MAGZOID - Leading Art Magazine of MENA | March 2021
MAGZOID is one of the Leading Art Magazine of the MENA region which has it’s presence Online as well as on the Print Media. Leading Art Magazine for all the Art News, Art Exhibitions, Artist Feature, Art Knowledge, History in Arts, Recent findings in Art world, Global Art Facts and many more.
MAGZOID is one of the Leading Art Magazine of the MENA region which has it’s presence Online as well as on the Print Media. Leading Art Magazine for all the Art News, Art Exhibitions, Artist Feature, Art Knowledge, History in Arts, Recent findings in Art world, Global Art Facts and many more.
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Read more at www.magzoid.com<br />
Etihad Airways to Upcycle<br />
AIRCRAFT PARTS INTO ART<br />
By collaborating with<br />
artists from the local<br />
community, our goal is<br />
to not only showcase<br />
talent within the region,<br />
but to further encourage<br />
sustainable innovation<br />
that’s good for the<br />
environment”.<br />
Etihad Airways has partnered<br />
with local artists to upcycle<br />
obsolete aircraft parts as<br />
an environmentally friendly<br />
alternative <strong>of</strong> dealing with<br />
waste, that would otherwise have<br />
gone to landfill. Several pieces <strong>of</strong><br />
art have been created from old<br />
cabin interiors, with elements from<br />
carpets to emergency equipment<br />
being transformed into works <strong>of</strong> art.<br />
Around 94% <strong>of</strong> an aircraft can be<br />
reused or recycled at the end <strong>of</strong> its<br />
life. This could see fully functional<br />
cockpit equipment becoming a<br />
spare part for another aircraft or<br />
aluminum fuselage finding a new life<br />
as a keyring.<br />
Using aircraft curtains, wall<br />
panels, life jackets and cabin<br />
interiors, Christine Wilson, an<br />
emerging artist from Ireland based in<br />
Dubai, designed a multidimensional<br />
upcycled art piece to encapsulate a<br />
textural zeitgeist <strong>of</strong> Etihad.<br />
Emirati sculptor Azza Al Qubaisi’s<br />
first art piece used seat floor<br />
mounting rails as a building motif<br />
to create symmetric geometric<br />
formations that can be displayed<br />
free standing or suspended from<br />
the ceiling.<br />
Terry Daly, executive director<br />
<strong>of</strong> Guest Experience, Brand &<br />
Marketing said: “End-<strong>of</strong>-life parts<br />
that were destined for landfill have<br />
been repurposed into beautiful art<br />
instillations by skilled artists who<br />
used rare and unwanted aircraft<br />
scraps. By collaborating with artists<br />
from the local community, our goal is<br />
to not only showcase talent within<br />
the region, but to further encourage<br />
sustainable innovation that’s good<br />
Christine Wilson took a different<br />
approach with her piece ‘Aintiqal’,<br />
a reflection <strong>of</strong> the UAE’s space<br />
program. Photo: Ian D Murphy via<br />
Christine Wilson<br />
for the environment”.<br />
The pieces <strong>of</strong> art that Etihad has<br />
commissioned are now on display<br />
at the airline’s headquarters. The<br />
airline is hoping that it will be able to<br />
commission more such pieces <strong>of</strong> art<br />
in the future.<br />
- news@magzoid.com<br />
<strong>March</strong> <strong>2021</strong> www.magzoid.com 37
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