MIUSE: ISSUE 1
Miuse Magazine offers an unconventional voice in the fashion industry. Each issue of this biannual publication caters to audiences whose interests exceed the traditional fashion system, shedding light on sustainability initiatives and inspires conscious audiences to make ethical choices – and to redefine what luxury fashion is. Miuse Magazine represents a balance between luxury and pre-owned fashion and aims to redefine this for the contemporary woman. We cater to audiences who value curated content, strive for progression and embrace change. Fashion is a means of visual communication in which pieces are used to convey a message and Miuse looks to re-interpret and communicate the invaluable material history on luxury fashion.
Miuse Magazine offers an unconventional voice in the fashion industry. Each issue of this biannual publication caters to audiences whose interests exceed the traditional fashion system, shedding light on sustainability initiatives and inspires conscious audiences to make ethical choices – and to redefine what luxury fashion is.
Miuse Magazine represents a balance between luxury and pre-owned fashion and aims to redefine this for the contemporary woman. We cater to audiences who value curated content, strive for progression and embrace change. Fashion is a means of visual communication in which pieces are used to convey a message and Miuse looks to re-interpret and communicate the invaluable material history on luxury fashion.
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The Fashion Section
HOW
LUXURY
FASHION
WON BY
BLENDING
HIGH AND LOW
CULTURE
IN THE LATE
2010S
At the beginning of the 21st Century, the
boundaries between high and low fashion were blurring.
What previously went on behind closed doors of the
mythological fashion shows, to be witnessed only by
the fashion press and industry insiders, was served
on a silver platter to the feasting eyes of the public
online. Fashion was no longer a private party - the
influencer was born and commandeered the front row.
N o 1
Over the years, as distinctions of class and wealth
have become blurred in the fashion world, not only has
luxury become more accessible, but the consumer has
become more engaged, informed and sophisticated.
Today, the collections of the most esteemed fashion
designers in the world are streamed directly to Instagram
viewed on smartphones, shamelessly battling for
the young consumer’s attention. This is a generation