Made in Turkey June 2020

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EconomicNewspaperJune8 Please mention2020“Made in Turkey” when writing to advertisers Monthly Economic Newspaper ww.img.com.trTurkey may be New Leader of Supply Chain in Trade for Libya and AfricaMurtaza Karanfil, Head of Foreign Economic Relations Board (DEIK) Turkey-Libya Business Council, underlined that countries that restarted production swiftly by combattingthe COVID-19 outbreak will play a key role post-pandemic. Karanfil suggested that Turkey should improve its ability to respond quickly to demand and be ready for post-pandemictrade. Praising Turkey’s steps to mitigate economic fallout and to stem the spread of the coronavirus. If we add the production strategy aiming to respond quickly to orders, tothose accurate steps, we can further expand our market share and we form the supply chain in our favor. Turkey’s market share in Libya can reach 30%, up from its current levelof 13%, Karanfil stressed, adding that Turkey should also utilize its geopolitic position. The new normal will significantly change the supply chain and Turkey can grab the 25%market share of China and Italy in Libya. Thus, Turkey can increase its exports to Libya to $10 billion in medium-term while enhancing its influence in African market.2 nd Exhibition for Cosmetics, Beauty, HairHome Care, Private Label, Packaging, IngredientsICC - Istanbul Congress Center - Taksim, Istanbul - Turkeywww.beauty-istanbul.comTel: +90 212 2229060 | +90 533 4843030 | info@beauty-istanbul.comOrganizer
JuneEconomicNewspaper2020 Please mentionww.img.com.tr“Made in Turkey” when writing to advertisersMonthly Economic Newspaper9Nobel Ilac Has Been the onlyPharmaceutical Company AmongTurkey’s 100 Most Valuable BrandsBrand Finance, an internationaland independent brand valuationand strategy consulting company,has completed its report titled“Turkey’s Most Valuable Brands –Turkey 100” for the year 2020.The list included eight new brandsfrom different businesses this year,with Nobel İlaç was listed as theonly company selected within thehealthcare industry.Hakan Sahin, the General Managerof Nobel İlaç, commented on thecompany’s success as follows:“Being listed as the only pharmaceuticalcompany in Turkey’s 100most valuable brands has been agreat honor to the entire Nobelfamily. Nobel, a global player withan experience of more than half acentury, was founded in 1964 asa fully domestic capital company.Since the very first day of ourbusiness operations, we have beenconfidently proceeding on our pathwith the vision of providing reliableand accessible products inevery corner of the world for humanhealth. Nobel İlaç, a Turkishbrand, has gained a considerableposition on the international platformover the years with the potentialderived from this vision. Somuch so that, our sales force transformationis being taught in classesas a case study in the HarvardBusiness School MBA programtoday.We are adding new assets to ourrepertoire of international achievementson a daily basis with the goalof improving the quality of lifewith the belief that “health is wortheverything”. As an internationalpharmaceutical company with 100percent domestic capital, we bringinsignificant export figures everyyear. Today Nobel operates witha total of five manufacturing facilities,including three in Turkeyand one in each of Kazakhstan andUzbekistan. We export qualifiedproducts manufactured in line withinternational standards to approximately50 countries. Together withour Swiss organization, which weestablished within the last year, wehave been performing promotionand sales activities in 20 countrieswith our own organizations andbrands. As Turkey’s top pharmaexport company, we are proud tocreate resources that benefit ourcountry’s net foreign exchangedeficit.”Adil Pelister, the Chairmanof Istanbul Chemicals andChemical Products Exporters’Association (IKMIB)
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Made in Turkey June 2020

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