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Business Action | Autumn 2020

Autumn 2020 issue of the independent North Devon-based business magazine covering news about business and enterprise in the area. This issue features our Business Activists answering your business questions plus Purple Tuesday and how businesses can make themselves more accessible to consumers with disabilities.

Autumn 2020 issue of the independent North Devon-based business magazine covering news about business and enterprise in the area. This issue features our Business Activists answering your business questions plus Purple Tuesday and how businesses can make themselves more accessible to consumers with disabilities.

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Browsing for treasures in store<br />

Think of French country,<br />

pairedwithsomeEnglish<br />

rustic,combinethiswitha<br />

warmwelcomeandyouwill<br />

haveatasteofwhattreasures<br />

therearetoenticeyou.<br />

Thisdescriptionontheweb<br />

siteofSourcefortheGoose<br />

offersaflavourofthestorein<br />

SouthMolton,whichstocksa<br />

selectionofvintageand<br />

paintedfurniture,aswellasa<br />

rangeofhomefurnishings.<br />

Established13yearsago,<br />

thestorewasacquiredbyJill<br />

Cobleyfouryearsagowhen<br />

thepreviousownerretired.<br />

RunningSourcefortheGoose<br />

hasgivenJillanewcreative<br />

challengeandsheenjoysbeing<br />

herownboss.<br />

Whilethenatureofthe<br />

storelendsitselftobrowsing,<br />

Jillhasadaptedtothisyear’s<br />

restrictionstomaintainthe<br />

businessandtocontinue<br />

providinganexperiencefor<br />

customers.Manycustomers<br />

liketopopinforachat,so<br />

makingsuretheyfeelsafehas<br />

beenapriority.Thishas<br />

includedofferingclickand<br />

collectorbookingatimeslot<br />

sotheycanbrowsethestore<br />

ontheirown.<br />

Jill Cobley, proprietor of Source for the Goose in South Molton<br />

IthasalsospurredJillto<br />

makemoreuseofdigitaltools.<br />

Thisincludesdevelopingher<br />

onlinestore,whichhas<br />

interiors,vintagehomewares,<br />

gardenandfurniture<br />

departments.Sourceforthe<br />

Gooseisalsoastockistforthe<br />

BraidedRugCompanyand<br />

AnnieSloaneChalkPaint.As<br />

wellaspaintingfurniture<br />

herself,Jillnowoffersvirtual<br />

chalkpaintworkshopsvia<br />

Zoomforanyonewantingto<br />

learnhowtopractisethisfor<br />

themselves.Workshopsonthe<br />

premisesareonholdforthe<br />

timebeing.<br />

Jillusessocialmediato<br />

promotethestoreandhas<br />

developedastrongfollowing<br />

onFacebookandInstagram.<br />

Shealsoconductsvirtualtours<br />

sothatfollowerscan<br />

experiencebrowsingwithout<br />

beingpresentinthestore.This<br />

enablescustomersliving<br />

furtherafieldtokeepupwith<br />

currentstock,asthestore<br />

attractsnotonlylocalsbut<br />

visitorsfromacrossthecounty<br />

andbeyond.Somecustomers<br />

popinontheirholidaysevery<br />

year,makingitapointtovisit.<br />

“Itrytomakeitmoreofan<br />

experiencesothatpeoplecan<br />

comeinandhaveachatand<br />

findtheinspirationforthings<br />

theycandointheirownhome.<br />

Ilikethemtoleavefeelingthey<br />

havehadalovelyexperience.”<br />

Likemanystoreowners,Jill<br />

isnottoosureaboutwhatit<br />

willbepossibletoofferthis<br />

Christmas,especiallyasso<br />

manycommunityeventsare<br />

notgoingaheadthisyear.<br />

Alongwithotherbusinesses<br />

inthetown,shedoesplanto<br />

offerlatenightshoppingso<br />

thatcustomershavemoretime<br />

toshopandcanfeelmore<br />

comfortable.Aswellasnew<br />

andvintagefurnishingsand<br />

homeware,chalkpaintand<br />

workshopvouchersarejust<br />

severalgiftselections.Orpop<br />

inandbrowsethisstoreof<br />

treasuresforyourself.<br />

■ Details01769579483or<br />

sourceforthegoose.com<br />

14 business action | <strong>Autumn</strong> <strong>2020</strong> | business-action.co.uk

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