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By Steve Matthes<br />
there are less live races than<br />
the old deal.<br />
For a guy like me, that’s been<br />
in the pits for over twenty<br />
years in a variety of positions,<br />
I’ve excited for the new season<br />
on the track, and the Triple<br />
Crown races and timed main<br />
events are all changes that<br />
are for the positive. I think it’ll<br />
be interesting to see the racers<br />
sort these titles out and I<br />
hope most of them stay injury<br />
free. But off the track, I see<br />
more scary things in terms of<br />
how we’re doing. NASCAR TV<br />
ratings are heading south and<br />
we’re probably going to see<br />
that in our end of things in a<br />
few years as these things tend<br />
to have a ripple effect. The rise<br />
of e-sports is a scary thing,<br />
more and more sponsorship<br />
dollars and media coverage<br />
is being sent over to watching<br />
people play video games. Yes,<br />
I’m serious.<br />
Feld Motorsports taking some<br />
steps to help get kids riding<br />
dirt bikes in the pits is a good<br />
thing but to me, there’s got<br />
to be a massive group-think<br />
on what we’re doing here as<br />
a sport. From rider salaries to<br />
team ownership to promoters<br />
helping out, we need to realize<br />
that what we’ve been doing<br />
for 45 years isn’t working out<br />
anymore. A rising tide lifts all<br />
boats and everyone involved in<br />
this sport needs to start rowing<br />
in the right direction before it’s<br />
too late.<br />
We can put our head in the<br />
sand and ignore all of this but<br />
something needs to be done<br />
to our business model to help<br />
the sport survive in the future.
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