18-PCE-0089_CA

IDENTITY 3.12
INCORRECT USAGE
INCORRECT USAGE
Our logo is important to us, and we have
spent much time and effort carefully
crafting it to be a perfect embodiment of
our brand. We ask that designers and users
respect the thought and craftsmanship
that has been invested in our identity by
keeping it in its pure form and within the
rules specified on these pages.
Do not place the logo on backgrounds
that provide little contrast or legibility.
Do not superimpose the logo on
any image or decorative pattern that
obscures its readability.
Do not add special effects to the logo
(drop-shadows, bevels, outlines).
Do not use low-resolution raster
versions of the logo. Do not use
scanned art.
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