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Selling Travel April 19

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AGENTS TALK<br />

23<br />

<strong>Selling</strong> <strong>Travel</strong> listens<br />

This month #agentstalk about...<br />

Get social with us: <strong>Selling</strong><strong>Travel</strong> <strong>Selling</strong><strong>Travel</strong>mag @sellingtravmag<br />

TRAVEL AGENT RANTS & RAVES<br />

This month Jenny Jackson asks: "How do you explain to clients the benefits of<br />

booking with an agent rather than online?"<br />

Agents<br />

overheard<br />

Jenny Jackson<br />

Founder of Luxury<br />

<strong>Travel</strong> Guru<br />

“I say: I'm a professional,<br />

qualified travel agent. Don't<br />

undersell yourself, you're<br />

worth more! Also, it's a good<br />

idea to keep a note of those<br />

repeat offenders and charge<br />

them when they first place an<br />

enquiry or refuse them.”<br />

“It's also cheaper to dye your<br />

hair yourself, or do an oil<br />

change for your car. However,<br />

many pay others to do it<br />

without batting an eyelid. Why<br />

is this different?”<br />

“I have eyes, ears, a heart,<br />

a soul, experience and<br />

knowledge. I listen to what you<br />

want and deliver on that, while<br />

managing your expectations,<br />

and I'm there for you every<br />

step of the way. I care that<br />

you have the best holiday<br />

and experience possible, a<br />

computer doesn't have or do<br />

any of those things.”<br />

“The industry is not what it was<br />

a few years ago. Adapt or die.”<br />

“Ask them: what would happen<br />

if something goes wrong? If<br />

they book with an agent we<br />

are at the end of the phone.<br />

Remind them of the ash<br />

cloud crisis, companies going<br />

bust, and fake companies on<br />

the internet.”<br />

“I will sell you the holiday<br />

that is RIGHT for you, not the<br />

one that keeps appearing on<br />

every search you make online!”<br />

“I can request nice rooms, I<br />

know the good hotels and I<br />

know the rubbish ones.”<br />

"I was once<br />

asked by a client<br />

what temperature<br />

the bottled water<br />

would be in the<br />

hotel?"<br />

“Client<br />

asked: ‘Can<br />

You advise<br />

Etihad that I<br />

only drink<br />

Fever Tree<br />

tonic with<br />

my gin’”<br />

“Genuine complaint about a<br />

cruise holiday from years<br />

ago: ‘I asked for an outside<br />

cabin but only the balcony<br />

was outside!’”<br />

@cathieodea in the Chocolate<br />

Hills of the Philippines<br />

INSTAFAM<br />

@cruisefairyuk in BVI with<br />

@CruiseNorwegian<br />

@notjusttravel hosted a<br />

ski fam trip to Banff<br />

Going on a fam trip? Tag<br />

@sellingtravel in your<br />

#instafam and you could be<br />

here next month!<br />

“A customer<br />

complained that I<br />

hadn’t told him<br />

there would be oil<br />

on the road in<br />

Naples which<br />

resulted in him<br />

having a bump in<br />

his hire car...”<br />

sellingtravel.co.uk

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