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Hotel & Tourism SMARTreport #40

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AMERICAS & THE CARIBBEAN<br />

TRENDING HOTELS<br />

PARK MGM - A FRENCH TOUCH IN VEGAS<br />

A condo with intimate South-of-<br />

France style bars and terraces…<br />

not something one expects to find<br />

in the centre of Las Vegas. But the<br />

look and feel has been achieved in<br />

the new Park MGM.<br />

The Monte Carlo officially shed its name this<br />

year with a major refurb and a new identity<br />

– Park MGM – a welcoming social hub that<br />

evokes the residential spirit, intimacy and<br />

individuality of a boutique experience on a<br />

resort scale. And with its central location,<br />

Park MGM offers guests direct access to<br />

what is quickly becoming the city’s premier<br />

entertainment district, featuring T-Mobile<br />

Arena, The Park and Park Theater.<br />

A partnership between Sydell Group and<br />

MGM Resorts International, Park MGM was<br />

born from the collaborative vision of the<br />

New York-based lifestyle hotelier and one<br />

of the world’s preeminent destination resort<br />

developers. When complete, the project<br />

will comprise two new distinct experiences:<br />

Park MGM, and a Las Vegas version of the<br />

renowned NoMad, a standalone 292-room<br />

hotel encompassing the tower’s top four<br />

floors.<br />

While a dramatic arboreal sculpture by<br />

Brazilian woodworker Henrique Oliveira is<br />

the focal point of the lobby, Park MGM’s<br />

rooms evoke the essence of a private<br />

apartment with a mix of thoughtful<br />

touches, antique-inspired pieces, “found”<br />

objects and original artwork by artists and<br />

photographers from around the world<br />

commissioned for each room by France’s<br />

be-poles studio<br />

Park MGM<br />

cocktail lounge<br />

MIAMI<br />

INTRODUCES<br />

FIRST WALDORF<br />

ASTORIA<br />

Downtown Miami is set to have a prestigious new address, with<br />

the arrival of a Waldorf Astoria project that will be one of the<br />

tallest residential towers on the East Coast.<br />

Designed by architect Sieger Suarez<br />

and conceptual architect Carlos<br />

Ott, the Waldorf Astoria <strong>Hotel</strong> &<br />

Residences Miami is the fruit of a<br />

partnership between New York-based<br />

developer Property Markets Group<br />

(PMG), along with Toronto-based<br />

private equity and asset management<br />

firm Greybrook Realty Partners, and<br />

global hospitality company Hilton.<br />

It will be located at 300 Biscayne<br />

Boulevard in Downtown Miami.<br />

“We are incredibly excited to partner<br />

with PMG and Greybrook Realty<br />

Partners to bring the first Waldorf<br />

Astoria to Miami,” said Danny<br />

Hughes, Executive Vice President<br />

and President, Americas. “Miami<br />

– a vibrant, dynamic and truly<br />

cosmopolitan destination that draws<br />

travellers from all over the world –<br />

is the perfect market for our iconic<br />

Waldorf Astoria brand.”<br />

Recently, Waldorf Astoria launched<br />

its “Live Unforgettable” campaign,<br />

which combines True Waldorf<br />

Service, iconic environments and its<br />

guests’ desire to live in the moment.<br />

This brand positioning falls in<br />

line with PMG’s core principles of<br />

creating innovative ways to offer a<br />

truly unique result of luxury living.<br />

By fusing these two entities, the<br />

bar is being raised within the Miami<br />

market in order to create a landmark<br />

destination

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