 p.m. Takahiko Izawa World-famous innovative custom painter KUHL Racing, Booth #52327<br />
1:00 p.m.–3:00 p.m. Horny Mike Star of “Counting Cars” and “Count’s Kustoms” Portacool LLC, Booth #10209<br />
1:00 p.m.–3:00 p.m. Kevin Mack From “Count’s Kustoms” Portacool LLC, Booth #10209<br />
1:00 p.m.–3:00 p.m. Richard Rawlings “Gas Monkey Garage” and “Fast N’ Loud” Dickies, Booth #10445<br />
1:00 p.m.–3:00 p.m. Ryan Evans Star of “Counting Cars” and “Count’s Kustoms” Portacool LLC, Booth #10209<br />
1:00 p.m.–3:00 p.m. Shannon Aikau Star of “Counting Cars” and “Count’s Kustoms” Portacool LLC, Booth #10209<br />
2:00 p.m.–3:00 p.m. Brian Deegan Professional freestyle motocross rider and Metal Mulisha founder ODYSSEY Battery, Booth #24875<br />
2:00 p.m.–3:00 p.m. Hailie Deegan Professional stock car driver ODYSSEY Battery, Booth #24875<br />
2:00 p.m.–4:00 p.m. Cynthia Gauthier Professional Monster Truck driver, TV host, welder/fabricator Lincoln Electric, Booth #24643<br />
2:30 p.m.–3:30 p.m. Richard Petty Iconic NASCAR Championship driver and team owner MagnaFlow, Booth #23543<br />
3:30 p.m.–4:30 p.m. Courtney Hansen and Troy Ladd New TV show “The Ride That Got Away” MagnaFlow, Booth #23543<br />
3:30 p.m.–4:30 p.m. Dave Kindig Owner of Kindig It Design and from Velocity Channel’s “Bitchin’ Rides” Lingenfelter Performance Engineering, Booth #25075<br />
Wednesday, October 31<br />
9:00 a.m.–10:30 a.m Johnny Bohmer Guinness World Record; fastest standing-mile street car ACC Performance Products Plus Inc., Booth #23318<br />
9:00 a.m.–5:00 p.m. “Hacksaw” Jim Duggan WWE Hall of Famer The Next Generation, Booth #52131<br />
9:00 a.m.–5:00 p.m. Ian Johnson “Big Tire Garage” ESAB Welding & Cutting Products, Booth #21615<br />
9:30 a.m.–10:30 a.m Dave Kindig “Kindig It Designs” NRD LLC-Staticmaster, Booth #16723<br />
10:00 a.m.–12:00 p.m. Stacey David Host of “Gearz” TV ProCharger Supercharger Systems, Booth #23819<br />
10:00 a.m.–3:00 p.m. John Kraman NBC Sports Network TV commentator Mecum Auctions, Booth #24392<br />
10:30 a.m.–12:00 p.m. Rutledge Wood Host of “Top Gear” ODYSSEY Battery, Booth #24875<br />
12:30 p.m.–2:30 p.m. Mario Andretti Racing legend with 111 wins, including an F1 World Championship MagnaFlow, Booth #23543<br />
1:00 p.m.–2:00 p.m. Takahiko Izawa World-famous innovative custom painter KUHL Racing, Booth #52327<br />
1:00 p.m.–3:00 p.m. Ryan Evans Star of “Counting Cars” and “Count’s Kustoms” Portacool LLC, Booth #10209<br />
1:00 p.m.–3:00 p.m. Shannon Aikau Star of “Counting Cars” and “Count’s Kustoms” Portacool LLC, Booth #10209<br />
1:30 p.m.–2:30 p.m. Dave Kindig Owner and Designer of Kindig-It Design Global Finishing Solutions, Booth #11119<br />
1:30 p.m.–2:30 p.m. Dennis Gage Host of the TV show “My Classic Car” Steele Rubber Products, Booth #23181<br />
2:00 p.m.–3:00 p.m. Diesel Brothers Mega truck builds, custom builds and social-media stars DECKED, Booth #31211<br />
NASCAR Hall of Famer The “King”<br />
Richard Petty.<br />
Metal fabricator, race driver and “Fastest<br />
Woman on 4 Wheels” Jessi Combs.<br />
Chip Foose, SEMA Hall of Fame member<br />
and award-winning builder.<br />
Dave Kindig of “Kindig It Designs.”<br />
62 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
CELEBRITY APPEARANCE SCHEDULE<br />
Time Celebrity Known For Exhibiting Company<br />
2:00 p.m.–3:00 p.m. Richard Petty NASCAR Hall of Fame driver ODYSSEY Battery, Booth #24875<br />
2:00 p.m.–4:00 p.m. Levi Shirley Ultra4 race driver J.W. Speaker, Booth #34229<br />
2:00 p.m.–4:00 p.m. Stacey David Host of “Gearz” TV Skyjacker Suspensions, Booth #34079<br />
3:00 p.m.–4:00 p.m. Ken Block Known for his award-winning viral video franchise of Gymkhana films Toyo Tire U.S.A. Corp., Booth #62122<br />
3:00 p.m.–5:00 p.m. Chip Foose SEMA Hall of Fame member and award-winning builder MagnaFlow, Booth #23543<br />
Thursday, November 1<br />
9:00 a.m.–10:30 a.m Aaron Kaufman TV personality from “Shifting Gears” and racer MagnaFlow, Booth #23543<br />
9:00 a.m.–11:00 a.m Johnny Bohmer Guinness World Record; fast street car ACC Performance Products Plus Inc., Booth #23318<br />
9:00 a.m.–5:00 p.m. “Hacksaw” Jim Duggan WWE Hall of Famer The Next Generation, Booth #52131<br />
9:00 a.m.–5:00 p.m. Ian Johnson “Big Tire Garage” ESAB Welding & Cutting Products, Booth #21615<br />
10:00 a.m.–12:00 p.m. Jamie McMurray NASCAR driver GearWrench/Apex Tool Group, Booth #10509<br />
10:00 a.m.–12:00 p.m. Jessi Combs Metal fabricator, race driver and “Fastest Woman on 4 Wheels” Lincoln Electric, Booth #24643<br />
10:00 a.m.–3:00 p.m. John Kraman NBC Sports Network TV commentator Mecum Auctions, Booth #24392<br />
10:30 a.m.–11:30 a.m Joey Logano Professional NASCAR driver MagnaFlow, Booth #23543<br />
11:00 a.m.–12:00 p.m. Dave Kindig “Kindig It Designs” NRD LLC-Staticmaster, Booth #16723<br />
11:00 a.m.–3:00 p.m. Curt LeDuc 2015 Off-road Hall of Fame inductee, Baja Racing champion Skyjacker Suspensions, Booth #34079<br />
and creator of the Baja Legends Tour<br />
1:00 p.m.–2:00 p.m. Takahiko Izawa World-famous innovative custom painter KUHL Racing, Booth #52327<br />
1:30 p.m.–2:30 p.m. Mike Finnegan From “Roadkill” Heatshield Products Inc., Booth #22721<br />
2:00 p.m.–4:00 p.m. Chase Darnell Discovery Channel’s “Vegas Rat Rods” ESAB Welding & Cutting Products, Booth #21615<br />
2:00 p.m.–4:00 p.m. Joe Giamanco Discovery Channel’s “Vegas Rat Rods” ESAB Welding & Cutting Products, Booth #21615<br />
2:00 p.m.–4:00 p.m. Justin Kramer Discovery Channel’s “Vegas Rat Rods” ESAB Welding & Cutting Products, Booth #21615<br />
2:00 p.m.–4:00 p.m. Levi Shirley Ultra4 race driver J.W. Speaker, Booth #34229<br />
2:00 p.m.–4:00 p.m. Merlin Johnson Discovery Channel’s “Vegas Rat Rods” ESAB Welding & Cutting Products, Booth #21615<br />
2:00 p.m.–4:00 p.m. Stacey David Host of “GearZ” TV Painless Performance Products, Booth #33027<br />
2:00 p.m.–4:00 p.m. Steve Darnell Discovery Channel’s “Vegas Rat Rods” ESAB Welding & Cutting Products, Booth #21615<br />
2:00 p.m.–4:00 p.m. Travis Deeter Discovery Channel’s “Vegas Rat Rods” ESAB Welding & Cutting Products, Booth #21615<br />
3:00 p.m.–4:00 p.m. Stacey David Host of “Gearz” TV Jet-Hot, Booth #20143<br />
3:30 p.m.–4:30 p.m. Dave Kindig Owner of Kindig It Design and from Velocity Channel’s “Bitchin’ Rides” Lingenfelter Performance Engineering, Booth #25075<br />
Friday, November 2<br />
9:00 a.m.–11:00 a.m Kyle LeDuc Five-time, Pro4 off-road racing champion WD-40 Co., Booth #62129<br />
9:00 a.m.–4:00 p.m. Ian Johnson “Big Tire Garage” ESAB Welding & Cutting Products, Booth #21615<br />
10:00 a.m.–12:00 p.m. Chip Foose Owner of Foose Design and host of Velocity’s “Overhaulin’’’ Lincoln Electric, Booth #24643<br />
10:00 a.m.–3:00 p.m. Holly Allen Miss MagnaFlow MagnaFlow, Booth #23543<br />
10:00 a.m.–3:00 p.m. Jessica Harbour Miss MagnaFlow MagnaFlow, Booth #23543<br />
10:00 a.m.–3:00 p.m. John Kraman NBC Sports Network TV commentator Mecum Auctions, Booth #24392<br />
1:00 p.m.–2:00 p.m. Takahiko Izawa World-famous innovative custom painter KUHL Racing, Booth #52327<br />
Rutledge Wood, host of “Top Gear.”<br />
Brian Deegan, professional freestyle motocross<br />
rider and Metal Mulisha founder.<br />
Courtney Hansen of the new TV show “The<br />
Ride That Got Away.”<br />
Kyle LeDuc, five-time, Pro4 off-road<br />
racing champion.<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 63
64LTA_<strong>Sema</strong>_<strong>Show</strong><strong>Daily</strong>_Sprd-1.indd SEMA <strong>Show</strong> <strong>Daily</strong> 1 | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 8/13/18 9:4165<br />
AM
FIRST-TIME & FEATURED<br />
EXHIBITORS (UPPER SOUTH HALL)<br />
Current as of August 23, <strong>2018</strong><br />
#LABOCOSMETICA. ......................... 31291<br />
AccuAir Suspension. ........................ 32319<br />
Adam’s Polishes Inc. ........................ 32303<br />
Aero Exhaust .............................. 34336<br />
AFN ..................................... 32289<br />
Aircom USA Inc.. ........................... 38213<br />
Alien Jack Base. ........................... 30345<br />
Alliant Power .............................. 34310<br />
American First Finance ...................... 34340<br />
AMGO Hydraulics. .......................... 33325<br />
AMON Industry Co. Ltd. ...................... 32345<br />
Any Level Lift. ............................. 37213<br />
Aprove Products ........................... 38169<br />
ARMA Speed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .31267<br />
Armordillo USA ............................ 37196<br />
Ashcroft.................................. 33344<br />
Autohome ................................ 30319<br />
Auxbeam Lighting Co. Ltd.. ................... 34287<br />
Azard Group. .............................. 38209<br />
Baja Kits by Brenthel ........................ 31329<br />
Bar’s Leaks-Rislone-Hy-PerLube ............... 30255<br />
Bawarrion ................................ 36193<br />
BBS of America Inc.. ........................ 32269<br />
Beissbarth ................................ 33271<br />
Big Bond ................................. 34330<br />
Black Armour dba North West Rubber Ltd.. ....... 33313<br />
Born Bad Customs. ......................... 37237<br />
Bray..................................... 30327<br />
Broadly.com. .............................. 30282<br />
Brush Hero ............................... 31323<br />
Bullet Liner, An Accella Co.. ................... 34263<br />
Carson Car Accessories ...................... 33291<br />
Castel-The Gate King. ....................... 36243<br />
CDT-Cardan Driveshaft Technologies ............ 38227<br />
Changzhou Xinkai Auto Parts Co. Ltd. ........... 33334<br />
CIMAT ................................... 34312<br />
CRIPPA SPA ............................... 31271<br />
Cub Group ................................ 30307<br />
Custom Automatic Conversions . . . . . . . . . . . . . . . . .36223<br />
Dars Lift.................................. 30333<br />
Detail K2 Inc.. ............................. 38173<br />
Dichem Auto Refinishing ..................... 31319<br />
Diho International Co. Ltd. .................... 30346<br />
Ditch Hitch. ............................... 35345<br />
Dongguan Jiafu Automobile Accessories Co. Ltd.. .. 32339<br />
DuraFlap LLC. ............................. 31335<br />
Dynamic Suspensions ....................... 38215<br />
Element Fire Extinguisher .................... 38193<br />
Elongator Tailgates ......................... 30278<br />
Enhance America. .......................... 30344<br />
Erwin Hymer Group/American Fastbacks/Cliffride .. 30191<br />
ESP Truck Accessories. ...................... 34288<br />
Expedition One ............................ 30277<br />
Fabtech .................................. 36227<br />
Falcon Shocks ............................. 34319<br />
Federal New Power (Qingdao) Co. Ltd.. .......... 33319<br />
FH Group ................................. 31297<br />
Flink International Co. Ltd .................... 38199<br />
Focus Auto Design Inc. ...................... 38205<br />
Foshan Ginto Lighting & Electrical Co. Ltd.. ....... 31345<br />
The Fuelbox. .............................. 31313<br />
Full Throttle Battery ......................... 34299<br />
Gammatrade-The Rim Straightener Expert. ....... 34344<br />
GarageSmart .............................. 30300<br />
GEN-Y Hitch. .............................. 37225<br />
Global Gear ............................... 35344<br />
Guang Yang Industrial Works .................. 32344<br />
Guangzhou Superlight Electronic Technology Co. Ltd. 33331<br />
Harrop ................................... 38243<br />
HaulGauge. ............................... 38233<br />
HPS Performance Products ................... 31259<br />
Hyperco-MW Industries ...................... 32255<br />
Impact Plastics Automotive ................... 36213<br />
Indel B S.p.A.. ............................. 35328<br />
Integrated Technology Inc.. ................... 32313<br />
Intrepid Direct Insurance ..................... 32335<br />
James Baroud ............................. 30288<br />
JcrOffroad Inc.. ............................ 36217<br />
Jiangsu Qunyue New Material ................. 38248<br />
Keng Lien Industrial Co. Ltd. .................. 31287<br />
KIY Carbon Co. Ltd. ......................... 38241<br />
K-MAN Suspension ......................... 31339<br />
Kukko Quality Tools Inc.. ..................... 31289<br />
Lantsun Group. ............................ 32282<br />
L.A Pro Auto Accessories ..................... 33298<br />
LastBoks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .37200<br />
Ldrship Designs. ........................... 34251<br />
LEED Brakes .............................. 30337<br />
Let’s Go Aero .............................. 37219<br />
Level Ride Air Suspension .................... 30308<br />
Load Lugger LLC ........................... 37199<br />
Lock’er Down Security Products ............... 30343<br />
Loctite ................................... 32331<br />
Loss Prevention Fasteners. ................... 38217<br />
LPC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33309<br />
MEK Magnet .............................. 35314<br />
Mengzhou Yuxiangyun Auto Electronics Co. Ltd.. ... 38231<br />
Metal Impact .............................. 38235<br />
Metalloproduktsia .......................... 33329<br />
Meyer Distributing .......................... 31309<br />
Milenco Ltd.. .............................. 34324<br />
Millner-Haufen Tool Co. ...................... 38223<br />
Milltek Sport .............................. 30271<br />
Mob Armor ............................... 38185<br />
Monster Hooks Inc. ......................... 37243<br />
Morsun Technology Co. Ltd.. .................. 33339<br />
Motor City Aftermarket. ...................... 34307<br />
Mountain Off Road M.O.R.E ................... 31279<br />
MouseBlocker ............................. 34316<br />
MrTailLight. ............................... 37229<br />
MTX Audio ................................ 33301<br />
myTop ................................... 30261<br />
NC Carpet Binding & Upholstery Machines ....... 34293<br />
Neapco Components ........................ 36249<br />
Nii Off Road ............................... 33265<br />
Ningbo Jii-Power Auto Accessories Co. Ltd.. ...... 34328<br />
Novline LLC ............................... 38228<br />
NRG Offroad .............................. 30312<br />
Pakelo Lubricants (Risi Performance Oils) ........ 32261<br />
Paperless Body Shop. ....................... 31346<br />
Papp Plastics & Distributing Ltd. ............... 34315<br />
Pedders Suspension ........................ 33281<br />
The Perfect Bungee/ShockStrap ............... 36237<br />
Pit Bull Tires .............................. 36205<br />
Premier Thermal Solutions. ................... 30335<br />
PRO Products ............................. 33277<br />
Product Liability Specialty LLC/Custodian Auto. .... 32325<br />
QB Enterprises. ............................ 34345<br />
Qingdao Passion Machinery Co. Ltd. ............ 34346<br />
RAASM USA Inc. ........................... 38197<br />
Ramair Filters Group ........................ 32286<br />
Redback Silicone Hose Cutting Machine ......... 33338<br />
Redden Classic Restoration & Supply LLC ........ 33315<br />
Renegade Covers. .......................... 33340<br />
Renegade Performance Fuels & Lubricants ....... 34290<br />
RIPP Superchargers. ........................ 37205<br />
RIVAL. ............................. 32295, 32299<br />
Road Comforts. ............................ 32309<br />
Roadster Shop. ............................ 37233<br />
Rock Krawler & Pure Performance. ............. 37193<br />
Rock’s 4X4 ............................... 30318<br />
Saimax Products Inc.. ....................... 38237<br />
Scheel-Mann Seats ......................... 38195<br />
SeaSucker. ............................... 34257<br />
Shanghai Engin Industry Co. Ltd. ............... 33345<br />
Shanghai Jinli Special Rope Co. Ltd. ............ 34339<br />
Shenzhen Mingzong Technology Co. Ltd. ......... 33317<br />
Shop Boss ................................ 34335<br />
Slam Specialties ........................... 34325<br />
Source Auto Body Fasteners .................. 38219<br />
Spider Tarp ............................... 37251<br />
Steinel ................................... 32334<br />
Strange Engineering ........................ 30341<br />
Strong Hand Tools .......................... 34329<br />
SUNTOP srl ............................... 36197<br />
SYZ Machine Co. Ltd.. ....................... 38239<br />
Tayih Kenmos Auto Parts Co. Ltd.. .............. 33255<br />
Thunderbolt Racing Fuel ..................... 34277<br />
Trak Machine Tools ......................... 34281<br />
Trim-Lok Inc. .............................. 32336<br />
Tritop International Co. Ltd. ................... 37249<br />
Twisted Logic ............................. 32322<br />
Up Down Air Systems LLC .................... 33295<br />
UpRev LLC. ............................... 31283<br />
Ventra Technology . . . . . . . . . . . . . . . . . . . . . . . . . . .34338<br />
Vibro Solution ............................. 31303<br />
VW Collection by BRISA ...................... 34318<br />
Wavian USA. .............................. 38183<br />
Xcargot .................................. 32283<br />
XClutch .................................. 31255<br />
ZDOG Truck Tool Boxes ...................... 34308<br />
Zhejiang Tianyuan Fabric Co. Ltd. .............. 32337<br />
Zhongshan Changfan Auto Security Equipment Co. Ltd. 31344<br />
Zipp Air Tool. .............................. 34250<br />
FIRST-TIME & FEATURED<br />
EXHIBITORS<br />
(PERFORMANCE PAVILION)<br />
Current as of August 23, <strong>2018</strong><br />
ABDO. ................................... 50303<br />
Abelltek .................................. 52134<br />
ACAT Global LLC ........................... 52427<br />
Acima Credit .............................. 52406<br />
ACL Race Series ........................... 51202<br />
ACOPOWER ............................... 50404<br />
Acumatica ................................ 52019<br />
ADSG Dongsai (China) Car-Styling Co. Ltd.. ....... 51440<br />
AeroLidz ................................. 52114<br />
Aero SunZ ................................ 53307<br />
Aerovault ................................. 52205<br />
AirBoss Air Tools Co. Ltd. ..................... 51405<br />
A.J. Dralle Inc. ............................. 50010<br />
Alesco Induction Heaters ..................... 51307<br />
Amaxi Proucts by GL Enterprises ............... 51417<br />
Ammex Corp.. ............................. 52140<br />
Anabond India . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .51441<br />
ANI USA. ................................. 50401<br />
Ascentium Capital .......................... 52041<br />
Asuka Autotronics Inc. ....................... 52204<br />
AT&T . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .53021<br />
AudioControl .............................. 51204<br />
Audio Legion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52240<br />
Auto Glass Safety Council (AGSC) .............. 51415<br />
Azard Group. .............................. 51213<br />
Badass Workbench ......................... 50337<br />
Bardahl Manufacturing Corp. .................. 50014<br />
Biocerra Co. Ltd. ........................... 53107<br />
Bison Offroad LLC .......................... 51437<br />
B’laster Corp.. ............................. 53020<br />
BLVD-LPF ................................ 50036<br />
BSI Performance Chassis. .................... 53423<br />
BumperBib. ............................... 51032<br />
Cabinets By Hayley ......................... 50311<br />
Capristo Exhaust ........................... 51131<br />
CAR, Complete Auto Reports .................. 51010<br />
Cementex Products Inc.. ..................... 50006<br />
Center of Repair Technologies Ltd.. ............. 51241<br />
Chainstar Technologies Co. Ltd. ................ 53409<br />
Chimei Motor Electronics. .................... 51141<br />
Classic Accessories LLC ..................... 51113<br />
ClearDrive Tech . . . . . . . . . . . . . . . . . . . . . . . . . . . . .51406<br />
Clinched Flares ............................ 53221<br />
Colourlock USA ............................ 51231<br />
COOL-SPACE .............................. 51107<br />
Cosmis Racing Wheels/Silver’s Suspension . . . . . . . .50201<br />
Craft Customs Steering Wheels & Dashes ........ 53415<br />
Cup Holder Hero ........................... 52050<br />
Dannmar Equipment ........................ 50237<br />
DB Drive Car Audio ......................... 50413<br />
DDXX Carbon Ceramic Brake. ................. 52308<br />
Deerfos America Inc. ........................ 51037<br />
The Detail Guardz Elite Car Care Products ........ 51435<br />
Devault .................................. 51408<br />
Digipower ................................ 51327<br />
Digital Guard Dawg ......................... 51140<br />
Dingzing Advanced Materials Inc. .............. 50440<br />
Divine Brothers Co. ......................... 52137<br />
Donglai Coating Technology. .................. 51143<br />
Drop Products ............................. 53421<br />
DSCsport ................................. 50307<br />
DTE Systems .............................. 53121<br />
Dura-Block ............................... 52132<br />
EdgeChem Jamaica Ltd. ..................... 52236<br />
Elettromedia-USA .......................... 50139<br />
Exotic Custom Motorsports ................... 51333<br />
EZ Fleet Tracking ........................... 51340<br />
EZ Lynk .................................. 50011<br />
Falken Tires. .............................. 50028<br />
Fanda International Development Co. Ltd. ........ 50238<br />
Fasnap Corp. .............................. 52431<br />
Femco Drain Technology ..................... 52020<br />
FenSens Smart Car Accessories ............... 52037<br />
Flexfit LLC ................................ 52043<br />
FMSI Automotive Hardware Inc.. ............... 52010<br />
The 4 Less Corp ........................... 53321<br />
FRD ..................................... 52040<br />
FTP Motorsport ............................ 51105<br />
Fuji Spray ................................ 52008<br />
Genius Car & Audio ......................... 51243<br />
GiantGear USA. ............................ 51036<br />
Goizper Spraying North America ............... 50015<br />
GP&E Co. Ltd. ............................. 51308<br />
Greatwall Automotive Parts Co. Ltd.. ............ 52446<br />
Green Car Factory .......................... 52135<br />
Grover Products Co.. ........................ 51309<br />
Grypmat ................................. 50430<br />
Guangdong Road Buck Co. Ltd. ................ 51303<br />
Guangzhou Guangxiang Auto Accessories Co. Ltd... 50305<br />
Guangzhou Helioson Car Care Co. Ltd.. .......... 52053<br />
Guangzhou Huiyun Science & Technology Co. Ltd... 50407<br />
Guangzhou Offroad Autoparts Manufacturing Co.Ltd .51044<br />
Guangzhou Palmergrip Metal Product Co. Ltd. ..... 52013<br />
Guangzhou Yakoo Chemical Co. Ltd. ............ 52305<br />
Guangzhou YCL Car Accessories Co. Ltd.. ........ 50140<br />
Guangzhou Yupeng Auto Parts Co. Ltd.. .......... 52234<br />
Guangzhou ZSMELL Auto Accessories Co. Ltd.. .... 52208<br />
Guniwheel ................................ 52439<br />
Hardrace USA/Velocityshop ................... 50331<br />
Harris Since 1922 .......................... 53002<br />
Heat-Max (2007) Inc.. ....................... 53105<br />
Hebe Co. Ltd.. ............................. 50114<br />
The High Ground of Texas .................... 50041<br />
Honey D. ................................. 53425<br />
Horizon Hobby ............................. 52235<br />
Horizon Tool Inc. ........................... 52343<br />
Horpol ................................... 51206<br />
HotRod Innovations ......................... 51409<br />
Huizhou Inoch Technology Co. Ltd.. ............. 51330<br />
ICD Design. ............................... 51016<br />
iKamper. ................................. 50241<br />
Innovative Components Inc.. .................. 52217<br />
Ivan Tampi Customs. ........................ 50005<br />
Jada Toys ................................ 50127<br />
Jax Wax Car Care Products ................... 51427<br />
JeepHeritage LLC .......................... 52113<br />
Jelight Company Inc. ........................ 50142<br />
Jiangsu 1234 Auto Technology Co. Ltd. .......... 52109<br />
Jilcat Proline .............................. 51445<br />
Jinrong Car Mat. ........................... 51003<br />
JLI Group Pty. Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . .51402<br />
JMD Perfortubeshop ........................ 50038<br />
J.W. Winco. ............................... 52026<br />
KD Kanopy. ............................... 52409<br />
King Canopy .............................. 52337<br />
Kingpin University Tools ...................... 52347<br />
KISAE Technology .......................... 51211<br />
Kittrich Canopy & Display Products ............. 52206<br />
Kleen-Rite Corp. ........................... 52442<br />
Koken USA. ............................... 51407<br />
KUHL Racing .............................. 52327<br />
Kunshan Zhongyite Machinery Industrial Co. Ltd.... 52141<br />
Laguna Natural Air Fresheners ................ 52304<br />
Lake Country Manufacturing Inc.. .............. 51235<br />
Laufer Group International .................... 53427<br />
Launch Tech USA. .......................... 53007<br />
LiftLocker.com. ............................ 52136<br />
LinguaLinx Language Solutions ................ 52145<br />
Link Engine Management .................... 51007<br />
Liqui Moly ................................ 51017<br />
Lovells Automotive Systems Pty Ltd. ............ 52433<br />
LubeLocker ............................... 50032<br />
LulzBot 3D Printers ......................... 51342<br />
Luoyang Kaitao Metal Co. Ltd. ................. 51334<br />
Makita USA ............................... 52319<br />
Mar-K ................................... 52421<br />
Mars Auto Parts & Engine Swaps. .............. 53026<br />
Marvel Mystery Oil. ......................... 53303<br />
MAT Industries LLC ......................... 52414<br />
MaverickCNC. ............................. 52027<br />
Maxon Auto Corp. .......................... 52451<br />
Mechanics Mate ........................... 50137<br />
Microbead Car Covers ....................... 53407<br />
Milford. .................................. 50341<br />
Minute Man Wheel Lifts ...................... 52333<br />
Mobile Environmental Solutions LLC ............ 50317<br />
Mobile Tech Expo........................... 51336<br />
Moko Auto-Portable Truck Bed Liner ............ 52441<br />
Montroy Sign & Graphic Products .............. 50119<br />
Moore & Giles ............................. 51027<br />
MTM Hydro ............................... 51127<br />
Mubea ................................... 51419<br />
Mystical Sky Filter LLC ...................... 53006<br />
Neutek International Inc. ..................... 50136<br />
Newarc Tech LLC........................... 52030<br />
Nexera................................... 51018<br />
The Next Generation ........................ 52131<br />
NGR Performance .......................... 53206<br />
Ningbo Fentol International Commerce<br />
& Trade Co. Ltd. .......................... 52419<br />
Ningbo Green Textile Co. Ltd................... 53008<br />
Ningbo USJ Transmission Co. Ltd. .............. 51030<br />
Nissan North America ....................... 50213<br />
Offroading Now . . . . . . . . . . . . . . . . . . . . . . . . . . . . .52012<br />
OMAX Corp................................ 53413<br />
1stMILE .................................. 52404<br />
Ooma Office .............................. 51208<br />
Orientus Industry Sdn Bhd.................... 50101<br />
OTC Daihen Inc............................. 52316<br />
Overhauler................................ 52244<br />
Owens Products Inc. ........................ 51319<br />
Parker Hannifin ............................ 52411<br />
Pedal Commander .......................... 53213<br />
Performance Plus Motor Oil ................... 50427<br />
Pinnacle Automotive Systems ................. 50107<br />
Podium .................................. 51006<br />
Power Wiper .............................. 53405<br />
Profitboost ................................ 52044<br />
PROFORMULA ............................. 51028<br />
Qingdao Marris Rubber Co. Ltd................. 53109<br />
Qingdao Tianchen Jiachuang Co. Ltd. ........... 53010<br />
Quick Draw Brand .......................... 53202<br />
Quintin Brothers Dream Builds................. 53225<br />
The Rag Co................................ 51227<br />
Raise3D.................................. 52311<br />
Recaro Automotive.......................... 51119<br />
REEP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .53403<br />
Refinish Solutions Group ..................... 51343<br />
REK GEN Mud Guards ....................... 53411<br />
Revology Cars ............................. 50008<br />
Revotec Ltd. .............................. 52038<br />
R5 Racing Suspension & Brakes ............... 53204<br />
RGI–Spray Booth Co. . . . . . . . . . . . . . . . . . . . . . . . . .52227<br />
Rhino Metals Inc............................ 50019<br />
RideBidz Inc./Lets Delivr ..................... 51008<br />
Rockland Custom Products ................... 51203<br />
Rutan & Tucker, LLP......................... 50033<br />
Sage Human Electronics International Co. Ltd...... 52443<br />
Santint USA Inc............................. 50141<br />
SBA Loan Group ........................... 51240<br />
SCENTZ4U................................ 51020<br />
Shandong Jndo Hoisting Equipment Co. Ltd. ...... 52042<br />
Shandong Meika Wheel Co. Ltd................. 52315<br />
Shark Holdings LLC ......................... 50435<br />
Shelby American Inc......................... 53203<br />
Shenzhen Betoptek Electronics Co. Ltd........... 51034<br />
Simiron .................................. 52314<br />
6LE Designs Inc. ........................... 52045<br />
Slingshot–The Ultimate Joyride ................ 53012<br />
Smart Step Flooring......................... 50044<br />
Snow Joe ................................ 51242<br />
SoftSeal Safety Respirators . . . . . . . . . . . . . . . . . . . .51026<br />
Spanco Inc. ............................... 52119<br />
Speede Clutch Co. .......................... 51403<br />
Speed Max Corp. ........................... 50039<br />
Spliseal .................................. 50012<br />
SSworxs/ KRC Japan ........................ 52144<br />
Stacker 3D Printers ......................... 52015<br />
Stoner Car Care............................ 52127<br />
Sunex Tools ............................... 51217<br />
Sunfine Auto .............................. 51310<br />
Sun Top Hi-Tech Manufacturing Inc.............. 52445<br />
SuperFlow ................................ 51041<br />
SuperStik................................. 50043<br />
Supertech Performance ...................... 50113<br />
Surly Soap................................ 52444<br />
Suzhou FengYi Technology Co. Ltd. ............. 52028<br />
Suzhou Xindadi DBA XDD Products USA LLC ...... 52147<br />
Taizhou Yusen Auto Accessories Co. Ltd. ......... 5<strong>2018</strong><br />
Tarazon .................................. 53103<br />
Tarox Performance Brakes.................... 50212<br />
TermomeccanicaGL ......................... 51209<br />
3ST Industry Co. Ltd. ........................ 50236<br />
Tidewater Finance Co. ....................... 53004<br />
Tire Stickers .............................. 50027<br />
TKO Clamping Systems ...................... 50001<br />
Tonyin Car Care ............................ 52112<br />
Topo Tech Co. Ltd. .......................... 52345<br />
Topperezlift ............................... 53325<br />
Top Speed ................................ 51103<br />
Trulers ................................... 52413<br />
Tuzi Factory ............................... 52230<br />
Ultimaker................................. 51312<br />
Ultra-Fab Products.......................... 52436<br />
Uniters North America LLC.................... 52005<br />
Untouchable Sounds ........................ 51013<br />
Urban/Honey Combination .................... 50132<br />
VBox Motorsport ........................... 52219<br />
Velex Tech Ltd.............................. 51014<br />
Vis Racing Sports........................... 53113<br />
Wastegate Technologies Inc. .................. 51004<br />
The Wax Shop . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .53303<br />
West Creek Financial ........................ 52215<br />
Wuxi Booshiwheel Power<br />
Technology Co. Ltd. ....................... 51341<br />
Wuyi Shengtai Auto Parts Co. Ltd. .............. 50402<br />
XForce Performance Exhaust .................. 50327<br />
YATU Advanced Materials Co. Ltd. .............. 51313<br />
Yongkang Haowei Tools Co. Ltd................. 52105<br />
ZF Aftermarket............................. 50138<br />
66 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
TRUCKS, SUVS<br />
& OFF-ROAD<br />
Current as of August 23, <strong>2018</strong><br />
Ablaze Grilles........................... 37091<br />
AccuAir Suspension...................... 32319<br />
Addictive Desert Designs.................. 35137<br />
Aeroklas/TJM .......................... 35099<br />
AFN .................................. 32289<br />
Agri-Cover Inc........................... 34089<br />
“AirBedz” Pittman Outdoors................ 34135<br />
Air Lift Co. ............................. 30210<br />
Alien Jack Base......................... 30345<br />
Alliant Power ........................... 34310<br />
American Expedition Vehicles .............. 31171<br />
American Technology Components Inc. ....... 34024<br />
Any Level Lift........................... 37213<br />
Aplonex International Corp. ................ 38077<br />
APR, B&M Racing, Dinan, Flowmaster<br />
& Hurst Performance ................... 34241<br />
Aprove Products ........................ 38169<br />
APR LLC .............................. 34241<br />
APS Auto Parts Specialist Inc. .............. 33073<br />
ARB 4x4 Accessories ..................... 30069<br />
A.R.E.................................. 30115<br />
Ark Corp. .............................. 34240<br />
Armadillo Liners......................... 31193<br />
Armordillo USA ......................... 37196<br />
Asfir 4X4 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33207<br />
AutohomE ............................. 30319<br />
Auxbeam Lighting Co. Ltd.................. 34287<br />
Azard Group............................ 51213<br />
Baja Kits by Brenthel ..................... 31329<br />
BAK .................................. 30115<br />
B&W Trailer Hitches ...................... 30173<br />
Bawarrion ............................. 36193<br />
Bedrock Truck Beds...................... 33185<br />
BedRug ............................... 30115<br />
Bedslide .............................. 33103<br />
Bestop Inc. ............................ 30017<br />
Bison Offroad LLC ....................... 51437<br />
Black Armour dba North West Rubber Ltd.. .... 33313<br />
Black Horse Off Road..................... 32185<br />
Black Series Campers .................... 32254<br />
Blue Ox ............................... 33159<br />
Body Armor 4x4......................... 35159<br />
Bodyguard............................. 35221<br />
BOLT Lock ............................. 37071<br />
Born Bad Customs....................... 37237<br />
BrakeQuip LLC.......................... 36032<br />
Bubba Rope............................ 38039<br />
Bullet Liner, An Accella Co.................. 34263<br />
California Four Wheel Drive Association ....... 34154<br />
Calmini-Full-Traction-Hanson-Purejeep . . . . . . . .35011<br />
Cal Trend Automotive Products ............. 37049<br />
Cap-It ................................ 35039<br />
Cargo Ease Inc. ......................... 38066<br />
CargoGlide............................. 35145<br />
CARR................................. 34030<br />
Carson Car Accessories ................... 33291<br />
Castel-The Gate King..................... 36243<br />
CDT-Cardan Driveshaft Technologies ......... 38227<br />
Changzhou Xinkai Auto Parts Co. Ltd. ........ 33334<br />
CIPA-USA.............................. 37067<br />
ClearDrive Tech . . . . . . . . . . . . . . . . . . . . . . . . . .51406<br />
Cognito ............................... 30193<br />
COMEUP USA Inc. ....................... 32181<br />
Cosmor Industries Ltd..................... 38157<br />
C.R. Brophy Machine Works Inc. ............ 34066<br />
C.R. Laurence Co. Inc. .................... 34020<br />
Crown Automotive Sales Co. Inc. . . . . . . . . . . . . .34121<br />
CT Johnson/DeadBolt Products ............. 38063<br />
Currie Enterprises ....................... 37063<br />
CURT Group............................ 34017<br />
Custer Products Ltd. ..................... 33021<br />
Custom Automatic Conversions . . . . . . . . . . . . . .36223<br />
Dana Inc............................... 35117<br />
DARS Lift.............................. 30333<br />
Daws Manufacturing Co. Inc................ 31099<br />
Decked ............................... 31211<br />
Dee Zee Inc. ........................... 30039<br />
Detail K2 Inc............................ 38173<br />
Diode Dynamics......................... 37179<br />
Dinan Corp. ............................ 34241<br />
Dirty Life Race Wheels.................... 38097<br />
Ditch Hitch............................. 35345<br />
Dometic............................... 34221<br />
DU-HA Inc.............................. 33067<br />
DuraFlap LLC........................... 31335<br />
DV8 Offroad............................ 30179<br />
Dynamic Suspensions .................... 38215<br />
Dynatrac Inc. ........................... 37087<br />
eCOOLogical ........................... 38161<br />
Eight EVP/OZ4WD ....................... 38119<br />
Elongator Tailgates ...................... 30278<br />
Endurance Truck Accessories............... 38067<br />
ENGO Industries LLC ..................... 34174<br />
Erwin Hymer Group/American Fastbacks/Cliffride .30191<br />
ESP Truck Accessories.................... 34288<br />
Exotic Custom Motorsports ................ 51333<br />
Expedition One ......................... 30277<br />
Continued on page 90<br />
Bison Offroad Launches at SEMA <strong>2018</strong><br />
Bison Offroad’s official company<br />
launch is the <strong>2018</strong> SEMA <strong>Show</strong>, and<br />
their first products are completely<br />
new for the industry. They will debut<br />
stop cam alignment kits that prevent<br />
larger wheels and tires from being<br />
knocked out of alignment, a complete<br />
line of level and lift kits for<br />
all popular trucks and SUVs, and a<br />
new DRL turn signal for the Jeep JK<br />
series. There’s also a super-adjustable<br />
line of Rock Lights for all SUVs<br />
and UTVs.<br />
Stop cam alignment kits—they’re<br />
called “stop cam” because the eccentric<br />
is shaped like a stop sign. The flat<br />
edges cause the adjuster to lock into<br />
place against the frame and allow your<br />
alignment to hold up against larger<br />
wheels, tires and higher side loads that<br />
come from off-road driving.<br />
The Bison Offroad Leveling and Lift<br />
kit product line is growing every day.<br />
Bison stands behind their kits with a<br />
product guarantee for the life of the<br />
vehicle, industry-leading packaging,<br />
There are two things for certain<br />
about having your truck stuck in<br />
mud, sand or snow—it can happen<br />
unexpectedly and the quicker and<br />
safer you get out, the better.<br />
Before there was Bubba Rope there<br />
was double-braid nylon rope used by<br />
the U.S. military for airlifting Humvees<br />
and new features not found from<br />
other companies. For example, the<br />
heavy-duty cast Panhard bracket for<br />
their F-250 kits are slotted to allow for<br />
fine tuning the suspension setup. The<br />
patented forged Torsion Key Wedge is<br />
a completely new design for a suspension<br />
type that’s more than 80 years<br />
old. Installation time and pricing are<br />
both industry leading.<br />
Bison Lights—how can<br />
something so strong be so flexible?<br />
Bison Rock Lights have<br />
a unique mounting system<br />
that gives the installer infinite<br />
installation options. Each Rock<br />
Light includes a sturdy waterproof<br />
aluminum case and bezel<br />
to protect the ultra bright LED<br />
lights. Waterproof connections<br />
are included in the wiring kit<br />
so they work even during the<br />
deepest river crossing.<br />
The newest Bison products<br />
are Jeep JK DRL turn signal/<br />
driving lights. The simple plugand-play<br />
lights give you the option<br />
of daytime running lights on your<br />
Jeep JK that automatically turn off<br />
when the signal is used. All lights are<br />
DOT compliant.<br />
Dealer and distributor inquiries<br />
invited. For more information, visit<br />
www.bisonoffroad.com.<br />
Visit the Bison Offroad LLC<br />
exhibit in Booth #51437.<br />
New Products to Boost Your Bottom Line<br />
The new nylon Bubba Rope Black OP Tow<br />
Strap incorporates a 15% stretch.<br />
Bison Rock Lights have a unique mounting system<br />
that gives the installer infinite installation options.<br />
and cargo by helicopter. Manufactured lets the consumer touch and see the<br />
in America by Certified Slings and difference of Bubba Rope’s U.S.A.-<br />
Supply, the expandable sling rope met made quality. The new packaging has<br />
strict military specifications for safety, important information printed on<br />
strength and reliability.<br />
it for selecting the right product for<br />
The leaders at Certified Slings knew the right application and vehicle. The<br />
that their company’s more-than-50- new packaging is designed to create<br />
year history of manufacturing the increased sales in brick-and-mortar<br />
highest-quality U.S.A.-made products stores by helping the consumer make<br />
for U.S. military could be the basis for better-informed purchasing decisions.<br />
creating a new business that would Additionally, Bubba Rope is introducing<br />
produce the best vehicle recovery gear<br />
a new nylon Black OP Tow<br />
in the market.<br />
Strap that incorporates a 15% stretch.<br />
The successful Bubba Power Stretch The added stretch acts like a small<br />
Recovery Rope was followed by the shock absorber when towing a vehicle,<br />
development of the Gator-Jaw Synthetic<br />
resulting in a more controlled and<br />
Shackle. Made from plasma safer towing experience. The Bubba<br />
rope with a tensile strength higher Rope Black OP Tow Strap is American<br />
than steel, yet light enough to float in<br />
made and professionally tested<br />
water, the Gator-Jaw synthetic shackle with the breaking strength certification<br />
won the 2015 SEMA Award for Best<br />
printed right on the strap.<br />
New Off-Road Product.<br />
Visit www.bubbarope.com for more<br />
This year Bubba Rope has created<br />
information.<br />
better retail packaging for the Visit the Bubba Rope exhibit<br />
consumer. The new wrap packaging in Booth #38039.<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 67
TOUGH.<br />
ORIGINAL.<br />
GUARANTEED.<br />
TOYOTA TACOMA LIFT KIT:<br />
✪ NEW Cam Stop camber kits that lock in alignment<br />
✪ Cast iron block kits for all popular trucks<br />
✪ A complete line of level and lift kits<br />
✪ Guaranteed for life<br />
Tough and Stylish Visors<br />
Meet Consumer Demand<br />
Focus Auto Design’s new line of side visors carry on the look of the company’s<br />
“Tough FormFit Guard” hood protector that was launched at the 2017 SEMA<br />
<strong>Show</strong> to an award-winning reception. Now there is a side visor to match customers’<br />
fender flares and hood protector to complete that aggressive off-road look.<br />
Drawing from more than 25 years in the OE market, Focus Auto Design is raising<br />
the bar and bringing that OE quality to the aftermarket.<br />
Offering both form and function, the new line is engineered using highly<br />
detailed 3-D truck scans that allow for an OE level of fit and finish. High-grade<br />
components include durable, UV-stable ABS and the same stainless-steel Torx<br />
head-style bolt heads used on the Tough Guard hood protector, while the<br />
highest-quality 3M adhesive tape ensures these visors will stay in place for the<br />
life of the truck. Both product lines are covered by a limited lifetime warranty.<br />
Installation takes less than 15 minutes with no drilling or modifications, and the<br />
kit comes with everything, including surface-prepping wipes.<br />
The Tough Side Visor will be initially available for the top five truck models,<br />
plus the new Wrangler JL. Several new Tough Guard Hood Protector applications<br />
have come available over the last year, bringing the total to 25 different<br />
truck and Jeep fitments. All of the Tough Guard hood protectors are also available<br />
in a smooth finish, an excellent match for unpainted fender flares.<br />
Smooth Tough Guards are also exceptional for painting as the acrylic top layer<br />
and the ABS underneath are both outstanding substrates. And since they are<br />
smooth, they require minimal preparation. For more information, contact Focus<br />
Auto Design International Sales Manager Jordan Lewis at Jordan@focusauto.com.<br />
Visit Focus Auto Design Inc. in Booth #38205.<br />
TF-1501-32.5 Tacoma<br />
3” Front 2” Rear kit<br />
TC-1501-SC Stop Cam<br />
Alignment kit (optional)<br />
This newest line of side visor products will be on display for the first time in the New Products<br />
<strong>Show</strong>case and in booth #38205.<br />
SEE US AT SEMA<br />
BOOTH 51437<br />
www.bisonoffroad.com<br />
68 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
To find AdvanTEK ® performance gearing and<br />
other Jeep ® parts to grow your sales,<br />
visit DanaAftermarket.com.<br />
Las Vegas Convention Center<br />
Oct 30 - Nov 2, <strong>2018</strong><br />
Dana booth #35117<br />
Jeep ® is a registered trademark of FCA US LLC.<br />
SpicerParts.com/GearUp or for our e-catalog, DanaAftermarket.com<br />
#SpicerParts<br />
© <strong>2018</strong> Dana Limited. All rights reserved.<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 69
You Can Touch and See The Difference!<br />
The original Power Stretch rope that<br />
redefined off-road recovery has now<br />
created out-of-the-box packaging.<br />
bubbarope.com • 877-499-8494<br />
IRONCROSSAUTOMOTIVE.COM<br />
AMERICAN MADE<br />
STEP PRODUCTS<br />
AND<br />
BUMPERS<br />
70 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
ON-ROAD OR OFF-ROAD.<br />
RIGID’S GOT YOU COVERED.<br />
®<br />
RIGIDSAE LIGHT BAR<br />
RIGID auxiliary lighting has been helping off-roaders own the night for<br />
over 10 years, but RIGID light bars could only be legally used in the<br />
dirt…until now. RIGID has released a complete line of lighting that are<br />
safe and legal for use both on and off the pavement. RIGID’s new SAE<br />
SR-Series offers powerful long-range coverage with the color<br />
temperature of daylight for superior clarity in a variety of conditions. In<br />
addition to providing powerful street-legal lighting solutions, the new<br />
SAE SR-Series light bars features a backlit RIGID branding plate. This<br />
secondary lighting can be controlled independently or in tandem with<br />
the main forward-facing LEDs, offering a custom look to any vehicle.<br />
These new driving lights offer the same quality construction RIGID is<br />
known for, including a low profile extruded aluminum alloy housing,<br />
unbreakable polycarbonate lens, and LEDs rated for 50,000 hours while<br />
consuming very little power. The new Dual-Function SR-Series SAE<br />
Compliant Lights represent the ultimate solution for your street-legal<br />
lighting in North America.<br />
50,000+<br />
Hour<br />
Lifespan<br />
High-Grade<br />
Aluminum<br />
Alloy Heatsink<br />
9-36 V DC<br />
Voltage<br />
Range<br />
Integrated<br />
Thermal<br />
Mgmt. System<br />
Durable UV<br />
Polyester<br />
Powder Coat<br />
Impact Resistant<br />
Polycarbonate<br />
Lens<br />
Pressure<br />
Equalizing<br />
Vent<br />
IP68 Compliant<br />
Dust /<br />
Water Ingress<br />
Harness<br />
& Switch<br />
Included<br />
Mounts<br />
& Hardware<br />
Included<br />
AVAILABLE SIZES<br />
• 20” & 30”<br />
KIT INCLUDES<br />
• Wiring Harness & Switch<br />
• Mounting Hardware<br />
• Short & Tall Mounting Brackets<br />
Function 1 - Running Light with<br />
RIGID Branding Plate<br />
Function 2 - Driving Auxiliary High Beam<br />
FOR MORE INFO VISIT RIGIDINDUSTRIES.COM/SAE<br />
Consult your Rigid Industries’ installation manual, the Rigid Industries’ website and any local, state and federal laws, rules and regulations<br />
to determine whether your particular application/installation is authorized for use on a public highway. Rigid Industries, RIGID, and SAE<br />
are registered and/or common law marks owned by JST Performance, LLC, a Delaware limited liability company d/b/a Rigid Industries.<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 71
72 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
A new breed<br />
of wrangler<br />
www.ruggedridge.com/jl<br />
Spartacus Front Bumper<br />
Bumper | № 11544.21, Bumper w/ Winch Plate | № 11544.23<br />
Stubby Bumper | № 11544.23, Winch Plate | № 11543.16<br />
The most advanced styling on the market. US Patent No. D760,133, D775,013, D800,036 & D776,582.<br />
Tube Doors<br />
Front | № 11509.13, Rear | № 11509.14<br />
A stylish design that is meant to be seen, not<br />
heard. These tube doors are free from the<br />
dreaded rattling common with other tube<br />
doors. Patent pending.<br />
Spartacus HD Tire Carrier Hinge<br />
Textured Black | № 11546.56<br />
The ultimate in strength and stability for mounting<br />
your oversized wheel and tire. Designed to manage<br />
the amplified force and vibrations produced during<br />
extreme off-road conditions. Patent pending.<br />
XHD Hood Catches<br />
Textured Black | № 11210.27<br />
Black | № 11210.21, Silver | № 11116.21<br />
One of the simplest upgrades available for<br />
the new Wrangler JL and what a difference<br />
they make eliminating the possibility of hood<br />
flutter! US Patent D692,290<br />
Eclipse Sun Shades<br />
Full | № 13579.71, Front | № 13579.72<br />
Hard Top | № 13579.73<br />
№ 13579.72<br />
Open air and top down feeling you want, while<br />
providing added protection from harsh sunlight.<br />
Trail Mirrors<br />
Round | № 11025.23<br />
Rectangular | № 11025.24<br />
Rugged Ridge Trail Mirrors provide a simple bolt-on<br />
mirror solution that is not only highly-functional, but<br />
one that looks great. Patent pending.<br />
Come see us at Booth #30024<br />
see the latest parts & accessories for jeeps from 1941-<strong>2018</strong><br />
ask about our product displays<br />
Jeep ® is a registered trademark of FCA US LLC, Omix-ADA ® is not affiliated with FCA US LLC<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 73
SEMA Booth 38205<br />
Introducing the...<br />
• MADE IN CANADA<br />
• TEXTURED FINISHED<br />
• UV STABLE DURABLE ABS<br />
TOUGH GUARD SIDE VISOR<br />
Contact Jordan@focusauto.com for more infomation. www.formfithoodprotectors.com<br />
37071<br />
74 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
RESTYLING &<br />
CAR CARE ACCESSORIES<br />
Current as of August 23, <strong>2018</strong><br />
#LABOCOSMETICA....................... 31291<br />
ABDO................................. 50303<br />
Adam’s Polishes Inc. ..................... 32303<br />
AddOnAuto ............................ 12861<br />
ADSG Dongsai (China) Car-Styling Co. Ltd.. .... 51440<br />
Aegis Car Seat Cover..................... 12720<br />
AERO Detail Products..................... 12529<br />
Air Design S.A. De C.V..................... 12753<br />
Alea Leather ........................... 12615<br />
All-Fit Automotive ....................... 12838<br />
AlloyGator North America.................. 12643<br />
Altec Products Inc........................ 12432<br />
American Authority ...................... 16025<br />
American Pacific Halotron Division........... 12519<br />
American Standard Window Film ............ 12131<br />
Amon Industry Co. Ltd. ................... 32345<br />
Angel-GUARD Products Inc. ................ 12430<br />
Angelwax.............................. 13051<br />
Anhui Maxshine Auto Products Co. Ltd. ....... 13146<br />
Autofiber .............................. 16425<br />
Automotive Synergy...................... 13126<br />
Autosmart/Kuan Tong..................... 12521<br />
AutoTecknic USA . . . . . . . . . . . . . . . . . . . . . . . . .13150<br />
Avery Dennison ......................... 12659<br />
Azard Group............................ 38209<br />
AZUTO ................................ 12286<br />
BDK USA Inc............................ 12377<br />
Big Bond .............................. 34330<br />
BIOCERRA Co. Ltd........................ 53107<br />
Biocide Systems ........................ 12914<br />
Bishop Innovations, HOZEEZ ............... 13127<br />
BLVD-LPF ............................. 50036<br />
Bosswell .............................. 12947<br />
Braun Automotive ....................... 12742<br />
Bray.................................. 30327<br />
BRILA Premium Automotive & Marine Coating .. 15027<br />
Brush Hero ............................ 31323<br />
Buff & Shine Manufacturing................ 13155<br />
BuffPro ............................... 12984<br />
BumperBib............................. 51032<br />
California Dream & Razzi by AAC ............ 12686<br />
CARIGHT Window Tint & Car Wrap Tools ...... 13139<br />
CCL Design ............................ 12877<br />
Ceramic Pro............................ 12453<br />
Champion Seat Systems .................. 12618<br />
Changzhou Pengxiang Automobile<br />
Decoration Factory ..................... 12386<br />
Changzhou Sanyou Dissan Protective Materials<br />
Manufacturing Co. Ltd................... 12549<br />
Check Corp............................. 12938<br />
Classic Accessories LLC .................. 51113<br />
Clinched Flares ......................... 53221<br />
CMYK Grafix ........................... 16525<br />
Coast to Coast International................ 12639<br />
Colourlock USA ......................... 51231<br />
Cowles Products ........................ 12333<br />
Craft Customs Steering Wheels & Dashes ..... 53415<br />
Crystal Heiress LLC ...................... 12918<br />
CS-II international Inc. .................... 13131<br />
Cup Holder Hero ........................ 52050<br />
Dash Designs Inc. ....................... 12739<br />
Dawn Enterprises Inc. .................... 12539<br />
DC Safety ............................. 12543<br />
The Detail Guardz Elite Car Care Products ..... 51435<br />
The Detail Mate by Green Auto Clean Inc. ..... 13179<br />
Devault ............................... 51408<br />
Dingzing Advanced Materials Inc. ........... 50440<br />
Dr. ColorChip Corp. ...................... 12985<br />
Drop Products .......................... 53421<br />
Dynafy................................ 12622<br />
Eagle Enterprises Inc. .................... 12664<br />
Eastman Performance Films LLC<br />
(LLumar & SunTek)..................... 12117<br />
ECP Inc................................ 13084<br />
Excel Make Automotive Inc................. 12369<br />
Extreme Dimensions ..................... 12384<br />
EZ Lip ................................ 13181<br />
FH Group .............................. 31297<br />
Fia Inc................................. 12721<br />
Filink Co. Ltd............................ 12371<br />
Flex North America Inc. ................... 13039<br />
Flex Seal Family of Products ............... 12943<br />
Flink International Co., Ltd................. 38199<br />
FM Co. Ltd.-Window Films................. 12816<br />
FRD .................................. 52040<br />
Fun Lines.............................. 12585<br />
GiantGear USA.......................... 51036<br />
Gliptone Inc. ........................... 12955<br />
Global Window Films ..................... 12477<br />
Gloss-It Car Care Products................. 12561<br />
Goizper Spraying North America ............ 50015<br />
GP&E Co. Ltd. .......................... 51308<br />
Griot’s Garage Inc. ....................... 12745<br />
Grit Guard Inc. .......................... 12855<br />
Gtechniq .............................. 15217<br />
Guangdong New Vision Film Co. Ltd. ......... 13163<br />
Guangzhou Guangxiang Auto<br />
Accessories Co. Ltd..................... 50305<br />
Guangzhou Helioson Car Care Co. Ltd.. ....... 52053<br />
Guangzhou Huiyun Science &<br />
Technology Co. Ltd. .................... 50407<br />
Guangzhou Laige Auto Accessories Co. Ltd.. ... 12621<br />
Guangzhou Yajiu Composite Co. Ltd. ......... 12323<br />
Continued on page 92<br />
PRO Celebrates 30 Years With SEMA<br />
<strong>Show</strong> Reception<br />
Members of the restyling and car-care segment are invited to mix and mingle at the PRO<br />
Industry Awards Reception on Tuesday night.<br />
Soak up the Vegas vibe at the liveliest<br />
party in town: the Professional<br />
Restylers Organization (PRO) Indus-<br />
NEW PRODUCTS PREVIEW<br />
try Awards Reception, set for 5:30<br />
p.m.–7:30 p.m., Tuesday, October<br />
30, at the Westgate Resort & Casino<br />
PRO Products to Feature Carnauba<br />
Creme Wax<br />
PRO Products/BAF Industries has introduced<br />
the addition of Carnauba Creme Wax<br />
to its lineup of high-quality products. This<br />
premium final-finish creme wax is made<br />
with number-one-grade Brazilian Carnauba<br />
and natural oils that produce an ultra-rich,<br />
deep-gloss shine. Nano-particle-infused resins<br />
bond to the surface to improve durability<br />
and long-lasting protection. The wax contains<br />
banana oil to enrich dry surfaces and<br />
add a pleasing fragrance. The fast-working<br />
formula offers low-dusting qualities with<br />
easy removal and clean up. Safe for all types<br />
of paint finishes. For hand or machine use.<br />
Visit PRO Products/BAF Industries<br />
in Booth #33277.<br />
To see more New Products, visit www.SEMAphotos.com<br />
pool deck. Mix<br />
and mingle<br />
with industry<br />
icons, leaders<br />
and friends as<br />
PRO celebrates<br />
its 30th anniversary<br />
in high style.<br />
Enjoy live music, hot hors d’oeuvres,<br />
beverages and conversation in a relaxing<br />
moonlight setting. Celebrate the<br />
growth and progress of the restyling<br />
industry during the awards reception<br />
as PRO tips its hat to top performers<br />
in four categories: Restyler of the Year,<br />
Manufacturer of the Year, Nat Danas<br />
Person of the Year, and Jim Borré<br />
Lifetime Achievement.<br />
All members are invited to attend<br />
the PRO networking event of the year.<br />
Register for the event at www.sema.<br />
org/proevents.<br />
APR Unveils<br />
Modified<br />
Volkswagen<br />
Atlas<br />
APR, a leader in Volkswagen and<br />
Audi tuning, has built a one-off, custom<br />
Volkswagen Atlas. Utilizing the<br />
latest in hardware and software performance<br />
engineering, this custom<br />
Atlas adds horsepower and torque<br />
along with custom suspension components<br />
to create a more capable offroad<br />
machine.<br />
The custom-built Atlas is equipped<br />
with a 2.0 TSI engine and all-wheeldrive,<br />
making it the perfect off-road<br />
test bed for APR’s lineup of performance<br />
hardware and software. The<br />
project started life at 235 hp and<br />
258 lb.-ft. of torque, but APR’s engineers<br />
were able to increase output to<br />
Continued on page 76<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 75
Networking Helps Manufacturers’<br />
Reps Build Community and<br />
Business Opportunities<br />
Manufacturers’ reps attending the<br />
SEMA <strong>Show</strong> are invited to attend a<br />
networking event that is returning<br />
for a second year in SEMA Central,<br />
located in the Grand Lobby of the<br />
LVCC. To be held Thursday, November<br />
1, from 11:00 a.m.–12:00 p.m., the<br />
event serves as a great opportunity<br />
to network and learn more about the<br />
industry while enjoying appetizers<br />
and beverages.<br />
Nathan Kunzman, chair of the<br />
Manufacturers Representative Network<br />
(MRN), will provide an update<br />
on the group’s latest initiatives and<br />
discuss the state of the industry.<br />
The MRN will also recognize and<br />
celebrate leading professionals and<br />
companies during the awards portion<br />
of the event. MRN members, selectcommittee<br />
members and SEMA staff<br />
will be on site to discuss membership<br />
and the resources and benefits available<br />
through the MRN.<br />
NEW PRODUCTS PREVIEW<br />
Recaro Automotive Seating<br />
<strong>Show</strong>cases Cutting-Edge<br />
Performance Seats<br />
Recaro Automotive Seating, the global leader<br />
in performance car seating with more than 50<br />
years of heritage, is continuously strengthening<br />
its engagement in the U.S. aftermarket segment.<br />
This includes constant activities to expand<br />
Recaro’s dealer base to give car enthusiasts<br />
even better access to Recaro products across<br />
North America. At the SEMA <strong>Show</strong>, the<br />
premium car seat manufacturer will<br />
showcase a broad portfolio of performance<br />
seats, ranging from purebred<br />
shell seats from motorsports to<br />
luxurious seats that provide Recaro’s<br />
world-renowned ergonomics and<br />
excellent body support. Among them: the Speed<br />
V, a true bolt-in seat kit designed specifically for American sports cars; the<br />
Sportster GT, featuring a sleek lightweight backrest with Recaro’s victory<br />
design and using advanced performance materials; and the Expert Houndstooth,<br />
a sport seat with a distinguished retro look and a perfect blend of<br />
style, comfort and performance.<br />
Visit Recaro Automotive in Booth #51119.<br />
OKI <strong>Show</strong>cases ColorPainter Vehicle Wraps<br />
Manufacturers reps took time to network and celebrate the industry and the accomplishments<br />
of their peers during the MRN Rep Roundup at the 2017 SEMA <strong>Show</strong>.<br />
APR Unveils Modified Volkswagen Atlas,<br />
continued from page 75<br />
350 hp and 350 lb.-ft. of torque. This<br />
was made possible by installing a<br />
factory IS38 turbocharger from the<br />
VW Golf R along with APR’s ECU<br />
upgrade, carbon-fiber intake system,<br />
cast race DP exhaust system, turbo<br />
inlet pipe, turbo muffler delete and<br />
a custom-fabricated catback exhaust<br />
system. In addition to the powertrain<br />
modifications, APR installed its<br />
6-piston 350mm Performance Brake<br />
Upgrade to bring the SUV to a commanding<br />
stop.<br />
“We were thrilled to have the<br />
opportunity to work on this project<br />
to bring the Atlas 2.0T to the next<br />
level,” said Mitch Williams, CEO of<br />
APR. “With 350 hp and 350 lb.-ft. of<br />
torque, we’ve surpassed the output<br />
from even the larger V6 engine, and<br />
we’re working to push the envelope<br />
even further in the future. The combination<br />
of custom hardware and<br />
equipment from our current product<br />
line really transformed the Atlas’<br />
performance.”<br />
To provide clearance for the Toyo<br />
Open Country M/T 275/55R20 tires,<br />
APR CNC-machined new billet sus-<br />
76 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong><br />
APR installed its 6-piston 350mm Performance<br />
Brake Upgrade to bring the SUV to<br />
a commanding stop.<br />
pension components to lift the Atlas<br />
an additional 1.5-in. Furthermore,<br />
new rear trailing arms were fabricated<br />
to complement the lift kit.<br />
APR’s Light-Weight S01 20×9-in.<br />
Forged Wheels are illuminated on<br />
the build by wheelwell/rock lights<br />
placed beneath the Atlas. Lastly, a<br />
custom vinyl wrap was designed by<br />
APR and installed by Digital Precision<br />
in Alpharetta, Georgia.<br />
APR stressed that while this is currently<br />
a one-off project, it is evaluating<br />
a lineup of performance products<br />
for the Atlas in the future.<br />
Visit APR in Booth #22351.<br />
OKI is eager to return to the SEMA <strong>Show</strong> and raring to showcase their<br />
glossy, vibrant and highly durable vehicle wraps. See the speed and superior<br />
performance of the ColorPainter wide-format printer series, including the<br />
award-winning M-64s, the recent recipient of the <strong>2018</strong> BLI Award. Color-<br />
Painter printers are best-in-class, providing color-rich graphics and a breathtaking<br />
finish that will be the envy of your competitors and the delight of<br />
your customers. With production speeds and quality output that are virtually<br />
impossible to match at this price point, ColorPainter leading-edge technology<br />
will expand your shop capabilities and enhance your product portfolio while<br />
driving increased revenue and efficient ROI for your business.<br />
As a proud sponsor of SEMA Cares, and in collaboration with Petty’s<br />
Garage and APE Wraps, you’ll want to be in attendance as we unveil the<br />
exclusive car design we’ve been meticulously building. You’ll be blown away<br />
at the innovation and creativity behind this project, which supports Victory<br />
Junction, a SEMA Cares benefactor dedicated to enriching the lives of<br />
children with serious medical conditions. OKI will also be hosting industry<br />
celebrities in our booth—you don’t want to miss out on any of the excitement.<br />
Visit OKI in Booth #16524.<br />
To see more New Products, visit www.SEMAphotos.com
TEAM UP FOR SUCCESS.<br />
THE BMW AND MINI WHOLESALE PARTS PROGRAM MAKES<br />
YOUR SHOP MORE EFFICIENT – AND PROFITABLE.<br />
Let BMW and MINI quality help ensure your shop’s success. The Wholesale Parts<br />
Program gives you five compelling reasons to demand Original BMW or MINI Parts<br />
and Accessories:<br />
1 Quality: Exacting fit and finish every time, guaranteed.<br />
2 Support: Your local BMW Center or MINI Dealer is your partner in success.<br />
3 Delivery: Multiple deliveries and delivery options. 1<br />
4 Convenience: 24/7 Online Parts Ordering System. 1<br />
5 Rewards: BMW Ultimate Rewards or MINI Motoring Rewards, 1 redeemable for<br />
purchases or gift cards.<br />
Insist on the top-quality fit, performance and looks of Original BMW or MINI Parts.<br />
Call your local BMW Center or MINI Dealer now for more information on the BMW<br />
and MINI Wholesale Parts Program.<br />
BMWWholesaleConnect.com<br />
MINIWholesaleConnect.com<br />
1<br />
Service varies by BMW Center or MINI Dealership. Please ask for details.<br />
© <strong>2018</strong> BMW of North America, LLC. Not to be reproduced wholly or in part without written permission of BMW NA. The BMW and MINI<br />
names, model names and logos are registered trademarks. Other trademarks and trade names are the property of their respective owners.<br />
VISIT US AT THE<br />
<strong>2018</strong> SEMA SHOW<br />
BOOTH #16007<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 77
MRN RepMatch Hits a Milestone<br />
One of the key goals of the SEMA<br />
Manufacturers Representative Network<br />
(MRN) is to address industry<br />
issues and develop strategies and programs<br />
designed to meet the special<br />
needs of manufacturers’ reps. One<br />
issue that has directly affected MRN<br />
is the challenge manufacturers face<br />
when looking for quick and easy representation<br />
in a select region. To solve<br />
that issue, MRN launched RepMatch<br />
two years ago. Early this year, the<br />
RepMatch program hit a milestone,<br />
with more than 100 independent rep<br />
agencies participating and more than<br />
200 manufacturers seeking help in<br />
representation.<br />
About the RepMatch<br />
Program<br />
RepMatch is an online tool that<br />
helps connect manufacturers with<br />
sales representatives who have years<br />
of experience in the aftermarket<br />
industry. Part of the benefit of hiring<br />
experienced sales representatives<br />
is that they already have a long list<br />
of loyal customers with whom they<br />
regularly do business.<br />
Many of the MRN reps who are registered<br />
for the RepMatch program see<br />
their customers on a monthly or even<br />
weekly basis. They have established<br />
business relationships that manufacturers<br />
seeking representation in a<br />
specific territory may not have the<br />
resources to sustain.<br />
Vic Bennett, MRN immediate past<br />
chairman and manufacturers’ representative<br />
at Gantt-Thomas & Associates<br />
Inc., discussed the benefits of<br />
using RepMatch.<br />
“RepMatch speeds up the whole process<br />
so that the manufacturer and the<br />
rep can make a quick connection,” he<br />
said. “There’s no having to waste time<br />
meeting with business prospects who<br />
aren’t necessarily a good fit. RepMatch<br />
allows sales reps to find manufacturers<br />
who may be new to the business and<br />
are looking for representation. It also<br />
allows for connections to be made that<br />
may not have happened in person.”<br />
Because RepMatch is an online tool,<br />
manufacturers can get connected with<br />
well-matched sales reps in a matter of<br />
minutes. It is a mutually beneficial program<br />
for the manufacturer and the rep.<br />
Manufacturers seeking representation<br />
from experienced reps can easily<br />
register for the program when they<br />
visit www.sema.org/repmatch. Registered<br />
reps are then notified when a<br />
manufacturer is in search of representation<br />
in their region.<br />
If you are a manufacturers’ rep-<br />
RepMatch connects manufacturers and sales reps in a matter of minutes.<br />
resentative who is searching for<br />
your next valuable business connection,<br />
register for RepMatch now at<br />
www.sema.org/repmatch. RepMatch<br />
is free to MRN members as well<br />
as all manufacturers searching for<br />
accomplished and regionally based<br />
representation.<br />
NEW PRODUCTS PREVIEW<br />
ICD Design Launches Sport Styling<br />
Package for New Kia Rio Hatchback<br />
Quality Compressed Air Equals Quality<br />
Work and Tool Performance<br />
Mechanical technicians and body and paint specialists appreciate the need<br />
for clean, dry air. Don’t have eight hours to buff a hood after you just spent<br />
eight hours painting it? You won’t have to with the Ingersoll Rand R4-11kW<br />
rotary compressor with Total Air System (TAS). This unit generates highquality<br />
air right out of the box. Integrated high-performance dryers, a threein-one<br />
heat exchanger, and an independent fan circuit are all included in the<br />
TAS package to consistently generate dry, clean air. That’s the key to impeccable<br />
paint finishes free of flaws, fish eyes and orange peels. Dry, clean air also<br />
keeps pneumatic shop tools running well and free of debris and moisture.<br />
Visit Ingersoll Rand in Booth #10160.<br />
ICD Design has just released a new Sport Styling Package for the new<br />
Kia Rio Hatchback and Sedan. The sport styling package features a font lip<br />
spoiler, side skirts, rear diffuser (hatchback only) and a roof-mounted spoiler<br />
(hatchback only) that gives the Rio a more distinctive look. It is manufactured<br />
using OEM materials for a perfect fit and finish. ICD offers a contrast color<br />
paint scheme and a carbon-effect finish that help the Rio stand out from<br />
the crowd.<br />
Visit ICD Design in Booth #51016.<br />
78 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong><br />
To see more New Products, visit www.SEMAphotos.com
GET YOUR<br />
VIP<br />
EXPERIENCE.<br />
EXPERIENCE.<br />
VISIT SEMA.ORG/MBR<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 79
LAS VEGAS CONVENTION CENTER<br />
#SEMA<strong>2018</strong><br />
VEHICLE<br />
TECHNOLOGY<br />
JOHN<br />
WARANIAK<br />
SEMA<br />
—MODERATOR—<br />
BRIEFING SEMINARS<br />
SEMA 2025 AND BEYOND—CARS ARE THE NEW FRONTIER OF TECHNOLOGY.<br />
Learn from the experts how Advanced Vehicle Technologies are transforming the<br />
performance industry, creating new products and impacting your business.<br />
<strong>2018</strong> SEMINAR SCHEDULE<br />
1<br />
2<br />
3<br />
MONDAY, OCTOBER 29<br />
1:00 P.M.–2:30 P.M.<br />
New Technologies, New Opportunities:<br />
Vehicle Technology Roundtable<br />
N258<br />
TUESDAY, OCTOBER 30<br />
1:00 P.M.–2:30 P.M.<br />
Racing and Performance Forum:<br />
Keeping Technology at the Forefront<br />
N258<br />
WEDNESDAY, OCTOBER 31<br />
1:00 P.M.–2:30 P.M.<br />
Advanced Driver Assistance Systems (ADAS) Forum:<br />
Customizing with Confidence<br />
N258<br />
4<br />
5<br />
THURSDAY, NOVEMBER 1<br />
11:15 P.M.–12:15 P.M.<br />
The Next Two Years:<br />
Navigating the Technology Landscape<br />
N258<br />
Powered by PRO<br />
THURSDAY, NOVEMBER 1<br />
1:00 P.M.–2:30 P.M.<br />
Advanced Vehicle Technology:<br />
Practice, Policy and Challenges<br />
N258<br />
Register for these free briefings at SEMAshow.com/vehicle-technology<br />
80 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
TOOLS & EQUIPMENT<br />
Current as of August 23, <strong>2018</strong><br />
Abelltek ............................... 52134<br />
Access Tools ........................... 10485<br />
ACOPOWER ............................ 50404<br />
Adenna LLC............................ 10561<br />
AGS Company Automotive Solutions LLC ...... 10154<br />
AirBoss Air Tools Co. Ltd. .................. 51405<br />
AIRCAT................................ 10167<br />
Aircom USA Inc.......................... 38213<br />
AirHoseRepairKit.com .................... 10672<br />
Airvantage Tools ........................ 10279<br />
Alesco Induction Heaters .................. 51307<br />
Alpine Bender Machinery.................. 10528<br />
AMGO Hydraulics........................ 33325<br />
Ammex Corp............................ 52140<br />
Anabond India . . . . . . . . . . . . . . . . . . . . . . . . . . .51441<br />
Anglo American Tools..................... 16015<br />
Ansell ................................ 15117<br />
Ascent Systems Inc. ..................... 10105<br />
Assenmacher Specialty Tools............... 10469<br />
Atlantic Safety Products................... 10404<br />
Atlas Copco Compressors ................. 10132<br />
Badass Workbench ...................... 50337<br />
Bad Dog Tools .................... 10461, 10560<br />
Baileigh Industrial ....................... 16513<br />
Beissbarth ............................. 33271<br />
BelAire & CP Compressors................. 10109<br />
Big Ass Fans ........................... 10379<br />
Big Time Products . . . . . . . . . . . . . . . . . . . . . . . .10473<br />
B’laster Corp............................ 53020<br />
Boxo USA.............................. 10439<br />
Brush Research Manufacturing ............. 10385<br />
Cabinets By Hayley ...................... 50311<br />
Cementex Products Inc.................... 50006<br />
Champion Air Compressors ................ 10329<br />
Changzhou Guangmeng Tools<br />
& Hardwares Co. Ltd. ................... 10425<br />
CHANNELLOCK ......................... 10261<br />
Chicago Pneumatic Tool Co................. 10104<br />
Chief Automotive ........................ 10122<br />
CIMAT ................................ 34312<br />
Clamptite LLC .......................... 10514<br />
Cobra Systems Inc. ...................... 15014<br />
Cool-A-Zone ........................... 10468<br />
COOL-SPACE ........................... 51107<br />
Cosber GmbH .......................... 15417<br />
CPS Products........................... 10265<br />
CRC Industries Inc. ...................... 10413<br />
Creaform .............................. 15306<br />
CRIPPA SPA ............................ 31271<br />
Dannmar Equipment ..................... 50237<br />
Deltran Battery Tender.................... 10309<br />
Dickies ............................... 10445<br />
Diho International Co. Ltd. ................. 30346<br />
Direct Lift ............................. 10139<br />
Dynabrade Inc. ......................... 10217<br />
EDC Hand Tools ......................... 15006<br />
Edwards .............................. 10131<br />
Enter Corp. ............................ 10524<br />
Envira-North Systems Ltd.................. 16727<br />
Epilog Laser............................ 10433<br />
EZ Cut CNC ............................ 16215<br />
EZ LYNK............................... 50011<br />
EZ Pulley LLC .......................... 16611<br />
FARO Technologies Inc. ................... 10316<br />
Fastening Systems International Inc. ......... 10364<br />
Femco Drain Technology .................. 52020<br />
Flo-Dynamics/Norco Lifting Equipment ....... 10553<br />
FMSI Automotive Hardware Inc.............. 52010<br />
FS-Curtis Air Compressors................. 10168<br />
GarageSmart ........................... 30300<br />
GearWrench/Apex Tool Group............... 10509<br />
Genius Tools ........................... 10409<br />
Global Vision Eyewear Corp................. 10317<br />
Green Air Link Corp....................... 10429<br />
Grypmat .............................. 50430<br />
GT Tools............................... 10460<br />
Guangdong Road Buck Co. Ltd. ............. 51303<br />
Guang Yang Industrial Works ............... 32344<br />
Guangzhou Palmergrip Metal Product Co. Ltd. .. 52013<br />
Haas Automation Inc...................... 10116<br />
Halder/Picard........................... 16713<br />
Harris Since 1922 ....................... 53002<br />
HE&M Saw ............................ 10204<br />
Homak................................ 10173<br />
Horizon Tool Inc. ........................ 52343<br />
Hurco Companies Inc. .................... 15509<br />
Huth Ben Pearson International LLC.......... 15824<br />
Industrial Gold .......................... 10761<br />
Ingersoll Rand . . . . . . . . . . . . . . . . . . . . . . . . . . .10160<br />
Innovative Components Inc................. 52217<br />
Integrated Technology Inc.................. 32313<br />
Jache SDN BHD......................... 10512<br />
Jackco Transnational Inc................... 10573<br />
JackTech USA .......................... 10145<br />
Jelight Co. Inc........................... 50142<br />
JET .................................. 10131<br />
J.W. Winco............................. 52026<br />
Continued on page 90<br />
Pneumatic Tool Innovations<br />
By Eric Garbe, TechShop Managing Editor<br />
There’s not a single shop where you<br />
won’t hear the familiar sound of an<br />
air tool. Even Hollywood loves to pipe<br />
in the sound of an impact in every<br />
single auto shop scene. Of course,<br />
the “Hollywood mechanic” may be<br />
bragging about the big-block engine<br />
when the car clearly has a small-block<br />
under the hood, but at least we got the<br />
sound of the impact!<br />
Air tools may not be the first things<br />
that come to mind when you think of<br />
innovation, but don’t be fooled. Just<br />
like the cordless electric tool, smaller,<br />
lighter and more powerful is the goal<br />
that drives innovation, and modern<br />
air tools are always riding on the cutting<br />
edge.<br />
Traditionally made of metal, composite<br />
materials are used in the<br />
construction of lighter and smaller<br />
housings and lightweight metals such<br />
as titanium and aircraft-grade aluminum<br />
have cut even more from<br />
the scale.<br />
Composite materials also have an<br />
added benefit of insulating against<br />
extreme temperature changes, keeping<br />
the tool body comfortable instead<br />
of cold.<br />
Normally you would think that<br />
lightweight means fragile, but it’s the<br />
opposite in this case. In addition to<br />
being lighter, modern materials are<br />
stronger, too, and rigorous testing is<br />
part of the engineering process. These<br />
tools get dropped, beat up and abused<br />
in every possible way to make sure<br />
that they will hold up in the field.<br />
Motor design is constantly on<br />
the list of improvements. Stronger,<br />
lighter materials and the computercontrolled<br />
technology of machining<br />
have resulted in high-quality, longerlasting<br />
motors.<br />
Improved air flow and additional<br />
vanes are pushing power and torque<br />
output higher than it has ever been.<br />
Internal air flow and cooling design<br />
gives us thermally balanced motors,<br />
increasing longevity and providing<br />
consistent performance during<br />
heavy use.<br />
Ergonomics is another non-stop<br />
innovation. Contoured,<br />
cushioned grips provide<br />
comfort and reduce vibration.<br />
The working position<br />
is also factored in as part of<br />
tool development and modern<br />
air tools are balanced to<br />
reduce fatigue and gripping<br />
pressure.<br />
Keeping with ergonomics,<br />
forward, reverse and speed<br />
control buttons are positioned<br />
for easy use, and many<br />
tools have articulated joints<br />
to adjust for different jobs.<br />
Exhaust used to be just<br />
a “blow-it-out-anywhere”<br />
affair, but much more<br />
thought goes into it today.<br />
The air is directed away from<br />
the work area and the technician<br />
so a minimal amount of<br />
debris is kicked up and nothing<br />
is blown back at the user.<br />
Exhaust is also designed to<br />
reduce noise and many tools<br />
offer variable exhaust outlets<br />
in the event that you need to open it<br />
up for maximum power.<br />
A unique aspect on the list of innovations<br />
is personality. Put another<br />
notch on the composite belt, because<br />
many companies are offering a wide<br />
range of colors for their air tools. You<br />
spend a lot of money on your tools,<br />
so why not get a color you like? This<br />
also serves as a way to identify your<br />
air tools easily from others’, making<br />
sure they stay on your box where<br />
they belong.<br />
Variable triggers are one final thing<br />
that cannot be overlooked. The days<br />
of all or nothing are long gone. When<br />
they were originally supposed to be<br />
variable, they were very touchy and<br />
never really hit the mark, but now<br />
they function as they should—providing<br />
excellent control.<br />
Even though we’re focusing on innovations,<br />
I’d like to veer off course and<br />
talk about air tool lubrication. They<br />
have always needed it and always will.<br />
It can mean the difference between a<br />
Air tools may not be the first things that come to mind<br />
when you think of innovation, but don’t be fooled.<br />
There are multiple different brands<br />
and types of oil available and you may<br />
already have a preference, but using<br />
any one is better than none.<br />
It is important to point out that not<br />
only is it necessary to lubricate prior<br />
to using, but it is equally, if not more<br />
critical, to lubricate prior to storage.<br />
As you use your air tool, moisture<br />
and contaminants are deposited<br />
throughout. It’s the oil that cleans<br />
these out to prevent damage. After<br />
using an air tool, most of the pre-use<br />
lubrication has been forced out, leaving<br />
moisture and contaminants in<br />
the tool.<br />
If the tool sits in your box, even<br />
overnight, this moisture will slowly<br />
begin to corrode the inner workings.<br />
Running a few drops of lubricant<br />
through the tool after use allows you<br />
to store your tools with a fresh, clean<br />
layer of oil on the inside and prevents<br />
unwanted corrosion.<br />
You’ll know that your tools will<br />
always be ready to work, just in case<br />
long-lasting tool and a short life. Hollywood shows up.<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 81
82 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 83
84 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 85
86 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 87
88 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
BUSINESS SERVICES<br />
Current as of August 23, <strong>2018</strong><br />
$2.95 Guys .........................31230<br />
Acima Credit ........................52406<br />
Acumatica ..........................52019<br />
ADLI Law Group. .....................33225<br />
American First Finance ................34340<br />
Ascentium Capital ....................52041<br />
Automotive Training Institute ............15822<br />
Becker’s Fabrication/BFI Labels ..........31244<br />
Better Packages .....................33240<br />
Bishko Automotive Literature ............33221<br />
Broadly.com. ........................30282<br />
Capital One .........................32229<br />
CAR, Complete Auto Reports ............51010<br />
CardConnect ........................30231<br />
ChannelAdvisor ......................30227<br />
Classics on AutoTrader ................33219<br />
CounterPoint ........................70003<br />
DCi (Direct Communications Inc) .........31219<br />
Decal Factory .......................32247<br />
Eagle Business Software ...............31229<br />
EasyPay Finance .....................33235<br />
eBay Motors ........................30219<br />
Edwin A. Sisson, Attorney at Law LLC .....33241<br />
Enhance America. ....................30344<br />
Flagpoles by Uncommon USA ...........32219<br />
Flexfit LLC ..........................52043<br />
The 4 Less Corp .....................53321<br />
Fullbay-Shop Management Software ......31238<br />
GEICO .............................32222<br />
Gran Turismo ...................Media Center<br />
Group ISO ..........................33245<br />
The High Ground of Texas ..............50041<br />
I.C.E Signs. .........................33233<br />
Impact Canopies USA .................32226<br />
KD Kanopy. .........................52409<br />
King Canopy ........................52337<br />
Kittrich Canopy & Display Products .......52206<br />
Klokwork Shop Management. ...........33243<br />
Knobbe Martens .....................31223<br />
Laid-Back USA. ......................31235<br />
Laufer Group International ..............53427<br />
LinguaLinx Language Solutions ..........52145<br />
Mainstreet Computers Inc.. .............33223<br />
Main Street Hub. .....................32223<br />
Mechanic Advisor ....................31246<br />
MyHatGuy ..........................30239<br />
MyShop Traffic. ......................30237<br />
Neonetics Inc. .......................16615<br />
1stMILE ............................52404<br />
OnTrac. ............................32241<br />
Ooma Office ........................51208<br />
Optimize Social Media Inc.. .............33247<br />
Paar, Melis & Associates ...............33231<br />
Pacific Emblem Co. ...................31240<br />
Parts Detect App .....................33229<br />
PND LED ...........................31226<br />
Podium ............................51006<br />
Product Liability Specialty LLC/<br />
Custodian Auto .....................32325<br />
Profitboost. .........................52044<br />
RideBidz Inc./Lets Delivr ...............51008<br />
Rutan & Tucker, LLP. ..................50033<br />
SBA Loan Group .....................51240<br />
Shipper’s Advocate Inc. ................15507<br />
Shop Boss ..........................34335<br />
Shop-Ware .........................30245<br />
Strapworks Automotive ................32244<br />
SureDone Inc. .......................30235<br />
Target Freight Management. ............32235<br />
360 Payments .......................33237<br />
Transportation Impact .................31234<br />
Triple Crown Products .................33222<br />
United States Postal Service ............31245<br />
UPS ...............................31227<br />
Virtual Guard Inc.. ....................32240<br />
VW Collection by BRISA ................34318<br />
Web Shop Manager ...................31241<br />
West Creek Financial ..................52215<br />
Winworks Software Inc.. ...............33244<br />
Member Lounges: Connect, Refuel,<br />
Recharge at Two Locations<br />
SEMA, TIA and SCRS<br />
members* attending the<br />
<strong>Show</strong> have elite access to<br />
two strategically situated<br />
Members Lounges, and are<br />
invited to enjoy the lounges<br />
during <strong>Show</strong> hours.<br />
Meeting Room<br />
Hours:<br />
• Monday, October 29–<br />
Thursday, November 1:<br />
9:00 a.m.–4:00 p.m.<br />
• Friday, November 2:<br />
9:00 a.m.–3:00 p.m.<br />
Members Lounge,<br />
North Hall<br />
Located on the upper<br />
level of the North Hall in room N251,<br />
the lounge offers a relaxing environment<br />
to take a break between meetings<br />
or seminars, charge devices at<br />
UPS Provides Shipping Options<br />
to <strong>Show</strong> Attendees<br />
As you leave the <strong>2018</strong> SEMA <strong>Show</strong>, you’ll most definitely have extras to<br />
pack: samples, marketing freebies and catalogs from your new contacts.<br />
Instead of lugging everything onto a plane or tossing it in the back of an<br />
already stuffed vehicle, make your trip easier and allow UPS to ship it for you.<br />
Visit one of three The UPS Store locations at the Las Vegas Convention<br />
Center and the shipping experts will ensure your items are properly packaged<br />
and shipped where they need to go. Once shipped, you can use UPS My<br />
Choice to track your valued packages and enjoy the flexibility of managing<br />
when and where they arrive. UPS Access<br />
Point locations allow you to pick up your<br />
delivery on your terms.<br />
UPS, which proudly applies technology<br />
to improve automotive aftermarket<br />
supply chains, is proud to again be the<br />
preferred carrier of the <strong>2018</strong> SEMA <strong>Show</strong>.<br />
Stop by one of the booths to learn how<br />
UPS can improve your operations and<br />
boost the bottom line.<br />
Visit UPS in Booths #10603<br />
Visit one of three The UPS Store locations<br />
at the Las Vegas Convention<br />
Center.<br />
The Members Lounges offer a place to take a break, charge your<br />
devices and grab a bite to eat during the <strong>Show</strong>. Visit one of the two<br />
convenient locations, in the upper North Hall or east end of the lower<br />
South Hall lobby.<br />
(North Hall and Westgate), #31227<br />
(Upper South Hall) or #41001<br />
(Lower South Hall).<br />
one of the many charging stations, or<br />
catch up on work at a computer connected<br />
to an in-lounge printer.<br />
The lounge is ideally suited to connecting<br />
with colleagues or<br />
friends over lunch, as well.<br />
Hot meals are available for<br />
purchase daily between<br />
11:30 a.m.–2:00 p.m. In a<br />
rush? Opt instead for the<br />
Grab ’N’ Go snacks, beverages<br />
and sandwiches also<br />
available for purchase any<br />
time during <strong>Show</strong> hours.<br />
The Members Lounge<br />
is also the perfect meeting<br />
point. If you’re looking<br />
to hold a meeting with<br />
colleagues, customers or<br />
clients, the lounge provides<br />
the right atmosphere.<br />
Members can reserve a<br />
dedicated, private meeting<br />
room before arriving in Las Vegas<br />
or while on-site. Rooms can only be<br />
reserved for two nonconsecutive onehour<br />
time slots per day, per company.<br />
Reserve your meeting space today at<br />
www.SEMA<strong>Show</strong>.com/mlmeetings.<br />
Members Lounge,<br />
South Hall<br />
Located in the east end of the lower<br />
South Hall lobby by the taxi and<br />
shuttle zones, this second lounge area<br />
also offers a relaxing atmosphere with<br />
ample seating, access to free charging<br />
stations, Grab ’N’ Go snacks for purchase<br />
any time during <strong>Show</strong> hours,<br />
and dedicated, private meeting rooms.<br />
With so many specialized member<br />
advantages at the <strong>Show</strong>, along with a<br />
host of benefits and programs available<br />
all year long—business-development<br />
resources, legislative advocacy,<br />
cost-saving insurance solutions,<br />
educational and training programs,<br />
publications and market research, to<br />
name a few—there’s no better time<br />
to invest in the growth and success of<br />
your business. Visit SEMA Central to<br />
join SEMA at the <strong>Show</strong>.<br />
*with the exception of non-exhibiting<br />
manufacturers or companies otherwise<br />
qualified to exhibit at the <strong>Show</strong>.<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 89
TOOLS & EQUIPMENT<br />
Sumake North America ....................10127<br />
Sunex Tools .............................51217<br />
continued from page 81<br />
Current as of August 23, <strong>2018</strong><br />
Kaeser Compressors Inc....................10269<br />
Kingpin University Tools ....................52347<br />
KNIPEX Tools LP..........................10144<br />
Koken USA..............................51407<br />
Kukko Quality Tools Inc.....................31289<br />
Lang Tools ..............................10275<br />
Launch Tech USA.........................53007<br />
Legacy Mfg. Co...........................15223<br />
Levrack ................................72004<br />
LiftLocker.com...........................52136<br />
Lista/Vidmar ............................10567<br />
Little Giant Ladders . . . . . . . . . . . . . . . . . . . . . . .10305<br />
Loss Prevention Fasteners..................38217<br />
LulzBot 3D Printers .......................51342<br />
Luoyang Kaitao Metal Co. Ltd. ...............51334<br />
Luxor..................................10642<br />
Magic Creeper...........................10585<br />
Magnetic Finger Tools .....................10369<br />
MAHA USA..............................16621<br />
Makita USA .............................52319<br />
Malco Products SBC ......................10223<br />
Master Air Tool Co. Ltd. ....................10322<br />
Master Appliance Heat Tools ................10684<br />
Mastercam/CNC Software Inc................10415<br />
MAT Industries LLC .......................52414<br />
MaverickCNC............................52027<br />
Mayhew Tools ...........................10155<br />
Mazak Machine Tools .....................10521<br />
MCR USA...............................10505<br />
Mechanics Mate .........................50137<br />
MetalMizer..............................15018<br />
MIG Buddy/GeorgeB Design.................15324<br />
Millner-Haufen Tool Co. ....................16816<br />
Moduline Cabinets........................10577<br />
Mohawk Lifts............................10150<br />
MONTI Tools Inc. .........................16121<br />
MSC ..................................10421<br />
Mueller-Kueps ...........................10151<br />
Neutek International Inc. ...................50136<br />
Newarc Tech LLC.........................52030<br />
Nomad Manufacturing<br />
& Distributing Ltd. ......................10361<br />
Nussbaum Automotive Solutions LP. ..........10161<br />
Oilchangestickers.com.....................10208<br />
Omax Corp. .............................53413<br />
Opus Group, Drew Technologies,<br />
Autologic .............................10664<br />
OTC Daihen Inc...........................52316<br />
PAOLI..................................10172<br />
Parker Hannifin ..........................52411<br />
Peddinghaus MOB Germany ................16022<br />
Pinnacle Automotive Systems ...............50107<br />
Pollution Control Products Co. ...............10486<br />
Portacool LLC ...........................10209<br />
Power Probe TeK .........................10529<br />
PREVOST ...............................10365<br />
Puma Industries Inc. ......................10543<br />
Qingdao Passion Machinery Co. Ltd. ..........34346<br />
Quickjack...............................16415<br />
RAASM USA Inc. .........................38197<br />
Raise3D................................52311<br />
Rapid Scan 3D Inc. .......................10210<br />
Redback Silicone Hose<br />
Cutting Machine........................33338<br />
Red Kap................................10351<br />
Reelcraft Industries .......................16420<br />
Rhino Metals Inc..........................50019<br />
Rhino Tuff Tanks .........................10178<br />
Rodman Tools ...........................10604<br />
Rongpeng Air Tools .......................16315<br />
Rotake Tools Co. Ltd. ......................16024<br />
Rotary Lift ..............................10239<br />
Rousseau Metal Inc. ......................10233<br />
R.O. Writer Shop Management<br />
Software .............................10503<br />
Safety-Kleen ............................10251<br />
S&H Industries...........................10412<br />
SAS Safety Corp. .........................10508<br />
Sawblade.com...........................15421<br />
Schley Products/SP Tools...................10138<br />
SE Tools................................10418<br />
SFA Companies . . . . . . . . . . . . . . . . . . . . . . . . . .10323<br />
Shark Holdings LLC .......................50435<br />
SHAVIV USA .............................10382<br />
Shop Crane by Gorbel .....................10313<br />
Shure Manufacturing ......................10453<br />
Simiron ................................52314<br />
Smart Step Flooring.......................50044<br />
Snow Joe ..............................51242<br />
SP AIR Corp. ............................10229<br />
Spanco Inc. .............................52119<br />
Spectro Wire & Cable Inc. ..................10539<br />
Spliseal ................................50012<br />
Spring Tools.............................10303<br />
Stacker 3D Printers .......................52015<br />
Steamericas Inc. .........................10115<br />
Steinel .................................32334<br />
Stertil-Koni .............................10121<br />
Strategic Tools & Equipment Co. .............10244<br />
Strong Hand Tools ........................34329<br />
Sunmatch Industrial Co. Ltd. ................15511<br />
Suzhou EAE Automotive<br />
Equipment Co. Ltd.. .....................15007<br />
Suzhou FengYi Technology Co. Ltd. ...........52028<br />
Suzhou Xindadi DBA XDD<br />
Products USA LLC ......................52147<br />
Tekton .................................15107<br />
THA Hydraulics ..........................16627<br />
Thread Kits Co. ..........................16429<br />
3ST Industry Co. Ltd. ......................50236<br />
Tite-Reach Wrenches. .....................10403<br />
TKO Clamping Systems ....................50001<br />
Trafimet USA . . . . . . . . . . . . . . . . . . . . . . . . . . . .10324<br />
TRAK Machine Tools ......................34281<br />
Tuxedo Distributors LLC/iDEAL. ..............15411<br />
Ultimaker. ..............................51312<br />
Uniweld Products Inc. .....................16820<br />
Vampire Tools ...........................15620<br />
V8 Tools Inc. ............................10670<br />
Ventamatic, Ltd.. .........................10467<br />
Vividia Technologies & Oasis<br />
Scientific Inc. ..........................10466<br />
Wallmek Tools . . . . . . . . . . . . . . . . . . . . . . . . . . .15206<br />
Werther/FIAC ............................10547<br />
Whiteside Manufacturing ...................10564<br />
Yongkang Haowei Tools Co. Ltd.. .............52105<br />
Zipp Air Tool. ............................34250<br />
OEM<br />
Current as of August 23, <strong>2018</strong><br />
American Honda Motor Co. Inc. ..............24887<br />
Chevrolet .........................23743, 24269<br />
Fiat Chrysler Automobiles/Mopar .............43141<br />
Ford Motor Co.. ..........................22200<br />
Hyundai Motor America ....................24387<br />
Kia Motors America Inc.. ...................10809<br />
Lexus. .................................21601<br />
Nissan North America .....................50213<br />
Toyota Motor Sales USA. ...................24800<br />
TRUCKS, SUVs<br />
& OFF-ROAD<br />
Continued from page 67<br />
Current as of August 23, <strong>2018</strong><br />
Extang .................................30115<br />
Fab Fours ..............................30201<br />
Fabtech ................................36227<br />
FACTOR 55 .............................34206<br />
Falcon Shocks ...........................34319<br />
Fasnap Corp. ............................52431<br />
Fastway Trailer Products ...................32175<br />
Firestone Ride-Rite .......................33031<br />
The FJ Company .........................36183<br />
Focus Auto Design Inc. ....................38205<br />
Foshan Ginto Lighting & Electrical Co. Ltd.. .....31345<br />
4WD Magazine Canada ....................34118<br />
FOX-BDS Suspension-Zone Offroad-<br />
JKS Mfg-RT Pro ........................30192<br />
FSK . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .38090<br />
The Fuelbox. ............................31313<br />
Full Throttle Suspension ...................34177<br />
Fusion Bumpers. .........................32205<br />
Futura Trailers . . . . . . . . . . . . . . . . . . . . . . . . . . .33211<br />
GEN-Y Hitch. ............................37225<br />
Global Gear .............................35344<br />
Golight Inc. .............................33127<br />
Go Rhino/Big Country .....................34059<br />
Grizzly Coolers. ..........................38109<br />
Grover Products Co.. ......................51309<br />
Guangzhou Offroad Autoparts<br />
Manufacturing Co.Ltd. ...................51044<br />
Guangzhou Opplight Electronic<br />
Technology Co. Ltd. .....................38131<br />
Guangzhou OVOVS Lighting Co.Ltd. ...........35000<br />
Guangzhou Superlight Electronic<br />
Technology Co. Ltd. .....................33331<br />
Hammerhead Armor ......................37149<br />
Hampton Products International Corp. .........32277<br />
HaulGauge. .............................38233<br />
Hellwig Products .........................33077<br />
Hi-Lift Jack Co. ..........................33055<br />
Hima Lighting ...........................37043<br />
Honey D. ...............................53425<br />
HornBlasters ............................38105<br />
Horpol .................................51206<br />
Husky .................................30115<br />
HPI ...................................38051<br />
ICI-Innovative Creations Inc. ................35151<br />
ICON Vehicle Dynamics ....................31109<br />
iKamper. ...............................50241<br />
Illinois Lock Co. ..........................34136<br />
Impact Plastics Automotive .................36213<br />
Indel B S.p.A.. ...........................35328<br />
Insane Audio ............................38139<br />
Intradin Huzhou Hardware Co. Ltd./Towking ....36020<br />
Iron Cross Automotive .....................30105<br />
iTow ..................................38141<br />
James Baroud ...........................30288<br />
Jamo Performance Exhaust LLC .............35217<br />
JcrOffroad Inc.. ..........................36217<br />
JeepHeritage LLC ........................52113<br />
JGL ...................................37119<br />
JLI Group Pty. Ltd. . . . . . . . . . . . . . . . . . . . . . . . .51402<br />
Jotto Desk ..............................34112<br />
JRi Shocks .............................35207<br />
J.W. Speaker ............................34229<br />
Kargo Master. ...........................35193<br />
Keg Digital Garage. .......................34235<br />
Keko ..................................31197<br />
Kelderman. .............................31069<br />
King Shocks ............................34153<br />
Kleinn Air Horns. .........................32169<br />
K-Man Suspension .......................31339<br />
KSC4x4 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .38121<br />
Lantsun Group. ..........................32282<br />
LastBoks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .37200<br />
Lazer Star Lights .........................31185<br />
LEER ..................................35039<br />
Let’s Go Aero ............................37219<br />
Lightforce Performance Lighting .............37125<br />
Light Truck Accessory Alliance. ..............34185<br />
Line-X .................................30087<br />
Load Lugger LLC .........................37199<br />
Lock’er Down Security Products .............30343<br />
Lovells Automotive Systems Pty Ltd. ..........52433<br />
Lowe & Fletcher Inc. . .....................36001<br />
Lund International ........................31017<br />
Masterack ..............................35039<br />
Maxliner ...............................34141<br />
Max Trac Suspension. .....................33193<br />
Maxtrax ................................36171<br />
MaxxHaul Towing Products .................37113<br />
MEK Magnet ............................35314<br />
Metal Impact ............................38235<br />
Metalloproduktsia ........................33329<br />
Meyer Distributing ........................31309<br />
Meyer Products LLC ......................38125<br />
Mile Marker Industries. ....................34074<br />
Milenco Ltd.. ............................34324<br />
Milford. ................................50341<br />
Mob Armor .............................38185<br />
Moko Auto-Portable Truck Bed Liner ..........52441<br />
Monster Hooks Inc. .......................37243<br />
MORryde International Inc.. .................35185<br />
Morsun Technology Co. Ltd.. ................33339<br />
Motor City Aftermarket. ....................34307<br />
Mountain Off Road M.O.R.E .................31279<br />
myTop .................................30261<br />
Napier Enterprises ........................33087<br />
Neapco Components ......................36249<br />
N-FAB .................................30115<br />
Nii Off Road .............................33265<br />
Ningbo Fentol International Commerce<br />
& Trade Co. Ltd. ........................52419<br />
Ningbo Jii-Power Auto Accessories Co. Ltd.. ....34328<br />
Ningbo Wincar Auto Accessories Co. Ltd.. ......34234<br />
Ningbo Yiluda Auto Product Co. Ltd.. ..........36024<br />
Ningbo Yinzhou Newstyle Autoparts Corp. Ltd....33181<br />
Novline LLC .............................38228<br />
NRG Offroad ............................30312<br />
N2 Race Auto. ...........................37157<br />
Offroading Now . . . . . . . . . . . . . . . . . . . . . . . . . .52012<br />
Overhauler. .............................52244<br />
Owens Products Inc. ......................51319<br />
Pace Edwards ...........................35039<br />
Painless Performance Products ..............33027<br />
Papp Plastics & Distributing Ltd. .............34315<br />
Paramount Automotive/Shanxi Warner .........35109<br />
Pareto Point Industries. ....................34152<br />
Patriot Campers. .........................35123<br />
Pedal Commander ........................53213<br />
Pedders Suspension ......................33281<br />
Penda Corporation ........................33169<br />
The Perfect Bungee/ ShockStrap .............36237<br />
Phoenix Systems LLC/Trail Mods/<br />
Hose Candy ...........................36216<br />
Pit Bull Tires ............................36205<br />
PMF Suspension .........................37055<br />
Pop & Lock .............................33137<br />
Powerful 4x4-Hua Dian ....................31203<br />
Premier Thermal Solutions. .................30335<br />
Procomp/Smittybilt/Rubicon Express/Poison Spyder/<br />
G2 Axle/Lrg Rims .......................35061<br />
PullRite ................................34218<br />
Putco. .................................31059<br />
Quick Draw Brand ........................53202<br />
QUICK FIST Clamps .......................33113<br />
Radflo Suspension Technology. ..............32199<br />
Ramsey Winch. ..........................38045<br />
Ranch Fiberglass/ATC Truck Covers/Jason Truck Caps/<br />
Loadmaster Bed Sys/LTA Mfg. .............35171<br />
Ranch Hand. ............................34169<br />
Raptor Series. ...........................32193<br />
Rare Parts Inc.. ..........................38093<br />
Razer Auto. .............................37097<br />
Redarc Electronics. .......................38135<br />
Redcat Racing ...........................35231<br />
Redden Classic Restoration & Supply LLC ......33315<br />
Reflexxion Automotive Products LLC ..........34140<br />
REK GEN Mud Guards .....................53411<br />
Renegade Covers. ........................33340<br />
Retrax .................................30115<br />
Revtek Suspension .......................34129<br />
Rhino Linings Corp. .......................34071<br />
Rhino-Rack .............................35129<br />
Rightline Gear ...........................34202<br />
Rigid ..................................34207<br />
Rival ..................................32299<br />
RK Sport ...............................35201<br />
Road Armor Products......................35211<br />
Rock Krawler & Pure Performance............37193<br />
Rockland Custom Products .................51203<br />
ROCK’S 4X4.............................30318<br />
Rock-Slide Engineering ....................34199<br />
Romik .................................34026<br />
Rugged Liner............................30115<br />
Savior Battery Cases ......................36177<br />
SCORE International.......................62003<br />
Scorpion Bed Liners & Window Film ..........30211<br />
Shandong Jndo Hoisting Equipment Co. Ltd. ....52042<br />
Shanghai Jinli Special Rope Co. Ltd. ..........34339<br />
Shanghai Junch Industries Development Co. Ltd. 34224<br />
Shenzhen Mesbon Technology Ltd. ...........35001<br />
Shenzhen Well-Done Industrial Co. Ltd. . . . . . . . .35181<br />
Signature Automotive Products ..............38075<br />
Simpson Performance Products..............37173<br />
Sinister Diesel ...........................37141<br />
Skyjacker Suspensions ....................34079<br />
SnowBear Plows .........................38087<br />
SnugTop ...............................35039<br />
SOTA Offroad/WELD XT ....................35087<br />
Spider Tarp .............................37251<br />
Spray On Bedliner Depot . . . . . . . . . . . . . . . . . . .38111<br />
Stabilus ................................34148<br />
Stealth Performance ......................36030<br />
Steelcraft...............................34193<br />
Steer Smarts ............................35243<br />
Strange Engineering ......................30341<br />
SUNTOP srl .............................36197<br />
Supersprings International Inc. ..............33133<br />
Surco Products Inc. .......................33017<br />
SWAY-A-WAY Inc..........................33153<br />
Switch-Pros By Off Road Engineering .........38159<br />
TAG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .35039<br />
Tailhook................................38091<br />
Taiwan Toptech Products Corp. ..............33149<br />
Tayih Kenmos Auto Parts Co. Ltd..............33255<br />
TeraFlex................................35235<br />
TFP Inc. ................................35017<br />
Thule/SportRack .........................34157<br />
Ticar Industrial Ltd. .......................34072<br />
Timbren Industries........................34082<br />
Titan Fuel Tanks..........................37039<br />
Topperezlift .............................53325<br />
Torklift International.......................33175<br />
Totron Co. Ltd. ...........................38153<br />
Towtector/AaLadin........................38059<br />
Trail Series .............................34228<br />
Trailer Valet .............................37135<br />
TrailFX .................................30059<br />
Trailready...............................38143<br />
Transamerican Wholesale ..................34113<br />
Transfer Flow Inc. ........................33051<br />
T-Rex Grilles ............................33109<br />
Trimax .................................33123<br />
Trim-Lok Inc. ............................32336<br />
Tritop International Co. Ltd. .................37249<br />
Truck Covers USA ........................33061<br />
Truck Hero: International ...................32161<br />
Truck Hero: Omix-ADA, Rugged<br />
Ridge, SuperLift ........................30024<br />
TruXedo ................................30115<br />
TS Auto Parts Industry Co. Ltd. ..............33205<br />
Tuff Country Suspension ...................38057<br />
Turbo Liner Inc. ..........................33145<br />
Twisted Logic ...........................32322<br />
TYRI Lights .............................37161<br />
U Ace Inc. ..............................30099<br />
U-Drive Intelligent Tech Co. Ltd...............33041<br />
Ultimate Linings..........................30079<br />
Ultra-Fab Products........................52436<br />
UnderCover .............................30115<br />
United Covers Inc. ........................33097<br />
Up Down Air Systems LLC ..................33295<br />
Vanguard...............................37185<br />
Walker Evans Racing ......................33037<br />
Warn Industries Inc........................31049<br />
Warrior Products .........................35027<br />
Wavian USA.............................38183<br />
Weapons Grade Fabrication .................34244<br />
WeatherTech ............................31087<br />
Weigh-Safe .............................37129<br />
WELLvisors .............................35005<br />
Westin Automotive Products Inc. .............31075<br />
Whelen Engineering Co. Inc. ................37077<br />
Willmore Manufacturing....................37169<br />
Winbo-Dongjian..........................30185<br />
Xcalliber-Performance Allison Parts<br />
& Transmissions ........................36180<br />
XKGlow ................................32211<br />
Xpedition-Gear...........................37107<br />
Yakima Products .........................34101<br />
Yangzhou HYropes Co. Ltd. .................36028<br />
Yuyao City Yurui Electrical Appliance Co. Ltd.....38115<br />
ZDOG Truck Tool Boxes ....................34308<br />
Zhihui Metal Industrial Co. Ltd. ..............38071<br />
90 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 91
Join SEMA at the <strong>Show</strong>: Reap Benefits On-Site and Year-Round<br />
With the SEMA <strong>Show</strong> fast approaching,<br />
it’s time to think about ways to<br />
maximize your experience. Of course,<br />
there are scads of new products to see,<br />
lots of vendors to meet and customized<br />
cars aplenty to spark take-home<br />
ideas to jump-start your business.<br />
But there’s another, equally important<br />
opportunity that can help grow your<br />
business—and it starts with becoming<br />
a SEMA member.<br />
Joining SEMA is simple and<br />
straightforward. Stop by the membership<br />
booth in SEMA Central, located<br />
in the Grand Lobby, where you’ll<br />
learn how SEMA membership can<br />
benefit your company throughout the<br />
year. SEMA team members will be<br />
on hand during the <strong>Show</strong> to answer<br />
questions and explain member benefits<br />
as well as perks you can enjoy<br />
while at the <strong>Show</strong>.<br />
Buyers who join during the <strong>2018</strong><br />
<strong>Show</strong> will receive the following Member<br />
Buyer Reward (MBR) privileges.<br />
MBR credentials for current SEMAmember<br />
buyers will be mailed in mid-<br />
October. So be sure to bring your<br />
MBR hard card to the <strong>Show</strong> to access<br />
these exclusive perks.<br />
MBR Program<br />
Privileges:<br />
What’s in It for you?<br />
• Kick back and relax, charge electronic<br />
gadgets and enjoy complimentary<br />
snacks and water in the<br />
MBR Lounge inside the Members<br />
Lounge, located in room N251.<br />
• As you head to the MBR Lounge, be<br />
sure to pick up your special MBR<br />
giveaway.<br />
• Tired of waiting in the taxi line?<br />
MBR members have access to the<br />
exclusive MBR taxi line 2:00 p.m.–<br />
5:00 p.m. Tuesday–Thursday, and<br />
2:00 p.m.–4:00 p.m. Friday.<br />
• Enjoy your own Kodak moment<br />
with VIP line access to a free professional<br />
headshot—a $500 value.<br />
Located in The Quad, Powered by<br />
SEMA Education, outside room<br />
N250. Photographers will be on<br />
hand Tuesday–Thursday, 9:00<br />
a.m.–5:00 p.m., and Friday, 9:00<br />
a.m.–4:00 p.m.<br />
RESTYLING &<br />
CAR CARE ACCESSORIES<br />
Continued from page 75<br />
Current as of August 23, <strong>2018</strong><br />
Guangzhou YCL Car Accessories Co. Ltd.. ......50140<br />
Guangzhou Yupeng Auto Parts Co. Ltd.. ........52234<br />
Guangzhou ZSMELL Auto Accessories Co. Ltd.. ..52208<br />
GYEON Quartz ...........................12471<br />
Heated Steering Wheel ....................13147<br />
Heat-Max (2007) Inc.......................53105<br />
Hebe Co. Ltd.............................50114<br />
Hexis ..................................16125<br />
Horizon Hobby ...........................52235<br />
Hua Ze Auto Parts Co. Ltd...................12986<br />
Huizhou Inoch Technology Co. Ltd.. ...........51330<br />
ICD Design..............................51016<br />
IGL Coatings ............................13055<br />
Ivan Tampi Customs.......................50005<br />
Jada Toys ..............................50127<br />
Jax Wax Car Care Products .................51427<br />
Jay Leno’s Garage ........................10012<br />
Jiangsu 1234 Auto Technology Co. Ltd. ........52109<br />
Jiangsu Qunyue New Material ...............38248<br />
Jiangxi Kewei Film New Material Co. Ltd. ......12727<br />
Jinrong Car Mat..........................51003<br />
Johnson Window Films ....................12431<br />
Katzkin Automotive Leather .................12439<br />
KDX Optical Film Material<br />
(Shanghai) Co. Ltd.................12421, 12803<br />
Keng Lien Industrial Co. Ltd. ................31287<br />
KIY Carbon Co. Ltd. .......................38241<br />
KK Label Zhong Shan Inc. ..................12579<br />
Kleen-Rite Corp. .........................52442<br />
KPMF..................................12867<br />
LAGUNA Natural Air Fresheners .............52304<br />
Lake Country Manufacturing Inc. .............51235<br />
L.A PRO AUTO Accessories .................33298<br />
Loctite .................................32331<br />
Luxo & Flexishield . . . . . . . . . . . . . . . . . . . . . . . .12961<br />
Madico Inc. .............................12461<br />
Marvel Mystery Oil........................53303<br />
Matrix FIlms LLC .........................12849<br />
Maxpro Window Films . . . . . . . . . . . . . . . . . . . . .16325<br />
Mengzhou Yuxiangyun Auto<br />
Electronics Co. Ltd.......................38231<br />
Metrovac ...............................12820<br />
Microbead Car Covers .....................53407<br />
Montroy Sign & Graphic Products ............50119<br />
Moore & Giles ...........................51027<br />
Morgan Design Group .....................12951<br />
MTM Hydro .............................51127<br />
M2 Machines............................12584<br />
Mutoh America ..........................12139<br />
NEXFIL.................................12979<br />
NFS Sport International ....................12911<br />
Ningbo Green Textile Co. Ltd.................53008<br />
Northwest Seat Covers/<br />
Pacific Restyling Products ................12533<br />
ODE Auto Parts Co. Ltd. ....................12485<br />
Odor Medicine Aerosol Dyes ................13161<br />
OKI ...................................16524<br />
Opti-Coat...............................12823<br />
Orafol Americas ..........................13061<br />
Orexmotorsports .........................13043<br />
Orientus Industry Sdn Bhd..................50101<br />
The Original California Car Duster ............12809<br />
Oxgord-The Coleman Co....................12569<br />
Pacific Rim & Trim International..............12931<br />
P&S Detail Products.......................13149<br />
Pan Taiwan Enterprise Co. Ltd................12510<br />
PG Perma Glass..........................12627<br />
Power Wiper ............................53405<br />
Pressure On Demand......................12422<br />
Primo Dynamic Lighting....................13173<br />
PRO Products ...........................33277<br />
Procter & Gamble ........................12843<br />
Professional Restylers Organization ...........13113<br />
Purestar................................12210<br />
P.U. Tech Spoiler LP .......................12329<br />
QB Enterprises. ..........................34345<br />
Qingdao Tianchen Jiachuang Co. Ltd. .........53010<br />
The Rag Co.. ............................51227<br />
Raggtopp/Wolfsteins Pro-Series. .............13047<br />
Ray-Action Designs Inc.. ...................13121<br />
REEP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .53403<br />
Réflectiv SAS. ...........................16411<br />
Renegade Products USA ...................13008<br />
Restylers International .....................13123<br />
Rimblades Ltd.. ..........................12385<br />
Thermablade LLC ........................12915<br />
Road Comforts. ..........................32309<br />
Roadwire ...............................12317<br />
Ruff Tuff Products ........................12555<br />
Ruian Jia Beir Auto Parts Co. Ltd.. ............12724<br />
Rupes SPA. .............................12173<br />
Rust-Oleum Corp. ........................13073<br />
Saint-Gobain Abrasives ....................12673<br />
Saint-Gobain ............................12673<br />
SCENTZ4U. .............................51020<br />
Scheel-Mann Seats .......................38195<br />
SCHOLL Concepts GmbH ...................15211<br />
SeaSucker. .............................34257<br />
The Seat Shop. ..........................13033<br />
servFaces GmbH .........................15309<br />
Shanghai Ho Chi Technology Co. Ltd.. .........12464<br />
Sharpline Converting Inc.. ..................12631<br />
Sherwood Innovations Inc.. .................12715<br />
Shiniest Industries Inc.. ....................12815<br />
Sican Window Films. ......................12921<br />
Signature Products Group ..................12649<br />
SIZVER. ................................12726<br />
Sky’s the Limit Car Care ...................13021<br />
S.M. Arnold Inc. ..........................12785<br />
Smart Inc./Chemical Guys ..................12939<br />
Solarfree Window Film. ....................12185<br />
Solar Gard ..............................12673<br />
Sonax GmbH ............................12161<br />
Speed Max Corp. .........................50039<br />
Sports Licensing Solutions. .................12327<br />
STEK . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .12167<br />
Stinger Chemical LLC .....................12927<br />
Stoner Car Care. .........................52127<br />
STO N SHO .............................12575<br />
Street Legal Products .....................13135<br />
Superlamb Sheepskin Specialties ............13145<br />
Surly Soap. .............................52444<br />
Symplex International .....................13167<br />
Syuanen Enterprise Co. Ltd.. ................12810<br />
Taizhou Huangyan Maorong Plastic<br />
Mould Co. Ltd. .........................12642<br />
Taizhou Yusen Auto Accessories Co. Ltd. .......5<strong>2018</strong><br />
Tape Technologies Inc.. ....................12511<br />
Teckwrap Inc. ...........................16221<br />
3D HD High Definition Car Care ..............12831<br />
3D Lettering Corp. ........................13184<br />
3M. ...................................12145<br />
Tianmei Auto Seat Cover ...................15521<br />
Tonyin Car Care ..........................52112<br />
Tornador Tools ...........................13027<br />
Tower Popular Ind. Co. Ltd. .................12565<br />
Trim-Gard Company Ltd. ...................12515<br />
Trim Illusion Inc. .........................12818<br />
Trulers .................................52413<br />
TSAUTOP Hydro Dipping<br />
Technology Co. Ltd. .....................13185<br />
Tubelite/Huper-Optik ......................13042<br />
Twinake Industry Co. Ltd.. ..................13143<br />
TWN Industries ..........................12365<br />
Uniters North America LLC. .................52005<br />
Universal Products Inc. ....................12625<br />
UPPF . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .15111<br />
Urban/Honey Combination ..................50132<br />
Vis Racing Sports. ........................53113<br />
VistaClear Pro ...........................15207<br />
Vonixx Car Care ..........................15122<br />
Wastegate Technologies Inc. ................51004<br />
The Wax Shop . . . . . . . . . . . . . . . . . . . . . . . . . . .53303<br />
WD-40 Co.. .............................62129<br />
Wet Okole Hawaii Seat Covers. ..............12731<br />
Wheel Bands by RimPro-Tec ................13085<br />
Willpak Industries Inc. .....................12616<br />
Winda Products ..........................12428<br />
Window Film Magazine ....................12468<br />
Winner International (The CLUB) .............12417<br />
Wintech Window Films. ....................12353<br />
XPEL ..................................12339<br />
Xsun Window Films .......................12361<br />
YATU Advanced Materials Co. Ltd. ............51313<br />
Young Sung .............................12839<br />
Yuan Rong Auto Parts Co. Ltd. ...............12819<br />
Yuyao Fuyi Auto Decoration Parts Co. Ltd. ......13129<br />
Zealio .................................13086<br />
Zhejiang Shichuang Optics Film<br />
Manufacturing Co., Ltd. ..................13015<br />
Zhejiang Tianyuan Fabric Co. Ltd. ............32337<br />
Zhongshan Aokai Auto Parts<br />
Manufacturing Co. Ltd.. ..................13142<br />
COLLISION REPAIR<br />
& REFINISH<br />
Continued from page 27<br />
Current as of August 23, <strong>2018</strong><br />
Gema USA Inc.. ..........................11167<br />
Gerson. ................................10717<br />
Glass Mechanix Solutions ..................10846<br />
GlasWeld ...............................11367<br />
Global Film Source. .......................11411<br />
Global Finishing Solutions ..................11119<br />
GM Genuine Parts ........................15407<br />
Goff’s Enterprises Inc. .....................10812<br />
GoJak-Zendex Tool Corp.. ..................11055<br />
Goliath Carts ............................11147<br />
Guangzhou Sun Holy Wind Air Cleaning<br />
Products Co. Ltd. .......................11511<br />
Guangzhou Yakoo Chemical Co. Ltd. ..........52305<br />
GYS ...................................15627<br />
Haldon Co.. .............................11549<br />
H&S Autoshot ...........................11113<br />
Hedson Technologies ......................11255<br />
Herkules Equipment Corp. ..................11039<br />
The Hertz Corporation .....................11465<br />
Hofmann ...............................10839<br />
hyStik Adhesive Tape. .....................11009<br />
IAA. ...................................11019<br />
I-CAR. .................................10879<br />
INDASA USA ............................11565<br />
Induction Innovations. .....................10831<br />
Infinity 3D Laser Measuring. ................11083<br />
Infratech ...............................11461<br />
Innovative Tools & Technologies. .............11429<br />
International Epoxies & Sealers ..............11416<br />
Intrepid Direct Insurance ...................32335<br />
Island Clean Air Inc.. ......................11535<br />
ITW Evercoat ............................10627<br />
John Bean ..............................10839<br />
JTAPE .................................11311<br />
Kapci Coatings. ..........................15227<br />
KECO Body Repair Products. ................16717<br />
LDPI Inc. ...............................11557<br />
Lenco Holdings LLC. ......................15820<br />
Lianyungang Orientcraft<br />
Abrasives Co. Ltd.. ......................16510<br />
LORD Fusor .............................11479<br />
Lusid General ...........................11423<br />
Martech Services Co.. .....................11243<br />
Martin Tool. .............................10768<br />
The Matrix Wand .........................10673<br />
Mercantile Development Inc. (MDI) ...........10745<br />
Millner-Haufen Tool Co. ....................38223<br />
Minute Man Wheel Lifts ....................52333<br />
Mitchell ................................16607<br />
Mobile Environmental Solutions LLC ..........50317<br />
Mobile Solutions .........................11005<br />
Mobile Tech Expo. ........................51336<br />
Monument Tools Inc. ......................10713<br />
Motor Guard Corp.. .......................10872<br />
Mystical Sky Filter LLC ....................53006<br />
National Alliance of PDR Technicians ..........15012<br />
Nexera.................................51018<br />
Nicolosi Imports..........................11112<br />
Nitroheat LLC............................11079<br />
Nova Verta USA ..........................10979<br />
NOVOL.................................16521<br />
NRD LLC-Staticmaster.....................16723<br />
1SHOT Paints............................10933<br />
Oslong USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11579<br />
Paperless Body Shop......................31346<br />
PARKER IONICS ..........................11208<br />
PartsTrader .............................15010<br />
Performance Radiator LLC ..................11523<br />
Peter Kwasny Inc./SprayMax ................11553<br />
Polyvance ..............................10679<br />
Precision Equipment Systems-<br />
UnoLiner-INFRARR ......................15017<br />
Presta Products/Malco Automotive............11277<br />
Preval .................................10741<br />
Prima SRL ..............................11213<br />
Pro-Cut International ......................10839<br />
ProLine Tool & Supply LLC..................16421<br />
Prona Tools .............................15626<br />
Pro Spot .........................10867, 10961<br />
Pull-it/Mo-Clamp .........................11317<br />
Refinish Solutions Group ...................51343<br />
Reflex Truck Liners .......................11139<br />
Reliable Automotive Equipment Inc............10729<br />
RGI–Spray Booth Co. . . . . . . . . . . . . . . . . . . . . . .52227<br />
Robaina Direct/Robaina Industries ............16006<br />
ROBERLO...............................11215<br />
RTi-Reading Technologies Inc. ...............11061<br />
Saimax Products Inc.......................38237<br />
Santint USA Inc...........................50141<br />
Sartorius ...............................16014<br />
SATA Spray Equipment ....................10609<br />
Scangrip ...............................10861<br />
Seymour of Sycamore Inc...................10925<br />
Sherwin-Williams Automotive Finishes.........11339<br />
ShineMate Auto Polishing Tool System.........15026<br />
Shoot Suit Inc. & Detro Manufacturing.........11342<br />
sia Abrasives ............................11566<br />
SNAP-ON...............................10839<br />
Snap-on Build-A-Bay......................10839<br />
Society of Collision Repair<br />
Specialists (SCRS) ......................11173<br />
SoftSeal Safety Respirators . . . . . . . . . . . . . . . . .51026<br />
SolderWeld Inc. ..........................10749<br />
Source Auto Body Fasteners ................38219<br />
Spanesi Americas ........................10647<br />
Spraylift................................15123<br />
Spray-Tech/Junair ........................10818<br />
SRSI ..................................11543<br />
Steck Manufacturing Co. ...................11561<br />
Summit CRS ............................16321<br />
Summit Glove Inc. . . . . . . . . . . . . . . . . . . . . . . . .15016<br />
Sunmight Abrasives.......................11473<br />
Taizhou Tool-bar Machinery Co. Ltd. ..........10784<br />
TAMCO Paint ............................15023<br />
TermomeccanicaGL .......................51209<br />
Tiger Drylac U.S.A. Inc. ....................11373<br />
TORK ..................................11013<br />
Transtar Autobody Technologies Inc. ..........11209<br />
Troton .................................10774<br />
Truflex Sanders ..........................15322<br />
Tsunami Compressed Air Solutions ...........10866<br />
Uni-ram Corp. ...........................10838<br />
UpdatePromise ..........................10983<br />
USI of North America ......................11381<br />
VeriFacts Automotive ......................16725<br />
Vibac Group.............................11352<br />
Viktory the K Brand .......................16721<br />
Vortex Sprayliners ........................11239<br />
Wedge Clamp Systems ....................10667<br />
Wizards Products/RJ Star Inc. ...............10723<br />
Woodward-Fab ..........................11109<br />
WRD Glass Tools Inc. ......................16822<br />
X-kote Paint Renewal Systems ..............11233<br />
Zero Rust...............................10762<br />
92 SEMA <strong>Show</strong> <strong>Daily</strong> | #SEMA<strong>2018</strong>
Your Garage,<br />
Our Tools<br />
The right tool for the right job. It accelerates<br />
the work and improves your performance.<br />
UPS has the right tools to help you tune your<br />
engine and turbocharge performance. From<br />
more efficient e-commerce and easier exports<br />
to helping reduce your financial risk, upgrade<br />
your tool kit and reach for UPS.<br />
Visit us at Booth 31227<br />
Preferred Carrier of the<br />
<strong>2018</strong> SEMA <strong>Show</strong><br />
© <strong>2018</strong> United Parcel Service of America, Inc. All rights reserved.<br />
ups.com/aftermarket<br />
#SEMA<strong>2018</strong> | SEMA <strong>Show</strong> <strong>Daily</strong> 93
SCHEDULE AT-A-GLANCE<br />
For more information or to register,<br />
visit www.SEMA<strong>Show</strong>.com/education<br />
*Schedule Subject to Change<br />
** Seminars free unless noted otherwise<br />
Monday, October 29<br />
8:30 a.m.–9:30 a.m.<br />
• Opening Keynote, Powered by SBN: Megan Alexander—<br />
Correspondent, Author, Actress. “Thriving in Your<br />
Career While Staying True to Your Beliefs,”<br />
LVCC, Upper North Hall, N258<br />
9:00 a.m.–5:00 p.m.<br />
Members Lounge–North,<br />
LVCC, Upper North Hall, N251<br />
Members Lounge–South,<br />
LVCC, East End Lower South Hall Lobby<br />
The QUAD, Powered by SEMA Education,<br />
LVCC, North Hall, Outside Room N251<br />
SEMA Central,<br />
LVCC, Grand Lobby<br />
10:00 a.m.–11:00 a.m.<br />
• Controlling Your Healthcare Cost<br />
Over the Next Two Years,<br />
LVCC, Upper North Hall, N253<br />
10:00 a.m.–11:30 a.m.<br />
• Effectively Dealing With Online and Other<br />
Discounting: A No-Nonsense Panel Discussion,<br />
LVCC, Upper North Hall, N252<br />
10:15 a.m.–11:15 a.m.<br />
• Keep on Track With the IRS,<br />
LVCC, Upper North Hall, N254<br />
11:00 a.m.–12:00 p.m.<br />
• Middle East: Opportunities for<br />
SEMA-Member Manufacturers,<br />
LVCC, Upper North Hall, N259<br />
11:15 a.m.–12:15 p.m.<br />
• Sourcing and Production in the U.S.A.:<br />
Common Pitfalls, Tips and Keys to Success,<br />
LVCC, Upper North Hall, N253<br />
• Keynote: Conversations That Matter,<br />
LVCC, Upper North Hall, N258<br />
• Using Online Persuasion—Convert Visitors to Customers,<br />
LVCC, Upper North Hall, N256<br />
11:30 a.m.–1:00 p.m.<br />
SEMA Launch Pad:<br />
Entrepreneur Business Competition,<br />
Westgate Las Vegas Casino & Hotel, Theater<br />
12:00 p.m.–1:00 p.m.<br />
• Australia/New Zealand–Down-Under Opportunities<br />
for SEMA Members,<br />
LVCC, Upper North Hall, N259<br />
1:00 p.m.–2:00 p.m.<br />
• Owning an Automotive Franchise,<br />
LVCC, Upper North Hall, N256<br />
• Trends and Tech Tools for Finding, Motivating Millennials,<br />
LVCC, Upper North Hall, N253<br />
1:00 p.m.–2:30 p.m.<br />
• New Technologies, New Opportunities: Vehicle<br />
Technology Roundtable,<br />
LVCC, Upper North Hall, N258<br />
2:00 p.m.–3:00 p.m.<br />
• Latin America Roundtable,<br />
LVCC, Upper North Hall, N259<br />
2:30 p.m.–3:30 p.m.<br />
• Don’t Overpay Your Taxes: Making the R&D Tax Credit<br />
and IC-DISC Export Incentive Work for Your Business,<br />
LVCC, Upper North Hall, N256<br />
• Success Signals: Body Language in Business<br />
Workshop, LVCC, Upper North Hall, N254<br />
3:00 p.m.–4:00 p.m.<br />
• China: Insider Tips Sell Specialty-Equipment Products<br />
in the World’s Largest Emerging Automotive Market,<br />
LVCC, Upper North Hall, N259<br />
• Private: SDC User Group LVCC, Upper North Hall, N261<br />
3:00 p.m.–5:00 p.m.<br />
SCRS: Repairer Driven Education<br />
Pay-to-attend conference; pre-registration required<br />
• RD1: 2025 the Millennial Takeover—<br />
How to Find, Train and Pay Qualified People,<br />
LVCC, Upper North Hall, N233<br />
• RD2: Corrosion Protection: Is Your Shop Ready<br />
for the Post Repair Inspection Era?,<br />
LVCC, Upper North Hall, N237<br />
• RD3: Gauges of Your Business: Maximize Profits<br />
in Your Collision Shop,<br />
LVCC, Upper North Hall, N241<br />
3:30 p.m.–5:00 p.m.<br />
Women Only: Gear-Up Girl Networking Event,<br />
Powered by SBN,<br />
LVCC, Upper North Hall, N264<br />
4:00 p.m.–5:00 p.m.<br />
• Keynote: Make Your Business Run Like Clockwork,<br />
LVCC, Upper North Hall, N258<br />
5:00 p.m.–6:00 p.m.<br />
YEN General Membership Meeting and Mixer,<br />
LVCC, Upper North Hall, N263C<br />
5:00 p.m.–6:30 p.m.<br />
Exhibitor Appreciation Reception and SEMA Award<br />
Presentation,<br />
LVCC, Outside Central Hall Entrance<br />
Tuesday, October 30<br />
7:30 a.m.–9:00 a.m.<br />
New Products Breakfast,<br />
Westgate Las Vegas Casino & Hotel, Paradise Event Center<br />
8:00 a.m.–9:00 a.m.<br />
• Keynote: Tech Tools and Insights to Build<br />
a Better Business,<br />
LVCC, Upper North Hall, N258<br />
8:00 a.m.–12:00 p.m.<br />
I-CAR Collision Repair Training<br />
Pay-to-attend conference; pre-registration required<br />
• FOM01: Automotive Foams,<br />
LVCC, Upper North Hall, N240<br />
• WCS04: Squeeze-Type Resistance Spot Welding,<br />
LVCC, Upper North Hall, N238<br />
9:00 a.m.–5:00 p.m.<br />
Members Lounge,<br />
LVCC, Upper North Hall, N251<br />
Members Lounge—South,<br />
LVCC, Lower South Hall East Lobby<br />
The QUAD, Powered by SEMA Education,<br />
LVCC, North Hall, Outside Room N251<br />
SEMA Central,<br />
LVCC, Grand Lobby<br />
9:30 a.m.–11:30 a.m.<br />
SCRS: Repairer Driven Education<br />
Pay-to-attend conference; pre-registration required<br />
• RD4: Auto Body Growth Hacks,<br />
LVCC, Upper North Hall, N233<br />
• RD5: Preparing for Negotiations,<br />
LVCC, Upper North Hall, N237<br />
• RD6: Understanding Shop Liability in This New Era<br />
of Diagnostics, Calibrations and Programming,<br />
LVCC, Upper North Hall, N241<br />
10:00 a.m.–11:00 a.m.<br />
• Get More From the Investment You<br />
Have in Your Business,<br />
LVCC, Upper North Hall, N252<br />
• TPMS at 10: Understanding Original Equipment TPMS,<br />
LVCC, South Hall, S115-116<br />
• Truck Tires at 10: Wheel Torque for Trucks and Trailers,<br />
LVCC, South Hall, S106-107<br />
• Addressing Forbidden Topics to Get Back to Work,<br />
LVCC, Upper North Hall, N253<br />
11:15 a.m.–12:15 p.m.<br />
• Cars and Business: Both Require Engines to Run<br />
Properly, LVCC, Upper North Hall, N254<br />
• Motorsports Media Workshop,<br />
LVCC, Upper North Hall, N256<br />
12:30 p.m.–2:30 p.m.<br />
SCRS: Repairer Driven Education<br />
Pay-to-attend conference; pre-registration required<br />
• RD7: Visually Managed Collision Repair,<br />
LVCC, Upper North Hall, N233<br />
• RD8: Building Your Business to Meet the Direction<br />
of the OEM, LVCC, Upper North Hall, N237<br />
• RD9: Facing Increased Complexity and Liability—<br />
How to Protect Your Collision Repair Business!,<br />
LVCC, Upper North Hall, N241<br />
1:00 p.m.–2:00 p.m.<br />
• Which Is Worth More: Your Expertise or Your Time?,<br />
LVCC, Upper North Hall, N253<br />
• Why You Make More Money When You Have<br />
a Business Plan,<br />
LVCC, Upper North Hall, N252<br />
1:00 p.m.–2:30 p.m.<br />
• Racing and Performance Forum:<br />
Keeping Technology at the Forefront,<br />
LVCC, Upper North Hall, N258<br />
1:00 p.m.–5:00 p.m.<br />
I-CAR Collision Repair Training<br />
Pay-to-attend conference; pre-registration required<br />
• ES045L01: The Art and Science of Estimator Interactions,<br />
LVCC, Upper North Hall, N238<br />
• PLA0