The Luxury Network International Magazine Issue 15

ILLUSION
a Masterpiece on World Tour!
BUBEN&ZORWEG calls it a Masterpiece, a word that
perfectly echoes what the ILLUSION is all about.
Within the impressive facade of its towering silhouette,
one discovers a fascinating and unusual design
that blends cutting edge innovative technology with a
fine selection of highest-quality materials.
Considered by many as a sculptural piece of modern
design in its own right, the ILLUSION has a hidden
purpose that most observers cannot immediately discern.
A purpose that might seem like an unexpected
illusion capable of playing with one‘s senses!
As is often the case in daily life, there are occasions
when one wants to protect certain valuables - watches,
jewellery, accessories, or perhaps documents or
cash – without the effort of going to a safe.
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Place it on a desk, in a dressing room or use it as an
eye-catcher in the living room just for the pleasure of
its owner. It blends in perfectly. That is, until the hidden
safe is unlocked by way of a fingerprint or a transponder
chip and the contents rise elegantly upwards
as if touched by magic.
With the ILLUSION, BUBEN&ZORWEG’s passion for
innovative design finds clear expression in many details
- such as the drawers that pivot outwards to one
side to present you with their contents. And if one
would like to swap a favourite watch during the day?
No problem; two or, if prefered, four TIME MOVER®
in the table safe make it easy to store and select the
right choice.
Since its launch, the ILLUSION has held a presence in
the most prestigious and exclusive exhibitions around
the world. This illustrious World Tour will now see
the Masterpiece exhibited in the esteemed SIAR, the
“Salon Internacional de Alta Relojeria” in Mexico City
between the 15th and the 17th of October. From this
first-class reference point for Haute Horlogerie events
in America, the ILLUSION will then travel to Dusseldorf,
Germany, where the newly created Watchtime
Dusseldorf exhibition will take place from the 25th to
the 27th of October.