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April 2020 - Joburg North

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Robots may be able to think faster than we do – but<br />

they can’t generate thoughts that reverberate with<br />

colour or soar with feeling. That’s why creativity is<br />

one of the most highly valued traits in the workplace<br />

of the future, according to creative consultant Lien<br />

Potgieter of Lien Potgieter Creativity Consultancy.<br />

It’s why she’s determined to help left-brainers start<br />

thinking less linearly.<br />

The problem, according to Lien, is that mere mention<br />

of the word ‘creativity’ conjures up a host of stereotypes.<br />

Many of these seem at odds with people who feel they<br />

wouldn’t look good in a kaftan, don’t like the smell<br />

of incense, or have no interest in trying to<br />

paint a nude. In fact, she says, creativity<br />

encompasses far more than the<br />

activities traditionally associated<br />

with it, like singing, dancing,<br />

drawing and writing. ‘If you<br />

have a knack for mediation<br />

and resolving conflict,<br />

that’s creative. So<br />

too, is the ability to<br />

make someone feel<br />

empowered and<br />

inspired, being an<br />

amazing athlete,<br />

feeling curious,<br />

cooking something<br />

fabulous or making<br />

a house feel like a<br />

home.’<br />

Lien believes<br />

everyone is<br />

creative. The<br />

problem is, we often<br />

don’t recognise this<br />

quality in ourselves,<br />

because we tend to<br />

take for granted the<br />

things we’re good at –<br />

which is often where our<br />

creativity lies.<br />

While it may feel challenging<br />

to uncover our own creativity, it’s<br />

important that we do so. Lien cites a report<br />

by the World Economic Forum, which describes<br />

creativity as one of the top 10 workplace skills of the<br />

future.<br />

How can you uncover your own secret source? Lien’s<br />

starting point is basic self-care. ‘If you don’t eat well,<br />

sleep well and exercise, you won’t have the energy or<br />

fuel to think creatively,’ she maintains. Self-care also takes<br />

into account factors which have a more subtle effect on<br />

your well-being, such as temperature and fragrance.<br />

Once your physical well-being has been taken care of,<br />

it’s time to move on to emotional well-being. ‘People<br />

always think of artists as tortured souls, but you’re more<br />

reativity<br />

lass<br />

CDo you have a creative<br />

genius lurking within?<br />

Creativity expert Lien<br />

Potgieter says the<br />

answer is yes.<br />

likely to think clearly, keep an open mind and remain<br />

receptive to new ideas if you’re in a good mood,’ Lien<br />

explains.<br />

The next step in the process involves focusing on<br />

critical thinking. ‘This phase is largely about seeing<br />

and observing. Sometimes, you need to take a break<br />

from what you’re doing to be able to do so. If you<br />

overanalyse, the answers may be slow to come – but if<br />

you allow yourself to daydream, you’d be surprised at<br />

what floods into your mind.’<br />

This may lead to learning new things, a process Lien<br />

links to empathy and compassion. ‘Love is about being<br />

able to see the heart in all things,’<br />

she comments. She equates this<br />

part in the quest to cultivate<br />

creativity with openness and<br />

making space for appreciating<br />

fresh ideas.<br />

Although Lien’s definition of<br />

creativity goes well beyond<br />

traditionally creative pursuits, it<br />

by no means excludes them. She<br />

encourages people embarking<br />

on this pursuit to take part in,<br />

or at least watch and enjoy, art<br />

forms like opera and drama.<br />

Again, she draws attention to<br />

the creativity that’s present<br />

in everyday interactions, from<br />

the well-worded email to a<br />

colleague to the small act<br />

of kindness that brightens a<br />

stranger’s day. Either way, what’s<br />

important is that you’re expressing<br />

what’s inside you.<br />

Another way to harness this essential<br />

quality is by listening to your intuition.<br />

Once a quality easily dismissed in the<br />

workplace, it’s slowly creeping to the fore,<br />

thanks to support from the likes of Steve<br />

Jobs. Linked to this inner voice is your vision for<br />

your inner life – but unfortunately, neither is likely<br />

to flourish in a hostile environment, which is why<br />

kindness in the workplace is crucial if we are to nurture a<br />

culture of creativity.<br />

Lien’s final tip – daydream. Many of us guard against<br />

‘the dwaal’ because we prefer the certainty of real life.<br />

Google has made it possible for us to avoid surprises –<br />

we can even choose what to order at a restaurant hours<br />

before making a reservation – and the safety of this<br />

world of assuredness is attractive during a time of flux.<br />

The problem with this mindset is that creativity thrives<br />

on spontaneity and being in the moment – which is<br />

why daydreaming is so important.<br />

Put these steps together – and you have a recipe<br />

for a skill that could well future-proof your career.<br />

Details: lienpotgieter.co.za<br />

14 Get It <strong>Joburg</strong> <strong>North</strong>ern Suburbs <strong>April</strong> 20

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