GSFE Newsletter-June 2021
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By Marcy Decato<br />
Creative Solutions Marketing<br />
& Printing<br />
5 Main components of<br />
BRANDING<br />
continuation<br />
Fourth component of branding: Brand Personality<br />
What’s your brand personality?<br />
Your brand is more than just your logo and slogan—brands, like people, have personalities.<br />
People want to see the humanity within a business.<br />
Like people, brands without personalities are just plain boring.<br />
It’s better to be a jerk than have no personality—at least by being a jerk you’d be interesting.<br />
Having a personality is equally helpful to brands.<br />
If your brand was a person, how would you describe him or her?<br />
Here are some examples:<br />
50<br />
Marcy Decato<br />
Creative Solutions Marketing & Printing, Inc.<br />
marcy@creativesolutionsmktg.com<br />
www.creativesolutionsmktg.com<br />
951-707-6338<br />
Global Society For Female Entrepreneurs - www.globalsocietyforfemaleentrepreneurs.org
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