Equity Report AND Template

Company
Overview
Activision I
Blizzard
Ac,vision Bizzard, Inc., American developer of electronic
games, was created as a fusion between Ac,vision and
Vivendi Games.
Company Overview
The firm owns ,tles such as Call of
Duty, Diablo, World of Warcra;,
Overwatch or Guitar Hero, and in 2016
acquired the mobile games developer,
King, with one of its most important
franchises, Candy Crus
In 2018, Ac,vision Blizzard had
$7,500M of net income. Its revenues
come from console ($2,538M), PC
($2,180M), mobile and ancillary
($2,175M) and others ($607M).
The firm is structured by three different
segments:
• King Digital Entertainment
(Candy Crush, Farm Heroes,
Pet Rescue y Bubble Witch):
2 7 . 8 6 % o f a l l reve n u e s
($2,090M)
Activision Blizzard also has its own e-
sports competition, the Major League
Gaming, and a division based on
television and film content, named
Activision Blizzard Studios.
• Ac,vision (Call of Duty,
Skylanders o Crash Bandicoot):
3 6 . 5 % o f a l l r e v e n u e
($2,738M)
• Blizzard Entertainment (World
of Warcra;, StarCra;, Diablo,
Hearthstone y Heroes of the
Storm): 30.21% of all revenue
($2,266M)