MAGZOID - Leading Art Magazine of MENA | March 2021

‘The Largest Art
Canvas’ in the
world, with his
painting ‘The
Journey of
Humanity. Over
17,000 sq.ft.
Guinness World
Records confirmed
Sacha Jafri’s recordbreaking
painting, ‘The
Journey of Humanity’, now
described as ‘The Modern-
Day Sistine Chapel’, is
part of his charitable initiative
‘Humanity Inspired’. Supported by
over 100 A-list celebrities, it was
launched under the patronage of
His Excellency Sheikh Nahayan
Mabarak Al Nahayan, Cabinet
Member, Minister of Tolerance
and Coexistence in partnership
with Dubai Cares, part of the
Mohammed bin Rashid Al Maktoum
Global Initiatives and Atlantis,
The Palm. Considered the largest
worldwide social, artistic and
philanthropic initiative in history,
the painting was created in Atlantis,
the Palm’s ballroom, which was
converted into the artist’s studio,
where Sacha spent a period of 28
weeks from March to September
2020 during the lockdown.
“If one person can spend 20 hours
a day (on four hours sleep) for seven
months continuously, creating a
painting of over 17,000 square
feet on his own, imagine what 7.5
billion people could do together
if we stopped the nonsense of
discrimination, judgment, and
agenda. One World, One Soul, One
Planet” This what motivates one to
give to the society, and make the
world a better place.
Jafri was the youngest artist in
history (at 42yrs) to be offered an
18-year Retrospective World Tour,
(visiting 30 cities in 24 countries in
all five continents of the world), with
his work having been showcased in
the most prominent art institutions
across the globe. Jafri's work now
regularly sells for between $2-4
million USD, with his ‘Virat Kohli
Painting’ (officially celebrating
the career of India’s greatest ever
Cricket Captain) becoming the most
expensive Sporting painting ever
sold by a Living Artist when it sold
at auction in London for £2.9million
GBPounds (USD 4.5million).
On 15th February 2021 in Dubai,
United Arab Emirates, British artist
and philanthropist Sacha Jafri has
officially set the Guinness World
Records title for ‘The Largest
Art Canvas’ in the world, with his
painting ‘The Journey of Humanity’.
Scaling over 17,000 square feet
(17,176.6 square feet), Guinness
World Records confirmed.
Sacha, one of the most celebrated
artists of our time, has been able to
reach more than 2.5 billion people
worldwide through this single piece
March 2021 www.magzoid.com 39