JAZZ & BLUES 2021

Message from the
DIRECTOR
of
TOURISM
I
am thrilled that Jamaica Jazz and Blues will Bring back
the Magic of one of Jamaica’s best loved music festival.
The Jamaica Tourist Board is proud to be a partner in
this venture.
We have missed the festival for a few years! With masterful production,
class acts, and an unmistakable Jamaican flare, the festival adds to
the high demand music events that make Jamaica the beat that
moves the world.
Once a staple on the list of music lovers, and a bucket list item for
many, Jamaica Jazz and Blues has given us magical moments. We
recall how John Legend could do no wrong; how Celine Dion
locked down Montego Bay with her scintillating performance
and how patrons waited in drenching showers just to see
Beres Hammond’s performance! We can’t wait to see what
mesmerizing and riveting melodic experiences you will deliver
this year.
The festival gives lovers of our music
yet another reason to remain connected
with the destination and engage with
our brand. It also serves as a teaser to
whet their appetite as they eagerly await
the time when they can again travel to
the island.
While audiences are still craving live
performances, I know the popularity of our
destination brand in the virtual space will
draw thousands of patrons to experience the
magic of Jamaica Jazz and Blues.
Welcome back, Jamaica Jazz and Blues…
Cheers to a very successful event. We are waiting
with baited breath for a magical experience.
Jamaican culture has always loomed large with pulses that
move the world. Now more than ever, the world needs
our music offerings. The festival’s relevance is more than
just entertainment… it is an escape from the blues and
gloom of the current global pandemic. We need the
power of music to heal, to lift our mood, to lower
our stress levels and to give us hope. Patrons from
around the world will turn to the Jamaica Jazz
and Blues festival to experience the magic of
the music.
Donovan White
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