MIUSE: ISSUE 1

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ANNA BORISOVNA
Anna Borisovna Ovtchinnikova relies on personality. They would like
to contribute and influence their very own touch in their fashion blog.
And she has been doing this very successfully for five years: in years
she has around 60,000 followers on Instagram, is also a style advisor
at Massimo Dutti and is also a freelance stylist for photoshoots. Through
their own photos, they belong to all women to share their fun in fashion.
It always belongs to the motto: “Less is more.”
“Pictures say more than words” Anna Borisovna - the name stands for
fashion, beauty, travel and delicious, healthy recipes. The whole thing
is topped by the constantly fresh Instagram content, which the around
60,000 followers of the original fashion blog can now see there. The
owner, Anna Ovtchinnikova, started building her fashion blog five years
ago when fashion blogs had their wedding away from social media. Since
the focus of the public is now more on Instagram and less on own blogs,
blogging has become increasingly irrelevant, the 30-year-old regrets. For
her, the personal page of such a blog has something very special, which
is why she never gave it up - especially at the beginning, it was difficult
to stand out from the mass of fashion bloggers. And that is exactly the
message that she wants to bring across herself: Now that she has arrived
in her dream world, the fashion industry, she wants to show her very
personal and natural side and her skill as an influencer every day. From
an early age, Anna wanted to be in the fashion industry and so the
trained hotel manager has come closer and closer to her with small steps.
LENA LADEMANN
Hamburg-based creative Lena Lademann is one of our favourite
influencers on Instagram to this day. Her curated Instagram feed brings
together a mixture of fashion, creative graphics, and inspirational imagery
that draws you in with every post.
She co-founded Blogger Bazaar in 2013 but decided afterwards to leave
to run her own business, Lena Lademann. The phrase “you can’t have
it it all” doesn’t apply to Lademann, as she is able to portray her own
individual style through her platform yet remains chic whilst doing it. Her
posting schedule has remained coherent and regular, posting daily for
her followers to catch a glimpse inside the life of Lademann. In the life
of an influencer, one must stay true to yourself right from the start and
remember why you started the journey in the first place.
Lademann is no stranger to the public eye and is one of the top
influencers in her field. With credibility at the forefront of her partnerships,
Lademann has partnered and worked with top brands where she has
established relationships with for years to come. She is a fashion insider
being recognised more and more by larger voices, being photographed by
the world’s top photographers outside fashion shows at fashion week, as
well as being featured in Vogue on multiple occasions. Her street style has
been captured and shared on multiple occasions, and so chances that
you may have seen her style before are very high.